After a while, Tian Jiayi turned to say: "By the way, Duan Fei, the head of the e-sports business department, has a suggestion from there, hoping that the company's senior management can promote the WCG e-sports event to be re-listed on cable TV, preferably on the Yangshi Sports Channel." ”

Hearing this, Fang Hong said nonchalantly: "The idea is very bold and radical, but it is too hasty. ”

The reason why the word "re-boarding" is used shows that it is not that I have not been on the Yangshi Sports Channel before.

Not only that, but it was once extremely popular.

As early as 10 years ago, just after the turn of the millennium, there were many TV programs in game culture, such as "Game Stuff" broadcast by Travel TV from 2002 to 2004, which at its peak was estimated to have 60 million followers, and was once the TV station's "pillar" level ratings champion.

Many post-90s players have more or less watched or heard of the "Game Things" column when they were teenagers.

As a game show after the millennium, "Game Things" is an absolute "pioneer" in the domestic game media, at that time the concept of game media was not common, paper game media, online game media were not developed, and "Game Things" was once the mainstream game media in TV programs.

It was an era when games and entertainment were more relaxed, and when you turned on the TV station, you could not only see the latest cartoons, but also various entertainment and cultural programs.

Later, TV stations also followed up to produce related game programs, and even CCTV5 Sports Channel also launched an e-sports program, called "E-sports World", which was first broadcast in 2003 and focused on games and their competitive programs.

Nowadays, many people feel that they are at the forefront of the times, and then angrily criticize the backwardness of "national brand" TV stations and media, but they don't know that on the contrary, people are keen and ahead of the times, and people who think they are at the forefront of the times are still prejudiced with arrogance and disdain for new things like e-sports.

Around that year, many post-90s generations, who are the main consumers of games today, may have just come into contact with video games, but Yangshi has already realized the importance of e-sports, and it was in that year that the National Sports Federation included e-sports in the official sports competition.

The "E-sports World" column not only has events, but also prospects and discussions on the future of e-sports and the game industry, as well as discussions for ordinary players and practitioners, including game information, and even special reports for console games in the program.

At that time, the column was divided into several sections, the most important of which was the "Arena" section, which was the longest and accounted for the highest proportion of programs, including event-related content and broadcasts;

The second is the "commanding heights of video games" section, which focuses on some game industry information, but mainly software and hardware news, sales rankings, etc.; Below it is the "Minority Report" section, which is mainly professional commentary from industry insiders.

Then there is the "Landing" section, which is mainly for game early trial and other content, and the "Game Pioneer" section, which is mainly for e-sports and game characters.

In that era when the Internet was not developed enough, fresh and interesting video games always had an irresistible strong attraction for young audiences.

But at that time, no one would have imagined that in such a seemingly glamorous period, the entire "E-sports World" program team was under a huge pressure on their shoulders, including all related game TV columns.

Because some parents reported that their children often secretly spent a lot of time watching video games on TV, and there were "blue and speed incidents" in that era.

The mountain rain is about to come and the wind is full of buildings, and the first to be hit is the "Game Thing" that is booming on Tourism Satellite TV, and the radio and television station issued a notice letter to the TV station, and the pillar "Game Thing" was ordered to stop broadcasting.

This was followed up by the "Notice on Prohibiting the Broadcast of Computer Network Game Programs", which pointed out that certain computer network game programs have had an adverse impact on the healthy growth of minors, so radio and television organizations in all localities will not be allowed to broadcast computer network game programs in the future.

Affected by this notice, even the "E-sports World", which is known as the "official bloodline", was forced to suspend one episode, and the director of the General Administration of Yangshi Sports at that time argued in accordance with the regulations, insisting that "E-sports World" did not belong to "computer network game shows" but to "sports competition programs", and this program was also rebroadcast, but the good times did not last long.

In the end, it was broadcast for only one year before it was discontinued in 2004.

All related game shows were stopped, and even the column of Yangshi became the target of the knife, and it has not been released until today.

But at this moment, Fang Hong said slowly: "If you want to forcibly promote, you can't get on the Yangshi Sports Channel, Xincheng TV should be no problem, we can also pull the goose factory in to promote together, and the probability of success can be expanded a lot." ”

When he said this, Fang Hong's words changed: "But it's not worth it for the stars to consume their influence for such an important but not too important thing." ”

Tian Jiayi looked at Fang Hong and couldn't help asking, "You mean to reject Duan Fei's suggestion?" ”

Hearing this, Fang Hong turned to smile and said: "Turn your brain, don't go in a straight line, can a living person still be suffocated by urine?" Why do you have to launch it on mainland TV stations? ”

The beautiful assistant couldn't help but look at him with a hint of curiosity.

Fang Hong pondered for a moment and said in a deep voice: "Inform Duan Fei of the e-sports department, go to Xiangjiang to land a game Chinese channel, the name is "E-sports Fengyun", the core content of this TV video channel is WCG Super League and WCG Nations Cup and the event is only broadcast this WCG, and then learn the "E-sports World" column, this is a high-quality 'heritage' that can enrich the content of "E-sports Fengyun". ”

Speaking of which, Fang Hong added: "But this column is not open to the inland, so it is not a violation." ”

Hearing this, Tian Jiayi looked at him incomprehensibly: "Not open to the inside? That ......"

Before she finished speaking, Fang Hong directly grabbed and said: "Isn't it over to engage in satellite channels?" ”

Tian Jiayi was slightly stunned for a while, and then it suddenly dawned on him, if it becomes a satellite channel, then it can be received with a satellite pot, this thing is everywhere in China, all over the streets and alleys.

In this way, anyone who has a pot in the mainland can receive the "E-sports" channel to watch the program.

And Fang Hong, who has a prescient vision, knows that the installation of the satellite pot will not be banned until the second half of 2020, in other words, there will be seven years, and the entire e-sports environment will be very different after seven years, and even colleges and universities will open up e-sports majors, the environment at that time is very different from the present, and it is another thing to promote it.

At the end, Tian Jiayi looked at him and smiled: "It's still thoughtful, I'll arrange it." ”

This matter was quickly notified to the person in charge of the e-sports department of Qunxing Capital, and Duan Fei, who received the news, couldn't help but sigh: "Why didn't I think of this curve idea?" In the end, it is the wisdom of the top management of the headquarters. ”

Duan Fei also realized that this idea can not only achieve his goals, but Qunxing Capital does not have to offend a large number of parents directly, after all, the power of parents still has to be weighed, and they can't go to the line with them to avoid a dilemma.

Parents are not satisfied, so they will spread their own satellites.

The game has carried too many pots in these years, parents think that as long as the game is banned, everything will be fine, but in fact, it is to dump the pot for their own poor family education, it turns out that the game is banned, children should play or play, do not play games to watch game shows, not allowed to watch game shows will also find other ways, such as the rise of short videos after many years.

And the game has been hit by this, more importantly, the game is an important carrier of soft power and cultural export, to a certain extent, in curbing the development of domestic games that give their own culture, leading to the fact that most games are now foreign products, and parents have contributed a lot of strength.

However, now Fang Hong attaches great importance to the track of games, and the environment of domestic games is bound to be far better than in the previous life.

……

(End of chapter)