On the afternoon of Saturday, May 16th, Meditation Villa.

At this moment, Fang Hong was sitting on the sofa in the living room on the first floor, and he was talking to Cao Chenghui on the phone with his legs crossed: "...... I heard that a few days ago, you went to Yixing Media to do a lot of work to make a cool drama that went to sea, I have a general understanding, to be able to come up with such an idea, you kid is a talent, don't play cards according to the routine. ”

"You know that, too? The news spread fast enough. Cao Chenghui on the other side of the phone was slightly surprised at first, and then said with a smile: "Shock~, it's not a big deal, I just thought about let's go to the cultural territory of foreigners to explore the way, and after thinking for a long time, I simply gave foreigners a little 'native products' to the output to see how the effect was." ”

"Haha, what a souvenir." Fang Hong couldn't help but be happy when he heard this, and immediately said: "Although the road is a little wild, I also agree with what you said about not using the 'academic' style of play, we have a great disadvantage in the opponent's traditional advantageous areas, find another way, avoid the opponent's advantageous areas, pull the opponent into their own characteristic field, and then use rich experience to defeat the opponent, I am quite optimistic about this move." ”

Cao Chenghui on the other end of the phone was in high spirits when he heard Fang Hong's words, and with the approval of the big boss, he was more confident in this matter.

Knowing that Cao Chenghui was going to go to sea with the whole short drama, Fang Hong knew that he would definitely succeed in this move, he had the memory of his prescient past life as an important reference, and knew that the domestic volume kings were invasive when they went out, and the output of the local specialty of the total short drama could not be said to be a dimensionality reduction strike, but a dimensionality enhancement strike.

When many large domestic enterprises are struggling to go to sea, the boss Shuang drama is really as easy to go to sea as the Shuangwen plot itself, which makes many people from "academic" players stunned for a while.

At that time, Hollywood was facing a general strike, and many people in the Los Angeles film and television industry transformed to receive outsourcing orders from companies from large eastern countries to shoot short dramas, and they could get one in two weeks, costing 120,000 US dollars.

No one in China would have thought that one day there would be "local specialties" literary and artistic works from the mainland that would detonate the entertainment market in Europe and the United States, which is neither a cinema movie nor a TV series, but a cool short drama on the rotten streets in China, which can be called another classic case of beating the master to death.

Now the majority of netizens in China may be tired of seeing the advertisement of "President, Mrs. Ran away with the baby again", but if he is replaced by a foreigner, he may really rush into it with interest, and then start the road of chasing more.

Facts have proved that whether it is the Eastern Hemisphere or the Western Hemisphere, the Southern Hemisphere or the Northern Hemisphere, the joys and sorrows of mankind are generally the same.

It's not that the domestic public is vulgar, it's not that foreigners are so tall, foreigners don't like to look at it, but no one feeds it, as long as someone feeds it, it still calls the real fragrance.

Watching this short drama will make people's IQ index drop by -100, but the mood index will rise by +1000 on the spot, making people go up here, just like people who rush to eat fried chicken and cola, everyone who eats it knows that it is not nutritious, but if you love to eat, you will satisfy your appetite, and you don't expect to eat this to supplement nutrition.

In the same way, people who watch Mr. Ba's short drama don't expect to understand any philosophy of life from it, they just come with a cool word, and it's over.

……

Ending the call with Cao Chenghui, Fang Hong smiled to himself and put the phone aside.

If you want to talk about the scale of commercial output value and profit, Fang Hong really can't look at the market profit of the boss short drama, because the real profit is not big, and the current market size is only a few hundred million, which is not even as good as a movie.

Even if it is a big explosion, it is only a market size of 20 billion dollars, and it is about 3 billion dollars when converted into dollars.

But the value output and cultural transmission of this thing have a large influence, because the audience is the grassroots group at the bottom, which means that the audience is very large, and Fang Hong values this.

Cultural output and value output also need to start small, subtly unfold, and go hand in hand with multiple lines.

Due to the characteristics of not seeking quality and output, short video dramas need a large number of personnel to participate in mass production, and the more life has changed, the more people have been fed.

The large-scale outsourcing of short drama business in Hollywood is not only with the help of the local developed assembly line film and television industry output, but also the low-level actors who are crawling in Hollywood have a lot of work, which affects their income, and subtly affects their position, as vested interests, they will also actively promote the development of short dramas, which has nothing to do with cultural differences, and has nothing to do with American knives.

But at this moment, Fang Hong saw Tian Jiayi walking by from the living room and suddenly asked her: "What has Mr. Zhang done recently?" ”

Tian Jiayi asked rhetorically: "Which Mr. Zhang?" ”

Fang Hong: "Founder of Toutiao. ”

Tian Jiayi didn't answer her immediately when she heard this, because she didn't know either, but she took out her mobile phone and called the people in the company to ask about it, and after a while, she looked at Fang Hong and said: "The people under him reported that after Mr. Zhang withdrew from today's headlines, he summoned the same group of old employees who left and set up a new start-up company to continue to start a business. ”

"At the request of your previous arrangement, it was our people who secretly provided funds for his startup, and we gave the angel round of financing, and the A round of financing that has been completed is also led by our people."

After Mr. Zhang left Toutiao, he completely cut off from the company, leaving no shares, and he also knew that Toutiao's current performance in the capital market was quite exaggerated, and it actually rushed to a market value of more than 160 billion.

If he still holds shares in the company, he is already a super-rich man with a nominal net worth of tens of billions.

However, Mr. Zhang also knows very well that if he doesn't leave, and the major shareholders of the original investment don't let go, the market value of Toutiao will never be able to rush to such a crazy height, and it will be able to rush to such a high market value, provided that they exit, so Mr. Zhang will not regret it.

Tian Jiayi said: "Your judgment has been fulfilled again, as you expected, the start-up company continues to make efforts in the field of short video, and basically picks up the connotation of the headline shutdown, and its short video platform continues to take the vulgar and violent route." ”

Hearing this, Fang Hong was not surprised at all, for Mr. Zhang, he did this as the fastest way to get up, he is not like Qunxing Capital, which has so many social platforms and huge traffic entrances, and there are not enough funds.

Then you can only choose to go sideways, not to mention that the connotation paragraph has been shut down by today's headlines, which means that the ecological niche of this piece is vacant, and there is still a wealth of experience for Mr. Zhang to do this, so it is almost a logical thing to choose.

Fang Hong nodded to himself and said, "Remember, don't expose it, you can't let him know that the angel investors of his startup company are controlled by me Qunxing Capital behind the scenes." ”

The beautiful assistant who heard this still couldn't hold back: "You guy is really too dark-bellied, and I don't know how he will feel when he learns the truth one day." ”

……

(End of chapter)