Chapter 1235 [I'll Give You a Trick]
In the next period of time, Hou Junda played a sci-fi blockbuster in the virtual theater, and users can switch freely between 3D and 2D in terms of video screen, because Xingyu Technology's VR headset supports 3D viewing.
After wearing headphones, the viewing effect is no different from the offline IAx theater, and it is not an exaggeration to say that it is even better.
At the end, Qin Feng on the side said with a smile: "You want to compete with offline cinemas for business, no wonder Yixing Media Group has not expanded the construction of 3D theaters, this somatosensory index, watching new movies can be released online and offline simultaneously, and the viewing effect is no different."
Hearing this, Hou Junda nodded and said without hesitation: "Actually, that's what I thought. Once the headset terminal is popularized, the ticket price of new movies set on the platform in the future will be cheaper, but the box office revenue will not be low, because the audience is wider."
"Consumers can freely arrange to watch the movie, and after purchasing the movie ticket, they can only watch it once with an online movie ticket, and they can watch it multiple times online within a limited time."
Hou Junda further said: "My idea is that when the time comes, the platform will share the box office with the producer, and actively promote the simultaneous release of new films offline. Because the headset terminal device has a unique advantage over mobile phones, computers, and TVs, that is, it is basically impossible to pirate and record the screen from a third-person perspective through another device, so as to protect the intellectual property rights of film and television."
This is very understandable, and Fang Hong has already said this thing, the headset is presented in front of the user's eyes is a panoramic first perspective, there is no way to record with mobile phones or other cameras and other equipment, the screen recording software in the headset is playing a movie, and it will not allow screen recording if copyright protection is detected, which is also technically easy to do.
Moreover, the video resources are not local to the user's device, but are placed on the cloud, so pirated screen recording can basically disappear in the era of headsets, even if it is not completely eliminated, it will definitely be curbed to the greatest extent.
At this moment, Fang Hong, who was sitting on the side, heard this and immediately said, "Your video platform can engage in online box office sharing or direct buyout, but you can't do it when new movies are released simultaneously. It's not that I'm afraid of offending the movie theater owners, or that I don't want to make this money, but if you do this, there will definitely be a big movie theater that will close down in the future, and many people who work in the movie theater will lose their jobs, which is a direct impact."
"The collateral indirect impact will affect the larger scope of the real economy, cinemas are an important tool for shopping malls to attract foot traffic, if the cinemas are closed down on a large scale, the flow of customers to the malls will be reduced, offline consumption will shrink, more merchants and stores will be impacted, and the reduction in income will reduce the cost of layoffs, resulting in more unemployment."
"So you still have to maintain the offline release before going online, I know that the Yixing video platform you are in charge of has been operating at a loss, and there is nothing wrong with seeking additional income increases, but you can't lose money, you have to know one thing, Yixing Video is not only an Yixing video in the eyes of the world, it is also a member of the galaxy, you have created an industry depression in the real economy and impacted a large number of people unemployed, these people will not only resent Yixing Video at that time, but they will also piggyback on the stars with this account."
Hou Junda heard what big boSS said so seriously, knowing that it would not be possible for the new movie to be released simultaneously with offline theaters, and he didn't have to think about the matter of letting Yixing video replace offline cinemas, so he nodded and said, "Understood."
But at this time, Fang Hong's words changed; "Well, I'll give you a trick. In a few years, when the user base of the headset reaches a certain scale, you can make some movies on the platform, and then release them completely online on the platform, creating super online box office hits, the purpose of which is to show those offline theater companies, film companies and their entire industry, and give them a small spiritual shock."
"Then go to those theaters and film companies to negotiate, you can negotiate with the entire industry on your own, so as to reduce the cost of copyright, this box office hit can bring huge bargaining power to your video platform, they see that completely independent online public screening can create such a terrible box office revenue, they will be afraid that all new movies in the future will abandon offline releases and go directly to the online mode."
"That's it
It's your bargaining power, so you have to create box office hits, and you have to get a few more, and they will be scared from the bottom of their hearts when they have real cases. Online box office share? Divided into a de, of course, buy it out directly, the asking price is too expensive, you have to buy it cheaply, and your platform has the final say on the pricing power, not them."
As soon as these words came out, Hou Junda's eyes suddenly lit up, and he created several online box office hits, just to let people in this industry understand that Yixing Video can easily subvert your entire industry and make you bankrupt and bankrupt.
Now that the times have changed, let you first release it offline and then launch it on my platform, it is my platform that is benevolent and righteous, and I don't smash your pot, it can be said that I am rewarding you with a bite to eat, I have the ability to replace you at any time, but I don't do that, but if I don't do that, it doesn't mean I can't do it, these are two different things. If you are not interested and set the price of online copyright high, then you are smashing your own job.
Can you imagine that when the time comes, this industry will dare to say nothing? Dare not let an extra part of the profits be given to the Yixing video platform?
In this way, Yixing Video has reduced its expenses in copyright payment, which is a disguised increase in profits, and it buys out online copyrights at a low cost, and the movie tickets sold at that time are the profits of the platform, and the employees of movie theaters will not be unemployed in a large area, and the impact and negative impact on the real economy will be minimized.
……
A few minutes later, Fang Hong and others exited the Yixing video software platform and returned to the chat room of the WeChat group chat, the new scene is an internal room living room, and the virtual avatars of several of them are sitting around the sofa in the living room.
Fang Hong looked around at everyone and smiled: "The overall sensory experience is very good, and the content scenes of film and television, social networking, games, including e-commerce shopping have also been expanded, this pseudo-virtual world is not a content desert, and an oasis can be quickly established, and then gradually expanded, and the stars will be able to create a rich and diverse ecosystem in less than two years."
"Qin Feng told me before that his VR headset terminal will be released this year, and if he can sell 3 million sets, it will be a success, conservative, in my opinion, it will not be less than 20 million sets, and there is no opponent for similar competing products, for them, whether it is creativity, technology, or our ability to build an ecosystem, it is a break-level lead."
Qin Feng said with a smile: "At that time, I was judging based on the content desert level, and the stars can make full efforts to quickly create an ecological oasis, then it must be different, how can it be the same, I am now very confident in selling 20 million sets conservatively."
According to a research report published by Super-data, an overseas market research company, the total sales of VR headsets in the world in 2016 were about 6.3 million sets, and those similar competitors on the market can sell so much.
……
Free to read.