Chapter 116: Unanimous
November 22 was the light snow season, and there was not even a single cloud in the sky when the north wind was howling, so it could be described as a clear sky.
Although the weather was sunny, Geng Wenyang's face was cloudy with sorrow.
Zhannan Huimin Wholesale Market has been basically completed, and the large-span roller shutter doors required for the faΓ§ade room have also been installed in place one by one after the production of the science and technology industrial company.
However, the wholesale market has been slow to lease the market. So far, only seven or eight stall owners have been contracted. In the first phase of the project, 270 storefronts were built, which means that the booth contract rate is less than 3%.
If the contract rate is too low, fewer people will open the door, and the attraction to customers will be lower. If the stall owners can't make any money, they will quit the rent, and there will be fewer and fewer business outlets, and so on, and so on, and eventually the wholesale market will have only one way to close.
To solve a problem, you need to study the problem to find out the root cause of it.
According to Shao Jianhua, director of the sales department, the main reason why stall owners are reluctant to come to Zhannan Huimin Wholesale Market is inconvenient transportation. They would rather hide in the cold, rain and snow at the demolition site on Zhanbei Street and set up stalls than try their luck at the new market south of the railway station.
The secondary reason is that the big guy's recognized wholesale market is on Station North Street, and few people will cross the railway to the station south area to buy goods. If the customers don't come, there is no business opportunity, so none of the stall owners will take the risk of being seen to set up a stall in Zhannan Market.
Geng Wenyang pondered: "It seems that the first is to solve the traffic problem urgently, and the second is to find a way to reverse the habit of ordinary people to go to the market on Zhanbei Street to purchase goods, and attract them to the south of the station as much as possible." β
There is no bus line from the railway station to the Zhannan Huimin Wholesale Market, and there is only one long-distance bus to the north of the mine. Prior to this, Min Hui had been in contact with the passenger branch in charge of the long-distance line several times on behalf of the company. Since the other party is a state-owned enterprise, the person in charge holds the concept that no fault is meritorious, and is not very interested in Min Hui's proposal for cooperation between the two sides.
"Alas! Sad! Geng Wenyang sighed for a long time: "Transportation is a public utility, and it stands to reason that the relevant departments should be responsible. Now let me be a self-employed person to find a way to solve it, and isn't it difficult to kill an individual? β
Since public transportation is not a good way, it can only be a different way. Geng Wenyang said secretly: "I have to ask my senior brother to help find a minibus and temporarily run this line in the name of a street commuter car." When there are more customers, some people will naturally see the business opportunities and may take the initiative to join in to help us share our worries. β
"What if I can't get a minibus?" He shook his head and said to himself, "I have to think of another way, and the more ways the better." β
In the mid-to-late 90s, when the number of taxis increased, some hotels and restaurants paid taxi drivers a certain amount of remuneration in order to attract customers. Although the number of taxis in Pak Cheng in the late 80s was very small, the number of motor tricycles illegally operated by private individuals was very high.
Geng Wenyang had a flash of inspiration and said: "If the driver of the motor tricycle pulls a customer every time and gives them two or three yuan for a benefit, I think they will definitely rush to it." β
Most of the private motor tricycle owners in Pak Cheng are laid-off and unemployed, and they are forced to embark on this illegal road of operation due to the pressure of life. Due to the poor riding conditions, the motor tricycle charges low, and earning three or five yuan at a time can be regarded as a good deal.
Therefore, if you can give an extra two or three dollars every time you bring a customer, these motorized tricycle owners will definitely flock to it happily.
The traffic problem is barely solved, and the next step is to consider the problem of attracting customers to sell the stall.
The wholesale market is scheduled to officially open on February 18 after the next year, and it is only three months away from now. More than 200 merchants were recruited in three months, which is almost an impossible task in the current market situation.
We still have to find a way to start the first shot, so as to attract more merchants to set up stalls in the market as soon as possible in the follow-up time.
Geng Wenyang frowned and pondered: "How can I start the first shot?" It's not realistic to rely on those seven or eight stall owners, so we still have to rely on ourselves to find a way. β
"Rely on our own ......" Geng Wenyang suddenly had an idea in his thoughts: "Huh? Isn't Sister Hui a bookseller? And she also has a supply of audio and video tapes in Pengcheng. It is better to take advantage of this convenient condition to make our first phase of the project into a professional audio-visual cultural market. β
So far, there is no special audio-visual wholesale market in the surrounding counties and cities of Baicheng, if you add high-end cultural products such as books, calligraphy and painting, seal carving, etc., Zhannan Huimin Wholesale Market can be widely publicized as a gimmick for specializing in audio-visual cultural products, so as to open up the situation with fame and make a good start for the follow-up second and third phase construction projects.
As soon as the idea came up, the difficulty was solved. Geng Wenyang soon figured out another clever trick: to hire a group of salespeople in the name of the company, and use the spare 200 or so shops to sell books, audio-visual tapes, books, and other cultural products.
The company provides them with a supply at a certain discounted price. Salespeople decide the price according to their ability, and the difference between the prices is used as their bonus or commission
In this way, it not only revitalizes the idle shop assets, but also fully earns a certain amount of profits, and can also help the streets and districts to solve the employment problem of some people, which is a great thing to kill three birds with one stone.
However, if this plan is to be implemented, Min Hui's attitude is the most crucial, because she needs to solve the purchase channels of audio-visual products and books.
Geng Wenyang was thinking about how to mention this matter to Min Hui when he suddenly heard someone knock on the door.
"Please come in!" Geng Wenyang sat up straight and shouted.
As soon as the door opened, it was Min Hui who came in!
Said Cao Cao, Cao Cao, how could things be so coincidental? Geng Wenyang couldn't help but be surprised: "Sister, why are you here?" β
Min Hui was already very familiar with his office, and at the moment he unceremoniously twisted his waist and sat on the sofa, and couldn't help but say excitedly: "Wen Yang, I have thought of a good way to make our market famous in the shortest possible time!" β
Looking at the joy on her face, Geng Wenyang couldn't help but feel moved: "Sister, I also have an idea I want to discuss with you." β
"Really? What an idea, you say! Min Hui said curiously.
Geng Wenyang smiled and said, "Sister, why don't we both write it on paper and see if we think the same?" β
"So what's the trouble?" Min Hui urged urgently: "Say it quickly!" β
"Nope! That's what makes it interesting. Geng Wenyang said, handed Min Hui paper and pen and said, "I want to confirm whether the two of us have enough tacit understanding." β
Min Hui reluctantly took the pen and paper, and wrote two words with a few brushes.
Geng Wenyang took the written note in his hand and said to her: "Sister, I'll shout one, two, three, let's show the note together." β
As the one, two, and three shouts were finished, Geng Wenyang and Min Hui each unfolded the note in their hands.
I saw Geng Wenyang write on the paper: "Audio-visual products. β
Min Hui wrote the word "tape".
Geng Wenyang smiled: "Sister, the two of us really thought of it together!" β