After the credit line of Tmall Supermarket came out, He Mu greeted Wu Zhou as soon as possible.

Then, in less than ten minutes, the money was withdrawn to the company's account.

At the same time, orders for department store products were also issued to factories to expedite stocking.

Pay half of the amount first, and wait for the rest to be billed for a month.

The manufacturer readily agreed, and the big customers could not afford to offend.

The goods are overtime production, 6.3 days of scheduling, and the 6.5 500w value of the goods is ready to be sent.

The supply chain of Hemu contact will arrange a green channel, and No. 6.7 will be put into storage.

However, during the big promotion, the transfer from the transit warehouse to the whole country was not as fast as before.

The inventory of snacks is also relatively tight, and the production line capacity is not a big problem, but the account period still needs to be discussed.

However, the cooperation has not been long ago, and the level of trust between each other has not yet reached that point.

But for the sake of the large amount of the order, in the end, Wu Zhou ordered another 500w of goods with an amount of 300, and the rest of the part needs to be given within a month.

Wan Cong's cooperation here is obviously not as good as He Mu's, and he is not so active.

But it was also timely, and in the end barely managed to enter the inventory of No. 6.9.

It can catch up with the two outbreak nodes of 6.16 and 6.18.

"If you look at the financial statements, you can make okay, but you don't have any money in your hands. I still owe a lot of money. "I watched the explosion of performance every day, and then the profits were also considerable, but Wu Zhou didn't have much profit in his hands.

Even if there is a little profit, most of them have to be invested in traffic delivery, and even owe more than 10 million loans to banks, suppliers, and even the Ali platform.

"It is still necessary to be asset-light, and it is better to return on the cost faster." Wu Zhou wanted to make quick money for a while.

But just think about it, you still have to sort out the things at hand first.

The utilization rate of funds needs to be further improved.

The bill of Tmall Supermarket is issued on the 1st, 11th, and 21st, which corresponds to the order amount after the consumer confirms the receipt.

In other words, the bill on the 1st is from the 21st to the 30th (31st) of the previous month, and the consumer confirms the receipt amount minus the platform fee.

And No. 11, correspondingly, the amount of consumers on No. 1-10 who confirm the receipt of the goods minus the platform fee.

Then Wu Zhou's side issued the invoice on the same day, and the financial department of Tmall Supermarket did another audit, and finally estimated that it would be about seven days.

Roughly calculated, even if the timeliness is very good, the goods sold on the 1st will only arrive at the account around the 17th.

Of course, this is a very smooth situation, but the reality is that most consumers now automatically confirm the receipt, which is 15 days. Then it has to be added to the second bill, which corresponds to 20 days, then 7 days of review, and finally about 27 days.

In contrast, Tmall, Taobao and Jingdong pop in the industry are much better, and consumers can immediately arrive at the account if they confirm the receipt.

However, the problem is the same, consumers mostly automatically confirm the receipt.

Wu Zhou has been thinking about this for the past few days.

Some people in the company said that Wu Zhou directly passed the common methods in the industry such as praise and cashback, and this method may be useful for those who have limited spending power, but how many things on Wu Zhou's side are cheap.

And if you do this, won't it suddenly lower the company's brand grade?

In the end, Wu Zhou thought of the membership system and the private traffic pool, referred to as the private domain.

"The store implements a membership system, silver, gold, platinum, diamond, supreme five levels, each level will be more than xx% of how many members, level experience is based on the actual confirmed receipt amount.

Silver Corresponding Points: 100,

Permissions: Shipped within 48 hours, priority delivery than ordinary orders

Gold: 1000

Permissions: Same day shipping

Platinum: 10000

Permissions: same-day delivery, limited customer service, random daily orders with small gifts

Supreme: 1,000,000

Permissions: same-day delivery, exclusive customer service, birthday gifts, holiday gifts, product-exclusive customized benefits, small gifts for designated orders, etc......

As for why the Supreme Rank is so demanding.

The reason is that there are many projects to serve......

In the consciousness of ordinary people, they buy one thing, the product must be good, the price should be low, and the service should be in place, but this is almost impossible to achieve.

The reality is that the price of a good product cannot be low. You get what you pay for, don't expect to spend a hundred yuan to buy a 200 yuan quality thing, this kind of charitable enterprise can't survive.

Good service also needs money, after all, the cost of employment is really not cheap.

Even with Wu Zhou's current profit margin, it can't support high-quality service. So the threshold is a must.

Everyone is disgusted with the privileged class, but the disgust is that they are not that privileged class.

The membership hierarchy system is like a game upgrade, allowing consumers to pay more for silence and form better loyalty.

At the same time, the higher the level, there is another kind of show-off value.

In social reality, everyone wants to live well, especially better than others, and not suffer from inequality.

Harvard University did a social test.

The monthly salary of A work is 1W+, and the monthly salary of B work is only 5K.

But most people choose B.

Because there is a hidden condition in job A, that is, the salary of 1w is lower than that of everyone around you.

And the hidden condition of job B is that the salary is higher than the surrounding one.

They would rather be paid less than look better than others.

If it comes with a small gift, it has two effects.

1 is a new product to try, platinum or above users,

After the implementation of the membership system, the current membership level will be sent to the purchasing consumers in the form of SMS as soon as possible.

And inform the activation conditions, the activation conditions are, pay attention to the official WeChat public account, and bind the information.

First, this can prevent consumers from purchasing on different platforms, resulting in the inability to synchronize the hierarchy and enjoy membership services in a timely manner.

Second, the company also gives certain rewards for this kind of troublesome user behavior, such as random free delivery of new products with a fixed amount every day.

One is from the perspective of members' own interests, and the other is the benefits given by the company.

The current execution efficiency on the company's side is still okay, and after 1 day, it has been implemented.

The amount of confirmed receipts increased by 261% from the previous day.

On the third day, the growth in the number of confirmed receipts slowed down to 62%.

On the fourth day, the increase in the number of confirmed deliveries flattened to only 18%.

But remember, it's in 618.

It's just that the number of incremental confirmed receipts in the past few days has reached 381w.

At the same time, in just five days, the number of registered members of WeChat public finally exceeded 20,000.

And it's steadily increasing at a rate of 1-2k per day.

When these members paid attention to the official account of Qiao Feijia.

And there's more to come.

For example, the selection process of products, the classification of product advantages and disadvantages.

Let them know that the product is good.

The second is the company's philanthropy

Let them know that this brand has a social responsibility.