Internet celebrities have a big mouth, and during this time, because of the traffic of the Qiao Fei family, the spring breeze is proud, and even many people follow suit.

However, as the first wave of bridge riders, and as the anchor with the most severe wording, he has won the favor of many audiences with his sharp painting style.

Only this time, he was about to continue to chase after the victory, and when he released the video, he found that the video could not be sent.

Then I found the official customer service of Shake Hand.

Informed that the account will be banned for 10 years in accordance with relevant regulations.

In an instant, he fried the pot, this 10-year seal, what is the difference between that and a direct block.

It's just that when she wanted to ask what the reason was, the MCN company behind him sent him a lawyer's letter.

If you look closely, it is not the lawyer's letter from Qiao Feijia and him, but the lawyer's letter from MCN Company and him in contact with the contract.

"Regarding the remarks related to Qiao Feijia, they are all made by Big Mouth, and all the copywriters have not planned and communicated with our company. The relevant legal responsibilities should also be borne by the big mouth individual. ”

"Our company has terminated the relevant cooperative relationship with Big Mouth."

"The ownership of the Big Mouth account, according to the previous contract, belongs to our company, because of the behavior of Big Mouth, resulting in the account ban, resulting in the significant loss of our company, our company's financial accounting, the follow-up will be a claim for Big Mouth."

The big mouth looked at the series of announcements, and his eyes were blank for a moment.

One moment he was proud, and the next moment, he fell into the abyss.

The future, as if there is no future......

At the same time, the previous 'conclusive' videos of the Big Mouth account showed a large number of remarks about whipping corpses.

"Didn't you say that the door was clear, didn't you say that there must be tax evasion? So what do you say about these 600 million. ”

"This kind of decent enterprise, you TM is also black, roll NM."

"As a public figure, a big V, his remarks are all conjecture, it's really ......"

"What a trick, I feel like you're a fly buzzing right now."

"Sentence, this kind of person should go in and think about it."

"Such a conscientious enterprise has been so wantonly slandered by you, and now the truth is revealed, and it is not even ...... money"

"You don't need to scold anymore, the big-mouthed account has been blocked, and you can't post videos."

However, these remarks did not take long to be posted, and many people found that they could not speak anymore.

Comments are restricted, and the video disappears, or is deleted.

However, the Internet is not a place outside the law, and subsequent legal responsibilities will not end because they are deleted.

Huashi Capital has been paying close attention to the follow-up development.

After all, if it is not handled well, the billion-dollar investment may become a failed investment, and then not to mention the problem of capital loss, some people will definitely be held responsible.

It doesn't matter if the amount is small, such a large amount, if something goes wrong, any small details in the whole process will be dug up in the review, for example, the last payment process, they made an expedited.

Does this count as a procedural irregularity...... Whether these relevant personnel are dereliction of duty or not, what responsibility do they have to bear?

Therefore, after the public opinion was not favorable to Wu Zhou's side, they contacted the first public relations company in the industry as soon as possible.

Then on the same day, the personnel of both sides will meet together and give a plan to save the corporate image as soon as possible.

It's been almost overtime these days, and the preliminary plan is out.

It's just that the plan here has not yet reached the point of implementation, and the official actually stood up.

Especially, after seeing the amount of 400 million donated by Wu Zhou.

Huashi's side is confused, and only the public relations company is also.

"Mr. Wu, why don't you talk about such an important matter in advance."

"Forget."

“.....”

"Anyway, you're the most generous entrepreneur I've ever met."

"This matter, the follow-up is already very easy to operate, we just need to push the official news a wave, so that more people can see it, and our corporate image can even be a blessing in disguise."

Wu Zhou nodded, found the corresponding official video, silently recited it in his heart, and put it on.

Priority is given to those who are interested in buying, as well as old customers who believe in rumors.

10W Flow ...... Inadequate.

It took another 136w...... It's pretty much the same.

And because of this wave of precise traffic push.

Underneath these official accounts, there is a lot of user feedback from 'real consumers'.

"When this rumor came out, I felt strange, I was an old customer of Qiaofei's family, and their things have always taken the route of exquisite and good products, and things have never been said. I also bought fifteen boxes of bird's nest mooncakes from their family, most of them were originally intended to be given away, but in the end only eight servings were given out, and the remaining 7 were eaten by our family......"

"The taste of their moon cakes is definitely the leader in the industry."

"Yes, I think so too, there are no additives in the ingredient list, and it is not so heavy and sweet, I hope that after the Mid-Autumn Festival, they can continue to sell this product. Otherwise, it would be too uncomfortable to eat such a delicious thing. ”

"I seem to have found another reason to buy Qiaofeijia, but what if I don't have enough money."

"You can ask your boss for a raise."

"How can a wicked capitalist raise wages easily."

"I used to think that Qiao Fei's things were very good, but the price was a bit expensive. Seeing that their family had donated so much money, I suddenly felt that it was not expensive. After all, love is priceless, and the money they make doesn't seem to have donated much. ”

"Our boss bought a batch of snacks from Qiaofei's family as office snacks, you can believe it. @上一位. ”

"My brother doesn't like the Qiao Fei family, okay, now I'm an only child."

"Support domestic products and build an international brand in China."

"It would be nice when Qiao Fei's family could be sold abroad......"

Shaking his hand, on Weibo, Qiao Fei's family has entered the hot list.

Then, then there was also a wave of stars who 'followed the trend'.

"My friend Amway, I gave me a box of their mooncakes, I didn't want to eat them, I was afraid of getting fat, and finally I took a bite under her compulsion, which was unexpectedly delicious, and the taste was light and sweet...... Then it became my daily snack...... This message blocks Sister Yu. ”

"Sister Yu: Xiaola, your snacks have been confiscated."

In just a few days, Qiao Fei's family has experienced big ups and downs, and it has become popular again.

But the benefits are also very obvious, that is, the popularity is 'well known' through the fermentation of public opinion this time.

Some time ago, the daily performance of snacks began to decline, and the daily sales fell within one million, and recently began to soar directly, 120w, 150w, 210w, 280w, and even 300w+, if this is maintained, it will be hundreds of millions a month.

Wu Zhou withdrew the moon cake gift box and changed the moon cake single product for sale, and the packaging was changed from the gift box to the company's regular snack packaging. Then the moon cakes were reduced from 8 to 7 pieces, and the price was adjusted to 399 yuan 7 pieces, and the prices of other flavors of moon cakes ranged from 199 to 299.

It can sell 1,800 a day, and it can also have a performance of about 300,000 yuan......

The performance of moon cakes in the entire Mid-Autumn Festival has also been sorted out.

A total of 613511 boxes of moon cakes were sold, and if it weren't for the sharp decline in sales caused by the deterioration of public opinion in the last period of time, it was actually possible to break through one million boxes.

But even so, 3,3154,1201 were sold, well...... Three hundred million.

The product profit is high, reaching 200 million.

But it's not net profit.

Other labor costs, logistics costs, platform fees, corporate income tax, value-added tax, etc.

In the end, the actual profit was only about 130 million.

In recent times, public opinion has reversed, performance has plummeted, and many consumers have refunded their orders, and even the products they have already bought, which are almost directly scrapped.

Or the production line was produced, but it was not sold in time, this kind of is slightly better, but it was squeezed for a few days, and it was unsalable, and the product was obviously not fresh enough compared with before.

The longest remaining shelf life is less than 10 days.

The previous moon cake delivery process on Wu Zhou's side was that the production was immediately sent to the warehouse, and the factory was also close, 2 hours by car, and then immediately packaged and sent, and most of them had a shelf life of more than 13 days when they reached consumers.

Therefore, this batch has a shelf life of less than 10 days, and it may continue to be sold by other brands.

Liu Bin's proposal here is to find Taoke and those head anchors. If you sell it at a reduced price, you can dispose of most of it in a day or two, but Wu Zhou didn't agree.

In the last total, there are nearly 20w boxes in total, with a loss of about 30 million.

Barely acceptable.

The net profit can reach 100 million, and Wu Zhou is still satisfied.

In order to reduce losses, the unfresh goods were sent to those consumers, and the previous established strategy was all destroyed, which was too short-sighted.

In the long run, it takes years to build consumer trust, but it only takes a moment to destroy it.

So, in the end, Wu Zhou gritted his teeth and admitted this loss.

If it expires, go directly to the environmental protection company to destroy it.

If it has not expired and the shelf life is within 5 days, it will be digested within the company and voluntarily received, with a maximum of 5 boxes for regular employees and 2 boxes per person for temporary workers.

As soon as the news came out, it was empty, and no one did not take it.

The shelf life of more than five days is okay, contact some local orphanages, elderly care institutions, charities, public security departments, tax agencies, hospitals and so on.

Then go to some local high-end communities, such as the community where Wu Zhou is located, contact the property, and send the moon cakes directly. Of course, they happily agreed.

As the center of public opinion during this time, it is still local, and Qiaofei's family is local, and it can be regarded as a well-known brand during this time.

Before and after, these goods were sent out, and they also made a lot of good impression points.

At the same time, Huashi saw the sales report data of moon cakes, especially the scrapped 20w box of moon cakes. If this is not such a one, how can it be scrapped, and even hundreds of thousands of more boxes can be sold.

The gap between before and after, at least one or two small goals.

They have a 15% stake.

Proportionally, it is tens of millions smaller.

"MD, communicate with the lawyer again, and be sure to let those Internet celebrities who talk blindly compensate for the losses, and they must ......"