On March 28, after the release of the Zhizun Nexa ai flagship.

Related short videos began to spread overseas!

Although the playback volume is not high, it is extremely accurate, and often those short video content can poke at the hearts of those "sincere" digital bloggers' "impulse to buy"!

After that, these people paid out of their own pockets and bought them online, and some received the goods the same day, and most of them received them within the next day!

The goods have already been sent to the warehouse where these people are 'located'!

So these people are also receiving goods surprisingly fast!

Since March 29th, the search index of Zhizun Nexa ai flagship mobile phone on the Omi side has been rising!

But in this process, there is not a 'test' video, that is, the manufacturer did not contact those digital bloggers in advance for testing?

This is the first time I've seen you!

Normally, it is all striking while the iron is hot, and at the same time as the product is released and sold, the evaluation video of the digital blogger who has been contacted in advance will be released immediately! So that more intending buyers can see, so as to generate purchase behavior!

In other words, these digital bloggers are actually equivalent to the role of 'celebrity endorsement advertising' before!

On March 29th, a small number of bloggers who had already got the goods made a simple unboxing video and made a simple evaluation!

Appearance, color, feel, and some basic phone features.

A total of 5 test videos, all without exception, the playback traffic has skyrocketed, the lowest one has millions of traffic, and the high one has even more than 3 million

"Is this phone so hot?"

Those bloggers who reviewed it didn't expect that the video would suddenly become popular! Except for a few big V bloggers, there are very few videos played by millions! Most of the videos of bloggers with millions of followers don't necessarily get millions of views!

Now, it's just a casual product video that doesn't bother so much, and that's all there is to it?

As long as it's an Internet celebrity, it's almost there, they pursue traffic! When I saw that the Zhizun Nexa ai mobile phone could get a huge amount of traffic, the relevant evaluation video was released very quickly!

In the early morning of March 30, the number of related test videos soared to 51, and by the end of the evening, the number of related test videos had rushed to 381!

Some bloggers or even small bloggers with only tens of thousands of fans or hundreds of thousands of fans are not even in the field of digital bloggers!

The way they measure is also very rough!

Not so fine, not so professional!

"It feels so good, it feels better than an apple!"

"The colors are really beautiful, and they are completely on my aesthetic!"

"I watched the video of the press conference, and I didn't see that the chip was Qualcomm's, but it should be the latest high-end chip, I downloaded the game and tested it, and it was very smooth! The heat dissipation control is very good, better than Apple, Samsung! ”

"The battery life is very good, I used it for almost 10 hours, and the battery is still 27% left, and it charges super fast! It can be fully charged in less than 30 minutes! ”

"The photo was amazing"

"I tried out the AI features of this phone, and although I don't know how to use it yet, I have to say that it works really well, and when I think of something, I just need to ask about it, as if it has become a personal assistant for me! And it's the all-round kind! ”

"It's an all-around phone! I feel like it's better than all the other flagship phones! Great, why didn't I know that Huaxia's V factory mobile phone technology was so great before! ”

On March 30th, although there were more than 300 related videos, the lowest playback volume still rushed to 2w+, and the highest one also had 100w+ traffic!

On March 31, the number of related videos increased to 1000+ again, and the lowest video playback volume also reached 0.5w+, and the video with the highest traffic has exceeded 10 million views! It has become one of the trending videos in the digital realm on YouTube!

On April 1st, the speed of new video additions continued to increase, and although the number of playbacks was far less than before, most of them still had thousands of traffic.

And the traffic of the head video also rushed to the point of 30 million+ on this day. More and more people are seeing it.

Even during this period of time, the inventory of Zhizun Nexa ai mobile phones overseas, if it is completely opened to normal sales, the sales volume can be higher!!

But if it's released, the inventory won't last long!

Aiying Group has an automated production workshop, which only needs less than 1% of the people in the traditional mobile phone assembly workshop to achieve similar production capacity!

And it can be done 24 hours a day to produce, theoretically speaking, as long as the components are sufficient, Aiying's own production line 20w mobile phones a day off the assembly line is not a big problem!

The first batch of inventory prepared 200w units, when this inventory came out, Shen always tried his best to resist, feeling that this inventory was too much and the risk was too great!

It's not the price of this high-end machine, and it really can't be sold so much inventory.

In addition, it is too much of a fund, a single mobile phone, not counting the cost of R & D expenses, is simply the cost of parts, which is also about 3600 yuan!

200w is equivalent to the cost of pressing goods as high as 7.2 billion.

Combined with the R&D investment in the early stage, the total has exceeded 10 billion.

So in Mr. Shen's opinion, Wu Zhou is too crazy.

But Wu Zhou was confident and arrogant at that time!

"This phone will definitely sell out!"

"The cash flow of more than 7 billion yuan is really too much pressure on Factory V, so be it, all these funds are advanced by our Aiying! After all the sales are sold, calculate the specific cost! Split the account! ”

And then agreed!

After all, no one is at odds with money! And the proportion of the pre-R&D expenses of this product is indeed too high, in addition to the R&D expenses of the V factory, there are also joint R&D expenses with cooperative manufacturers! There are a lot of components that are even customized specifically for this phone, custom sizes!

This kind of operation directly exceeds the R&D expenses a lot!

Of course, in this process, Mr. Shen of Factory V also saw the essence of Aiying Dog!

Completely cost-free R&D investment, as well as 'ultra-efficient' R&D!

It seems to be another 'chrysanthemum factory', and it is a younger, less bloated, and more energetic chrysanthemum factory.

These qualities are the reason why Mr. Shen gritted his teeth and persevered, of course he came out with billions, and even more, tens of billions of dollars!

But the company's basic culture, in fact, is still the thinking of 'dare to be the queen of the world', and prudence has been engraved in the company's bones!

This cooperation with Aiying is actually a big adventure, and the investment here is also with the mentality of 'losing everything'.

Therefore, billions are barely worthy, but tens of billions of dollars will be a pain break for the company.

Good thing now.

Looking at the increasing sales, the product has only been released for a week, and the sales are rising! has reached 10w+ per day, and the inventory of 200w, according to this trend, can last for another half a month at most, and this is still based on the subsequent sales will no longer increase!

But looking at overseas video websites, on the international version of Doushou International, there are more and more introductions, evaluation videos, product sharing, etc

Too much.

I can't watch it, the point is that under these videos, there are too many real 'users', and the users who actually bought them expressed their love for this phone!

All sorts of compliments!

According to the feedback from the marketing department, in the past week, the popularity of the V factory brand has been nearly 3 times higher than before!

In addition, in addition to the Zhizun Nexa ai mobile phone, other mobile phones have also sold well, and the sales volume in the last seven days has increased by nearly 26.7% compared with last week, and the overseas market has increased by nearly 26.7%

In 2021, the total sales of smartphones in Huaxia will be 350 million, the market share of Factory V will be 22%, and a total of 70 million will be sold, while Factory V will sell a total of nearly 130 million mobile phones throughout the year, that is to say, in the overseas market, Factory V will sell a total of nearly 60 million units!

In other words, if this 26.7% growth rate can continue, then the original overseas sales base will increase by 16 million units throughout the year.

If Zhizun Nexa ai can continue this sales, it will sell 40 million mobile phones in an all-round way, of course, this is unlikely.

can sell 1000w units, for him, and for the V factory, it is 'high-end'.

After there was sales, Mr. Shen looked for Wu Zhou more often, and his face was always full of smiles!

The commercial market is so simple and pure!

No matter how much you say, it's not as convincing as the sales of real money!

(End of chapter)