The situation of Beijing Satellite TV is actually similar to that of other TV stations in first-tier cities, Dragon TV in the magic capital, and Nanyue TV are all sitting on super resources and a lot of money, but there is no way to create a pillar variety show with high ratings!

For this reason, Nanyue TV bought the live broadcast rights of Penguin Entertainment's Tomorrow Idol this year at a high price, and it became popular for a short time, but Tomorrow's Idol is not Nanyue TV's own program after all, after the live broadcast this year, they still don't have their own popular program, and they are still groping, but at this time, the exploration has a goal and direction, that is, Tomorrow's idol, follow the direction of tomorrow's idol's explosion, and create a young music variety show......

Dragon TV also became a small hit with the Oriental Star program before, and the ratings of the musician's program broke five a few days ago.

Beijing Satellite TV, of course, can't sit still.

Although, Beijing Satellite TV is located in the political center of Beijing, and there is a central mother on it, with an embarrassing status, and there is no place to spend money.

However, Beijing Satellite TV has indeed been working hard in recent years, striving to introduce high-quality TV dramas, and striving to keep up with the popularity to create variety shows......

Recently, every time Wang Cheng has a schedule, Beijing Satellite TV's pursuit of Wang Cheng has never been left behind, but he was not selected once, drowning in the vast number of variety show invitations.

And this time Wang Cheng has just finished working with Jiangsu and Zhejiang Satellite TV, I am the actor's program, the live broadcast at 5 o'clock in the afternoon, the ratings were as high as 5.2, breaking the record of the highest ratings for more than ten years, which can be called a miracle......

Ma Guiqiang, one of the deputy directors of Beijing Satellite TV, kept calling Shen Shenghui in person, and even asked the director to call Qin Yuhai, but unfortunately no one answered, just when they thought they had no chance this time.

The phone rang......

Ma Guiqiang quickly picked it up and took a look, and his excited hand was quickly connected: "Director Shen, hello!" ”

Shen Shenghui also said straight to the point: "Director Ma, I read your invitation to cooperate and decided to choose your midnight ring for cooperation, and I will arrange for Wang Cheng to go to the capital as soon as possible......"

Ma Guiqiang's face was full of confusion when he heard this, and he stood up directly in shock, and exclaimed with wide eyes: "What? Wang Cheng is coming to our midnight ring? ”

Shen Shenghui over there said affirmatively: "Yes, midnight ring!" ”

Ma Guiqiang was still full of confusion, and quickly sorted out his thoughts and said, "But...... Don't we have other shows? The midnight ring is a show of fighting in the ring, and it is to go to the ring to do it, Director Shen, are you sure that Wang Wangcheng will go to the ring to do it? The opponents are all some who have practiced fist and foot kung fu, and there are even some retired professional boxers, Wang Cheng should not have any foundation in this regard, right? ”

This time, Ma Guiqiang issued three invitations to Wang Cheng on behalf of Beijing Satellite TV, three variety shows, one is eight o'clock prime time, one is an ordinary variety show at more than ten o'clock, and one is this midnight ring.

And Ma Guiqiang, of course, hopes that Wang Cheng can come to the prime file, and he can definitely maximize Wang Cheng's popularity value.

So far, Wang Cheng has not appeared on any prime-time show, which is the most complained about by many viewers who want to watch Wang Cheng's show but don't have time to watch it.

All industry insiders know that once Wang Cheng can appear in the prime time slot, the ratings will definitely be even more explosive.

However, Ma Guiqiang also knew the contradiction between Wang Cheng and Rubik's Cube Entertainment, so he did not have hope for the prime time, but looked forward to the show at ten o'clock, and the midnight ring in the final midnight file was purely made up.

I didn't expect ......

The midnight show he used to make up the numbers was actually taken by Shen Shenghui?

But......

Can Wang Cheng really get into the ring and fight?

What should I do if Wang Cheng is injured when the time comes?

Ma Guiqiang's mind thought a lot for a moment, and there was even a hint of retreat.

He didn't dare to let Wang Cheng get injured on his show stage, and then he didn't know how many Wang Cheng's fans he would offend.

Shen Shenghui's voice came from the phone: "In this regard, Director Ma doesn't need to think too much." At that time, your program team will discuss it with Wang Cheng himself. Moreover, I believe that Wang Cheng has a certain ability to protect himself. ”

Ma Guiqiang was silent for a moment, a little hesitant.

spent more than 400 million yuan in publicity fees to invite Wang Cheng over, if it did not increase popularity at that time, but offended many Wang Cheng's fans, it would really outweigh the losses.

Shen Shenghui really wanted Wang Cheng to suffer a little in the ring and lower his image, so he said seriously: "Director Ma, your show itself is a ring competition, even if Wang Cheng suffers a little loss in the ring, it is normal." I don't think anyone will attack you because of this, but it can attract a lot of attention and heat to your show. ”

"Even in the face of Wang Cheng, you are all really fighting, doesn't this just show the authenticity of your ring? When the time comes, take this opportunity to promote, and then change a good time period, won't the ratings be stable? ”

"I think that many viewers who like to watch the fight in the ring will be captured by you......"

Shen Shenghui's words made Ma Guiqiang very moved.

It's just that the show Midnight Ring is really a variety show that Beijing Satellite TV doesn't pay much attention to, and casually makes up the time slots.

Is it a waste to spend 430 million to invite Wang Cheng to make up the number of shows in the last episode?

This thought hesitated in Ma Guiqiang's heart for a few seconds, and then he came to his senses, reached out and patted his cheek gently, feeling that he was too attached to the situation and didn't see the situation clearly......

What is the current situation in the entire entertainment industry? is to get a relationship with Wang Cheng, many TV stations have to cooperate with Wang Cheng even if they lose money, just to lay the foundation for the next long-term cooperation with Wang Cheng.

Beijing Satellite TV obviously also has the capital to cooperate with Wang Cheng for a long time......

Therefore, after Ma Guiqiang hesitated for a few seconds, he immediately agreed: "Okay, when will you sign the contract?" ”

Shen Shenghui: "I will go to the capital with Wang Cheng tomorrow, and sign the contract in person when the time comes!" ”

Ma Guiqiang: "Okay, then we welcome Director Shen and Mr. Wang Cheng......

Even if Ma Guiqiang calls Wang Cheng at this time, he can't call him by his name, but has to add the honorific title of Mr.

Ma Guiqiang grew up in the Beijing circle, so he knows more that Wang Cheng's recent performance is so rebellious and incredible, if Wang Cheng is willing to lower his profile and integrate into the Beijing circle, he will definitely get a lot of recognition......

Shen Shenghui: "Okay, I hope we have a happy cooperation!" ”

Ma Guiqiang: "Happy cooperation......"

Hung up!

Ma Guiqiang still felt a little unreal, but he didn't expect that he would get the opportunity to cooperate with Wang Cheng, just like the unreality of the two-color ball.

However, thinking of Wang Cheng's 430 million single-issue announcement fee, Ma Guiqiang still twitched painfully, this money is also a lot of money for Beijing Satellite TV, and small TV stations in most parts of the country do not have so much money for a year.

After thinking about it for a while, Ma Guiqiang immediately picked up the phone and called Zou Bing, the producer of the Midnight Ring.

Zou Bing had just come home from work, and he was also apprehensive when he received a call from Ma Guiqiang.

The producers of a small program group like him are basically marginal people, and if it weren't for the conference, he might not have seen a leader of Ma Guiqiang's level in his life.

Zou Bing was worried that Ma Guiqiang informed him that the show was suspended!

Because, the ratings of the Midnight Ring have decreased again recently, only around 0.1 to 0.2, and it is not surprising that it will be off the air at any time.

In order to save the ratings, he has invited several retired professional fighters, as well as a retired domestic sanda champion, because they are all retired players that no one knows, so the appearance fee is not high......

He was afraid that these retired players would go home before they played.

"Hey, Chief Ma, haven't you rested yet?"

Zou Bing said in a flattering tone.

Ma Guiqiang didn't talk nonsense, and said straight to the point: "Zou Bing, when will your new episode be recorded?" ”

Zou Bing was even more scared, and immediately replied, "...... tomorrow afternoon"

Ma Guiqiang's eyes flashed, thinking that I was the live broadcast of the actor's program to create miracle ratings, and said immediately: "Cancel the recording tomorrow afternoon!" ”

Zou Bing was suddenly shocked, and hurriedly said: "Director Ma, we have invited heavyweights this time, the ratings can definitely be saved, you give us a few more chances......"

Ma Guiqiang was stunned for a moment, and then understood, knowing that Zou Bing was afraid that he would stop broadcasting this show, and immediately smiled: "Zou Bing, you think too much." I'm giving you another chance, and it's a great opportunity! Tomorrow at five o'clock in the afternoon, you will broadcast live, and Wang Cheng will come to participate in your program. ”

"You first talk to the director of your program group and others, how to arrange tomorrow's program, and wait until Wang Cheng arrives tomorrow!"

Zou Bing was directly confused, similar to Ma Guiqiang who received a call from Shen Shenghui before.

Wang Cheng?

Live broadcast?

What do you mean?

Zou Bing really never dreamed that he could cooperate with Wang Cheng?

"Zou Bing, do you remember?"

Ma Guiqiang saw that Zou Bing was silent, and hurriedly asked emphatically.

Zou Bing immediately came to his senses, and asked in a trembling voice: "Chief Ma, are you talking about the Wang Cheng who sings nunchucks and ninjas, Chinese kung fu?" He's coming to our show? Moreover, our show was changed to live broadcast? ”

Zou Bing asked with certainty, asking a few questions at once.

Ma Guiqiang: "Nonsense, am I joking with you?" This time, in order to invite Wang Cheng, we gave 430 million for a single issue of the announcement fee, don't mess up me! ”

430 million notice fee?

Single installment?

Zou Bing instantly confirmed, this price is 100% the Wang Cheng in his heart.

It is impossible for anyone else to get this figure of the single-issue announcement fee, not only the single issue, but no one can get the announcement fee for the whole season, and now there are not many other big names in the variety show circle who can exceed 50 million in the whole season announcement fee, and the gap with Wang Cheng cannot be calculated.

Zou Bing immediately agreed: "Chief Ma, don't worry, we will definitely seize this opportunity!" By the way, if you broadcast live, will it be too rushed? ”

Ma Guiqiang thought about it and said: "Wang Cheng's program, the live broadcast ratings are very high. Although it is not the golden hour, the attraction is not weak. The 5.2 ratings that Jiangsu and Zhejiang Satellite TV just got, isn't it a live broadcast at 5 o'clock in the afternoon? Wang Cheng came to us for the first time in the ring, and it was more gimmick and more attractive. In the case of live broadcast, there is no possibility of post-editing, which is more realistic and more attractive to the audience......"

Ma Guiqiang's words, Zou Bing nodded in agreement: "Yes, Director Ma, what you said is too right." However, the director, Wang Cheng's appearance of fine skin and tender meat, he has never fought at first glance. Then if the time comes to live broadcast, our control of the ring will be much weaker, and what if there is an accident and Wang Cheng is injured? ”

"In the next episode, I invited three professional players, and a national sanda champion, and the other two are also absolutely good seedlings, Wang Cheng is a pure newcomer in the ring, and he may fall down with a punch and a kick......"

Ma Guiqiang frowned when he heard this: "Then you say hello to those professional boxers and national champions in advance, and go around a few more laps with Wang Cheng before making a move." Wang Cheng is fine even if he is injured a little, as long as he is not seriously injured, this is a show where you are fighting in the ring, isn't it normal to be injured? As soon as he gets hurt, let him come down immediately......"

Zou Bing smiled bitterly in his heart.

Of course, it is normal for other people to get injured in the ring, but this is Wang Cheng......

Once Wang Cheng is injured, who will be responsible for the consequences?

The program team and the person who shot must not be sprayed to death by Wang Cheng's fans?

However, Ma Guiqiang said so, and Zou Bing didn't dare to refute it, so he could only say: "Then I'll say hello to the director first, and go to the program team early tomorrow morning to gather all the contestants and discuss countermeasures, so that when they face Wang Cheng, they will all be ......."

Ma Guiqiang: "Just look at the arrangement......"

After speaking, Ma Guiqiang hung up the phone.

After thinking about it, Ma Guiqiang called the propaganda department in Taili, so that they could publicize and warm up first.

Although, it has not been officially signed yet.

However, Ma Guiqiang can't wait to enjoy a wave of heat and attention.

Beijing Satellite TV has been silent for too long, too long.

Or, it can also be said that he has never appeared and has always lived in the shadow of Yang Ma.

This time, Beijing Satellite TV finally made a big news, of course, it must be lively and lively, and show off......

So!

A minute later.

A message appeared on the official Weibo of Beijing Satellite TV: "Welcome Mr. Wang Cheng to Beijing Satellite TV, it is our honor to cooperate with Mr. Wang Cheng, I hope we can cooperate happily and create brilliant ......"

It's a very simple official term.

However, the official Weibo of Beijing Satellite TV, a TV station that no one usually pays attention to at all, really suddenly exploded this time, and it became the object of attention of the whole network in just ten minutes, and the number of forwarded messages exceeded one million.

This is the most popular time since Beijing Satellite TV has its official WeChat......

"Really? Can Beijing Satellite TV also cooperate with Wang Cheng? What program? Quick questions and quick answers? ”

"Wang Cheng is so dedicated? I just finished my work on Jiangsu and Zhejiang Satellite TV, and I will soon decide to go to Beijing Satellite TV? It's amazing, admire! ”

"What programs does Beijing Satellite TV have that are worthy of Wang Cheng's cooperation?"

"What about Wang Cheng......

"What does Beijing Satellite TV have? I think about it, I can't remember......"

……

The eyes of the entire Chinese entertainment industry were instantly focused on Beijing Satellite TV.

(End of chapter)