When the Spring Festival Gala began.

Xia Xi asked Wang Cheng: "Wang Cheng, do you want to watch the Spring Festival Gala?" ”

Wang Cheng didn't speak, just shook his head slightly, and continued to read, but instead of continuing to sit and read, he took a slow walk while reading a book, and his leisurely demeanor was said to be an eighty-year-old man, no one would doubt it.

But in fact, this is a nineteen-year-old young man who is at the peak of his appearance, temperament and body!

Xia Xi shook his head when he saw Wang Cheng, and he didn't go to watch the Spring Festival Gala, but continued to make tea for Wang Cheng, and brought Wang Cheng a cup of hot tea every once in a while.

Red sleeves add fragrance.

……

But.

For Qin Shangran and Xie Xingfeng and other leaders of the Spring Festival Gala program team and CCTV, there is a little torment.

The show started on time!

As in previous years, the stage was full of flowers and lively.

The hosts were also beaming.

The actors are also energetic, extremely engaged, and do not make mistakes......

But!

Whether it is the audience, the actors and stars, or the behind-the-scenes leaders, they all have some absent-minded looks!

It seems that this Spring Festival Gala has become an established process, they just finish this process, and they don't care too much about the rest.

I didn't care too much about the show itself......

The actors performed mechanically, and the audience applauded mechanically.

The host mechanically said passionate lines......

Qin Shangran said with a serious expression: "Something is wrong. Although there was nothing wrong with everyone's performance, it always felt wrong. ”

One assistant director said: "Yes, the response from the audience was not enthusiastic enough, and everyone seemed to be coping with an errand. Also, there is almost no discussion on the Internet about our Spring Festival Gala! ”

Another producer immediately nodded and said, "Yes, the whole network is discussing Wang Cheng's new song, and Wang Cheng's previous and Wen Yixiao's performances." didn't discuss the official performance of the current Spring Festival Gala, and didn't care much! The sales of several of Wang Cheng's new songs have exceeded 200 million, and they are heading towards 300 million! It's only been about an hour since I uploaded......"

Another assistant director said with some complaint: "Why can't he stagger our performance time and sing songs?" Is it okay to release a song tomorrow? Aren't those singers usually stuck in the early hours of Monday morning to release songs, so that they can calculate a week's sales to hit the charts? ”

The producer who spoke just now asked, "Do you think Wang Cheng's new song still needs to hit the charts?" Wang Cheng's singing time, who do you think can influence it? ”

The assistant director was speechless.

Xie Xingfeng rubbed his brows and said, "Yes! It's no wonder who is this, Wang Cheng's song is not aimed at anyone, he just sends it if he wants to, and he doesn't have a problem if he doesn't want to send anyone. I know what it looks like now. is that Wang Cheng's performance in front of him is so exciting, so that all the audience behind him and the actors who are now on stage feel that their performance is a bit dull. ”

"I thought that Wang Cheng's performance might have an impact on the subsequent official performances, but I really didn't expect that the impact would be so great. I didn't expect his new song to cause such a big sensation as soon as it was uploaded. Blame me, blame me! ”

Xie Xingfeng took the initiative to take the responsibility on his head.

Anyway, Wang Cheng's performance in front of him has been extremely successful, with ratings as high as more than 30, which is the highest rating of the Spring Festival Gala in the past ten years, and his credit is already incomprehensible, and now it is nothing to take the initiative to take a little responsibility, and he can still get the favor of Qin Shangran and others.

Sure enough, Qin Shangran's face looked a little better, and he said, "It's not a matter of sharing responsibilities now. Mobilize public opinion and build more momentum. It's just the last few hours, and you can smash as many resources as you want! You can grab as much popularity as you can from Wang Cheng's new song. By the way, are the ratings out? ”

Xie Xingfeng was about to shake his head, when a person came in at the door: "Director Qin, Director Xie, the ratings are out!" ”

Qin Shangran immediately stretched out his hand to take the report, and when he saw the data of the above half an hour, his expression looked a little better, but his eyes were still solemn: "Within half an hour, the highest rating is twenty-five, and it is when the broadcast starts." Then it went all the way down, and now it has dropped to eighteen! Guys, what does this mean? ”

Several powerful figures in the program group didn't dare to speak for a while!

Although several assistant directors are assistant directors, they are also famous CCTV variety show directors, or directors who have become famous in the entertainment industry, and they came to the CCTV program group to gild, but they don't dare to speak much now.

At the beginning, Xie Xingfeng wanted to modify the performance time for Wang Cheng, but none of them agreed, and they all clearly objected, because they didn't want to take responsibility afterwards.

But now that Wang Cheng's performance is so successful, they don't have the face to share the credit.

And when they heard the ratings that Qin Shangran said, they had some thoughts in their hearts, but they didn't dare to say it.

Xie Xingfeng frowned and said: "This shows that the ratings at the beginning were affected by the follow-up of Wang Cheng's previous performances, but this impact is slowly decreasing, and the attraction of our performance program itself is not strong, so the audience loss is serious...... The final ratings may not be good-looking! ”

Although Wang Cheng's performance in the past has been very successful, Xie Xingfeng has already achieved fame this year, paving the way for future development.

However, if the ratings trend of the official performance is ugly, Xie Xingfeng knows that he, the chief director, is also to blame, and he may have to bear some blame in the end.

A producer whispered: "There is no way now, I can only create some public opinion and heat as much as possible to attract the audience to watch!" ”

Qin Shangran was silent, of course he knew that there was no way now.

That's what the show is.

And, even if he knew it before, he couldn't help it.

The reason is still the same, and that's the way the show is.

The rhythm of the Spring Festival Gala has been like this in the past 20 years, and it has become more and more stylized in the last ten years, and it seems to follow the established content form and process, step by step......

On the Internet, someone has already posted the program form and process of the Spring Festival Gala according to the same mathematical formula, and most of them can be compared, which strips the core of the Spring Festival Gala and makes the vast majority of people have no expectations for the Spring Festival Gala.

So......

In the current situation, none of them can do anything.

Unless......

The programs of the entire Spring Festival Gala will be re-delineated.

But who would dare to do that?

No one dares!

Even Xie Xingfeng, who dared to make changes this year, did not dare to change most of the program formats and processes.

Because, that is no longer a variety show and entertainment, it is a field that he and all other star artists dare not get involved in.

So!

Now, Qin Shangran and Xie Xingfeng don't have much expectation for the follow-up ratings, and they will be the same as in previous years.

began to rely on Wang Cheng's popularity, and it was the peak!

In this way, their official performance in this year's Spring Festival Gala can also have a peak rating of 25%, which can be regarded as a huge improvement over last year, stopping the decline that is getting lower and lower year by year.

It's just that......

They know that nothing has changed.

Several people calmly looked at the performance outside, looking at the ratings that were constantly reported, and it was as they expected!

After only an hour, the ratings fell to about 10 percent, and the follow-up will fall to less than 10 points, or even better, the lowest time last year was about 9 points, and this year's trend may not stop at 9 points.

The propaganda department has spent a lot of resources on the Internet, wanting to create topics and heat for the Spring Festival Gala, but the most popular is only the seventh on the topic list, all of which are Wang Cheng and Wang Cheng and Wen Yixiao, as well as Wang Cheng and nine other people singing songs together.

Throughout the Spring Festival Gala, hundreds of star artists and hundreds of thousands of people participated in the performance, but they couldn't steal the popularity of Wang Cheng and nine other people's performances.

Xie Xingfeng sighed: "It's ten o'clock, Wang Cheng has already slept." ”

Several other people were silent when they heard this, knowing what Xie Xingfeng was hinting at, implying that if the Spring Festival Gala left Wang Cheng, it would be nothing.

They still couldn't refute it, and even Qin Shangran had nothing to say.

Because......

Wang Cheng has created miracle ratings of more than eight o'clock on Ganxi Satellite TV.

And tonight's ratings look at this trend, and they may fall within eight o'clock in the future, which is not as good as the ratings created by Wang Cheng in the variety show of Ganxi Satellite TV, a small TV station.

Qin Shangran left the conference room directly, and Xie Xingfeng also walked out.

"Wang Cheng's movie The Matrix will be released in the early hours of the night, right?"

Qin Shangran asked.

It seems that he has completely put down this year's Spring Festival Gala.

Xie Xingfeng nodded: "Well, do you want to see it?" I can ask a friend for a ticket. I can't buy a ticket at all now, and the tickets for tomorrow 24 hours will be gone, so if you want to buy it, you can only buy it the day after tomorrow. No matter what the movie is, the 24-hour pre-sale has already earned more than 200 million, setting a record for the pre-sale box office. Wang Cheng's appeal is beyond doubt. ”

Qin Shangran listened and paused slightly.

24-hour box office pre-sales exceeded 200 million......

This appeal, he really can't imagine.

Previously, a big director gathered a group of big names to create a pre-sale box office record before the Spring Festival was released, but now no one has broken it for three years, and finally the highest box office exceeded 3 billion, entering the top ten of the Chinese film list.

And Wang Cheng only has two big names in this film, Wang Cheng and An Keru, the others are Zhang Hanwen is a coffee position, and the other actors are all third- and fourth-tier actors who are not well-known!

However, it set a record for the highest advance box office, and all the box office was sold out within 24 hours......

Qin Shangran asked curiously, "So powerful?" Isn't the follow-up film schedule higher? Aren't all other films cannon fodder? ”

Xie Xingfeng shook his head: "It's really amazing, but the follow-up reputation at the box office hasn't come out, and the theater is not good at scheduling more films at once, and other crews are also exerting pressure!" The theater is waiting, and the other crews are also waiting, just waiting for Wang Cheng's movie reputation to come out, once the reputation is not good, the follow-up box office will collapse, and the total box office will be two or three times the pre-sale at most, selling five or six billion, although it also makes money, but it greatly consumes Wang Cheng's popularity potential. ”

Qin Shangran: "This is the purpose of Rubik's Cube Entertainment?" ”

Xie Xingfeng nodded: "It is estimated that he wants to break Wang Cheng's reputation and popularity!" Then forced Wang Cheng to renew the contract......"

Qin Shangran was speechless, star artists and brokerage companies fight, then star artists must suffer.

The development of the Chinese entertainment industry for decades is vivid, and he has seen many celebrities fall out with brokerage companies, basically all of which are compromises and concessions by celebrities or disappear.

What can force the brokerage company to make concessions and compromises has not happened yet.

Just like now, Rubik's Cube Entertainment has suppressed Wang Cheng again and again, Wang Cheng has broken through again and again, and has gone higher step by step, creating one record after another, and earning billions of profits for Rubik's Cube Entertainment.

But......

Rubik's Cube Entertainment still did not give up, still insisted on suppressing Wang Cheng, or wanted to renew Wang Cheng's contract, for more and longer-term benefits.

Qin Shangran was originally a little worried, worried that Wang Cheng's reputation would be destroyed by the movie, which would affect his popularity and the ratings of the show in the future, but when he thought of the good songs sung by Wang Cheng today, as well as the amazing popularity and sales of those songs, he was a little more relieved.

Even if the word-of-mouth of this movie hits the street and destroys Wang Cheng's image and popularity, it can rely on the sales and popularity of these songs to offset part of it, and it will not collapse all at once.

Qin Shangran also has a sense of urgency, and wants to invite Wang Cheng to CCTV to produce a program as soon as possible, and realize Wang Cheng's popularity as soon as possible.

Otherwise, he is worried that Rubik's Cube Entertainment has been targeting Wang Cheng so much, and Wang Cheng's popularity and image will be smeared and ruined sooner or later, and Wang Cheng will definitely be the first person in the entertainment industry by relying on his previous achievements and works, but he will not have such a perfect image and popularity.

At that time, it will be almost impossible to rely on Wang Cheng to create a miracle of higher ratings.

This is like the ancient soldiers going into battle to fight, one blow, then decline, three and exhaustion!

Wang Cheng's image has always been so perfect, and if his works can always be perfect and classic, the audience will like it more and more, and his popularity will become higher and higher...... The bonus to the perfect and undefeated record will be extremely high.

Once it fails once, the popularity may be cut in half, although it will still be the first person in the entertainment industry, but it will not be as unique as it is now.

Qin Shangran: "Okay, let's go to the movies together at night and help me get a ticket!" How much? ”

How much?

Xie Xingfeng smiled, knowing that Qin Shangran was just habitually doing business, and he was clear about money, and said with a smile: "Now in the second-hand market, in the capital, a ticket for the first game can already be sold for three thousand yuan......

Three thousand!

Qin Shangran's eyes widened in fright.

It's just a movie......

It's going to be released for at least a week, and someone will spend so much money to buy scalper tickets and have to watch the first show?

Xie Xingfeng: "Don't believe it? Just look at the salted fish market for yourself, I'm talking about the lowest price, and some people are shouting 5,000. However, I'm in for a treat! ”

Xie Xingfeng said jokingly.

Qin Shangran shook his head: "Okay, call me then." ”

Xie Xingfeng: "Okay." There are quite a few people you know. ”

Seeing Qin Shangran's puzzled eyes, Xie Xingfeng continued to explain: "There are many insiders who want to see how Wang Cheng's movie is, and whether the pre-sale box office is so high now that it can be maintained in the future." If Wang Cheng's movie is okay, then it will have an impact on their subsequent development, and they should adjust as soon as possible. If Wang Cheng's movie is bad, they will quickly increase their investment in publicity and grab Wang Cheng's popularity and screen! ”

Qin Shangran nodded and said that he understood, these people are Wang Cheng's direct competitors in this Spring Festival, so he wants to learn about Wang Cheng's first-hand information about the movie!

Xie Xingfeng suddenly lowered his voice and said: "I know some news from Rubik's Cube Entertainment and the Matrix crew, it is said that this movie is very awesome!" ”

Qin Shangran: "Do you believe it?" ”

Xie Xingfeng smiled: "I don't believe ...... much"

(End of chapter)