The film did not choose the Spring Festival file or wait until the May Day file to be released, but this film does not have the blessing of big IP, and it is not a star-studded one, and it will definitely die miserably if it is forcibly released on a popular schedule.

It was finally chosen in early April.

Due to Si Mingyu's participation, the crew's funds are much more sufficient than before, and the investment in publicity and distribution has doubled compared with before. Moreover, because he provided the venue and vehicles, the scene of the magic capital not only made the grade go up but also saved a lot of costs.

Of course, the most important thing is the cameo of Yang Mu and her Reba, which attracted a group of fans and audiences.

The purpose of Si Mingyu's investment is to make money, and it is impossible to ignore the crew. Of course, interlacing is like separating mountains, and you have to find an expert to help you watch it.

So the leader of the relevant department who called Xu Jinglei to replace her before made a few more calls, and kindly reminded the main actors in the crew.

The whole crew understands what's going on, and they all take filming seriously, and no one tosses some bad things that are not there, after all, they can't do it.

Xu Jinglei's directing authority has been implemented, most of the funds have been spent on shooting, and the quality of the whole film has been guaranteed. I can't say how good the shooting is, but at least there is no poison, and there will be no hard injuries such as the heroine's several sets of clothes from beginning to end, and the big boss himself driving a car of hundreds of thousands.

Speaking of clothing, a shopping scene was deliberately added to the film, and Reba's cameo character tried on clothes in Shen Wei'an's new brand flagship store, and the last thing he bought was the main style.

Of course, although it was a friendly cameo, Shen Wei'an also paid two million to others.

The national premiere will of course be in the capital, followed by the magic capital, and then several larger cities. The two crews of the capital and the magic capital must be the most complete, the director, the leading actor and the main supporting actors will be present, of course, the cameo will not come.

The premiere of the magic capital was held in SFC Cinemas, and Xu Jinglei definitely wanted to invite Si Mingyu, an investor, to participate. So he asked the brothers in the bedroom who wanted to go, and asked Zhang Ningxi to ask about their bedroom.

Everyone hasn't participated in the premiere yet, and besides, I can take this opportunity to see the real stars, and no one refused. Wang Zeting called his girlfriend Wang Yidi, Si Mingyu arranged another GL8 of the company, and everyone set off happily.

Xu Jinglei took Tang Yan and other actors to greet Si Mingyu at the door of the screening hall.

Of course, this is not only because the other party is an investor, but also because the investment of 50 million in the film and television industry is not a big deal, and when the coal boss had not withdrawn before, he could afford one or two hundred million, the main reason is that the cinema gave the film preferential treatment due to Si Mingyu's relationship.

After a film obtains a public screening license, it will face the problem of screening, and the theater chain will inevitably be unable to get around, and how the other party schedules the film for you and the time of the film will greatly affect the box office of the movie.

If a film is scheduled for so many shows every day, if you can't buy tickets for what you want to see, you have to wait for the next day. In fact, most people just change the film to watch, after all, many dating couples are not here for the movie, and Xu Jinglei's film has a lot of expectations due to the large investment in publicity and the star lineup.

Of course, time is also very important, and if it is scheduled during the day on non-holidays, the attendance rate will be much less than at night.

Si Mingyu has solved these problems, of course, the relationship behind him cannot arrange all the theaters, it's not that he doesn't have the ability but there is no need to pay so much, but it is enough for Xu Jinglei.

This is already the treatment of famous directors and blockbusters.

For the director, a person who can affect the theater schedule may not need to trouble the other party, but the critical moment really works.

Of course, many films are now in the online screening mode, and in this case, the video platform plays a role in theaters. Don't forget that Si Mingyu and Gu Shuanghui behind him are shareholders of Penguin, and their influence in the Penguin Department is greater than that of the theater chain.

So it makes sense that Xu Jinglei can be so enthusiastic.

"Mr. Si, thank you for taking the time out of your busy schedule to come to this premiere." Xu Jinglei greeted her with a smile.

"Director Xu is polite, congratulations in advance, the movie is a big hit at the box office." Si Mingyu also said politely.

"I borrowed Mr. Si's auspicious words." Xu Jinglei's smile became brighter and brighter after hearing this, since Si Mingyu dared to say this, it must have a reason, at least he will not lose.

"Who is this?" Xu Jinglei saw Zhang Ningxi, who was holding hands with Si Mingyu, and asked in surprise.

With Zhang Ningxi's appearance and figure, even in a place with many beauties in the entertainment industry, she is in the front, and today she wore a blue dress with silver high heels, which is more and more attractive, especially when she is so close to Si Mingyu.

"This is my girlfriend, Zhang Ningxi." Si Mingyu introduced.

"Hello Miss Zhang!" When Xu Jinglei heard it, this was the official announcement of the main palace.

"Hello Director Xu!" Zhang Ningxi also politely returned the salute.

"Mr. Si, Miss Zhang!" Immediately afterwards, the crew members led by Tang Yan also stepped forward to greet them in turn.

All those present were invited to attend the premiere, including Shen Wei'an's father and daughter, after all, they are advertising sponsors, and others have more or less such and such relationships, either film critics or iron fans.

When they saw that the stars led by Xu Jinglei were so enthusiastic about Si Mingyu, they couldn't help but wonder in their hearts, which family is this, and why have they never seen it.

It's normal for them to think like this, Si Mingyu is too young to do this with his own strength.

"Director Xu, these are my classmates." Si Mingyu introduced.

"Hello and welcome to this premiere." Xu Jinglei naturally understood what to do after hearing this.

So before the movie was screened, the stars of the crew took photos with the brothers and sisters in the two bedrooms and wrote autographs. Afraid that they were students who had never participated in this kind of activity, Xu Jinglei even arranged a staff member to take care of them.

is an urban drama, with a duration of 95 minutes, the plot is compact and not procrastinating, and the actors' performances are above the level, especially the service Huadao is very eye-catching, and it is very good to sum up.

The sentence "the movie was a box office hit" that Si Mingyu said to Xu Jinglei at the beginning was not a joke. Today is the first time he has seen a feature film, but when he reviewed the film before, he had already made a conclusion, and if the film didn't work, he wouldn't have given it.

Now that the screening is allowed, it shows that the film itself has reached a certain standard, and the follow-up publicity and promotion in place can at least make a small hit.

The premiere ended successfully, and everyone was very happy and looking forward to the final box office results.