"We acquired 80% of KENZo for a total of $16 million, which makes our balance sheet look a little better......

After the fashion show, at the dinner held by the brand, Aunt Cheryl said with a desire to share.

Hall listened silently without expressing an opinion, buying a small brand like KENZo is just a process to increase valuation, and in his plan, the real target of the Margaret clothing brand next is the first-line luxury brand - Loewe.

Two years ago, LV Group won the global distribution rights of Loewe, and if Margaret clothing brand wants to acquire Loewe, it must compete with the former, which is the focus of his attention.

“…… Margaret sounded so ordinary that she shouted 'Margaret' on the streets of London, and at least four out of ten ladies would respond. ”

Aunt Cheryl paused and continued: "So I'm going to change the brand name before the next round of funding, what do you think 'Howell' sounds?" ”

"On behalf of Ms. Margaret, I would like to thank you for your kindness, and the next round of funding is probably in August this year." Hall had no opinion.

Just like Chanel, Givenchy, and Balenciaga, using a surname as a brand name seems to be more stylish than the name.

He suddenly thought of something and said, "By the way, I read that the research report says that KENZo has a perfume business?" At Christmas, I worked on a fragrance with Unilever's fragrance lab on a private basis, and it was said that it was almost done, and when the time came, the fragrance would be handed over to KENZo, or would your parent company set up a cosmetics business line? ”

"Uh...... Somewhat suddenly, according to the company's strategic plan, our parent company has no plans in this regard for a short time. Aunt Cheryl raised her eyebrows and asked curiously, "I remember that Helena was a member of the board of directors of Unilever?" Why don't you just hand it over to Unilever to run it. ”

Hall took a sip of wine, looked around and whispered, "Because this perfume is actually customized by me, I plan to make it into a perfume series in the future." ”

"Uh-huh, so what?"

"The tentative name of the collection is: mR. Hall's Garden, and the first fragrance in development is named Miss Charlotte."

Aunt Cheryl's eyes widened suddenly, and her mouth opened slightly in exclaim, "Oh my God, then I guess the second series of perfumes is called Miss Isabella, and the third is called Miss Jennifer...... Mr. Hall's garden? It's really yours, little Hugo actually wants to show off his lovers openly?! ”

"You're really wise not to let Unilever run it for you, Helena would have killed you if she knew."

Hall explained with a smug and humble smile: "The name of the fragrance doesn't have to be very obvious, in fact, I prefer to call the first fragrance 'Attic'. ”

"Does the attic have any special significance?"

"Charlotte's bedroom from childhood to adulthood is an attic."

That's how Hall's idea for a custom perfume came from, and the perfume she tasted in her bedroom that day smelled exceptionally good.

At first, he just wanted to make it a birthday present for Charlotte, but then it occurred to him why he couldn't customize a lot of perfumes to his liking for his little lovers, and he didn't have the ability to do so.

"Hehe, you're getting more and more like a playboy, and on behalf of the Howell brand, I refuse to go along with you!" Aunt Cheryl was indignant and decisively refused.

Hall quibbled: "Don't you think it's romantic, anyway, at least my little lovers themselves like it, Charlotte is very touched." ”

“…… Young people really know how to play. ”

Aunt Cheryl was choked to death, and said goodbye angrily, twisting her waist to find someone to socialize.

Hall didn't care about it, he ran to the corner of the reception and moved a chair to sit down and rest, in fact, he didn't give this series of perfumes to the Howell brand, as Mr. Hall's private garden, he must have created an exclusive perfume brand.

He just wanted to Aunt Cheryl away so that he could be lazy and avoid socializing.

Hall's previous lazy trick at drinking parties was to urinate and escape, but as his fame gradually became ineffective, many people paid attention to his every move at every drinking party, and it was easy to suspect that his body was not good when he always ran to the toilet.

So he developed a new trick to hide in the live accompaniment band of the cocktail party, others thought he was going to perform a repertoire and was embarrassed to disturb, and it was the only place where the audience could sit.

It's a pity that this trick doesn't work well today, and the guests, mainly models, celebrities, and celebrities, don't know how to hold their own identities like normal rich politicians.

Some generously came over to say hello and chat, and some pretended not to know him and forcibly accosted him as a band member.

Hall was sweating profusely from playing the piano, and thought to himself that he might as well stay with Aunt Cheryl.

"Hugo, it's really you, long time no see!"

At the end of the recess, a classic coaster with whiskey and a few tissues were placed next to the piano, and Claudia, the now hot supernova model, greeted with a smile, "Need help?" ”

Hall lowered his slightly sore hands on his lap and relaxed, looked up at the girl who was taller than him in high heels, and said uncertainly, "What? ”

Claudia pulled out a tissue and leaned over to help him wipe the sweat from his forehead, then bent her leg and squatted down with her elbow on his leg to take his hand and massage it gently.

Hall was stunned for a few seconds, allowing her to half-kneel in front of her in her seven-centimeter heels.

"It seems to help you resist a lot of boring socializing." Claudia said.

Hall looked into the distance and happened to meet Aunt Cheryl who was looking here, and said with a smile: "Long time no see, Aunt Cheryl just mentioned you to me, and she said that you are hot now." ”

"I am honored by His Excellency Hall's recognition." Claudia looked down and chuckled.

Hall pulled out his hand a little harder, and stood up to help her up: "It's not a gentleman's right to have a lady act as a shield in such a way on an occasion like this. ”

"But you really seem to need help." Claudia didn't want to give up.

"Look over there, you should know the lady, Anna Wintour, editor-in-chief of VoGUE."

Hall picked up the glass and put it back in her hand, "You're the first female model to dare to approach me tonight. ”

With that, he walked away, leaving Claudia standing in a daze.

Two years ago, Hall was a young English aristocrat who needed to talk to himself and pretend to be a Patek Philippe watch, and Claudia was also a young model who had just debuted and didn't know much about the upper class.

And now his busy work has made him lose his cynical mentality of doing things aimlessly, and Claudia has become a little more utilitarian.

It's not good, he doesn't like it.