On July 7, the TV series "Heavenly Destiny", jointly invested by Rakuten Media and Maowu Platform, was successfully broadcast on major online platforms.

Li Han was very angry, and did not engage in those routines of updating two episodes a day, but released all forty episodes of the entire TV series at one time, so that the audience could watch it happily.

Although the TV series is a palace fight type, it is not as dark as Zhen Huan's biography and Ruyi's biography, but it is a relaxed and joyful style, and there are not many dead people, just for everyone to have fun, suitable for men, women and children.

Although there are no big-name stars in the play, with the frequent tax evasion incidents of popular stars in recent years, as well as bad movies like "Shanghai Fortress" that rely on traffic hype, the current people have little impression of these traffic stars. On the contrary, this kind of newcomer who debuts without much black material but has some acting skills is more loved by the audience.

In addition, sufficient funds also make this drama better in terms of service and special effects, and the script has also been measured by Li Han himself, and it concentrates elements such as palace fighting, food, and cool text, so this drama does not have any points that may lead to failure, and its success is inevitable.

Each concubine has their own unique service, highlighting their unique posture, figure and personality, coupled with the boldness of releasing all the episodes at one time, as well as the relaxed and joyful style, the audience has given praise.

All of a sudden, "Heavenly Destiny" became a hit TV series on the whole network, with only three days on the air, and more than 100 million views, and it seems that everyone is discussing this TV series.

Of course, there must be criticism, such as some experts angrily reprimanding this TV series as an "electronic D product", which has no connotation and no nutrition, and is a pure waste of time, but this kind of person is usually to attract attention and gain popularity, and Li Han is too lazy to take care of them.

The downside of releasing all episodes at once is that the popularity doesn't last long, resulting in a slightly lower revenue from advertising.

But Li Han doesn't care about these either, the so-called income can't just look at the money, reputation, word-of-mouth and the popularity of the actors are all hidden benefits, after this TV series opens up the word-of-mouth, the next TV series will be easier.

However, the popularity of the TV series can still last for about two months no matter how much it spreads by word of mouth.

What's more, Li Han has now passed the stage of resignation, and this heat will definitely dissipate in a month or two under normal circumstances, but he can create an "unexpected factor".

For example, let the ordinary anchors of the cat house platform watch the commentary and editing of this drama in the interval between the game queues, and then let the anchors in the appearance area sing the songs or COS the characters in it, and then occasionally arrange the actors from a distance to come to the cat house platform to do a live broadcast, which can easily maintain the popularity.

On July 11th, Li Han came to Lotte Media, ready to release the follow-up tasks.

"Mr. Li!" As soon as he and Fu Mingtao got out of the elevator, a slender figure crashed into his arms.

"Ouch!" Li Han was knocked back a step, and then said angrily: "Pay attention to the impact!" You're my student! ”

"But I've already graduated!" Liu Xinyi snorted, and then smiled happily: "Hehe, Mr. Li, I'm hot!" ”

"I can't talk about it if it's hot, I can only say that I'm in this business." Li Han poked her head and pushed her away a little, "If you want to say that the fire is still far away, let's honestly act in two more dramas." ”

"But everyone loves my character!" Liu Xinyi said unconvinced, "My popularity is higher than that of the second female!" ”

"That's just because the character's personality just matches your personality." Li Han frowned and reprimanded, "When you can play a character that is completely different from your character design, then you will be considered popular." ”

"Tsk...... It's so stingy, what's wrong with boasting about people. Liu Xinyi pouted and said aggrievedly.

"Anyway, it's okay, at least it's not embarrassing me." Li Han patted her head and smiled, "No one thinks that you entered the crew through the back door, and from this point of view, it is relatively successful." ”

"Hehe...... Liu Xinyi laughed at this time, "When will the next TV series be filmed?" ”

"Don't ask, you just have to wait while going to college in the past few years." Li Han replied.

"Got it." Liu Xinyi held her cheeks and smiled confidently: "I will take good care of my figure and skin over the years, and strive to make everyone feel more beautiful in the next drama." ”

"You don't even mention your acting skills, do you?" Li Han didn't have a good airway.

But at this time, a weak call sounded: "Teacher......"

Li Han turned his head, then saw the little girl, and immediately smiled: "Yo, our little singer is here." ”

"Teacher, don't say that, it's embarrassing ......" Yu Di lowered his head a little shyly and smiled, twisting and pinching, the little daughter was full of attitude.

"It's said that the little singers are all modest." Li Han joked, "A few songs this time have made you popular out of the circle." ”

That's right, the biggest winner in this TV series is neither the male number one nor the female number one, but Yu Di.

The opening, ending and interludes of the TV series are all sung by this girl, and her voice has conquered tens of millions of viewers.

Now netizens are urging Lotte Media to release the original soundtrack of the TV series as soon as possible, and after the TV series was broadcast, Yu Di's fans on the cat house platform directly increased from two million to three million, and it continues to rise wildly.

This, in turn, has also increased the popularity of the cat house, and it has also attracted many second- and third-tier stars to come to sign a live broadcast on the cat house platform.

But the most critical point is that Rakuten Media has completed the transformation through this.

Now, Rakuten Media has officially transformed from an Internet celebrity cultivation institution to an entertainment company, and has begun to focus on cultivating stars, which is equivalent to entering the entertainment industry from the live broadcast circle.

"Teacher, do you want to keep it a secret from me? I don't want to show my face live. Yu Di clasped his hands together and begged, "Recently, a lot of fans who have rewarded me have been asking me to show my face, and the platform is also persuading me, I am under a lot of pressure now." ”

"Silly boy." Li Han touched her little brain, "I'll support you, no one in the world can force you." ”

"What, eccentric ......," Liu Xinyi muttered unconvinced.

Li Han pinched her ears angrily: "I'm biased and biased towards you!" I have given you a lot more resources than I have for Yu Di! ”

"Oh, Mr. Li is the best." Liu Xinyi winked at him and smiled.

"Come less!" Li Han glanced at her angrily, "Go, what to do!" ”

"People are here to sign a formal contract today!" Liu Xinyi proudly compared a "V".

"I, I'm ...... too," Yu Di whispered, "Then, teacher, we'll go over first." ”

Li Han smiled and waved to them, and then came to his office with Fu Mingtao.

"Mr. Li, are you here today?" Fu Mingtao asked tentatively.

"Abyss Gu 2." Li Han sat down on Fu Mingtao's boss's chair, "How are you preparing?" ”

After the first part of "Abyss Gu" was well received, Li Han immediately asked Lotte Media to start preparing for the filming of the second part.

The screenwriter named "Ah Keng" has a total of three parts of "Abyss Gu", and the movie is only half of the first part, in other words, this series can be made at least six.

The final box office of the first part is 360 million, and at a cost of 80 million, this result is not bad. Sixty percent of them were given to the theater chain, and the rest was deducted from taxes, and in the end, tens of millions were earned.

It took a year to earn these tens of millions of small money, and Li Han can't look down on it, he just wants to shoot the IP of this series and become a famous movie IP like "Terminator".

Because once the IP becomes famous, there is a lot of room for subsequent works to be adapted. In addition to the six films, anime and TV series can also be adapted. And when the IP is popular, he can make any star he wants to be popular.

Relying on this, Rakuten Media can sign in a large number of well-known movie stars, and then rely on these movie stars to feed back the popularity to the cat house platform.

However, Li Han's ambition is not limited to this......

"The sponsors are all done, and the actors' long-term contracts are signed." Fu Mingtao looked a little nervous, "The sponsor only provides funds, and is not allowed to interfere in the filming of the movie, it is completely as you say." The cost is about 1.6 billion, 50 percent of which is invested by the company and its subsidiaries, and the other 50 percent is sponsored from outside. ”

"Hmm." Li Han nodded with satisfaction, "Let them start filming as soon as possible, as long as they can shoot the effect, they don't have to worry about money." What's next......"

Speaking of this, Li Han narrowed his eyes and smiled: "Contact the publishing house to translate "Abyss Gu" and publish it abroad." ”

"Country, abroad!?" Fu Mingtao asked in surprise.

"yes." Li Han nodded, "Haven't you paid attention to the recent TV series and anime?" A strong smell of online literature. The Korean drama "The Young Son of the Chaebol Family", as well as those anime that are reborn and travel through the genre. ”

"Well, I don't know much about this...... Fu Mingtao said stiffly, tugging at his sleeve.

"That's not going to work, you have to study." Li Han joked, "In short, the 'Shuangwen' style has now spread to the world." Our country is the originator of online literature, and the routines they play are all leftovers that we played a few years ago. In that case, why don't we learn from them and have a wave of cultural export? ”

"But...... It's mainly the authors who make money, and we have to make a profit through the publishing house, and our company can't make much money. Fu Mingtao asked hesitantly.

"Well, how can you only see money?" Li Han sighed, "Let me ask you, what should our company and the cat house platform do if they want to develop in foreign markets?" ”

"Investing in Hollywood blockbusters?" Fu Mingtao asked tentatively, and then instantly enlightened: "Oh——! I get it! ”

"You, you still have to take a long-term view." Li Han shook his head and sighed.

(Thanks to the 8 monthly passes, thanks to Wanyu Wantong for the 4 monthly passes, thanks to AAGindK1001 for the 2 monthly passes, thanks to the monthly passes that like to travel to the green mountains and green waters, and book friends 20230115101709418)

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