What is the concept of 37 points?

In the past, the box office sharing was such a process, in addition to the tripartite sharing of investors, directors, and theaters, the production costs and publicity costs were all paid by investors......

The director is a hired EO, and the theater side is a platform that provides the big screen to give the other two parties a chance to show, and then takes 51% of the box office......

In this regard, it is necessary to control the film schedule according to the screening effect and the pre-sale box office at the beginning of the release, and increase or decrease the film schedule during the release process to achieve the effect of controlling the final box office proportion......

It can be said that this dynamic adjustment is a unique skill of theaters, ensuring that they can maintain their capital without affecting the quality of the movie and their net income......

51 percent, has always been a curse, this kind of theater takes the lion's share, and the rest of the cake is shared by investors and directors, and then used to share with the small and medium-sized investment institutions in the whole process......

It is the basis of the inventory of the entire film industry to this day.

But from the birth of this industry to the present, no matter whether there are thousands of big screens or tens of thousands of big screens in the country, the proportion of sharing has never appeared in a three-seven ratio......

And this ratio is obviously the greatest sincerity of these eight!

You must know that before the online love Qiyi, the share given to Xing Ye has far exceeded this, and that time Xing Ye's Xinghui earned a lot of money......

But offline support can't do this, their plate is large, and neither the rent cost nor the personnel cost is comparable to online......

And there are so many in the country, there are countless losses every day, and most of the theaters are either in the center of the business district or in large shopping malls......

The rent in such a place can't be cheap, so Sanqi is still the biggest concession that their actuary gave Su Yun on the premise that he would not lose money after accurate calculations......

It is also their greatest sincerity!

thought that this contract didn't need to be taken out, Su Yun would take the initiative to shake hands with them this time, who would have thought that although this Director Su was making a movie for the first time......

But the potential of the old fritters on his body is not a lot at all......

If the eight theaters don't come up with this last killer feature, maybe Su Yun will take out this "Red Sea Operation" to the online platform......

At that time, it was really too late to regret the intestines......

After all, Su Yun's name is a living sign......

Now the entire film and television industry regards Su Yun's "Red Sea Operation" as a counterattack for Chinese films against the Golden Horse Awards and the Wanwan film industry......

High hopes.

The audience is also waiting for the final dazzling performance of this film......

Who would dare to negotiate with Su Yun at this time?

These eight families can only come out sincerely first, and see if Director Su gives face......

Negotiation, to put it mildly, the current Su Yun is not the actor who was controlled by others last year, but a director with great prestige......

They still have to look at the face of Su Yun now, and the offense and defense are easy to shape!

"Director Su, this is already the greatest sincerity we can come up with without losing money, and you also know that war movies are best played on the big screen to be worthy of excellent visual effects......

"That's right, we actually did research before we came, warships, artillery, and foreign shooting, it seems that your film must be a real big scene......

"The effect of online platforms on small screens such as television, computers and mobile phones will greatly affect the impact of the whole film on the audience......

"I think you should also make a choice, after all, it is a painstaking work that took hundreds of millions of dollars to make, giving our theaters a chance, and online platforms can't eat this kind of movie......

At this moment, the words of these eight people were full of demagogy, but Su Yun knew that what they said was right.

The previous "Kung Fu" was not for visual effects, and secondly, "Kung Fu" took advantage of the right time and place at that time......

Fans shouted for Su Yun, and watching it on the online platform was also to give Su Yun this breath......

In addition, the whole movie is completely won by the plot, and the love of the seven arts is carried out for this

A series of marketing as the first Eat Crab movie......

It's just that hot.

But Su Yun himself can't guarantee that "Operation Red Sea" can reproduce such a miracle online, first, "Red Sea" is a visual effects war film......

The audio-visual effects of the big screen will show the whole picture of the whole movie, and online platforms naturally lack these ......

Second, this film card is a National Day file, the largest box office in the country has been prepared for theaters from the beginning, and no one will watch a new movie at home during this holiday......

Su Yun is a new director, and he is not a newcomer to this industry, so he naturally knows the truth of accepting it when he sees it.

Moreover, a VAM agreement has also been signed, and if the investment of 700 million yuan is based on the previous share, it will need to break 2.5 billion yuan to recover the cost.

But now if under the new contract......

It only takes about 1.7 billion to be invincible, and any more is earned......

How could Su Yun not be moved?

And when Su Yun was thinking about it at the moment, these eight families were actually all in their hearts, and if they were replaced by others, they wouldn't be worried at all......

Because under such a sharing condition and with such an advantage, no director would be stupid enough to refuse......

And eight theaters came to talk in person, which also indicates that the future schedule of this movie will not be bad......

If you refuse, it will be tantamount to digging a hole for yourself!

But Su Yun is different, Su Yun is the kind of weird person who opposes me in the whole industry, and I can not bow my head, but open up a new route......

It can be said that the pain in the theater in the past six months was all brought by Su Yun's own efforts, and after "Kung Fu" exploded online, it completely defeated the arrogance of eight theaters......

Now when they faced Su Yun, they really even had the heart to kneel down and kowtow to him and beg for mercy......

You must know that most theaters are supported by other industries, and more than half of them are real estate.

For example, Wanda Cinema.

If the studio can't run smoothly, then their big screen will be in vain, and they will have to have blood transfusions here, and they will have to tighten their belts on the real estate side......

Real estate eats cash flow, and none of them wants to drag down their cash cows here, so the theater must not die......

Otherwise, it will be a catastrophe for them!

Otherwise, they would not have organized a group to find Su Yun......

You must know that Su Yun is at the top as an actor, but as a director, he is still just a newcomer, and now "Operation Red Sea" is his *** work......

The investment itself is a big gamble, and the eight theaters are not interested in this movie, but the name "Su Yun......

and the news conveyed to the public, that is, they knew their mistake and reconciled with Su Yun, so hurry up to the theater to support Su Yun......

In this short period of bowing, for the eight theaters, the market will be revitalized!

And now, it depends on Su Yun's face......

If he doesn't sign a contract......

It's still in vain.

After a while, Su Yun still picked up the pen on the table and signed his name in the expectant eyes of the eight families.

Obviously, this contract is already the limit of what the eight companies can do, and they are right, the theater cannot fail......

Otherwise, the three online companies will not be able to eat the market they left behind, and for the entire industry, this is already a recognized fact, and the theater can bow its head and admit its mistakes, and its purpose has been achieved......

There's no need to kill them all......

The National Day file is coming soon, and now to send such a big gift, how can I refuse?

It's just that there is one sentence that Su Yun didn't say, otherwise these eight families would have to regret their strength......

That is, Su Yun has long been angry, and even this time he was going to go to the cinema instead of online, so even if they continue to share 55 points, Su Yun still agrees......

It's just that they took the initiative to give gifts, and they just got off the donkey......

"Great, Director Su is really an adult

volume, the "Red Sea" of the National Day file will definitely shine!"

The heads of the eight theaters looked at each other at this moment, and they all showed ecstasy......