When MOSS Media began to develop technology and business simultaneously, Gu Xiu on the other side was already tinkering with another media company.

"Boss, the company has already got it done."

"According to what you mean, it's called Global Media, and the headquarters is set up in Helan, and as for Amiliken's side, we use a studio model."

"This model, in some media companies, is actually not uncommon, not to mention the current Internet media model, everyone is still confused, and it is still in the exploration stage."

"Speaking of which, the establishment of this company also has the help of the queen and the prince, otherwise it would not be so fast, after all, companies like news media have relatively high requirements, and peers generally play some tricks, fortunately we haven't encountered it."

"At present, after the establishment of the company, we started recruiting employees as soon as possible, which attracted many people to submit resumes, but at present, the people who come to us to submit resumes are basically not big names."

“……”

While reporting, Luo Xiang took out some of the company's information one by one.

Give Gu Xiu a look.

Gu Xiu didn't interrupt his speech, but listened quietly throughout the whole process, while looking at the series of relevant materials handled by the company in front of him.

In the company name column, there is a name that is full of international style at first glance.

Global Media!

That's right, the name is so high-end and atmospheric, which makes people feel full of international style and authority as soon as they hear it.

This company is Gu Xiu's preparation for the next Internet new media.

Although the name of MOSS Media is called a media company, it also claims to be engaged in Internet media.

But to put it bluntly.

After all, it's just a group of online trolls, and they don't have real media capabilities.

So this company.

It is obviously impossible to expect it to be used as a tool to stir up the international storm in the future, what Gu Xiu needs is a regular army, an army that feels authoritative, professional and absolutely impartial.

At least.

To make most people feel good.

"According to your previous positioning and plan, this company is currently mainly reporting some major international news."

"We will open accounts on the world's top ten platforms of magnitude, and according to your requirements, we will broadcast some major events that have attracted international attention on these Internet platforms."

"In this way, some users will gradually develop a habit of subscribing to our reports."

"Just ......"

"If you want to make a profit in the short term, I'm afraid it's not easy."

Profit.

It's an eternal topic, and it's one that any company is looking for and exploring, and it's the same for media companies.

After all.

Money is always the most important thing.

The advent of the Internet era has brought countless possibilities, but it has also brought countless problems, at least for the traditional media industry.

The Internet is nothing short of a flood.

Someone who is caught off guard by this natural disaster will be completely drowned in the flood.

Some people took advantage of the opportunity of their opponents to capsize one by one and built Noah's Ark by themselves, becoming the super overlord of this future water world.

And money.

It is the core energy source of whether or not a steel giant ship can be built.

After all, in the past, traditional media, whether it was advertising on TV or subscribing to channels, could make money. The paper one is even simpler, and you can make money selling a newspaper.

This is something you can see and touch.

But in the age of the internet, everything seems to be changing, because the internet spreads faster and people search for information in a faster and easier way.

How to make a profit on this has become a question that everyone is exploring.

Luo Xiang was also worried about this problem.

Although Gu Xiu has been talking about Internet new media, even the next step of the development of this global media has been planned.

But let's be honest.

Luo Xiang has never seen any way to make a profit.

Maybe the Internet platform, he basically knows how to make money, but how to make money on the Internet media, which mainly makes content?

Platforms can also increase their share of the platform by attracting traffic and increasing clicks, while getting a higher valuation, and even advertisers are willing to find such big platforms to make money.

But what about being a content creator?

Most of the money is earned by other platforms, what money do you make as a content creator?

This is actually the problem of most media outlets that want to transform.

In the past, some people have actually tried electronic subscriptions.

Same with newspapers.

If you pay to subscribe to our membership, we can send you a daily digital newspaper or digital magazine through your mailbox.

This is the simplest and most straightforward way to do it, almost like a traditional newspaper model.

I carried it directly to a simple and rough one.

It seems to be quite plausible.

But in fact.

It can be seen from the back-office data and revenue reports of each company that this new model has not brought much breakthrough.

There are a lot of questions.

The first is inconvenience.

Yes.

It's just inconvenient.

Traditionally, you can read a newspaper or a magazine, you can sit on the sofa, in a restaurant, or even on a bus or subway, and you can read it anytime, anywhere.

But because this electronic subscription is in the Internet mode, it means that when everyone wants to watch these, they all have to sit in front of the computer and click on their mailbox to see these things.

But here's the problem.

Who sits in front of a computer and reads this kind of information that can be read by buying a newspaper?

Let alone.

The Internet itself is a place of open exchange of information, with a huge amount of new content appearing on the Internet every day, and a lot of news is definitely updated faster than them and is also free.

So why should I subscribe to your e-newspaper?

It's a dead end.

After that, they tried a lot of methods, but in the end, without exception, all of them failed.

The advent of the Internet.

It's a devastating blow to traditional media!

As for the combination of the Internet and the media......

There is no hope in sight.

"Why do you have to make money?" But in the face of Luo Xiang's questioning, Gu Xiu smiled.

"Huh?" Luo Xiang was stunned and blurted out: "But we are a company, pay attention to profit, if there is no profit model, do you want to generate electricity for love?" ”

"It is inevitable to generate electricity for love, but you can rest assured, it is me who generates electricity, and I will fully support the company's operation and all the recent investments." Gu Xiu smiled.

This......

Luo Xiang was dumbfounded.

The new media of the Internet has prospects, and Luo Xiang knows it, after all, he put forward this thing.

Because he knows very well that this is a great opportunity.

The only thing he didn't know.

It's just how to seize this opportunity.

I thought that the boss agreed with his words very much, and even planned to do it drastically, he should have a perfect plan.

But the stall has already been rolled out.

As a result, the boss doesn't even have a way to make a profit?

This......

"Boss, no matter how rich you are, you can't be so selfless, and you can do it for a month or two, or a year or two, but it's a long time......"

"I'm afraid no one will think this thing is good."

Luo Xiang couldn't help but remind.

Truly.

The owner has money.

doesn't even care about money, even if he throws out hundreds of millions of dollars a year to play, there is absolutely no problem.

But here's the thing.

Invest money in a company that doesn't generate revenue at all, and it takes a long time, often ten or twenty years or more.

It's going to be full of uncertainty.

"Actually, we may be able to open the entertainment sector." After hesitating for a moment, Luo Xiang couldn't help but remind:

"It's really hard to make a profit if you're completely doing journalism."

"But if it comes to the entertainment sector, I believe we should be able to diversify our revenues, and we happen to have our own entertainment companies?"

Since we want to engage in new Internet media, we must definitely try to diversify.

This was Luo Xiang's plan from the beginning.

But alas.

For Global Media, Gu Xiu set the tone from the beginning.

Global Media.

Only the news section will be started, and at most the categories of economy, business, military, and technology will be added, and other sectors such as entertainment and sports will not be considered for the time being, or even will not be considered.

This is clearly a move towards professionalism.

But......

There will definitely be a big discount on the earnings side.

Let's take a simple example.

If you are engaged in the entertainment sector, then you must be chasing reports every day, all of which are various stars, entertainment companies and even movies and TV series, whether it is the benefit fee given by others, the publicity fee given by other artists, or even the promotion of some celebrities' peripheral products, you can make money.

It's the same with the sports sector, there's always something to be made to make money.

But what about the news section?

One second you are still chatting about the world and the most advanced military equipment, and the next second you are recommending someone else to use your facial cleanser???

Even if you are scolded to death.

To put it bluntly, to do this, basically the difficulty of making a profit is at the hell level, and it is simply impossible to expect to make a fortune and make a lot of money, and it is even difficult to count on this to support a family.

But.

Regarding Luo Xiang's proposal, Gu Xiu once again refused:

"As I said before, the positioning of Global Media has been to focus on global authoritative reporting from the very beginning, and we want to be authoritative, not do everything, and in the end we can't do anything well."

"But ......"

You see that Luo Xiang was about to say something, but Gu Xiu shook his head and interrupted him:

"I know what you're worried about, it's just that since this company is not focused and profitable, the company's financial reports will be ugly."

"It's not just going to demoralize my employees, it's going to discourage me as well, doesn't it?"

Luo Xiang nodded.

What he cares about is not whether this company can really bring benefits, after all, counting on this to make money, how much money can he make?

He really cares.

It's whether the company can survive or not.

For a company that has been losing money for several years or even ten or twenty years, who can work in this company with peace of mind?

Which investor can guarantee that it will always be able to persevere?

There are so many uncertainties.

"In this case, we can draw up another contract, and every year every quarter of the long-distance investment will be injected into the fund, so that it can give this company a shot in the arm."

Gu Xiu thought for a moment and spoke.

This proposal made Luo Xiang stunned for a moment.

What?

saw Gu Xiu smile:

"There is only one reason for the existence of this company."

"Burn money!"

"So."

"Don't worry, let's burn it boldly!"