Chapter 380: Precise Publicity

Mr. Wang and Lao Lu's plan was quickly implemented, and he approved a special sum of money for this matter.

For a while, the publicity momentum of Jiang Kan's new song in the major media has been raised again, and the water armies that have been sponsored by them have also begun to vigorously promote it on various forums and websites.

In particular, several of Jiang Kan's hardcore clubs and fan groups have also received sponsorship from Leiming Film and Television, allowing them to sing "The Highest Destiny" in their recent performance activities, and vigorously introduce this song as the opening song of "Return to Daqin", so as to expand the audience of the TV series.

Not to mention, such a curve to save the country has really played a big role.

People who didn't originally know that there was this drama knew about the existence of this drama.

People who were originally not interested in this kind of subject matter became curious about this song because of Jiang Kan's new song.

TV viewers, who originally liked time-traveling dramas, found new like-minded friends by recommending this drama to Jiang Kan's fans among relatives and friends.

In the freshman boys' dormitory of a university, Xiaowei was sitting in front of the TV waiting for the start of "Return to Daqin".

He was alone in the dormitory, and the other roommates went to play basketball, because they always knew that this guy studied in the library every day except for sleeping, so they didn't call him along.

The third episode had just started, when Xiaowei was intoxicated by Uncle Kan's singing in "The Highest Destiny", the dormitory door was opened, and his roommate Fat Tiger walked in sweating, and was about to pick up the drink on the table and take a sip, but saw Xiaowei, a learning freak, watching TV.

He couldn't help but ask curiously:

"Huh? Didn't you go to self-study? Is the sun coming out of the west, and you study freak still watching TV dramas?"

Fat Tiger took the drink, walked to the TV curiously, and looked at the screen.

"What kind of TV series is this, in ancient costumes, is it a historical drama?"

Before he finished speaking, he saw Xiao Wei put his finger to his mouth and made a silent gesture.

"Uncle Kan's song, shhhh

Xiaowei was having lunch at noon today, and when he heard the classmates next to him discussing in the cafeteria, Uncle Kan sang the theme song for a drama.

As a die-hard fan of Jiang Kan, he has to support it no matter what, so he didn't go to the library for the first time tonight, but studied in the dormitory until 7:59, and then closed the book and turned on the TV.

The singing voice coming from the TV is indeed Uncle Kan's, but why is he singing Cantonese this time?

Forget it, Cantonese is Cantonese, it's not that I haven't heard it, as long as Uncle Kan sings it, it's very good.

Xiaowei thought like this, quietly intoxicated by the singing of his idol, but unfortunately the fat tiger came in at this time and interrupted.

"Oh? This opening song was sung by Uncle Kan? Then I'll have to listen to it!"

Fat Tiger hurriedly pulled his chair over and sat next to Xiaowei, staring intently at the picture, listening to Jiang Kan's magnetic and melodious singing.

Gradually, he was also attracted by the constant flashback of the opening film, although the time was only a minute or two, but he was firmly attracted to the fact that he was already interested in crossing.

"Hey, it looks like it's still shooting well, right? To give Uncle Kan face, why don't you watch the first half of the episode and taste it?"

Fat Tiger was thinking like this, and the opening song had already come to an end, and the feature film began to play.

"Then you see, I'm going to self-study."

In the surprised eyes of the fat tiger, Xiaowei stood up, picked up the book and was about to walk out.

"No, you're just going to watch the intro and leave?"

Although he is usually used to seeing Xiaowei's learning momentum and doesn't know where it comes from, he really hasn't seen it like now!

"I've listened to the opening song, I can be regarded as supporting Uncle Kan, and I'm not interested in TV dramas, why don't I go to self-study?"

Xiao Wei looked at Fat Tiger with a puzzled look, he felt that his logic was very smooth and there was nothing wrong with him.

「……」

Fat Tiger was speechless and could only give him a thumbs up.

"What TV series are you watching? I heard the singing outside, so familiar?"

At this time, the other two roommates also returned to the dormitory sweating profusely, one of them holding a basketball in his arms and the other with a towel on his shoulder, looking like a wet water dog.

"Neither do I...... Oh, this drama is called "Return to Daqin"!"

Just at this time, the name of the TV series appeared on the screen, and Fat Tiger replied casually.

"Return to Great Qin? Listening to the name, it's a time-traveling drama, or a time-traveling historical drama...... Xiaowei, don't you watch it? You're going to self-study again?"

The two roommates put down their belongings and looked at Xiaowei curiously.

"Well, because the opening song of this drama is sung by Uncle Kan, so I support it, and I'll go to self-study after the opening song."

His answer made the two roommates speechless, they hadn't seen hard work, but they hadn't seen Xiao Wei work so hard, this was too much!

"You...... Is this considered supportive? People's TV stations have real-time ratings statistics, and every minute and every second of the ratings are recorded! If everyone leaves after listening to the opening song like you, the ratings will drop immediately after the feature film starts!"

A classmate usually knows a lot about this thing, and he usually uses the TV, and he chases a lot of dramas, so he also knows more about the doorway here, so he persuaded Xiaowei to come.

"Yes, if they see that everyone changes the channel or doesn't watch it as soon as they finish singing the opening song, they will still question that Uncle Kan's song doesn't have much effect on retaining people, right? This is not to support him, but it will make the producer feel that it is useless to invite Uncle Kan to help out, and there will be fewer and fewer people who ask him to compose the TV series in the future!"

The other roommate's head was also very nimble, and he immediately thought of the trick.

The four people in their dormitory are all fans of Jiang Kan, and naturally they all hope that their idols can achieve greater success.

"Yes, Xiaowei, let's watch it together, I feel that this film is not badly filmed when I look at the opening, or let's take a look together, it can be regarded as supporting Uncle Kan!"

Fat Tiger also turned his head and said to Xiao Wei, he was a little curious about how this volume king would choose in the end.

"You have a point...... That's okay, just watch this episode, it's kind of supporting Uncle Kan's work."

Xiaowei thought about it for a while, and it seemed that this was indeed the case, so he finally put down the book and sat back in front of the TV.

The other two roommates also wiped the sweat off their bodies and sat in front of the TV with chairs to see how the show was doing.

So, after half a year in this dormitory, there was finally a scene of all four roommates sitting together watching TV again, and everyone still felt very warm for a while.

At the same time, in the group of Jiang Kan's hardcore fan group "We Love Uncle Kan", the group leader Wang Jun also received kindness from Thundering Film and Television:

Two brand new Iae PIA3761-SL double shake guitars!

A set of YAMAHAReCoLIVE drum kits!

And two FENDER Fanta's American Super Basses!

The total price is over 150,000!

"These are all little touches from us to those of you who love music, and you can use them as you please, as long as you promise us a small favor."

"Even if you have held a street band at least three times recently, aren't you a die-hard fan of Jiang Kan? There's nothing wrong with singing his songs, right? Well, it's mainly the song "Destiny is the Highest", please make it the focus of your promotion, and send us a live video!"

The other party's requirements are very simple and clear, and they are very generous, and the accompanying conditions are only a little insignificant.

Anyway, as a group of music lovers, they will often be in major squares, campuses, and sports venues...... Singing, by the way, to help their idols promote new songs is also big

The family is very happy to do something, not to mention that there are such generous sponsors this time.

Wang Jun himself has a solid family background, and he also has a music studio, with a monthly income of more than 100,000 yuan, so he is not particularly interested in these instruments.

But the other friends in the group don't have such good conditions as her, these things that can only be seen and not touched in the windows of music stores are now given to them by kind people, and everyone in the group is very excited for a while, and they can't wait to start arranging new street performances immediately!

"Hey, this is to advertise my new show!"

The other party didn't say it very explicitly, but a musician like Wang Jun, who has been in contact with society, can be said to be clear about the number of ways in the middle.

Isn't it just that they want to use the publicity and hype of Uncle Kan's new song to improve the publicity of their new drama, both sides have a heart.

Wang Jun also watched the drama "Return to Daqin" for the first time, and she herself is not very fond of time-traveling themes and historical dramas.

But with her own idol to present the opening song of the record, she watched the first two episodes with the idea of supporting her idol.

I didn't expect to be really seen by her, mainly because the misunderstandings and jokes caused by different customs and thinking habits when the protagonist first returned to the Qin Dynasty made him feel very funny, and the protagonist is indeed very handsome......

Therefore, after receiving a call from Leiming Film and Television the next day, she discussed with several managers in the group, and then she was very happy to accept the sponsorship, and promised to hold at least three street concerts in the next week to promote the song.

It's not just Wang Jun, their music group.

Many well-known music groups in China and many of Jiang Kan's hardcore fan groups have also received a large or small "sponsorship", without exception, they are required to help promote Jiang Kan's new songs.

For a while, the Internet suddenly became lively, and the news about Jiang Kan became more popular, and by the way, "The Highest Destiny" has also become a well-known song for everyone, and some fashionistas have begun to hum this song, and even the square dance aunts who don't squat at the TV series every day (the time when the TV series is played is the time when they dance), they also heard this song in the small square on the street.

Originally, these aunts were not interested in these "young people's things".

But after the other party kindly introduced to them, "This is the new song of the author of "Two Butterflies" and "On the Moon" that you like", they still stopped and listened for a while, and said that they would watch the new drama "Return to Daqin" when they went back.

And if it is an open-air concert held on campus, it will be even more eye-catching, college students always have unlimited energy and strong curiosity, and they have expressed strong interest when the sponsors are popularizing science for the onlookers, especially many of them are senior fans of the Internet, so it is very quick to accept such a TV series with a theme of crossing.

So, a few days later, the ratings of "Return to Daqin" successfully rose by 2%, and when the eleventh episode was broadcast, it had reached 2.37%, and it is very likely that it will rush to the 2.5% level that the staff of Thundering Film and Television coveted tonight!

"Mr. Wang, the sponsorship of Jiang Kan's fans has been sent out urgently in the past few days, and the ratings have begun to rise steadily, it depends on whether it can rush to 2.5% tonight!"

Mr. Wang also came to the office of the marketing department tonight and sat next to the data clerk, his eyes bulging like frogs, staring at the broadcast of the TV series.

"It's begun, it's begun!"

When the clock pointed to eight o'clock, the ratings of a new episode of "Return to Daqin" appeared on the screen on time.

「2.35%!」

"Good, stabilized yesterday's ratings!"

「2.37%!」

「2.41%! It's 2.4%!"

"Good!"

「2.4%…… I went back a little bit......

「2.43%!」

「2.44%!」

「2.47%! Damn, it's coming!"

All the personnel in the entire office, including the No. 7 and 8 employees of the marketing department, Lao Lu, Mr. Wang, and the data clerk......

My heart is like a drum that was hammered during the Spring Festival lion dance!

The heart rate is rising, the face is swollen red, and the hands and feet are trembling slightly!

「2…… 2.48%, Mr. Wang, 2.48%!"

"I know, I know, staring!"

「2.48%…… 2.49%!」

"It's still a little close, it's still a little bit, *** hurry up and get me up!"

Mr. Wang's temples were already bursting at this time!

He is like a shareholder who has set the throwing point on the 245 block, holding back all his mind, hoping to use his mind to raise the stock price on the Internet and throw it away!

I don't know how many of you usually like to speculate on stocks.

If you exceed the shares, you will feel like this.

roared in his heart, "Rise quickly, just go up again, just go up!"

I can't wait to slap it on the time-sharing candlestick chart and pump it up to my throwing point alive!

Mr. Wang is like this at the moment, his face is flushed, as if he has been boiling water and is breathing a big kettle!

"Stable at 2.49% did not move, Mr. Wang ......"

The dataman doesn't have to turn his head to feel the ultra-high air pressure from Mr. Wang next to him, just like a clutch that is about to step on a smoke, and it will explode if he doesn't let go!

「2.5%! 2.5%! 2.5%!」

"Mr. Wang, 2.5% has arrived!"

The data clerk was also under too much pressure, and accidentally didn't do a good job of the subject-verb-object of the sentence, and he drank out!

"2.5% has arrived! it, it!"

Mr. Wang didn't have the heart to care if this little data clerk said the wrong thing at this time!

His whole mind was already focused on this wonderful number, like a gorilla who had filled a dozen bottles of Erguotou in one go, jumping around the office with his hands dancing and cheering!

And his employees saw that the boss was getting carried away with the celebration, and they all jumped up from their chairs, waving their hands and shouting in celebration!

The boss has already made a wish to everyone, if the ratings of this new drama rush to 2.5%, the year-end bonus will be doubled!

Originally, I thought it was just a big cake drawn by the boss for himself, so I just looked at it and didn't think much about it.

How do you know that today's seemingly impossible task has really been completed?

Lao Lu shook the bottle of champagne that had been prepared vigorously, and then only heard a "bang!" The cork of the wine bottle was washed open, and the foamy liquor rose into the sky and sprayed everyone's body!

"Hahaha, old man, did you see that? I've completed the task you've set! The Wang family's family business will be mine in the future, hahahahahaha!"

Mr. Wang couldn't hold back any longer, and waved his hands wildly to the sky and roared!