At the end of November, Yan Xin went to Feng Xi in the capital, and at this time Bai Xiaoling happened to return to China, so she stayed in the capital.

The three of them can get together.

Bai Xiaoling's business is not as busy as before, and she has also cultivated her right-hand man there, and she doesn't need to do many things in person, she can let them go.

Now most of the time I run around those two countries, but not necessarily in the office, a lot of the time I just relax, go to some places I want to play, and send photos from time to time.

I'm getting more and more familiar with it, and I've been to most of the famous spots.

On the contrary, there are many famous attractions in the country that I have never visited.

It's not that she doesn't want to go to domestic attractions to play, the main thing is that she works there, which is not suitable for a long time away.

When I returned to China this time, I hadn't seen Yan Xin for a long time, and when I heard that he was going back to the capital, I took advantage of this time to come over and accompany this half-brother well.

Feng Xi wants to go to school, but she doesn't need to do this, and her time in China is basically free.

Yan Xin has been in the capital these days, and she has accompanied him to visit all the attractions in this area.

- When I was in the capital, I was busy with work, but I didn't have time to go to those places, but now I have time to see the scenery here.

It's also a ridiculous thing to say.

Feng Xi also went out with the brother and sister for two days on the weekend.

With your own car, it is more convenient to play in the capital where the attractions are more dense.

Feng Xi also asked Yan Xin: "You haven't seen Shishi for a long time, why don't you go to Jincheng to find her?" ”

Now Xiao Shiyu's main energy is in the southwest region, and most of the time is in Jincheng.

She and Yan Xin hadn't seen each other for months.

Yan Xin smiled bitterly: "I also told her to go and have a look at her, but she said that she didn't have time to receive me when she went there, so it was better not to go." He also told me that if I had that heart, it would be easier for her to help her watch the operation of Shiyu in other places, so I would simply go. ”

"You listen to what she says?" Feng Xi smiled, "Maybe she just said it, but in her heart she still wants you to pass?" ”

Yan Xin shook his head: "I can feel that she really thinks so." ”

"It's too hard," Feng Xi sighed, "I don't think it's very necessary, you have to persuade her not to put yourself in it." ”

Yan Xin was very helpless: "I also persuaded her, but she said that now the competitors are very tight, although they only started later, but they learn very quickly, and they also dig some people from here with high salaries. ”

"The data I saw is that you are still quite ahead of each other now, so you shouldn't be so worried, right?" Feng Xi said.

"I don't think there's any need to worry so much, but she's too nervous to lose a good hand, so she has to be on the front line to supervise." Yan Xin explained.

The two food delivery companies have not been around for a long time, and Shiyu is more than a year earlier, so it is indeed a little ahead in terms of professionalism, but with a gap of more than a year, it is not so difficult to equalize.

No one needs to make much effort, just copy and paste.

Speaking of wealth and wealth, the food language is really not as good as others.

Fortunately, the other party's funds are not unlimited, the last time there was a business war, the other party took the initiative to come over to sue for peace, and also agreed on the criteria for future competition, which made Shiyu breathe a sigh of relief.

But if you don't fight a price war, it doesn't mean that there will be no competition.

People don't just follow them to learn from their experience, they also have their own excellent team, which will make some better plans and set some better rules and regulations.

In a well-developed market, people don't have as much reputation as they have accumulated for so long.

But in a new market, everyone is new and starting from scratch, so they don't have that much advantage.

Now they cover all the big cities, as well as some medium-sized cities.

But there are still many small and medium-sized cities that are not covered by their business.

That's an untapped market.

These untapped markets are their future winners and losers.

Whoever enters first, builds up the reputation first, and builds up the market share, who will have an advantage.

There are so many cities in the country, and their business now covers one or two hundred cities, and there are still a large number of untapped markets.

At this time, Xiao Shiyu really can't be taken lightly.

Now is the time to open up, this time to enjoy, in the future to suffer a lot.

Yan Xin also understood this truth, so after a few words of persuasion, she didn't continue to persuade her, but just asked her to arrange her work and rest time reasonably, pay more attention to rest, and don't collapse her body.

Whether she could hear it or not, he didn't know.

However, Xiao Shiyu still told him that he would go home for the New Year, and he could have a good rest at that time.

It's not too long before the Chinese New Year, and it doesn't matter if you go there or not.

- If she wants to go over by herself, but she doesn't, then naturally it is very undesirable.

But the current situation is that she wants to go over, but she doesn't want her to go over, for fear that she won't have time to accompany her, of course, she has to respect her ideas.

In the capital, Yan Xin will also go to Shiyu's branch here from time to time to guide the work and understand the current development.

Overall, the current development is quite good.

After reaching an agreement with competitors, there was no price war, and even after the National Day holiday, the two sides negotiated to raise the service fee.

-- There are good reasons for the price increase, because at the beginning, they made a discount slogan about how much the original price is more or less, but now it is just a small reduction in the range of discounts, which cannot be regarded as a price increase.

If competitors don't agree, they won't be able to raise prices, which is tantamount to suicide.

But the competitors couldn't stand burning money like this, so they readily agreed to their proposal, and the two sides increased the service price together, and the increase rate was the same.

The magnitude is not large, and for consumers, the impact is small, so small that it is negligible.

But for both companies, it's a matter of losing money or making a profit.

After raising the price of services, the market in Beijing has actually become profitable.

It's no longer a matter of losing a single order every time you send an order, and you can even earn a little bit.

Although it is true that there is only a small profit, it is great news for the company.

- Even if there is no profit, as long as there is no loss, it is also great news.

Always burning money like that, I really can't stand the burning.

Now we are opening up new markets, and every time we open up a new market, it means burning a lot of money.

There is no way to cultivate that market without money.

A healthy structure should be to develop mature markets to bring profits, and then not to be able to stick to new markets.

If a mature market is also losing money, it will not be sustainable.

After raising the unit price, the Pearl River Delta and the Yangtze River Delta, the two earliest developed markets, have begun to make profits, and they can do it themselves without the need for headquarters to allocate funds when expanding new service areas.

On the side of the capital, this step cannot be done, and to improve the coverage area, the headquarters still has to allocate funds.

However, the original market has already started to make a profit, and instead of continuing to subsidize the money, that is also a great victory.

Even if the profit is only tens of thousands of yuan a month.

At least I don't have to keep bleeding.

Yan Xin learned about this matter and was quite satisfied.

But he still put forward his own opinion.

In fact, the business here was carried out earlier than the business in the Yangtze River Delta, but now the Yangtze River Delta can develop new service areas by itself without the appropriation of the headquarters, and this side has not yet formed such a capability.

It's just that it's not enough.

He shared some of the successful experiences over there, and also mentioned some of his own views, hoping that they can improve.

Optimize what can be optimized, save what can be saved, so that the cost can be reduced.

The cost that comes down is their profit.

If the company wants to expand further, if it wants to get more and bigger investments, it needs to show investors that they are profitable.

has been losing money, but not many investors are willing to invest.

The last time there were so many loans, it really made Shiyu Company feel more emboldened, and took advantage of the shareholder wind to open up a lot of new markets in one go.

It's only been two or three months now, and half of the money has been spent.

If you want to continue to grow, you either have to take out a loan or you have to continue financing.

They now cover one or two hundred cities, which seems to be a large territory, with hundreds of millions of people.

But in reality, most cities just have a single point of business.

Even Yangcheng, which was the first to start, did not cover the entire urban area.

The reason is simple – there is not that much money to do it.

If it weren't for the entry of competitors, to seize the territory, their original plan was to first achieve full coverage of the business in several super first-tier cities, and then go to those provincial capitals and sub-provincial cities to develop the market one by one.

The existence of competitors has accelerated the pace of their expansion, and they must engage in hand-to-hand combat with competitors in every city, and cannot give up that market to competitors in vain.

It also accelerates the rate at which they burn money.

At the same time, it also disrupted their development plan and made them very tired.

Development has promoted development, but the rate of burning money has become faster.

If they want to develop all the areas of the cities where they have a business now, according to the cost of opening up new markets now, even if they have one more zero on their books, it is still not enough.

What's more, they have to follow in the footsteps of their competitors and start business in new cities.

Don't think about it without an investment of tens of billions.

Either we have to continue to raise funds or take out loans, or we have to open up sources and reduce expenditures, save costs, increase profits, and compensate for emerging markets with mature markets, otherwise we can't do it.

Financing or borrowing money also has to prove that the company has the kind of profitability that makes the bank believe that they are able to repay the debt, and the investor believes that they have the ability to bring in profits.

This data must be done.

The company is not trying to make money now, but at least it has to show the ability to make money.

Now the two regions of the Pearl River Delta and the Yangtze River Delta look good on the books.

If the data in the capital is also so good, there is no need to worry about not being able to attract new investors.

Yan Xin doesn't want to share the cake he has made with others, but he can't help it, he wants to do too much, he can't come up with so much money, and if he wants to do things well, he needs a lot of money, so he can only introduce new investors.

The international consortium they worked with had always wanted to bring them in new investors.

It's just that the price given makes Yan Xin feel that it's not worth it.

Moreover, he does not very want new investors to be brought in by this partner.

They must be in the same group.

If his shares with Xiao Shiyu continue to be diluted, he will really lose control of this company at that time.

Even if there is a new investor, he hopes to find it himself.

Now that the company can hold on, then continue to hold on.

If you look at the data better, you will be able to get better conditions for cooperation.

At this time, he only felt that the value of the bitcoins he bought was rising too slowly, and if he rushed to tens of thousands of dollars in a few years, and sold all of them, he would have a lot of money in his hands, and he could invest in his own projects well, without giving the cake to others, and worrying that no one would want his own cake.

It's a pity that the price of bitcoin is still so small that it can't be sold for a meal.

If you want to get rich on this, you will have to wait for several years.

He also had a video chat with Xiao Shiyu about this issue, and Xiao Shiyu had no better way to do it.

The data in the Yangtze River Delta and the Pearl River Delta are better, and a very important reason is that she puts more thought into those two regions, stays longer, and the team there is also people she trusts.

The economic level of the Beijing metropolitan agglomeration, or the Bohai Rim Economic Zone, is not so high, so she does not pay so much attention to it, and she has less time to come to catch it in person.

In terms of team building, there are also some deficiencies.

There's no way around it.

The capital is still good, but the central region and the southwest region are even worse.

The expansion is too fast, there are not so many people available, and even the heads of many cities are people who have only been in the company for half a year.

It's not easy to be a novice, but also to bring a group of newly recruited people, to do a good job in the business, and to keep the cost down.

One of the things she does the most in the Southwest region is the training of employees.

It's developing too fast, it's happiness, it's also trouble.

Now that's what she worries about. (End of chapter)