Chapter 701: A Temporary Truce
Yan Xin stayed in Yangcheng until late March, and went to work almost every day, and weekends were no exception.
Most of the time on the food company's side.
Because this company is fighting fiercely with its competitors, he doesn't want Xiao Shiyu to be under too much pressure, so he wants to help her share the pressure.
It wasn't until March 21 that the competitor stopped a new round of market expansion, and this time the competition to expand the market came to an end, and he left Yangcheng and went to the magic capital.
This day is the seventeenth day of the second lunar month.
A new round of market expansion began on the 16th day of the first lunar month and ended now, exactly one month has passed.
In this wave of competition, both sides burned large sums of money.
In the end, the expansion stopped, not because of any soft-heartedness, but because there was no money left in his pocket.
If the other party does not truce the war, Shiyu can only continue to take out loans.
Fortunately, people are not so rich, or rather, they are not particularly confident in the prospects of this industry, and they dare not play too much.
Finally, after taking stock, in this wave of expansion, Shiyu Company occupies more than a dozen cities less than others.
Competitors went to those dozen cities to develop markets, but Shiyu did not keep up.
Those are all markets that Yan Xin thinks are not so important, and they can be delayed for the time being.
Judging by the turf, they lost.
However, in terms of word of mouth, it is the food language that wins.
Yan Xin was quite satisfied with this result.
Competitors, on the other hand, are also quite satisfied with this result, and there are more than a dozen cities in the market, which means that they have won.
Both sides were indeed on the verge of running out of ammunition, and at this time Shiyu had already shown weakness, and in some markets they did not join, and they also took this opportunity to stop and find the media to send a press release that they won, thus ending this round of expansion.
Temporary truce.
Food Whisper can also breathe a sigh of relief.
Under such circumstances, Yan Xin remembered that he had been separated from Alili for too long, and he should go to see her.
Then I went to the magic capital.
Now Alili's body has returned to a normal state, and her work has gradually stabilized, and she is not as busy as before.
But once a week, I will travel to other regions in the Yangtze River Delta to investigate projects.
On the day Yan Xin came over, she also took a day off to pick him up at the airport.
The two haven't seen each other for a long time, and this time they met, there was a little bit of a feeling that they had been separated for a long time and were newlywed.
The two of them were tired of being together that day, and from the afternoon until the next morning, when Ellilie was going to work, they separated.
The day after Yan Xin came, he didn't go to work, but went to visit a partner of Fengxiang Real Estate Company here, and had lunch there.
People are the head snake here, and if they don't come to visit, it seems very rude.
But the other party was also quite polite to him - after all, he was the one who could bring him a lot of wealth.
In the afternoon, Yan Xin went to Anye Home Improvement to meet Feng Chen, and finally had dinner at his house.
Feng Chen bought a big house in the magic capital, not far from where he went to work, and invited an aunt at home to help cook and take care of the children, so that his wife Ruan Mengyao could be freed and help him take care of the company.
Last year, his mother-in-law came over to help take care of the children for a while, but now his father-in-law's construction company is getting bigger and bigger, and his mother-in-law has to take care of his father-in-law's life, and by the way, he has to watch his father-in-law not mess around.
If he picked up his parents to take care of the children, he was afraid that the generation gap between the two generations would be too big and cause a conflict between his mother-in-law and daughter-in-law, so he simply invited an aunt.
Now he is not a person who is short of money, and he can afford a salary of several thousand a month.
That aunt is not from the magic capital, she is from Ruan Mengyao's hometown, and she is still a little related to her, and she belongs to the kind that can be trusted.
Of course, the salary is not low, including food and housing, six or seven thousand a month.
For that aunt, it was to find a high-paying job that she never dreamed of.
For their little couple, it is to find a trustworthy person, who can rest assured that they can hand over the child to her to take care of, and they don't have to think about doing housework after work every day, and spend thousands of dollars to buy a month's ease and peace of mind, which is also very worthwhile.
This aunt's rice is not bad, although I haven't learned it specifically, just some home-cooked food, but the taste is okay.
Yan Xin had also eaten a few times at Feng Chen's side, and this time when he came over, he found that their family's life was higher than before.
In the past, the cost of a meal was more than a dozen or dozens of yuan, which was a little stronger than that of ordinary workers, but it was very limited.
Now this meal, looking at the ingredients, has to be worth two or three hundred yuan.
It's not a lot of luxury, but compared to before, it has been upgraded by more than one notch.
It seems that the two of them also know how to enjoy life.
Of course, there is also a possibility that the usual food is not so good, and this meal seems so rich, mainly because Yan Xin, a distinguished guest, came.
But in any case, it is better than before - when he was invited to dinner, it was a very casual home-cooked meal.
Now the family has invited an aunt and a special person to work, and the house is much cleaner.
- It's not that the little couple used to live a sloppy life, but they were busy with work before, and they really didn't have much energy to do housework after they came back, and the house was not very well tied.
Now it's very different.
After a busy job, there is a better environment at home, which can also make the mood more comfortable for the two of them.
It seems that Feng Chen's physical condition is better now, and he doesn't have the obvious fatigue he had before.
Feng Chen and Yan Xin talked about the most about the company's development.
Now in terms of interior decoration, their company is already the undisputed industry leader, and there are few competitors who can beat it.
Their own website, as well as the app, have a large number of users.
Not only can you apply for interior decoration business, but you can also publish housing rental advertisements, some people ask for rent, and there are also those who want to rent out their houses.
There are even advertisements for buying and selling houses.
For these advertising posts, the platform currently does not charge any advertising fees, and similarly, they will not bear the obligation to verify the authenticity, and they will not be liable if anyone is fooled.
Of course, if there is evidence to prove that they have been scammed, they will also ban the fraudulent account and cooperate with the judicial investigation.
But that doesn't mean that they, as an internet platform, don't have ad revenue.
Not to mention advertising some building materials brands produced by the factories of Anye Home Improvement Company, they are all their own companies, and there is no need to charge that advertising fee.
They'll also pick up some other ads.
Including advertisements for some products produced by Jinxi Group, advertisements for some furniture companies, and even advertisements for some light luxury brands, and sometimes you can get car advertisements.
The users here mainly come to decorate the house, but after the house is renovated, they have to buy something else.
If there is such demand, there will be such a market.
In this era, users who have the need to decorate their houses also belong to high-quality users.
They have more spending power.
This has also made some brands willing to advertise on this platform.
During the Chinese New Year, Yan Xin suggested that Feng Chen increase the construction of the platform, and Feng Chen also listened.
On the one hand, it is to upgrade the platform, and on the other hand, it is to promote the platform.
In a little more than a month after the Chinese New Year, under the bombardment of a large number of advertisements, the number of registered members doubled.
As the number of members increases, so does the advertising fee.
If the delivery effect is good, more ads will enter.
When they had dinner together, Feng Chen told Yan Xin that the advertising revenue of their Anye platform reached several million in February.
And this March has not yet ended, and advertising revenue has already surpassed February.
According to this momentum, maybe in a few months, their advertising revenue in a single month will exceed 10 million.
Although it is not a lot of money, they spent a lot more on building this platform than they did on advertising.
But for them, the creation of this platform was originally just to promote the company's decoration business, and now the promotion of the main business has not been delayed, and they can also earn an advertising fee, which is a windfall, even if it is hundreds of thousands a month, it is also a happy thing.
Not to mention millions more.
Speaking of this, Feng Chen was quite excited.
A few million a month, that's not a small amount.
He also asked Yan Xin how much advertising money he could get a month with such a large user scale as the food language platform.
Yan Xin told him: "Now it's hundreds of thousands of advertising dollars a month." ”
"Why are there so few?" Feng Chen felt incredible, "The user scale of your platform is so much larger than the user scale of Anye, why is the advertising fee not as good as ours?" ”
Yan Xin said with a wry smile: "Those who order takeout every day are office workers who don't even have time to go out to eat, how much willingness can they consume, and how much spending power can they have?" It can only be advertised for some bargains, which has little value. ”
Feng Chen nodded, feeling that it made sense.
However, Yan Xin still told him that the advertising effect of the sauerkraut processing factory in their hometown on the food language platform is okay, and there are some ready-to-eat sauerkraut that sells quite well.
It is also an important sales channel for sauerkraut processing plants.
It's just that the price of the ads placed here by the sauerkraut processing plant is quite low, which is almost equivalent to giving it away for nothing.
The sauerkraut processing plant is a factory invested by Yan Xin and the Feng family brothers and sisters, and the director is Xiao Shiyu's father, and the employees are basically their fellow villagers.
The food language platform is a company founded by Yan Xin and Xiao Shiyu.
This is my own company, and of course the ad must give a discount.
Although Shiyu has an international consortium as a partner, they do not have much right to speak, and Xiao Shiyu can make a decision on how high the advertising fee is.
As long as you put on the banner of helping farmers, you can explain it to your partners.
Not to mention lowering the cost of advertising, even free is no problem.
Other advertisements on this platform do not have a good effect, but the effect of food advertisements is still okay.
Yan Xin and Feng Chen mentioned when they chatted that in the future, this platform will not advertise other food companies, but only advertise its own food company.
There's no need to train competitors.
This year, several food processing factories will be invested in the village, and advertisements will also be placed on this platform at that time.
In the future, you can also enter the field of prefabricated dishes, self-heating dishes, and advertise on this eating platform, which is very good.
As he spoke, he shifted from the advertising business to the business of the food processing factories they were going to invest in this year, and then to the agricultural enterprises.
The more he talked, the more energetic he became.
Feng Chen is now a successful person in his career, a proper billionaire.
He also wanted to pursue something else.
For example, prestige.
It is undoubtedly a very prestigious thing to be able to help the villagers in their hometown get rid of poverty and become rich.
It doesn't matter if you post a little money yourself.
Now that the two of them are counted, they can not only help the villagers in their hometown get rid of poverty and become rich, build their hometown well, but even earn a sum of money themselves.
That's a lot of fun.
After dinner, the two chatted for more than an hour, and Yan Xin left.
Feng Chen sent him to the garage.
On the way, I said to him: "It's very interesting to talk to you, it always brings me some new ideas, let's talk more in the future." ”
Yan Xin smiled and said, "I will definitely come over when I have time." ”
He asked again: "It's time to be clear, do you want to go back to sweep the tomb?" ”
Feng Chen hesitated for a moment and said: "There is no time for the time being, it is too far away, and it is too delaying to go back and forth, let's wait for two years when my career stabilizes, I won't go back in these two years." ”
It's not easy to go back, and if you stay at home for a day, you may have to toss for two days on the road, and that has to be by plane.
In his mind, the time was a little too much to waste.
Qingming Festival is important, but it is not as important as the Spring Festival.
It's enough to go home once a year, and it's better to leave that quota for the Spring Festival.
He asked Yan Xin again: "Are you going back?" ”
Yan Xin nodded: "Well, I'm going to go back with Feng Xi on April 2nd, and by the way, let's see how the progress of the food processing factories to be invested in this year is." ”
patted Feng Chen on the shoulder, and said: "You don't have to work so hard for your career, the current team is also very good, when it is time to delegate power, give yourself some time to enjoy life, there is no need to work so hard." ”
"You have a very reasonable point, I have to enjoy life in the future," Feng Chen said with a smile, "but now I am really a little too busy, and it will take another year or two to do it." ”
The words were listened to, but they were not ready to carry it out.
Yan Xin had no choice.
Some people are lazy by nature, like him, as long as they are not forced by life, they can lie down.
Some people are just diligent, they just want to work, and they are very uncomfortable if they don't work for a day.
It's hard to make sense.
Feng Chen didn't want to argue with him, and he couldn't continue to nag.
I could only say to him: "Then you have to pay attention to your body, but don't collapse your body." ”
Feng Chen smiled and said to him:
"Don't worry, I'm in good health now, much healthier than before."