017 Preparation of new projects
For the documentary "A Bite of the South River", Zheng Xu plans to shoot the first season to test the water and see how the current market is.
There are so many cities in the entire Danan River, and there is an endless history of picking out a place at random, which is really a bit difficult to choose, so I can only pick a few of the most famous ones to shoot first, and the reputation will go up in the later stage, plus those delicacies that are not well-known to audiences in other provinces.
When it comes to the cuisine of Nanhe, you can't avoid the cuisine of Yu cuisine.
At first, Zheng Xu was a little strange, Nanhe Province, which occupies the geographical center of Yanguo and is one of the provinces with a long history, represents the cuisine of Henan cuisine, why was it not selected into the eight major cuisines!?
Regarding the classification of cuisines, this is really too niche knowledge, although Zheng Xu could casually talk about a few cuisines before, he really didn't care about which eight major cuisines there were.
Through checking the data, it was found that the eight major cuisines were first recorded in the literature in 1980, and the Cantonese cuisine, Suzhou cuisine, Fujian cuisine, Zhejiang cuisine, Shandong cuisine, Sichuan cuisine, Hunan cuisine, and Hui cuisine were listed as the eight major cuisines.
And these eight cuisines can be said to have their own characteristics.
And what about Yu cuisine? Zheng Xu looked at the encyclopedia on the computer screen:
Although Yu cuisine, which originated in Bianliang, became a local gang of Yanguo cuisine after the Southern Song Dynasty, because it is located in Kyushu, it has always adhered to the basic tradition of Yanguo cooking: neutrality and harmony. "Middle" means that Yu cuisine is not east, west, south, or north, but lives in the east, west, north and south; Not too sweet, not too salty, not too spicy, not too sour, but between sweet, salty, sour and spicy, seek its peace, seek its light.
To sum up, Yu cuisine has no characteristics, high-end, the price is not close to the people, and the people are not on the table, just take a very typical stewed noodles as an example, is this a dish? It doesn't count... It can only be described as a snack delicacy.
Zheng Xu scratched his head: "It seems that it is not easy to open up the situation if it is mainly based on cuisine." ”
There is no way, it can only be changed to focus on the locality, the cuisine is not famous, can the place not be famous?
Yu cuisine started in Bianliang, Bianliang roast duck must be arranged, and it was filmed in the second episode, to tell the truth, Zheng Xu has never eaten Bianliang roast duck once since he was a child, but he has heard of it.
There are still three dishes left, Zheng Xu scratched his head while picking up the map and checking it.
After a busy life, he gradually ignored the time, until Wang Ou opened the door and came in, Zheng Xu looked at his watch and found that it was 11 o'clock, and looked at the notes in his hand, and it was almost the same for the past two days.
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Three days later, Zheng Xu handed over the brief script and detailed planning plan to the city through the relationship last time, and this time it is related, so there is no need to go to the tourism bureau.
This time to shoot the documentary "A Bite of the South River", Zheng Xu didn't expect to make money, just keep the capital, the main thing is to return favors, exercise the team by the way, and the second thing is .... Ahem, you can travel at public expense in an open and honest manner.
In these years, not to mention making money, about the cooperation of these special units, some projects, losing money, there are people rushing to come to cooperate, as for why? Can't say.
The first season of "A Bite of the South River" has a total of 6 episodes, picking out six well-known cities for filming, Zheng Xu plans to shoot in 30~40 days, and come back just in time for the release of "Tomb Road".
The plan was reported to the city, the leaders were very interested, and Zhongzhou City only made some tourism promotional films in the past, but limited to the subject matter, it can only be said that the effect is not satisfactory.
And Zheng Xu produced the entire 6 episodes of "A Bite of Nanhe", with a cost of 400,000 yuan per episode and a total budget of only 2.4 million.
The city held several meetings to study and decide, passed the project, and increased the entire project fund to 3 million.
This price is not enough for the money in the city to usually shoot an ordinary promotional film, and now it can shoot 6 episodes, which is completely worth it, well, to put it mildly, it is cheaper than the previous promotional films in the city.
Of course, with such a low offer, the leaders also saw Zheng Xu's purpose, and praised Comrade Zheng Xu for caring for his hometown during the meeting.
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Walking out of the city hall with his bag, Zheng Xu looked back and stopped to look at the old building of the city hall, which was built in the style of the Great Hall of the People in the 60s.
Li Kai looked at Zheng Xu, who had been standing still for a long time, walked up to Zheng Xu and patted him on the arm: "Fifth brother, what are you thinking about standing there?" Go or not go wow. ”
"Don't rush me, I'm a stone in my heart." Zheng Xu glared at Li Kai with hatred: "Take the bag and go home!" Take you half a day off in the afternoon. ”
Li Kai drove, Zheng Xu sat behind and thought about things, this time the plan passed smoothly in the city, and he is now officially in the sight of the city, although he is not a character now, but he has finally started.
In the future, my company's base camp will be in this city, and this is my roots.
took out his mobile phone to inform Lao Qin that he would have a meeting tomorrow morning, and sent a message to Wang Ou to go home for a while.
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The next day, a twinkle flashed in the media conference room.
Zheng Xu turned the pen in his hand and listened to the report of the leader of the network department.
"Mr. Zheng, do you think we need to increase the intensity next?"
Holding the print folder and looking at the screenshot print file made by the network group, Zheng Xu had a strange expression: "Let's not talk about the propaganda first, you remember, your network group is responsible for establishing a penguin group for our office for each department, one group for each group, and we will build a management group for each team leader." ”
Shaking the folder in his hand: "Look at what this looks like, it's hard to say that it's not dirty and not foreign, I still have a hard time looking at it." Make use of your initiative. ”
"Huh? Yes... Okay, I'll do it when I'm done. Xiao Wang was a little stunned for a while.
Lao Qin frowned, raised his hand and grabbed a sentence: "Mr. Zheng, are we going to go paperless?" We don't have a computer for everyone. ”
"Mobile phones can't..."Zheng Xu wanted to refute as a matter of course, but was suddenly stunned, yes, now mobile phones are still in the era of non-smart phones, not like the world before he came, the current mobile phones are more of communication tools, but there are Nokia smart phones, but not everyone is willing to buy them.
Finger pointed to the table: "Let's equip each employee with a desktop, and the people in the network department will give a configuration, and we don't buy a brand machine, just assemble it yourself and use it, and give me a budget when the time comes." ”
"Okay, Mr. Zheng."
"Understood."
Zheng Xu looked at Xiao Wang, this is also a helpless way, let's make do with it first, anyway, the computer will be equipped sooner or later, and the low-level ones that can be used first will be used first.
"Did you do the propaganda on the scarf?"
"Mr. Zheng... The scarf is a new platform, although it is quite active now, but it has just been launched, it is a bit messy, and we have not promoted it on it yet. Xiao Wang felt embarrassed every time he had a meeting, and Mr. Zheng could always ask where he couldn't prepare.
"You don't care if it's messy or not, just have a lot of people, although you are the network department, you should also know what our company does! We are filming film and television dramas! Do you still need me to teach you? The audience of our show overlaps with those people on the neck! Zheng Xu tapped his fingers a few times.