157 Short Video Department was established
The reason for all this, in the final analysis, is the small overall user base of video websites.
How common is a TV set, except for those particularly remote and poor places, most people in China have a TV set, right?
But what about computers?
With the upcoming 4G network era and the popularization of smart phones, video websites can usher in a good opportunity to take off!
What Zheng Xu is preparing now is to rely on the dividends of this wave of network change, seize the opportunity, and take his flashing media to a new level!
When Zheng Xu was the earliest, why did he get involved in the film and television industry?
In addition to making money, he will not do anything else except this industry!
Don't think that you can travel through rebirth and regenerate every second.
What do you think?
If you can't do it yourself, what can you do if you rely on foresight?
Buying a lottery ticket?
Just ask him about last week's lottery numbers, do you think he remembers?
And what about the rest?
Investing? Cultivating a whole bunch of awesome businesses? Being the boss behind the scenes?
Where does the money come from? How does the relationship come about?
Who to invest in?
How to prevent being pitted?
It's not that Zheng Xu is cautious, but he has thought about it, and he has failed, this era seems to be full of opportunities, but sometimes he thinks too much, and the steps are too big, and it is easy to get to the egg!
So in the end, he could only honestly mix the film and television industry.
And as he made some money by making films, he also had a certain pursuit.
But in the final analysis, it is all about investing in the cultural industry.
In the past, Zheng Xu's plan was to pick some countries with bad relations, shoot their black history, and show them to domestic and foreign audiences!
Use this kind of fact that is hidden by foreign countries to do things, and not let all kinds of public knowledge "focus on beauty".
It would be even better if I could win another prize by the way.
But he is alone, even if he is busy with continuous rotation, he will make at most one movie a year, right?
In life, even if you work until you are 70 years old, you can only make a few movies, which is a drop in the bucket.
Zheng Xu has always been very resistant to cross-industry, especially the industry he is not familiar with.
He is just an ordinary person, he doesn't want to live so tired, what to live to learn all the time, who loves to learn, who learns.
He wants to specialize in one line and only engage in industries related to himself or his own industry.
And this 4G network revolution is an opportunity for him!
And the short video platform is this opportunity!
Don't underestimate short video platforms, this is a trend and an inevitability!
Why does Zheng Xu want to engage in a short video platform? Can't even take care of this year's new film?
He just wants to take advantage of this wave of dividends.
Everything is on a first-come, first-served basis.
Now there are already several opponents in this field who are doing it in China, and he can't wait any longer, no matter how late he enters, he can't even catch up with the hot stool.
..................
In the past month or so, Zheng Xu has been looking for people and making summaries.
Short video platforms are an area that is easy to overlook.
This kind of platform seems to be just a place for people to have a boring pastime every day.
But with the popularity of smart phones and the rise in the number of users, it will become a new battlefield in the cultural field!
A battlefield with no gunpowder.
Probably a lot of people don't pay attention.
As a small example, for example, in Zheng Xu's previous life, some news was posted on a short video platform.
For example, a domestic rocket has made a breakthrough, launched a satellite into the sky, or something else.
Isn't it exciting to watch this kind of short news video?
Some people are about to watch the short-term platform as news, which is closely related to life.
But who has noticed that every time you brush up on this kind of domestic news, is it extremely coincidental that a certain type of rocket from a certain foreign country has reached our current level many years ago?
Although some videos don't say it explicitly, it's a very ordinary popular science video.
But has anyone really understood the purpose of this?
Don't say anything big data matches for you.
That's what they rely on!
What is the core of this kind of video? To put it simply, it's a pull and a step, killing morale, it's as simple as that!
Maybe one or two people don't care, but there are more and more of these videos, and there will be more or less an emotion planted in people's subconscious.
It seems that no matter what we do, we can't catch up with others, so let's stop working hard and lie flat.
It's just one of the areas, and it's just the impact of a piece of news.
How many of these new and diverse videos are released every day?
But how many users are there on the short video platform?
With the development of not to mention exaggeration, there are hundreds of millions, and every three or four people in China have this kind of app in their mobile phones, right?
If a person is influenced by this mentality, what about the people around him in his daily life?
And often this kind of routine is organized and premeditated.
How many people will be influenced by some of the values output by short video platforms in the future?
What kind of daily rituals, such as the first cup of milk tea in autumn.
This kind of relationship between people, this is the simplest, all kinds of emotional bloggers sell anxiety and say some very out-of-the-ordinary thoughts.
These are all things that some people believe!
There is no shortage of smart people in this world, but there is no shortage of fools either!
How about at home, how about abroad, and so on these videos.
This kind of video blogger or some picture blogger is generally well disguised and does not make any radical remarks, that is, when there is any news and hot events.
It's a "coincidence" to post some foreign specious videos, quietly with rhythm.
As long as you find a pattern, calm down and find some people who meet this condition, report and report, and occasionally make a small fortune.
Of course, this can't be said more.
...............
In this new battlefield where there is no smoke of gunpowder, if you don't occupy it, the position will be occupied by others.
Instead of waiting for others to do it, Zheng Xu felt that it was better to do it himself!
And the short video platform is just the professional counterpart of Zheng Xu!
Zheng Xu has been mixed in Zhongzhou City for so many years.
Want a venue? He is not lacking!
Want funding? He can take it out now, too.
Need?
Hehe, this is the easiest, except for some more out-of-the-way talents, as a large labor province, Nanhe Province is a lot of people!
And as a professional film and television production company, if you make a short video, this can be regarded as a dimensionality reduction blow, right?
He has actors, screenwriters, and all kinds of professionals involved in the film and television industry!
Now that it's like this, Zheng Xu is suspicious, is this his fate?
It's so suitable!
Moreover, through the short video platform, some wild talents are discovered, and they can also directly contact each other, recruit some wild talents, and enrich and expand the team of Yishan Media!
.....................
In the media screening room, Wang Jie crossed Erlang's legs and frowned at the tidbits inserted at the end of the first episode.
Turned his head and looked at Zheng Xu, who was in a daze.
"Brother? This is what you call overtime? β
Wang Jie had an expression that wanted to complain, but didn't know how to complain.
Zheng Xu was stunned for a moment, looked at Wang Jie blankly, and said, "What's wrong?" Not up to your requirements? Isn't there a dozen minutes added to each episode? It didn't affect the quality of each episode of the TV series. β
"That's right, but I always feel a little wrong, who adds ten minutes of tidbits at the end of each episode? This is very risky, and if you don't get it right, it will drag down the feature film, right? β
Wang Jie put down his crossed leg with some pain and scratched his head.
Zheng Xu spread his hands: "Then what do you say?" Anyway, that's all I can do, if it doesn't work, you can take it back and figure it out for yourself. β
Wang Jie saw that this master was in a mood, and quickly changed his smile and said, "Hey! Ay... Brother, don't think about it, that's it, it's okay, we Penguin Video dare to eat crabs and dare to open up new ways of self-made drama production! We call it the courage to try new things! β
Zheng Xu pursed his lips when he heard this, he didn't eat Lao Wang's set at all, anyway, the new drama is like this, if it works, it will work, and if it doesn't work, it will work.
"By the way, what are you going to do with those people, brother? I see that you also want to engage in video platforms? β
Wang Jie pretended not to care about the news.
After all, paper can't hold the fire, and it's okay to say that Zheng Xu doesn't recruit people, but now with the launch of the project of the short video platform.
must recruit people, as soon as they recruit people, Wang Jie will receive the news.
This is also what makes Wang Jie nervous, Zheng Xu already has a penguin video!
What is he going to do?
Is there some bewitching slut of warblers and swallows outside?
Listening to Wang Jie's question, Zheng Xu's heart was also tight.
But this kind of thing can be hidden for a while, but it can't be hidden for a lifetime.
Although in Zheng Xu's plan, there will indeed be a section with built-in long videos in the app in the future, but it hasn't been launched yet.
Take it one step at a time.
For now, we must stabilize Wang Jie first.
"Dude... Hey..."Zheng Xu took out his lifelong acting skills, smoothed his hair with a melancholy face, sighed, stretched out his hand and patted Wang Jie's thigh.
Wang Jie didn't Zheng Xu was stunned by this posture, wasn't it okay just now?
Why did the face become so quick when you asked a question?
What's going on?
"Hey..."Zheng Xu sighed again, and said slowly: "I have a drama this year, I try my best to maintain it, and I don't worry about the funds, but now we are not only short of actors, but also lack screenwriters, and all kinds of other talents." β
"Brother, look at me." Zheng Xu continued with a hand: "So many people are following me to eat, what if I overturn one day?" I want to absorb fresh blood, the company can't always rely on me alone, right? β
"I'm going to start a small mobile phone app similar to selfie daily video sharing, do some side business, and discover some talents in society by the way."
Zheng Xu looked at Wang Jie tightly, his eyes contained sadness, helplessness, exhaustion, and sincerity!
Wang Jie looked at Zheng Xu's gaze and blinked.
If someone else told him, just to recruit some newcomers, spend hundreds of millions of dollars on a mobile phone software, he could slap that person from Nanshan District to the island country!
But if this person is replaced by Zheng Xu, he really believes it!
No, it's because Zheng Xu always likes to do things that don't seem to be worth it.
Think about what Zheng Xu did before?
In order to be able to eat safe food in the company canteen, he took over the two "poison bait" that he threw at him! β
At that time, Wang Jie took out a vegetable company to seduce Zheng Xu, and there was a small ranch.
They were all accepted by Zheng Xu!
Now he's doing it decently.
Directly canceled the external sales, everything for themselves.
Vegetables, milk, and meat!
Although those two factories are not big, there are not many media people who flash and flash.
Thinking about the original "poisonous bait", not only did he not take this product, but it seemed that he was also fed fatter, Wang Jie regretted it a little.
"Okay... Need help squeak. Wang Jie pretended to be polite to Zheng Xu.
Zheng Xu hadn't played yet, so he looked a little tired and nodded.
...................
After watching the film with Wang Jie for a few days, and after sending him away, Zheng Xu started planning boldly with confidence.
First of all, who will hand over the director of the newly established short video platform?
Zheng Xu considered many candidates, but in the end found that it was appropriate to hand it over to Wang Yi, the minister of the Internet Department.
This guy has been in the company for a few years, and has slowly evolved from a rather naΓ―ve college student to the current Internet blackhand.
There is ability, and so is loyalty!
Zheng Xu needs a supervisor who doesn't need much talent from him, but he must understand his mind, and he has to be his own person.
Wang Yi, as a talent he cultivated, seems to be suitable in every aspect.
The main thing is that the heart of this product is very black now, and there are some things that Zheng Xu doesn't need to tell him carefully, Wang Yi can understand it at all.
As for the deputy, Zheng Xu is still uncertain, and he is ready to vacate it first.
The rest of the team leaders are all transferred from within the company.
It's all their own people, and the network department has made so many contributions, it's time for some employees who usually silently command the water army on the network to be promoted.
Zheng Xu is not ready to divide the short video platform.
Although the external name will be different from a flash and a flash media.
But he wasn't allowed to play the subsidiary's game.
He has few people here, and the management has been flat management from the beginning.
Now, although more than 100 people have been added suddenly, the core management is all old employees, and they suddenly go out independently, and Zheng Xu is afraid that the old employees will not be able to play.
Therefore, it is better not to separate at the beginning, and directly set up a new short video department, although this department will be larger and more personnel, but it is convenient for unified management.
.........................
The cooperation between FlashFlash Media and Huawei was not officially finalized until the beginning of June.
This made Zheng Xu despise it very much, large companies are procrastinating, and it took so long to land the project.
In terms of the scarf platform and external news announcements, Huawei announced in a very low-key manner that it had officially formed a strategic partnership with One Flash Media.
This news coldly made many people who saw it a little confused.
I have seen film and television companies cooperate with real estate developers or scenic spots, and we are still seeing film and television companies and Huawei cooperate for the first time!
And Ms. Meng, who led the signing of this contract, was actually not happy.
There are some things, as long as she wants to inquire, she can still inquire, Huawei is the first strategic partner formed by Flashing Media.
This should have been a joy.
This strategic partnership was forged under her strong advocacy, but after learning about the cooperation between Zheng Xu's Twinkle Media and several other small companies, Ms. Meng felt a little faceless.