How painful BYD was when it paid for advertising, how happy it is now.

The bills were carried home in bundles and bundles.

But no matter how much they earn, Zheng Xu mainly looks at the advertising effect.

With the popularity of the Thunderbolt, this thing is honestly similar to the bumblebee in the original "Transformers", a bumblebee forced Camaro to the ranks of sports cars.

But one thing to say, as far as the Camaro car, without the blessing of "Transformers", no one would treat this thing as a sports car, right?

And in "Becoming King Kong", Bumblebee is not the protagonist, although there are many scenes, but other supporting roles are also outstanding, at least if Zheng Xu is allowed to choose, he prefers Brother Zhuzi, sports cars and trucks are compared, of course, it is the nature of men!

If there was an excavator, he would even choose an excavator.

Now in "Thunderbolt Ranger", the most important protagonist is Thunderbolt!

There is no one, the other garbage supporting roles, either driving French cars, or other bad cars, are nothing compared to the glamorous thunderbolts!

It's that BYD is not very angry, holding the idea of getting by and withdrawing with a shot, there is no follow-up, and the name is even more far away, and now the sales of Thunderbolt cars have gone up, and I don't know if they regret it.

Turning off BYD's news, Zheng Xu began to watch the news and data of "Thunderbolt Ranger", due to the difference in broadcast platforms, the online video platform does not count the ratings, but statistics by click-through rate and completion rate.

The data for the public is the click-through rate, and the click-through rate of hundreds of millions of this single episode does not mean that hundreds of millions of people have watched this episode.

Rather, this episode has a record of hundreds of millions of hits.

This is closely related to advertising fees, and now there is a difference between the click-through rate of the platform and the real click-through rate given by the background, which everyone understands, so there is no need to explain it too much.

Move the mouse, open the TV series column of Penguin Video, and then turn to the review page of "Thunderbolt Ranger", with a rating of 9.2.

Tut... Zheng Xu smashed his mouth and touched the stubble on his chin, how can I say this rating, it's not high!

Now some idol dramas can score more than 9 points, this 9.2 points is really not high for Zheng Xu, it can only be said that it has met expectations.

For Zheng Xu, who is filming this kind of TV series with a bit of science fiction theme for the first time, this "Thunderbolt Ranger" still has many shortcomings, but these shortcomings cannot be changed by him for a while.

For example, there is a lack of big scenes, and only in the last two episodes of the first season of "Thunderbolt" does the biggest climax of the whole show, which is the scene where the air gunboat hovers and blows up a small Afghan village.

In the first few episodes of the usual episodes, it was basically the protagonist driving a thunderbolt, one-on-one, or rather, it was not too big a scene.

The reason why I shoot like this, in addition to controlling the cost, is the most important point, controlling the time and scale of the special effects!

Thinking about the fact that it took more than half a year to shoot before and after and produce special effects, this production speed is already very fast!

If it weren't for the small scenes that were filmed, the special effects would be relatively easy to do, but if it was done like "Transformers", there were special effects everywhere.

Not to mention half a year, with the level of the special effects department of the media in a flash, you can't make a drama in three years!

Filming a TV series is not only about quality, but also about efficiency.

With nearly 100 million funds, if you add two or three years of production cycle, even if the TV series is a big hit in the end, the profit will not be high.

With this time, it is better to compress costs, improve production speed, exchange time for quality, and make more money in two films in three years than one in three years!

Looking at the various evaluations in the evaluation column, some viewers complained that it was not enjoyable to watch, and the scene was not big.

Zheng Xu smiled and said nothing, wait, wait for the finale next week, you will know that the scene is not big, spend the money on the blade, we don't have a big scene, it's just that the big scene is a little less, through the foreshadowing of the first ten episodes, in order to better set off the final big scene, what's the hurry, this is only the first season, and the days will be long.

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At the beginning of April, several leaders in the city with more than a dozen leaders of all sizes sat at the headquarters of Yiyin Media, and Mr. Wang of Penguin Video arrived first, and he had already stayed here the night before.

Lao Wang regards Zheng Xu here as his home, he is familiar with all departments, and now he doesn't go out to live occasionally, and lives directly in the guest room inside Ishib Media.

This time he brought a few assistants, the day before yesterday, Lao Wang suddenly received an invitation from Zheng Xu and invited him to come over.

Lao Wang, who was a little caught off guard.

According to Zheng Xu's previous habits, the pre-production of the movie, whether it is four months or five months, and the post-production generally takes about two months, but what about this time?

I only came back in March, and I had a few days off, and in less than a month, the post-production of the movie has been ready?!

If you change to someone else, just this point, it will make people feel unreliable!

But this person is replaced by Zheng Xu, this thing often does some unexpected things, and it is not surprising that he can do anything.

Lao Wang can only urgently convene people to come over for a meeting, and by the way, see how the new movie is made, even if he has confidence in Zheng Xu, this is Zheng Xu's first time making a commercial film after all.

At eight o'clock in the morning, the leaders of the city brought a large group of people to the flash media to mix breakfast, for such a famous canteen, finally had a chance, and not to do anything serious, many leaders in the city who had time followed.

Not only did they come, but several office directors, plus the secretaries of these people, there were twenty or thirty people who came to Huhula.

They have already heard that for today's trip, they will have breakfast in the morning, and then the finance department and the finance department of the other two will calculate the production cost.

Then the leaders held a meeting to talk a little about the problems encountered during the filming and the problems encountered after the shooting, mainly to let Mr. Zheng complain about his grievances and show his merits on this formal occasion, and everyone praised him.

This is a fixed process, no matter how difficult it is when you are filming, you have to speak out, form written materials and video materials, otherwise how will the leader know that you are suffering?

When the suffering is clearly explained, filming is really difficult, and the next step is to start showing merit, not that there must be any material rewards, Zheng Xu does not lack these three melons and two dates, and the performance is a spiritual reward, which is incomparable to material rewards.

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In the conference room, the big leaders of the city sat on the main seat where Zheng Xu had sat before, tilting his body to look at the projection on the wall.

Hundreds of employees set up location shooting in the icy and snowy environment, and the scenes in the lens are still shocking at first glance.

Dozens of employees have varying degrees of frostbite, ears, lips, face, hands, and other parts, these are not the logistics can not keep up, but inevitable, sometimes I don't feel it when I work, and when I am busy, the fingers of my hands are swollen like small radish, which is frostbite!

Why do most employees still ask for overtime to finish filming in one go in such a difficult environment?

In the impression of many people, it seems that the north will enter spring in February and March, and it will warm up.

In a northern city like Zhongzhou City, this is true, but further north it is not like this!

Like this time, the filming location of the crew is between Spring City and Jicheng, when December passed, the temperature was already more than ten degrees below zero, and later it dropped further, and at the coldest time, it reached minus twenty or thirty degrees!

It's not an exaggeration at all, what is the concept of minus twenty or thirty degrees?

People who have never been to the north of the Great Northeast will never imagine that feeling in their lifetime.

When you breathe, the air you breathe in makes you feel like your lungs are freezing.

When the hot water is poured on the ground, the hot water will turn into ice ballast.

Lao Guo's cross talk mentioned that when people in the Northeast go to the toilet in winter, they have to bring a small stick, why?

When pulling poop, I am afraid of freezing, so I have to knock it off manually.

Although this is a bit of an exaggeration and a funny factor.

But the real situation is not far behind, people are inert, rather than going home for a few days during the New Year holiday, and having to go to the Northeast to film again, it is better to grit your teeth and finish filming in one go, it is enough to suffer once, run back and forth, suffer twice, most people don't want to!

Moreover, the local climate is close to snow in March and April, and although the temperature will rise a little, the temperature is not at all better than at the beginning of the year, and it will be even more uncomfortable!

In the face of this situation, the entire crew made rapid progress, and all the materials were filmed in less than four months, and the whole crew fled back from the Northeast like a refugee, it was too cold!

The leader looked at the tragic situation of the employees on the screen, and said with a little emotion: "Are these comrades properly settled?" ”

"The experts of Zhengda have seen it, and it is not a big problem in a short period of time, but you also know that frostbite is a thing, it is not easy to eradicate the roots, and it is necessary to take care of it."

Listening to Zheng Xu's words, the leader nodded with satisfaction and said, "The team led by Mr. Zheng is still reliable!" Such a difficult task was completed in just five months, the combat effectiveness is very strong, and the comrades can also stand the test, but I don't know how the final film is, let's go, this is almost the same, the financial people stay to continue the handover, and the rest of the people, let's follow Mr. Zheng to see our own movie! ”

"Whoa."

As soon as the leader's words fell, several small leaders applauded, Zheng Xu got up and went out first, led the way in front, and took the leader to the screening room.

The screening hall of Flashing Media was planned at the beginning of the company's establishment, and later as the company became richer and richer, the equipment was gradually updated, and the decoration became more and more luxurious.

But it has lost the original purpose of building it.

At the earliest, when Zheng Xu built this screening hall, it was to find the person in charge of purchasing films from other TV stations to buy films after filming the TV series, and everyone gathered together to watch the film together.

But the plan can't catch up with the changes, since the cooperation with Penguin Video, slowly, the two have been deeply bound, and they have never cooperated with the TV station again.

In addition to the company's internal use, this screening hall is also used by Mr. Wang of Penguin Video to watch the film by himself when he comes over, which is considered an exclusive screening hall.

......................

As soon as you enter the screening room, the first thing you feel is that it is big and empty.

A 100-seat screening hall about the size of an ordinary movie theater, but the seats are far from the crowd-by-person phenomenon of ordinary movie theaters.

In the stepped space, there are individually placed aviation business-grade seat sofas, and the price of a single custom of these sofas alone is tens of thousands of yuan.

Light yellow leather, with massage function, and a small coffee table next to it, on which a small tablet is placed, this thing is used for ordering.

There are no ordinary people who can come to watch the film in the media screening room, what they want to eat and drink, as long as it is on the menu, it can be delivered within ten minutes!

All the services are designed to enhance the movie-watching experience.

Zheng Xu accompanied the leader to sit in the third row with a better viewing experience, and took the tablet to introduce some refreshments to the leader: "The film is more than an hour, let's order it in advance, and then you don't have to order food in the dark, leader, take a look at what you want to drink?" ”

"Oh? Haha, you guys are good, what does Mr. Zheng usually drink? ”

"Me? When I watch the film, I like to ask for two cups, a regular lemon tea and a matcha latte. ”

"Ah, then I'll take a look, I can't drink too sweet."

"Leader, you can try our French croissant, with ordinary black tea, eat one when you are hungry, one of our pastry chefs has returned from learning art in France, and the craftsmanship is very authentic."

When the leader heard Zheng Xu say this, he was directly happy!

He had heard that Zheng Xu was very particular about eating, drinking, living and traveling, especially in this food, and worked very hard.

There is a fact circulating within the system, Zheng Xu used to like to drink spicy soup, but the master in their canteen made spicy soup was not very authentic, how did people do it in the end?

Find a breakfast shop that makes spicy soup very authentic and buy it directly!

But don't open the store, and turn the boss back to work as a cook in the canteen of Flashy Media, full-time cooking spicy soup!

In order to drink authentic spicy soup, even the proprietress of other people was recruited into the company.

This is not forced, but the boss is also willing, unwilling to do it! The conditions given by Zheng Xu are really good.

As long as it is mixed locally, who doesn't know the name of Flashing Media?

The boss has a son who is already in elementary school, Zheng Xu took him down with one sentence, "Your son will be in the school in Zhongzhou City in the future, you can choose which one you want to attend!" ”

In this sentence, this is too lethal for a foreign boss from the birthplace of Hu Spicy Soup who came to Zhongzhou to mix!

Although after joining Flashing Media, the overall income of the whole family is not as much as what they earn by opening a store, the overall welfare is better, the social status is higher, and the most important thing is that they don't have to worry about the future of their children!

The education industry in Nanhe Province is not very good, and good schools are not easy to enter, for a foreigner, to be able to enter a key school, it has been the goal of many parents to strive for a lifetime.

.................

The reason why the leaders came so early today is that they also brought a large group of small leaders, in addition to the many affairs that need to be handled, there is also a little bit of meaning to drink a spicy soup of the flashing media, to see if what they are doing in the canteen here is authentic!