What really happened to 255?
A company that runs a supermarket, people shoot a short video, and they don't know how to play mosaics, which is reasonable, right?
"Ahh Okay, I'll get it right away. ”
Accompanied by the sound of tinkling and stinging, Yu Donglai stared at the camera quite irritably, waiting for the employees to "manually add mosaics" to the so-called snacks.
Waiting for the snacks to be brought up again, Yu Dong looked at a few snacks with extremely perfunctory white tape in his hand, barely covering the name of the product, and nodded with satisfaction.
took out the crumpled scratch paper, and began to read out the disadvantages of the so-called additives such as cocoa butter substitutes in a few snacks, as well as the Korean side of the same snacks, making a double standard for the price, selling it to Yan Guo at a price, and another price in their South Korea.
The most important thing is that the two same snacks, which they eat in Korea and sell to Yanguo, actually use different ingredients!
Conclusive!
The facts cannot be refuted!
After reading out the inspection information, Yu Donglai slapped the snack box on the table angrily.
Several snack boxes packaged in cartons were photographed, tattered, scattered, and full of table buckets.
"Grab something and block it." Yu Donglai paused, and was a little embarrassed to call the staff to cover up the chaos on the table.
Another fat Donglai employee ran up with a big poster very quickly, and covered the entire podium in an uproar.
Yu Donglai complained: "How can you block it with advertisers' posters?" Okay, okay, so be it. ”
A movie promotional poster of "Once Upon a Time in South Korea" appeared on the podium "very cleverly", except for the image of the actor on the top was blocked, the title of the movie below and the release time were very clearly displayed in the short video.
This seems to be an accident, Yu Donglai was unexpectedly angry and smashed the snack box, for the image in the video, take something to cover the desktop, right?
As for the poster of Zheng Xu's new movie, after this short video becomes popular, it will be imprinted in the impression of many people who watch the video, and these people are potential audiences.
Yu Donglai said with great momentum: "Food additives, although they are in line with national regulations, but some cannot be added indiscriminately, they must be added according to the rules, and consumers must be clearly informed!" You can't engage in this kind of double standard! Our Fat Donglai Supermarket has zero tolerance for brands that behave like this! I announce that from now on, these snacks will be completely removed from the shelves of our Fat Donglai Supermarket, and we will also make every effort to contact consumers and compensate users who have purchased them before! It is our responsibility to sell such a product that has health risks to consumers! ”
As Yu Donglai's voice fell, this short video was over.
The content seems to be very simple, and the shooting does not seem very professional.
No one will know that it was filmed by the professional team of Twinkle Media personally.
Even the special script was made by the special editorial department after several revisions.
This kind of carefully concocted short video was seen by ordinary people, and Zheng Xu didn't care about the consequences.
Open the scarf, and the media network department has already begun to act.
The cost of this operation is 5 million!
That's not a small amount of money!
Zheng Xu wants the Internet Department to take the water army to get this news everywhere within 24 hours, not to mention the scarf, major forums, and even some bad websites have to be linked to Lao Tzu!
Do you dare to get it? If you don't get it, I'll report you!
At eight o'clock tonight, the penguins will come to a wave of QQ pop-up ads on time, so be sure to use all your power.
This wave is conservatively estimated to cover nearly one-third of ordinary people in China.
In a short period of time, this news can be pushed into the news hotspot.
With the current ability of Flashing Media, it is not easy to achieve this level!
As for the cost of five million?
This is all small money, compared to the market vacated after these companies were beaten out of the Yan country, what is five million?
Won't you earn it back slowly?!
This is all necessary investment in the early stage.
.......................
Approaching May Day, the domestic news in Yan Country is extremely lively, and even the news media of several countries in East Asia are extremely lively.
The accident occurred from Yanguo Food Company and South Korean Food Company, and the media of the island country stood by and watched the excitement.
There was no way, and there was a sudden outbreak of condemnation of South Korean companies in Yanguo.
Because of the additives and double standard incidents of certain snacks, Koreans are once again notorious in the country.
With the fermentation of the incident, the first person to jump out was unexpected by the people who ate melons in the outside world.
Mixue Bingcheng was the first to fight, and Mr. Zhang was extremely brave enough to blow himself up.
They post several short videos in a row.
The first one first describes the business philosophy of Mixue Bingcheng and the path of enterprise growth.
In order to lower the price of milk tea and various cold drinks, Mr. Zhang of Mixue Bingcheng also added additives to milk tea, but they came up with evidence to prove that their added amount was far lower than the national standard.
This is very important, what Mr. Zhang means is that although I have added additives to milk tea, I still have a bottom line.
And it's not the first time that the additives are on the news, many consumers know that they add additives to milk tea and drinks, and people make the price so thoroughly, before buying other products, consumers are already psychologically prepared!
Moreover, Mixue Bingcheng also took out the production ingredients of the overseas flagship store in Los Angeles, and after comparison, it was found that the ingredients of the Mixue Bingcheng products on sale in Yan and the United States are the same, they do not engage in double standards, but in order to take care of the taste of Americans, the American version of milk tea will be sweeter than ordinary milk tea in Yanguo.
The United States has always liked sweetness.
After releasing this video, Mr. Zhang, a ruthless man, also found a professional testing agency, and there was a video record of the whole process, recording in the laboratory what kind of harm their goods would cause to the human body if they were ingested in large quantities in a short period of time.
According to the data given in the laboratory, the milk tea of Mixue Bingcheng is unhealthy, which is doubtful for the mother, but the degree of harm to the body, unless tons of milk tea are ingested in a short period of time, it will cause slight damage.
Even if the average person drinks tons of water in a day or two, something will happen!
In the end, taking advantage of this wave of popularity, Mr. Zhang of Mixue Bingcheng admitted his company's "mistakes" very frankly, and came up with a solution to change the packaging!
In the future, ordinary products of Honey Snow Bingcheng will indicate the presence of additives in a conspicuous place, and the harm to health caused by excessive references.
For the old goods, a certain amount of price reduction adjustment is given.
And it withdrew from the high-end products of Mixue Bingcheng, a new product of trace additives!
It is impossible to make milk tea and drinks without additives, and it will not taste good if it is made!
In just a few days, with the relay of Mixue Bingcheng, the heat of the incident has been successfully pushed to a new height.
Michelle Bingcheng, which has nothing to do with this incident, first stood up and blew himself up, and admitted his mistakes and came up with corrective measures, and the protagonists of this incident, two Korean food companies, have not yet spoken.
......................
South Koreans were not silent, but stunned.
It was too sudden, without any warning in advance, and Fat Donglai suddenly pointed the finger at the company Haoliyou.
As for the Lotte Group, in their Lotte Group's view, they were implicated by Haoliyou!
The two South Korean companies have been blaming each other internally and have not had time to deal with the current situation.
Mr. Li of Synear Group saw the opportunity and handed over guidance to the Provincial Federation of Industry and Commerce in the name of the vice chairman, suggesting that the relevant snack products of the two Korean companies involved should be completely removed from the shelves in Nanhe Province for further investigation.
In just two days, this opinion was issued and implemented by the province through a parallel document.
At present, because of the removal of Korean snacks from the shelves of Fat Donglai, there are already two large enterprises in the province, Synear Group and Mixue Bingcheng, all of whom are their own people, plus Zheng Xu greets back and forth in the provincial capital, they are engaged in two Korean companies in the province, and they are not pinching mud snails with one hand, holding a handle in their hands?
With the joint efforts of everyone, let your two Korean companies die in a few days, you will have to die in a few days, and you will not be able to live more than a minute!
The removal of Korean snacks from the shelves in Nanhe Province has pushed the popularity of this matter to a new height!
Everything is going too fast, and every day the news is progressing, and the degree of "professionalism" of this group has exceeded the ability of normal food companies to deal with it.
.......................
Just when the people thought that this matter was rising in popularity, and Korean companies were finally going to speak out, another seemingly unrelated company jumped out again!
Cai Wangjia, the chief product operation officer of Want Want Group, although his official position does not look big, but this is the current prince of Want Want Group!
Cai Laoer's official short video account of Want Want Group also released a short video on a flash short video, announcing the removal of three snacks under Want Want that may have potential health safety hazards, and coming up with self-rectification methods.
With the official end of Want Want, the network department of Flashy Media has completely moved and began to bring rhythm on a large scale on the Internet.
The domestic news media in Yanguo, these days are like the New Year, just staring at a flash of short videos, the news is constant, and the big melons are constant.
It seems to be the self-explosion and self-rectification of several large food companies, but with the end of Want Want Group, the two Korean companies have been completely roasted on the fire.
Even companies that have nothing to do with themselves have come forward to speak out, not only apologizing, but also coming up with self-rectification measures with a correct attitude, and the two Korean companies involved have not spoken out so far? !
The public relations heads of these two Korean companies are not silent now, as the outside world speculates, but they can't!
They also follow the example of those companies, register an official short video account on a flash short video, and want to publish a short video announcement, but!
But... A flash short video was originally a part of this gang, the short video released by these two Korean companies after registering their accounts was detected as soon as possible, the video was taken off the shelves, and the account didn't care about you, anyway, the outside world just didn't know that they spoke out.
Seeing that there was something wrong with the short video, the two Korean companies contacted the news media again, and also posted a text message on the scarf by the way.
But the flashing media network department, which has been staring at them, left a link to a spam website and reported it under their Weibo as soon as possible, and even the scarf number was blocked.
Now Boss Cao, who is around his neck, has been bitten by a snake for ten years and is afraid of the well rope, and when he sees this kind of thing, he immediately deletes the post and bans it once it is verified, no matter who you are, what about Korean enterprises? Don't affect Lao Tzu's safety!
Who of the two Korean companies that speak out through other news media will receive their news?
Although some people pick it up, as long as the news is released, there will be a water army that appears just right with a rhythm, saying that this is fake news, and it is the news released by the garbage media who licked the dog and the traitor came out to wash the floor.
Now, the media who are willing to help the two Korean companies speak out don't dare to care about them, these two are now rat!
Now there are three big elders on the surface, plus two big elders hiding behind them, and five strong men team up to beat two small sticks, still sneaking up with weapons!
As soon as the stick went up, the other party didn't know anything, and he didn't understand his hatred after the fight, and he covered his mouth to prevent the two of them from crying.
....................
The press is lively, and the food industry in Yanguo is even more lively, and the two days have suddenly "changed", and a number of small and medium-sized food companies are confused.
The gods fought and affected the fish pond.
There are several small food companies that usually have poor product quality that have been cyberbullied.
The rest of the food companies that got the news are also panicking, everyone has never experienced such a big battle!
Why did you suddenly start fighting?
Because of what?
I don't know!
Why?
Still don't know.
I only know that there are a few elders above who have started fighting, and now it seems that one side has been prepared, and the other side has no power to fight back.
Although the word Star Alliance appeared a few years ago, and even organized a group to donate fighter jets, for ordinary people, this is already a memory from a long time ago, who has nothing to remember this?
Many people don't even know that their gang of companies that sell dumplings, milk tea, supermarkets, snacks, and TV series are in the same group.
Some clever food companies have learned from the elderly, first exposing their shortcomings, and then rectifying the products, saving life is important, profits... Let's wait until we survive.
Some stupid food companies that only want to make money will be cannon fodder, and some information will be exposed before what happened is clear, and if a response is not timely, the reputation of the whole enterprise will stink.
This is the sadness of small businesses, people sitting at home, doing nothing, not knowing what happened, just dying so suddenly, until the moment their business dies, they may not even know why.
Now there is no question of implication or non-implication at this moment, the general situation is already like this, the atmosphere is in place, you quickly take the initiative to admit your mistakes and rectify yourself, there is still a way to live, and you will wait for death if you don't make a sound.
....................
On the last day of April, Zheng Xu stood by the window in his office and looked at the scenery.
Xiao Bai, the head of the network department, handed him a USB flash drive and said, "Boss, you have the thing, take a look." ”
"I don't look at it, what to do, you know. Go for it, I still have that request, to send it quickly, widely, and pay attention to safety! ”