309 City proposed a new plan
Accompanied by a Japanese-style background music, the shooting of this one is a bit of a feeling.
I don't know if the atmosphere is in place, or the actors have become familiar with each other after several shootings, the filming of this one is extremely smooth, and the performance of a few sentences of dialogue is also remarkable, Wang Shuangbao performed the ruthless and frustrating feeling of Yamamoto Fifty-six.
Only Ling Feng...
Zheng Xu lit a cigarette and watched the replay on the monitor.
Ling Feng, an actor, should be old, he hasn't acted much for many years, and he has a lot of stage experience, but in terms of actors, he is more inclined to act in sketches.
In other words, he feels more like standing on the stage in front of the camera, acting a little too hard.
But this kind of problem, with the plot, doesn't seem to be too obvious.
After a little hesitation, Zheng Xu felt that this was okay, and he couldn't ask too much for others, after all, there was a gap between this kind of cameo role and a professional actor like Flashing Media, let alone an old actor like Wang Shuangbao.
"Alright... This one is over, so let's shoot like this. ”
With a wave of his hand, let the crew gather the actors who have rested enough to continue filming the next scene.
....
The filming of the crew is boring and interesting.
Boredom refers to the fact that Zheng Xu is on the set every day, sitting in front of the monitor, watching the replay of each scene over and over again.
He rarely watches his own films on weekdays because of this.
Every film he shoots by himself, whether it is during filming, or when editing and producing in the post-production, he has to watch it over and over again countless times, and in the past few months during the entire film and television drama production cycle, he has been watching a film back and forth, and he vomited!
And the interesting thing is that even if they are all old actors, sometimes, when filming some scenes, it is inevitable that they will act badly, or laugh.
Sometimes it's really the actor's problem, Zheng Xu occasionally quarrels, but sometimes, this plot is like this, then the actor can't be blamed, he, the director, occasionally laughs.
A month has passed since the swaying life on the set.
On November 18th, a flash and a flash landed at Matougang Airport, and when Zheng Xu got off the plane, he saw Lao Qin, who was standing next to the runway and came to pick him up in person.
"Dao'er! You're finally back! ”
Lao Qin looked good, his face was full of red light, only his eyes were slightly dark, and he looked a little weird.
"Don't fight so hard, look at you, the dark circles under your eyes are out, you are old, you should pay attention to rest, if there is anything unimportant, you should divide it down, just divide it down, don't do everything yourself."
Zheng Xu patted Lao Qin's shoulder and said a word of condolences.
"You've been gone for more than a month, and I'll be left at home to take care of the house, in case of an accident, I can't afford it."
Lao Qin explained with a smile, took the handbag carried by Xiao Kai, and asked Zheng Xu to get in the car first.
...............
Zheng Xu left the crew halfway this time and came back first, so naturally he had a reason to come back.
In November of the past few years, since the rise of the online shopping industry a few years ago, there is gradually a special day in this month.
Singles' Day, also known as the shopping festival.
It doesn't matter how this festival came to be like this.
As major e-commerce companies gather together for the annual Double 11, it adds more meaning to this special festival.
A wide variety of offers that are dazzling to see.
But for those who can access the Internet and have smartphones, a month in advance, all kinds of advertisements have begun to bombard households frequently and indiscriminately.
Now the Double 11 is really preferential, don't care where people make up the cost, anyway, all kinds of goods, in this period, is the largest discount every year.
In the end, there was even a bandit name of "Chop Hand Festival" slowly.
It means that after the festival, looking at the piles of things I bought, I can't wait to chop my hands!
And a flash short video online mall has been online for a while, and for this e-commerce festival, it is also unwilling to miss it.
But it's different from other e-commerce platforms.
Others are all kinds of discounts, discounts, full reductions, and gift routines, but what is the biggest discount of a flash short video online mall in the Double 11 Shopping Festival?
Each user will receive a shipping coupon of 20 yuan for every purchase, and this coupon has no quantity limit, but it is only valid for this purchase.
That is, it is delivered and used.
Apart from this shipping coupon, there are no other offers!
The platform of a flash short video online mall, some time ago, relied on a ticket with excellent quality, but a slightly more expensive category, which can be regarded as spelling out a certain reputation.
However, limited by the minimum postage of 28 yuan, many new customers who are accustomed to online shopping for free shipping are discouraged.
For this, Zheng Xu has no choice, others use cardboard boxes, he uses plastic boxes and carton packaging specifications, plus he has to send SF Express, the cost is almost twenty yuan at once, and the extra few dollars in freight is his maintenance cost.
As soon as the coupon was issued this time, the usual postage of 28 yuan became only 8 yuan in a blink of an eye.
How to say this thing, the postage of eight yuan is still unbearable for many people, but for some users who often brush videos, or brush out the box to evaluate videos, they have seen a lot, and they have seen all kinds of products on the short video online mall platform, which is a bit exciting.
It's just an experience, just a cup of milk tea.
This is the biggest shortcoming of the short video online mall, new users are growing slowly because of the high postage fees that are different from most online shopping platforms, but as long as they have experienced shopping on this platform once, the stickiness of users will be greatly improved.
Although the things sold on their platform are a little more expensive than the same type of goods in the outside world, as long as users have purchased something once in the flash short video online mall, they can experience the benefits of this platform!
It's not that people are stupid and have a lot of money, but if you buy it, you know where and why it's expensive.
A flash short video online mall fully explains for users, what is a penny for a penny, what is a value for money!
And Lao Qin, who was sitting at home, stared at the Double 11 shopping festival all the way, flashing the real sales data of the short video.
Excluding some products that can be returned for no reason within seven days, today finally summarized the final results of the entire flash short video online mall.
This total amount of results is definitely incomparable with the sales of other large e-commerce platforms.
..................
Looking at the foggy weather outside the car window, Zheng Xu felt a little uncomfortable in his throat, he had just returned from a coastal city like Daoqing City to an inland city like Zhongzhou City, and the difference in environment was too great.
"Ahri's platform, what is their sales on Double 11 this time?"
Zheng Xu is a little curious about Maobao's record on Double 11 this year.
Lao Qin took out his mobile phone and flipped through it: "91.217 billion.."
"What about us?"
"6.733 billion..."
Zheng Xu sighed, such a desperate number, people's sales in a day are more than ten times theirs!
But... In addition to the gap in sales.
The total number of merchants in the short video online mall is less than one-fiftieth of the total number of merchants on Ahri Cat Bao, or even less!
Although there are many merchants on Maobao Online who are only small businesses and self-employed, as long as they are merchants.
With less than one-fiftieth of the number of merchants, this sales have been done, and the problem is already obvious!
The model of a flash short video online mall has a head!
Now it's just the beginning, don't worry, the network supply and marketing cooperatives model has not been rolled out, and the overseas market has not been rolled out, let's see!
Zheng Xu has no ambition to surpass Ahri's Maobao Network, he is not here, what he wants is a sense of difference, fine classification, focusing on high-end, high-quality products, and everyone's gameplay is different.
It's not that it discriminates against different types of users, but the set played by the flash short video online mall, and the operation mode of the flashing media itself, can be regarded as a matryoshka variant version.
The current flash short video online mall is mainly to cultivate users, deeply cultivate the quality of goods, and focus on influence and credibility.
The mode of play is to allow old users to buy things with their eyes closed on the platform, just to rest assured!
And other online shopping platforms dare to play like this?
What is the process of online shopping for most users now?
Faced with a few monotonous pictures on the web page, and some parameter data, shopping is all about luck!
Some businesses that operate well will also put some short videos of product introductions on their webpages, but some really only have pictures from a few angles.
Many users have developed the habit of reading reviews before shopping on online shopping platforms.
Even in the face of Yishui's praise, they are not at ease.
What's more, what kind of product can't have a good reputation, there are always all kinds of strange people, or accidents, or high requirements, or eggs in the bones, or pure bad taste, whether it is because of the false propaganda of the business, or product quality problems, or customer problems, in short, look at the evaluation of this behavior has gradually become unreliable.
In the online shopping industry, in the end, there are only three hard indicators left.
The first word-of-mouth, product quality is the most important, the word-of-mouth is not good, occasionally a wave of popularity, and the rest is waiting for endless returns.
The second channel, how big the platform is now, is not the point, the focus is on the model of the platform, the traditional shopping website now seems to have an advantage, but in the face of various live broadcast platforms, this advantage will be slowly leveled, this later stage will evolve into a new model of major stars and major Internet celebrities bringing goods.
These two points, a flash short video online mall is now intervening, and it is on the right path.
As for the third point, which is also extremely important, is the price of the product!
The same thing, people sell it for five yuan, you sell it for ten yuan, how can you sell it, and the user is not a fool!
Zheng Xu can't change this, but he thinks that at any time, it is the most stupid to fight a price war, and it is very unwise to give away profits for nothing, the price of every commodity has a range, not that merchants can set prices casually!
If you want to lower the price of the same commodity, it is very easy, as long as the merchant can afford to lose, then the price will be reduced casually, but it has been losing, where is the profit?
When the competitors of the same industry are crushed, the commodity wants to raise the price again?
It's not so easy, after a toss, unless it's simply to take the road of small profits and quick turnover, otherwise blindly fighting a price war is chronic suicide.
It is precisely because he knows that this third point is not easy to do, so Zheng Xu changed his routine from the beginning.
The routine of a flash short video online mall is to take the initiative to throw out a concept first, high-end, high-quality products, naturally have to be slightly more expensive.
Let's first type out this concept and build a market segment by yourself, which is the basic market.
At the beginning of the establishment of the short video online mall, I didn't think about engaging in a price war with others, if the opponent wants to play a price war, it's easy to do, in a word: your product is not as good as my quality, we are not a grade, I don't play with you, do you want to play with me? Okay, you make the quality of your products first, and then come to me.
After the other party strictly controls the quality of the product and does it, they will naturally understand that the cost has increased, and it is not appropriate to fight a price war.
Even if they still want to fight a price war, who stipulates that someone will fight a price war, and the short video online mall will follow the other party?
If you're happy to play, play by yourself, I'm not participating!
....................
Seeing that Zheng Xu had been pondering, Lao Qin didn't bother him, and when he looked at himself, he said: "The city sees that our side is improving, and after our sales data comes out, we will come up with a plan, I guess that there are already preparations over there, or... It's not like as soon as the data comes out on our side, they will come up with a plan to interview you. ”
"Hmm..." Zheng Xu squinted his eyes and took the plan handed over by Lao Qin.
The Buick business car was quite stable, Zheng Xu slowly flipped through the plan, this plan before he came back, he had seen the electronic version, and now he took the paper document and read it hastily, the meaning is still the same meaning.
In the past few years, the city has been trying to make a breakthrough in the economy, because of the city of Zhongzhou, the transportation is convenient, but the transportation is too convenient, and sometimes it is troublesome.
It is very realistic that the province has a large population, and the loss of talents and labor personnel is very serious.
Originally, the competition in the province was very fierce, and with such convenient transportation, many people went to work and develop in other places.
This has caused that although there are many small and medium-sized enterprises in the city, most of them are not on the table, and there are a few large enterprises, but this is it, and they have entered a bottleneck period.
There are no leading well-known enterprises that can get their hands on it, and these companies can be regarded as the number one that can be ranked, but the companies of their Star Alliance, to put it mildly, are all livelihood enterprises, looking at the output value is okay, but the profits...
It's really hard to put into words.
It's been in the past few years of development, if it was changed to before, I miss it, Honey Snow Ice City and the like, everyone has heard of it, but it's really like that.
Now in this group of enterprises, the most conspicuous is even a flash of media, which is famous, and it is also a film and television drama production, and the operation space is also large!
Later, with Zheng Xu's project of a flash short video online mall, the city also intervened to jointly set up a quality inspection department, and the two sides reached a preliminary cooperation.
Through this Double 11 event, the city has also truly seen the development potential of a flash of short videos!
Don't look at the sales of more than 6 billion yuan, it doesn't seem to be much, but this is really a lot of money!
At this time, the city took advantage of the situation to put forward the next step to strengthen the cooperation between the two sides.
This is also known as the comprehensive support plan for e-commerce.
Zheng Xu was the first to propose this plan, but he only mentioned it at a meeting in the city at that time, and the main discussion at that time was the feasibility of cooperating with the city and Yishan Media to set up a new quality inspection department.
Zheng Xu's intention to mention this plan is to prove that he has a follow-up plan, and it is not a casual decision made with a pat on his head.
And the core of this plan is to focus on e-commerce and live broadcasting, and the city will give certain support and help to comprehensively cultivate the settled e-commerce of Yishan short video.
............
In the past few years, the city has been operating and preparing to establish a new district, called the airport area.
In 2013, it was officially approved by the above, and it is the first and only aviation economic development zone in China.
This place, in layman's terms, is a large area of land, made out of a commercial area with air transportation as the main force.
Such an idea and construction coincide with Zheng Xu's e-commerce support plan for a flash short video online mall.
Zheng Xu's original plan was that after the platform reached a certain scale, it would definitely bring together all the e-commerce companies that had settled in the Yishan short video online mall platform.
The so-called e-commerce live broadcast, high-end, is not someone who takes a mobile phone, registers an account, and can broadcast live while sitting.
First of all, you have to have a venue, and the anchor's image issues, speech problems, product displays, etc., all need to be considered.
Now there is such a strict product quality inspection link here in Yishan short video, plus delivery, logistics and other problems.
These things are pushing these e-commerce companies to make changes.
How to change?
I wasn't familiar with this before.
Zheng Xu's plan is to take this point into account, gather these e-commerce companies in Zhongzhou City, find cooperation in the city, and delineate supporting e-commerce personnel to live in residential areas, office buildings, and even special warehouses and logistics channels for various brands, and other policies.
For example, all the e-commerce companies of the flash short video online mall platform are gathered together, and people are sent to come over, Zhongzhou City provides office buildings, and Yishan Media provides professional photography instructors to give one-on-one professional guidance, plus training such as speech, which makes the whole platform more professional and more high-end?
In addition, the most important thing is that these e-commerce companies from other places come to Zhongzhou City, and it is impossible for all the staff to come from outside, right?
As long as they come, this will inevitably bring a lot of jobs to the city.
Even warehouses and logistics can bring a large number of new jobs, and this time, to say the least, nearly 1,000 new jobs.
That's not a small number.
And all of this is based on the premise that the short video online mall has just started, and it will slowly develop in the future?
How many jobs can be added to the city every year?
Overtaxing?
Such a prospect is already visible to the naked eye.
And this time, the city changed its direction and put Zheng Xu's plan on the premise, they modified it slightly, added things that adapted to local policies, and then it became the city looking for a flash media to cooperate.
The person who brought up this plan changed from Zheng Xu to the city, which doesn't matter.
It doesn't matter who made the plan, just be able to make the plan.
.................
Throwing the plan to Lao Qin, Zheng Xu shook his neck, leaned back, loosened the button at the neckline and said, "How is Wang Yi talking over there?" ”
Such a plan, both parties have a bottom in their hearts, the reason why Zheng Xu was called back this time is because of his fame, the city is to let him take the lead, as for the specific matters, he doesn't have to worry about it much, it is all a ready-made plan, and this plan itself was introduced in order to expand the short video.
"When I came, Wang Yi went to a meeting, and I estimate that in the evening, or tomorrow, as soon as the plan is approved, I will wait for you to sign it."
Lao Qin looked at the "humanoid stamp" Zheng Xu and smiled.
"Okay, then go back to the company directly, I'll stay in the company tonight, and I'll leave tomorrow after signing it." Zheng Xu was a little tired, Wang Ou didn't come back with him, and he didn't bother to go home himself, so it was better to live in the company directly.
"Dao'er... You can rest for an extra day, your new plane is coming, you wait an extra day, and you can experience the new plane when the time comes. ”
“???”
New aircraft?
Speaking of this, Zheng Xu came to the spirit, since he helped Shaanxi Fei sell a few large planes, the leaders of Shaanxi Fei took the initiative to "rent" him a new plane, Yunjiu new transport aircraft.
This new transport aircraft is an upgraded and improved model of the current flashing and flashing number, both in appearance and interior, which has been greatly improved, and what Zheng Xu likes the most is his appearance.
The current flashing and flashing number is because it has been modified, although the appearance painting looks okay, but the huge glass cover at the nose of the machine looks like it seriously lowers the overall appearance, and this new model will not!
Although there is a bigger guy in Shaanxi Fei now, a new jet big black fat transport plane nicknamed "Fat Girl", this thing is not only a new model, but even if Shaanxi Fei uses it for Zheng Xu, he doesn't want to use it!
Jet-powered transport aircraft, and propeller-powered transport aircraft, the cost of use is simply incomparable!
As for the Yun 20 transport aircraft, the cost of using it for one hour is about 400,000, even if Zheng Xu has money, he doesn't need to be high-profile enough to use the Yun 20 as a special plane.
Or their beloved little propeller luck nine good.
"What about the livery? Did the paint work according to my requirements? ”
Zheng Xu asked curiously.
Lao Qin was a little speechless, and it was okay to say in other places, Zheng Xu was more disgusted with the livery of this plane, he liked the low-visibility paint of the US military, which is the so-called "democratic gray".
This color, the general private jet can not be used indiscriminately, in case it is misunderstood, the fun will be great, and it will be really done when the time comes, thanks to the rocket sent by Lao Tie!
But Zheng Xu's plane is not a private jet in terms of identity, so he can just be a little accommodating and use a paint of this color, mainly after reporting, and this one in China is a civil transport nine of this color.