To be honest, Liu Dehua and Zhang Guozhong's moods were quite complicated at this time. On the one hand, they hope that this 100 million yuan endorsement is true; On the other hand, the number is far beyond their imagination. As if in a dream, how could someone offer 100 million Hong Kong dollars for endorsement?

Here, I will briefly introduce the market price of celebrity endorsements during this period.

A top-notch star like Liu Dehua is generally about 1 million Hong Kong dollars. In fact, 500,000 will basically agree.

At this time, Hong Kong and Taiwan stars are not so hypocritical, they have just escaped from the "poverty circle", and they really haven't seen much money. Just a few years ago, every weekend, Fa Ge and Tony Leung would go to Las Vegas to go to the cave to earn 10,000 Hong Kong dollars in performance fees, and they would count the money when they came back.

More than ten years later, Aiduo invited Jackie Chan to endorse, and tens of millions of endorsements were rumored at that time, which shook the entire entertainment industry.

That is ten years later, and Jackie Chan is a super top stream, and his commercial value is definitely one line higher than Liu Dehua! Of course, Aido later died.

Then Overlord Shampoo also invited Jackie Chan to endorse, the same 10 million level. At last...... Equally dead. cough cough (laughing and crying)

Forget about this dead warp. It can be seen from this that in the early 90s, the endorsement fees of Hong Kong and Taiwan stars were not high, and the top sky was 1 million.

In this context, suddenly a 100 million yuan endorsement? This time, even Liu Dehua on the side couldn't sit still. He asked Huang Jiaojiao directly: "Lisa, don't scare me." Is this endorsement real? ”

Huang Jiaojiao glanced at Li Yuan, this soul must be bragging again. Anyway, Miss Ben doesn't care, it depends on how he lies!

Huang Jiaojiao showed a ladylike smile: "Huazai, we all listen to Yuanzai about the wild mountains and clear springs." He was able to represent our company. ”

Li Yuan snickered in his heart. Huang Xiaozhu has become more and more cunning, and the cooperation between the two of us has become more and more tacit, and we have almost become a golden partner.

"Huazai, Brother Zhong, don't worry, take a look at the terms of this endorsement!" Li Yuan took out the contract grass that had been prepared a long time ago.

Liu Dehua and Zhang Guozhong also had no intention of filling the table with wine and food. The two of them huddled together, and they began to look through them impatiently......

"25 years?" It turned out to be a 25-year contract, almost a lifetime contract.

25 years 100 million. That's pretty much it...... What a ghost! On average, it will be as high as 4 million per year. And there will be one every year, which is equivalent to a golden job in this life!

What are you waiting for? Liu Dehua wanted to agree immediately.

But Zhang Guozhong immediately stopped his impulse with his eyes. Anyway, let's talk about the conditions, right? Maybe I could ask for a little more good.

"Brother Yuan, the first few years are too low, right? Only 400,000 in the first year? Zhang Guozhong began to pick thorns.

Li Yuan smiled: "This is what we have carefully calculated. The bottling plant of Yeshan Qingquan is currently under construction. This brand of mountain spring water should be able to be sold on a trial basis this year, but the real full-scale sales must wait until two or three years later. It is impossible for us to advertise comprehensively during trial production. So 400,000 in the first year, 500,000 in the second year, and 800,000 in the third year. But as long as we wait for the real full promotion, our endorsement fee for Huazai is at least several million. In the peak years, that is, the golden age of Huazai's acting career, we will even give tens of millions? ”

"But it's still too low." Zhang Guozhong was unmoved, "Lisa, Yuanzai, don't blame me for speaking straight." What if your company doesn't improve after three years and the contract is terminated? Don't we have a loss? ”

Li Yuan snickered in his heart, isn't that nonsense? Is it because I don't know three years from now that the first three years will be so low?

Li Yuan said: "No one knows what will happen in the future. I also like to be straightforward. Who can guarantee that once the birch boy is over forty, he can still be so popular? And it's not just 25 years in the contract. After 25 years, Huazai can still get a pension of 500,000 yuan a year. And the average is 4 million, which is already very sincere. ”

Seeing that Liu Dehua was already eager to try, Zhang Guozhong was so anxious that he was already sweating on his forehead. In the face of a big contract of 100 million, few people can really keep their composure.

So Zhang Guozhong simply broke the jar and broke it: "Yuanzai, then that's it, can you give 1 million in the first three years?" We promise the rest? ”

Li Yuan sighed: "Alas——! ”

This sigh made Liu Dehua and Zhang Guozhong nervous, and also provoked Huang Jiaojiao's eyes: This soul is going to act again.

"Alas! Huazai, all of you here are your own people, so let's just say a few words of honesty. ”

"You say, you say." Liu Dehua nodded again and again.

"Noyama Kiyosen is a new company that Lisa and I started together. Do you think you can do it for 25 years? Lisa and I definitely wanted to, and even wanted to grow. But who can guarantee that it will work in the business field? But we're just willing to take a risk. In this contract, wait until the eighth year, if you are willing, we will support you to make a sub-brand. Give you 10% of the shares, and give you the right to operate the sub-brand. Birch, I hope we develop together. It's not just about doing business, it's about having a whole life, a beginning and an end. Also, when you have a sub-brand, you have your own business. When I read your Hong Kong newspapers, I always thought there was a saying that was ridiculous - marrying into a wealthy family? Birch, why can't we be rich ourselves? ”

Hear the phrase "Why can't we be rich ourselves"? Huang Jiaojiao's heart was completely drunk.

Liu Dehua was also excited. After hesitating for a few seconds, he nodded heavily to Zhang Guozhong.

Zhang Guozhong smiled bitterly and shook his head. But before he could speak, Li Yuan smiled and said, "Brother Zhong, I will never treat my friends badly." In fact, with another pension and a sub-brand, you can claim to be a big contract of 200 million to the outside world! How much can the value of birch rise in the future? You can't be busy with film appointments and endorsements, right? ”

"Yuanzai, you've finished speaking, we can only agree." Zhang Guozhong said with a smile.

"Brother Zhong, you have a lot of adults, and I am young and vigorous."

"You are young and promising! I'm old. Hehe. ”

"Hahaha......"

“……”

Since Lang has affection and the concubine is interested, the two parties quickly agreed to sign a contract with the lawyer's office. Yeshan Qingquan only paid an endorsement fee of 400,000 yuan in the first year, and bound a 25-year long-term contract with Liu Dehua, a top star in Hong Kong.

Of course, this contract needs to be kept secret for the time being, and it will need to be made public when the time is right. But no matter what, Li Yuan once again added a very important piece of the puzzle to Yeshan Qingquan at a very small price!

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