In the second week, Yequan Cinema played "Rich and Powerful", which also caused a sensation in the whole capital.

"Rich and Powerful" is a Chinese New Year film starring Dong Bi and Shen Dianxia, which has been among the top 10 annual box office in Hong Kong for three consecutive years.

Considering the external image of Dong Bi and Shen Dianxia, they can generally only take on supporting roles for 10,000 years, and they have no star halo at all, nor do they have any box office appeal, so it is not easy to achieve such results.

It can be seen that the "Rich and Powerful" series is also a very good Hong Kong-style comedy.

The plot of "Rich and Powerful" is still relatively gaudy and old-fashioned, that is, the little people face a windfall from the sky, and all kinds of interesting things happen around them.

In fact, there are many similar themes in the future online articles. What is it like - "Tens of Millions at the Beginning", "I Want to Be a Hero", "I Want to Lie Down When I Win the Lottery"......

To be honest, ordinary people still like such a theme. Who doesn't have a dream of getting rich overnight?

In particular, the two teachers have superb acting skills, and they vividly portray the various portrayals of the small citizens, which can also resonate with the majority of small citizens in the capital.

And Hong Kong-style comedy is indeed very characteristic and refreshing. At present, the people in the mainland have very few opportunities to come into contact with Hong Kong-style comedies, and they don't know what nonsense is. Therefore, I suddenly watched such a comedy form, which can't help but make people's eyes shine.

In addition, the plot is glamorous and old-fashioned, but it's funny? Don't the old and young masters just ask for a good time? In addition, it was originally a Chinese New Year film, which just fitted with the lively atmosphere of the Spring Festival. So it has also won unanimous praise from the people!

Note: It's just folk!

In fact, the mainstream public opinion was stunned by the sudden Hong Kong current......

However, the people will not care about the mainstream public opinion. In particular, the market reacted very quickly, in just a few days, many hawkers have been trafficked from the south to "Brother Ma with the same windbreaker", and wearing a windbreaker with a cigarette has instantly become the latest fashion for young men in Beijing?

Thankfully, there are a lot less military coats on the streets!

Connections with other TV stations are also progressing at a rapid pace.

Because the time is not long, in these days, Zhang Xi and Gu Guohui also contacted several nearby TV stations by phone. Unexpectedly, none of them agreed to come to the door. The most is a few polite words - after the Spring Festival, you will come and ask.

It should be admitted that regardless of whether the TV station can do a good job in programs and attract advertisements, they have always had this kind of official mentality. I don't know if those polite words are true.

But the Wild Springs Cinema in Beijing and Taiwan suddenly became popular? So what else needs to be proved? Hurry up the arrangement of the program?

Since there is no satellite television, the programmes of other local television stations are not visible to viewers in various places. So it's a new show that doesn't affect local ratings at all.

Immediately, the situation was reversed. The stations became so enthusiastic that there were even other local stations that heard about it.

The conditions are to copy Jingtai, give you a few minutes of advertising, and then act as an agent for a few minutes of advertising time. Just give tens of thousands of dollars. The broadcast time is also compared with Beijing and Taiwan, and the late-night time period can definitely be guaranteed, and the prime time is not negotiable. ….

Anyway, it's just one sentence - be fast!

It's best to be on TV during the Chinese New Year and broadcast these Hong Kong movies on local TV stations.

In this case, Li Yuan has no reason to object.

Zhang Xi and Gu Guohui began their national tour. Seven TV stations were signed soon, and more than a dozen were interested. The follow-up TV stations are even more endless......

Unlike TV stations, many manufacturers also found business opportunities, and they took the initiative to find the door.

Since there are no public ratings statistics, manufacturers are very cautious about TV advertising. After all, in terms of second calculation, with a "whoosh", tens of thousands of dollars are gone. It's no wonder manufacturers hesitate.

But no matter what, the demand for TV commercials is still there. So there was a very strange situation - everyone rushed to the prime time and big TV stations,

Other times and no one cares at all?

However, the emergence of Yequan Cinema has immediately given the manufacturer a new goal - we can't grab the prime time, can't we grab the late-night time?

And the price of advertising is much cheaper, and the effect of advertising is not bad. If you don't believe me, go and see the little pony trench coat all over the street!

God pity!

Chen Gang and Wu Yongan, who are in charge of the advertising business, have not yet opened, and they are surrounded by a large number of manufacturer representatives, crying and shouting that they want to advertise? I drink every day in the dark, and from time to time there are female publicists who throw myself into my arms?

scared these two dirt buns half to death! The two of them almost escaped back to Yutou Au Village? We're still a kid pinch!

And in the company, the newly recruited accounting cashier is counting the money with hand cramps......

In the end, as soon as Li Yuan made a rough calculation, he was surprised to find that he made money with these advertisements alone, pay attention: this is profit, not advertising revenue!

Can the profit reach tens of millions?

And with the addition of TV stations in the future, the profit will further grow, and even reach tens of millions?

For a while, Li Yuan couldn't understand the world a little.

Lie down! Is that the money so easy to make now? Not only did he get all his investment back, but he also got all the money from the acquisition of Debao and Princess Jin back?

There are even other huge profits, if they are subsidized to the film project, it seems that the "loss of 20 million" no longer exists?

You know, how long has it been? Not even half a year yet? What the brother originally thought was to give it away for nothing, but now it has become a money printing machine?

Li Yuan didn't know that, just like the original historical line, it would not be until a few years later that Deng Jianguo's superstar pictures would develop this model.

Because Deng Jianguo invested Zhang Guoli to shoot the series of TV series "Kangxi Weifu Private Interview", local TV stations had no money to buy it, so they sent a few minutes of advertising time.

"Kangxi Weifu Private Interview", this should be known as a phenomenal TV series of the year.

also took a fancy to the high ratings of this TV series, and manufacturers from all over the world came one after another, holding money and stuffing it into Deng Jianguo's arms. There is no need for Deng Jianguo to go outside to pull advertising business.

According to rumors, in the highest year, Deng Jianguo swept hundreds of millions of yuan!

Don't forget, this is just the mid-to-late nineties, actually hundreds of millions of dollars? ….

Of course, later the TV station learned to be smart and found that it had such a high income? So when the contract expires, there is no longer a good thing to send advertising slots. Only willing to buy as much as an episode.

Then again, in the eighties and early nineties, the TV station still belonged to a Shimizu yamen, and there was not much money. But in the late 90s, especially in the new century, which TV station is not rich?

After surviving the initial development period, the TV station has a lot of money, and it began to desperately squeeze content manufacturers such as film and television companies.

And the times have changed suddenly, and Deng Jianguo has not stepped out of his comfort zone. In addition, he was completely floating, and even Zhang Guoli looked down on him, and the two fell out completely. Finally, Deng Jianguo...... can only be the first generation of celebrities. (laughs and cries)

Interestingly, stupid humans often fall into the same pit. Later, Zhang Weiping also floated, and even Lao Mouzi looked down on him? Oh my! Which tease gave him the courage?

After the final falling out, the same dead warped......

But at this time, of course, Li Yuan didn't know about Deng Jianguo's experience. But he also knew that gold ingots falling from the sky like this would definitely not last long, and the TV station would soon react.

Don't think that TV stations are very disciplined. What if they tear up the contract?

Anyway, Li Yuan's mentality is quite peaceful. A few months is a few months, and a year or two is a year or two. This is a windfall. I am happy to get it, and I don't feel sorry if I lose it!

But on the other hand, whether it is a wild mountain spring or a wild spring beer, the advertising effect is excellent.

Let's start with Wild Springs Beer. Sales of Junsheng Noizum...... That's it. In the capital area, those several

The status of the time-honored brand cannot be shaken at all. Unless they wait until they die. Otherwise, barely get your footing!

On the contrary, it is Wild Springs Craft Brewing, which is selling well in a few elite circles. Mainly foreigners in Beijing, as well as people in the embassy and consulate districts.

This group of people is a high-spending group in their own right, and they simply don't look down on cheap industrial beer. But it's impossible to carry it from your own country? How many bottles of beer can you bring with you?

Originally, they could only pinch their noses to drink industrial beer, but now suddenly there is Wild Springs Craft Beer? So what are you waiting for?

As for the price? This group of elites simply doesn't care. Drink it is a favorite. Besides, it doesn't seem to be more expensive than craft beer in your own country, right?

However, for Tangzun Liquor, that is, the original Neizhou Distillery, what has burst out of the capital area is a vast market. The whole factory cried with joy, and they finally ...... Turnaround! Ahem.

One thing to say, the beer industry has never been a profiteering industry, what is important is a scale, and small profits are needed for quick turnover.

For example, Moutai is less than 100 now, and a few years later, it has risen to several thousand. Beer costs two or three dollars now, and in a few decades, it will be four or five dollars.

There is also the issue of shipping costs. Railway wagons are now in short supply. If you look for a relationship to approve the strip, it may be higher than the cost of road transportation.

And Neizhou to the capital? Li Yuan ran for three days. Even if the truck is transported, it will take at least two days. Don't look at how many tons a truck can carry, but how many cases of beer can you carry? ….

Therefore, the shipping cost of a single piece is quite high!

But anyway, Tangzun Liquor has a good start, and they have finally been rescued!

Or is it a wild mountain and a clear spring. For the "Lion King He Chun" advertisement of Yeshan Qingquan, the outside world praised it, and Birch Boy swiped a wave of ratings.

But the sales of wild mountain clear springs ...... Not satisfactory!

On the one hand, the season is not right. Winter is the season for canned water.

Moreover, after the common people knew that the wild mountain spring was actually mountain spring water, they watched a lot of excitement, and there were almost no people who bought it.

The same group of foreigners and domestic elites in the embassy and consulate area, they have ordered a lot. There are both large bottles of water and small bottles of loose water.

In the stigmatization of foreign media, the water quality in Chinese mainland is quite bad. Anyway, there are pollution standards everywhere, which is a little better than in Africa.

It's not an exaggeration. During this period, the embassies and consulates of many developed countries in Europe and the United States imported their drinking water through diplomatic channels. I don't drink the local water in the capital at all.

I didn't expect that there would be a wild mountain spring now? That's a big problem.

Selling water seems like a joke to the people of the country, because they don't have that kind of concept yet. But for these groups, it's a necessity. There is no hesitation at all.

So Yeshan Qingquan actually managed to break even?

So far, that is, in Hong Kong and Beijing, a small range of high-end group consumption can actually break even?

[Stable operation for many years, comparable to the old version of the book-chasing artifact, old bookworms are using.]

With this fund, Yeshan Qingquan completely got rid of the trouble of lack of funds and was able to expand rapidly again......

……

But in the midst of the good news, there is still a bit of a cloud.

Liu Yan quickly found Li Yuan: "Xiao Li, Yequan Cinema is very successful, and we are also very satisfied. But you only have more than 200 films here. Some films are not suitable in the mainland, and some films are bad films, so you and I also have to consider the brand of Yequan Cinema. A maximum of more than 50 can be selected. One program a week, what should we do in a year? Even if we could arrange some replays, it would be a year and a half at most?"

Li Yuan was a little puzzled: "Sister Yan, aren't there many good movies in China? I can pay for it to be shown at the Wild Springs Cinema."

Liu Yan smiled and shook her head, "This won't work. Wild Springs Cinema is positioned as an overseas film."

"So?" Li Yuan thought about it for a few seconds, "Now our company has three projects. Preparing to co-produce with the mainland. When the time comes, it will be able to be put in the Wild Springs Cinema."

"That's fine. But you only have three in a year? Can't plug your teeth enough? Can you shoot more?"

"Sister! Can't shoot a few more? Let me think about it, it's still a year away anyway."

"Then you have to hurry. Don't stop broadcasting when the time comes. It's a shame to make a show that has been done so hard."

Wait again