797.12 days burned 100 million users
For users, the benefits of a company in the early stage of development are real.
Just like in the early stage of the development of Chatter, it is not difficult for users to get 100 yuan red envelopes, such as some slashes, it is a bit of a bastard.
"It was online for 12 hours and had 800,000 registered users."
"It has been online for 24 hours, and there are 3.8 million registered users."
"It has been online for 48 hours, and there are 12.8 million registered users."
In just two days, Pintag has tens of millions of users and smashed out 300 million red envelopes.
At the same time, there is also a turnover of 15 million on the platform, of which 10 million is spent to subsidize the settled enterprise manufacturers.
In any case, such dazzling data is a blast!!
"Hey, that's an exaggeration!!
In a WeChat group, Brother Dong looked at the screenshots of the data forwarded by the young rich man, and couldn't help but gasp.
As the boss of the e-commerce platform, Brother Dong knows too well what this data represents.
There is no doubt that the chatter platform is definitely going to explode!
Grabbing a large piece of fat from TB Mall is not a problem at all.
"If it weren't for Yongrenfa, I would have thought that the cost data of the operator would have been realized."
Another shareholder in the group, You Jianghe, also came out.
"@δ»θ δΈεΏεεΏ, Yongren, remember the next financing, let our Wuwei investment also get some shares."
Lei Qianjun, who is not a shareholder now, directly @ the little brother.
In this group, there are only four of them.
"Brother Lei spoke, naturally there is no problem."
Wang Yongren, who had just finished breakfast, was sitting on the sofa in the living room, holding his daughter and looking at his son, typing on his mobile phone with one hand.
Even if Big Lei doesn't say it, he will let Wuwei Investment enter the market in the future and increase the share of his control.
"Will TB do something about it?"
Having been deeply involved in the field of online shopping for many years, Brother Dong knows how wide the tentacles of TB Mall are.
Obviously, Puzzle is digging into the corners of TB Mall.
Don't look at the current Ahri focus on the development of TM malls and take the formalization of brands, but the huge number of TB malls is their foundation, and it is also a traffic pool with many online shopping users.
Once someone touches this field, it will definitely attract a strong counterattack from Ahri.
"What did he fight back, the Ahri now is not the Ahri of five years ago. The tree is so windy, and the roots are too deep, and it is not so easy to turn around. β
As a senior business tycoon, You Jianghe sees the problem very clearly.
Today's Ahri is not the Ahri of Yun Zong, and the shares and factions in it are intertwined, and there are only a lot more problems than their TX group.
The reason why he has been seeking external investment to achieve the growth of the group's market value is also because there are too many problems within the group, which have been covered up because of the rapid development of the group.
Now that the TX Group has exceeded the market value of 100 billion US dollars, it could have been the first wave of flesh scraping and healing, but You Jianghe is really unable to deal with the old people who have followed him for many years.
"We just went online, and the other party didn't react so quickly. When the other party reacts, as long as we accumulate hundreds of millions of users, we don't have to worry about the other party's counterattack. β
In this regard, Wang Yongren is not too worried.
In the original historical trajectory, the chatter developed smoothly into a behemoth, and I didn't see much reaction from Ahri.
Ahri, who has a bloated structure, is no longer the king of the online shopping industry.
At this time, it may not care about chattering about this newly emerging 'small business'.
In other words, if there is a new company that threatens Ahri, they will imitate and suppress it, and they will not be busy.
"Then hurry up and burn the money, I can't wait to throw money into the shares."
Lei Qianjun, who was excited, began to encourage in the group.
"There was $1 billion in the early stage, which was enough to burn for three months."
You Jianghe, who took 12 points of shares, felt that the $200 million he spent was too worthwhile.
Once this chatter successfully grows into an online shopping platform that competes with TB Mall, the rewards will be hundreds of times.
The most important thing is that when you get the admission ticket to the project, you can continue to invest and increase the shares in your hand when you follow up the financing.
"At the beginning, the number of new members is relatively large, and the subsequent increase in new members will reduce the speed of capital consumption. However, subsidies for businesses may gradually increase, and the situation of funds will depend on the situation. β
For the next financing, Wang Yongren is not in a hurry.
In the chattering red envelope algorithm, in the first half of the month, invite 5 new members to get a 100 yuan red envelope, and the average new member is 20 yuan.
After the number of basic members reaches a certain scale, the number of new members who receive red envelopes will increase to 6 to 8 people, reducing the expenditure on red envelopes.
Of course, this is without external competition.
Even if the red envelope algorithm is not reduced, it is calculated with 20 yuan per person, and 2 billion funds are exchanged for 100 million members, and any Internet company feels that it has made a lot of money.
On the contrary, in the follow-up of suppliers, it is necessary to strengthen quality supervision.
As we all know, you get what you pay for, and normal people can think that selling something for 9.9 yuan will definitely not be of high quality.
The quality of daily necessities that do not involve personal safety can be a little inferior, but they can't be really bad, at least they have to be usable.
It's like the 9 9 kitchen convenience shelf, which people in the city definitely don't look down on, but as long as the women in the countryside feel affordable, it's enough.
For another example, 9.9 yuan for six bundles of garbage bags, even people in the city find it very affordable and durable.
To do business, you still have to have a bottom line.
β¦β¦
Compared with the devastating and decaying of the chatter, indomitable, today's technology, which has just entered the field of short video, is a little difficult to live.
Under the auspices of Mr. Xiao Zhang, Today's Technology launched a volcano small video to attract users of headlines to the video APP.
With the support of 30 or 40 million users of the headlines, the goal of one million users at the beginning of Volcano Video has been achieved quickly.
It's just that after reaching 5 million users, Mr. Zhang, who was happy in the early days, found that something was wrong, the daily activity of users was too low, far inferior to the headlines themselves.
You know, the attraction of small videos is much higher than that of text news, which is determined by the natural senses of human beings.
Moreover, it stands to reason that the initial registered users of an emerging short video platform must be more active than the headlines with slow user growth.
Now, it's the other way around.
"Mr. Zhang, the conclusion of our promotion department is out."
Just as Mr. Zhang was frowning and thinking about this, the young assistant knocked on the door and walked in and handed over a document.
"I'll take a look."
After looking through a few tables in the document, Mr. Zhang's face became more and more ugly.
In terms of the composition of users, their Volcano small video and Douyin are highly overlapping, while Volcano has just exceeded 6 million users, and Douyin is 60 million; The daily activity of volcano small video is only 10 million, while Douyin is more than 200 million.
With these two stats alone, Douyin had already thrown them out of the volcano several streets.
In terms of the number of videos released, Douyin, which has been developing for more than a year, has thousands of exclusive signed bloggers, hundreds of thousands of active bloggers, and more than one million new videos uploaded every day, which is not comparable to their volcano.
On this homogeneous track, users will definitely make a choice, especially those elite white-collar workers who pay more attention to 'quality', and may take the initiative to unload the volcano in the future.
As soon as the new grand cause was rolled out, Mr. Zhang found that in front of them was an insurmountable mountain that ordinary people could not surpass.
He knows very well that Douyin only raised $300 million half a year ago, and if they want to enter that track to compete, investors are not willing to spend money.
Capital is a circle, Mr. Wang and TX Group behind the scenes, but they are connected with most of the capital, and those capital representatives will take into account this competitive relationship when considering investment.
However, if they don't spend money in the early stage of development at this time, their volcano video will always be just the little brother of Douyin, not even the second brother.
"What's the plan for the planning department?"
Leaning on the boss's chair, Xiao Zhang asked weakly.
"Throw money, promote, and get out of the circle."
After listening to the boss's words, the assistant opened his mouth and said six concise words.
In the commercial world, there is nothing that money can't solve.
So far, there is no other way to catch up with the sound of fighting on the same track except to throw money.
"I want to be alone."
For this unpretentious response, Xiao Zhang waved his hand, not wanting to say anything.
And the assistant, who knew that the boss was embarrassed, also quietly withdrew.
The issue of funds is not something that he, an assistant, should consider.
On the twelfth day of the twelfth month, the number of registered users officially exceeded 100 million, and the online transaction volume exceeded 300 million, refreshing the record of the Chinese Internet shopping platform.
Such a dazzling achievement stunned the practitioners of the entire Chinese Internet industry, and no one cared at all that the pinnag platform issued a genuine 1.6 billion red envelopes, as well as 180 million funds to subsidize merchants.
As a giant in the online shopping industry, Ahri was also shocked at this time and found that someone was digging the foundation of TB Mall.
You must know that after years of development, the growth of users at this time is only the women and elderly people in those towns, and this market is quickly encroached upon by latecomers.
So, Ahri's Yun always urgently convened a meeting to discuss the threat posed by the chatter.
In general, they feel that they are following the old path of TB Mall, full of fakes and defective products, and the future is limited, so there is nothing to worry about."
"Oh, I see."
After learning the results of Ahri's meeting from someone's channel, Wang Yongren chuckled, picked up the phone and dialed Mr. Huang.
"Mr. Wang."
After receiving a call from this major shareholder, the complacent Huang Zhengxiong immediately became serious.
It was this Bole who made him feel what is called business?
What is entrepreneurship?
What does it mean to be devastating?
"There won't be any action on the TB Mall side for the time being, you keep up the good work. Also, in terms of money, don't save. In the early stage, the most important thing is to lay the foundation for victory. β
Wang Yongren, who has read the simple data table, knows that Pintag has begun to adjust the difficulty of obtaining red envelopes for some users.
New users looking for new users, up to 5 to 6 people, can get 100 red envelopes; For users who have already received red envelopes, the efficiency of getting red envelopes for the second time is increased by 1.2 times the difficulty.
For example, the first red envelope only needs 5 new users, the second red envelope is 6, the third red envelope is 7.2, rounded up to 8, and the fourth one stabilizes at about 10 people and will not increase again.
There is no problem with this design, as long as the old users who have tasted the sweetness insist on attracting new users, it is not very difficult to get red envelopes.
However, Wang Yongren is worried that the other party will continue to increase the difficulty in order to save money, which will affect the speed of user increase.
Only before Ahri reacts, completely taking a solid position, can ensure the steady development of the chatter.
"Yes, I will ensure that the growth rate of users will not decrease."
After listening to the instructions of the major shareholder, Huang Zhengxiong patted the horse and promised.
The biggest potential opponent, Ahri, didn't make a move, and he was full of confidence.
At that moment just now, Huang Zhengxiong was still worried that the major shareholder said that the funds were consumed too quickly, after all, he said that he had 3 billion a month, and now he has spent nearly 2 billion in only 12 days.
There is no way, the website users are too enthusiastic, and the algorithm for obtaining red envelopes remains the same, so the speed of money consumption will be accelerated.
However, with the decrease of new users in the circle around some people, the rate of consumption of this capital will slowly decrease.
As for the major shareholder who said that although he was allowed to spend money, where would Huang Zhengxiong worry about the financial problem, he could burn 200 million users within a month, or even more.
"The current speed is okay, and when it slows down, we will start pushing the team. Funding issues, I will arrange new financing. β
is also aware of the trend of this capital consumption rate, Wang Yongren specially advised.
So far, the influence of chatter has only spread on the Internet, and has not really sunk into the township market.
With the current development speed of smart phones and 4G networks, the whole of Huaxia towns is a blue ocean of no competition.
At that time, when the chattering user growth reaches a bottleneck, you can start the big killer and let the local push team take all the shares of the township and town, leaving no one for the TB mall.
"Yes."
Unlike the treacherous situation of the Internet industry, the film market is peaceful, and "Five Light Years" was released six weeks ago, with a dazzling global box office of $1.65 billion.
With this achievement, Liu Qianqian also became the box office champion of the global female star (starring) as a Chinese female star, and she was in the limelight for a while.
On the Internet, many Chinese netizens are already shouting 'Tianxian MM wins the Oscar', but no one has organized it and is not out of the circle.
They don't know anything about the Oscar judges, let alone the hobbies of those judges.
There are not enough dollars, and there is a slight reason why they will not cast a precious vote.
"Don't be too anxious, shoot with peace of mind, I'll help you win the Oscar."
Approaching the Lunar New Year, Wang Yongren also came to the magic capital alone to participate in the year-end meeting of the Happy Network, and by the way, he met with the returning Tianxian MM.
He also heard about some public opinion on the Internet, and he also heard Tianxian MM personally say that Ms. Liu spent some money.
This Ms. Liu, I have to say that she was a little naΓ―ve, she still had a little eye when she was young, and now she is useless except for a little bit of grace and charm.
"I know, that's why I asked Mommy to stop, and asked the assistant not to contact the head of the fan group without my permission in the future."
Leaning on her lover's arms, Liu Qianqian, who had a ruddy face, said softly.
With the other party's assurance, she is not worried about her star journey.
The only thing I am worried about may be whether I can continue to maintain this favor when I am older.
According to what my mother said, it is a safer way to give birth to a child for each other.
It's just that she is now at the peak of her career, and she hasn't won the Oscar yet, so it's too inappropriate to have a child.
Perhaps, after picking up the little golden man, Liu Qianqian really has to plan well.
"Hmm."
Looking at the well-behaved Tianxian MM, Wang Yongren didn't blame too much.
"I'll ask Sister Yuanyuan and them to come over."
Seeing that the lover was not angry, but when he stretched out his hand, Liu Qianqian, who knew that the other party was angry, smiled, and then picked up the phone and dialed a number.
Soon, her good sister Da Meiyuan and Jiang Shulai and Mao Xiaoshan, who signed contracts with the studio, walked in.
Xiao Di and Nana, who had new members of the studio last time, naturally wanted to change the lover to a different gentleness this time, and by the way, to enhance the lover's nostalgia and stabilize the relationship between her and the other party.
For her, maintaining this relationship is more important than her career.