801. To do business, you need fame and word of mouth

Since the middle of 12 years, Didi began to invest in Didi Taxi, and now three years later, Didi has also gone through several rounds of financing, and only got a new round of financing of $1 billion at the end of last year.

Mr. Xiao Cheng, who has confidence, was inspired by the annexation of Dianping by the M group, and also merged with Kuaidi, one of the two giants of taxis.

In the past two years, in order to seize the market, there was a lot of friction between Didi Taxi and Kuaidi Taxi, and the two CEOs also had a 'dialogue on Weibo', and peers and laymen could not imagine that the two could sit together and talk about cooperation.

In January this year, Didi and Kuaidi successfully merged, and the founder of Kuaidi simply cashed out and left, without making Xiaocheng always embarrassed, and successfully merged the two taxi companies, and then occupied 8% of the entire taxi market.

Prior to this, Uber, which has a foreign background, announced its all-out entry into the Chinese market after cooperating with a certain family in China with its elbow turned outward, accounting for a small share of the country.

Originally, the Liu family in the magic capital thought that Didi and Kuaidi were each lost, and then they took action to clean up the overall situation, clean up the battlefield with incomparable financial advantages, and dominate the taxi market in Huaxia.

As a result, Didi and Kuaidi fought and became a family, and Uber couldn't sit still.

If you watch the show again, the entire Chinese taxi market will not have their share of Uber.

As a result, Uber, which has a market valuation of nearly $20 billion, began to increase its weight.

"Mr. Liu came to me and said that he was a shareholder or an enemy, and he chose one of the two. Although we raised $1 billion before, we spent most of it on the M&A Kuaidi, and if Uber leans heavily towards resources."

"How much money does the company have on its books?"

"Less than 2.5 billion."

"All studs, lead you into the field, see how bold they are. When there is less than 300 million left in the book, let me know. ”

"Okay."

For the decision of this major shareholder, Xiao Cheng always gave full trust.

The conversation of January is still ringing in my ears.

At that time, Didi Taxi announced that it would invest 3 billion yuan to subsidize drivers and passengers, so that platform users can get real benefits.

Immediately, Mr. Liu, who presided over Uber Huaxia, announced that Uber would raise $1.5 billion to focus on the development of Huaxia's taxi business, of which $1.2 billion would subsidize drivers and passengers.

Taxi users, who have received huge discounts from the beginning of the battle between Didi and Kuaidi, once again ushered in the opportunity to gather wool, even more exaggerated than the last time.

If the passenger gets a 20 fast coupon, and the driver only has 15 fast meters, he has to find 5 yuan to the passenger.

No one thought that taking a taxi out not only does not cost money, but also makes money.

For a while, the number of users on the Didi platform started to rise rapidly again, and the users of the Uber platform also skyrocketed.

After all, taxi users need to take several trips a day, and after using up the coupons of the Didi platform on the same day, they can continue to collect wool from the Uber platform.

However, in general, in this round of competition, the Didi platform, which has a relatively large user base, has an advantage.

However, Didi burned money very quickly, burning nearly 50 million on the highest day, and the 2.5 billion that was originally prepared only lasted for two months, and it reached the warning line of 300 million funds.

"Mr. Wang, Didi's funds are running out"

Mr. Xiao Cheng, who had explained earlier, reported to the major shareholders as soon as possible.

Things have developed to this stalemate, and he can only hope for this major shareholder with a deep background.

He knows very well that with the energy of the other party, it is easy to invest $1 billion personally.

"Did you send the papers?"

"It's been sent to your mailbox."

"In the future, you can run the company normally, Uber, I will deal with it."

"Okay."

In the magic capital, the sky in late March was a little gray, and Wang Yongren, who came down from the helicopter, went directly to the villa where the big man lived.

At this time, it was already five o'clock in the afternoon, and in order to have dinner with him, it was rare for the big guy to get off work on time.

Now that Youyou has entered the game, it's time to let Mr. Liu, who has been smooth sailing for many years, taste the taste of hitting the south wall.

"Good evening, uncle."

Under the guidance of Sister Li, Wang Yongren walked to the living room of the villa and met the elder Li, who was like a kind elder.

"You kid, it's rare to come to a meal and bring something."

Looking at the gift box brought by this nephew, Li Depei joked with a smile.

"This is the first batch of Ming Qian Longjing this year, bring you a try."

Gestured to the two boxes on the table, Wang Yongren said what was inside.

In the relationship with the Li family, Wang Yongren does not need to bring any valuables at all, simple things can better maintain the relationship between the two parties.

"Okay, let's try this new tea together after dinner."

nodded, Li Depei didn't say anything more, and asked about the other party's current situation.

did not complain for the first time, Wang Yongren first briefly talked about a few industries in his hands, which was affirmed by the big bosses.

Soon, the aunt and aunt prepared dinner, and several people sat down to eat together.

After dinner, Li Depei invited his young nephews to the tea room for tea.

"Uncle, I invested in a taxi company a few years ago, and recently sent me a data table, and I think there are some problems with it."

While speaking, Wang Yongren opened his mobile phone, clicked on the mailbox, enlarged one of the photos, and handed it to the big man.

"I'll see."

Taking the Redmi phone, Li Depei looked at the enlarged photo, and his eyes became more and more solemn.

After half a ring, Li Depei asked: "These data are all counted by the background of the taxi company?" ”

"Yes, the concept of big data is hot now, and ride-hailing companies are also using algorithms in it, which can then better distribute users' orders. However, recently, Uber, a foreign capital, has vigorously entered the domestic taxi market, and they even proposed to buy a 45% stake in Didi Taxi for $5 billion, and seek to be listed on the NASDAQ. According to the rules of the U.S. stock market, once a domestic company is listed on the NASDAQ, all back-end data must be published to the public on a regular basis."

Expressing his concerns, Wang Yongren added tea to the big guy Li and himself, and then quietly waited for the other party to speak.

"This ride-hailing platform will definitely not be available in North America."

After taking a sip of tea, Li Depei directly said the conclusion, and then said his decision: "I'll discuss it with others later, and suspend Uber's business in China first." As for the Didi taxi you invested in, keep this data confidential. ”

"That's what I think, uncle. Before Didi Dache was listed in Hong Kong City, it transferred a part of its shares to state-owned enterprises, which can also be better supervised. ”

Seeing that the big guy was so decisive, Wang Yongren also said the idea that he had thought about in advance.

Since it is a transfer of shares, it will definitely have to pay money, which can just make up for the current financial dilemma of Didi Taxi.

After several rounds of financing, Wang Yongren's shares are only less than 20 points, and if he continues to refinance, the shares will be a little less.

If Didi Taxi is not listed on the NASDAQ, there will definitely be foreign capital seeking to transfer and cash out, which is just right for state-owned assets to take over.

As long as Uber Huaxia withdraws, Didi Taxi, as a unicorn in the industry, can seek to be listed in Hong Kong City.

"You're good at that."

Listening to the young nephew's response, Li Depei nodded approvingly.

At this time, the entry of state-owned assets can be regarded as picking up watermelons, and after the Didi platform is listed, the income will definitely not be less, and it can be regarded as killing two birds with one stone.

"That's thanks to your teachings, uncle."

Picking up the teacup and taking a sip, Wang Yongren smiled and complimented the big man.

"Hahaha"

After staying in the Lijia villa for more than two hours, Wang Yongren left at night.

"Dad, what are you talking about with Yongren, it's only an hour to talk."

After sending off the little brother, Li Ruwish, who returned to the house, asked his father with a smile.

"Yongin gave me a nice gift, and I have to thank him later."

Speaking of this, Li Depei had a smile on the corner of his mouth.

At his level, when he decides to do something, he will take into account all aspects.

"Oh."

For his father's appreciation, Li Ruyi felt that he had done the right thing to get closer to that little brother at the beginning.

One day at the end of March, when Didi Taxi and Uber Huaxia continued to fight for life and death, the relevant authorities suddenly announced that they had sent an investigation team to the two companies based on the suspected high-level secrets of the two ride-hailing apps.

For a while, the juniors in those peers were happy, but they were a little trembling.

However, the discerning person soon found that although Didi Taxi could not register new users for the time being, the taxi function of the original users had not changed much.

On the contrary, Uber Huaxia, the entire software function is disabled, and even the account login is not possible.

Then, the capital market fluctuated slightly.

As the original shareholder, I was notified as soon as possible that Didi Taxi was banned from going public in North America, and several major capitals from Wall Street immediately sought to transfer shares, even if they didn't make money.

As a major shareholder, Wang Yongren and Huaxia Investment have eaten all the shares of this part, and they have a little premium, which is a big joy.

"The three of them have 25% of the shares, Huaxia Investment takes 15%, and I take 10%. According to the previous valuation of $5.5 billion, it will rise by another $500 million, for a total valuation of $6 billion, and 10 points is $600 million. ”

One day at the end of the month, Wang Yongren and Senior Sister Su came to Beijing by private jet together, and he came to a teahouse by himself and made tea around the stove with a few friends.

"How many buddies are Yongren going to have?"

After listening to the other party's words, Ying Bicheng asked with a smile.

"Of the 10 points, I take 2 points myself, and the rest is divided equally among everyone. However, I would like to remind you that Didi Taxi still needs to let shareholders contribute a round in June, and it will be listed in Hong Kong City at the end of the year. The initial valuation will not be very high, about 100 billion Hong Kong dollars, and it will continue to appreciate with the increase in the number of users. ”

Regarding this share, Wang Yongren did not eat all of it himself, but just wanted to raise the shares in his hand by two points, and he would also have a 20% stake after being listed in the future.

In the future, in a few years, he will sell some of it at the highs.

Anyway, his voting power is always on the same front as that Xiao Cheng, and the voting power that he indirectly controls is the same.

"It's not bad to have a two-fold increase in a year."

After listening to this little friend's words, everyone had no opinion.

Following the other party's investment, the assets of the big guys are all in units of $1 billion, and the rate of return on investment is more or less a trivial matter, and getting on the car is the most important thing.

"Okay, then I wish Didi Taxi's stock price to rise."

Seeing that everyone had no opinions, Wang Yongren smiled and raised the teacup to signal.

"The stock price is rising."

Several friends present responded with a smile and a toast.

At the end of April, at the kind invitation of Huang Meizi, Wang Yongren came to a villa on the edge of Xingcheng University City by inspecting the AHL video Shonan branch and the prepared live broadcast site.

"I'm going to Bali on Labor Day, and I don't have time to come."

Facing the enthusiastic Huang Meizi, Wang Yongren, who was lying on the sofa, also looked at the other party wearing a short skirt and black silk, and was working hard, and the shirt buttons on his upper body became more and more tight.

"Then how long has Brother Wang been in Star City?"

There were ups and downs in her voice, and Skullcap's beautiful eyes with glasses looked directly at each other and asked, her eyes matched her voice, with great coquettishness.

"I'm going back tomorrow."

Carefully holding Huang Meizi's waist, Wang Yongren replied casually.

"Brother Wang, have a good rest."

Wan Er smiled, and after Skullcap worked hard, she asked the rest of the little sisters to help.

It's just that Wang Yongren looked at the two strange young girls and couldn't help but raise his eyebrows.

A long-legged girl in a denim skirt, with a long black straight hairstyle and a well-proportioned goose egg face, her prominent figure is not like other ordinary long-legged girls, with an indescribable charm in her youth; The short-haired glasses girl wearing a black pleated skirt and white silk has a little timid eyes, and she gestures with a touch of innocence.

And after they saw the handsome and well-known writer, the little entanglement in their hearts quickly dissipated.

Perhaps, the decision they made could change their lives to a wide track.

"Wait, I'm going to inspect a few companies and come back for dinner."

At one o'clock in the afternoon, after a belated lunch, Wang Yongren said to Huang Meizi and the others.

After his previous experience, he felt that he could stay in Shonan for one more day and then investigate.

I have to say that in terms of pleasing him, Huang Meizi is also better than her cousin.

"Okay."

Nodding, Skullcap Ya, who felt that the lover was very satisfied, was also in a very good mood.

Since he is here to investigate, Wang Yongren must do something serious.

AHL Video's Shonan branch is mainly engaged in the production of food, and it just so happens that the county seat here is in the first batch of candidate lists for the sale of goods in Douyin Live Broadcast.

"What are the main specialties in the poor mountainous areas here?"

After visiting the AHL video branch, Wang Yongren sat in a small conference room and asked several local photography enthusiasts to apply for a job.

Douyin's first batch of live broadcasts will be themed on 'helping low-income people', and it will be famous and word-of-mouth.

He will meet with the person in charge of the relevant local cultural and tourism department tomorrow morning, and ask his employees in advance, which can be regarded as knowing himself and his opponent.

After all, the heads of the local departments will have their own little abacus, but Douyin must not let the other party lead the way.

"I have kiwi fruit in my hometown, but it won't ripen until the second half of the year."

"The per capita income of the county next door to us is relatively small, but berry tea is quite famous locally."

"The sauce board duck in our hometown is delicious."

The first time I was summoned by the big boss of a world-renowned writer, several employees were quite excited, and they had no scruples about what to say.

This is also related to their working environment, there is no specific clock-in time, just need to complete the video shooting every month, and the bonus is subject to the video effect and the number of clicks within a certain period of time.

As a result, they are too restrained in the face of company leaders.

The main thing is that the big boss is so young, so handsome, and a world-renowned writer, so he takes a group photo and signs for them for free.

"Okay, I see. I hope that in the coming days, you will continue to work hard and shoot better short video works. ”

After chatting for more than half an hour, Wang Yongren left the branch, which only occupied one floor of office space.

"Boss, this is a report summarized by the investigators and some of the pushers."

Back in the car, Wang Yongren took a document from Secretary Li.