Chapter 115: Ma Ji: Watching your sales method is really funny
"Hey! You're such a talent! ”
Father Su was surprised: "If I go to buy pickled peppers, I would have to buy two bottles, but for the high recovery price of empty bottles and gifts, I have to buy eight bottles?" No, isn't that a fire? ”
Su Ying covered her mouth and smiled on the side, "This is not a sales ghost idea for the ceremony?" This is just one of them, what caps open and then come to a bottle, how many bottle caps can be exchanged for purchase, and there are prizes, radio bikes or something, he said, to do it is to be the only one in the country! ”
Su Mu was a little worried: "Oh, can you still make money in that case?" ”
Cheng Guanli said: "These have been calculated in the cost, and many preferential activities are not planned to be launched for the time being, first launch the collection of eight immortal bottles to recycle empty bottles at a high price and send one more bottle of activities, if all the activities are carried out at one time, people's freshness will be too strong, plus each activity has its own regulations, soon people will be tired, and the heat will disappear." ”
Father Su nodded, "I didn't expect you to study the market so thoroughly, this is what Yingying has learned!" ”
"Uncle, these are all things that I figured out with Su Ying."
"Well, do a good job, I didn't talk about ordering glass bottles, alas...... For the time being, you can only buy a batch at a high price, slowly recycle, and run slowly. ”
Cheng Guanli and the realists like Director Su can't be integrated into the same circle after all.
Although Director Su has asked the R&D department to work overtime to overcome the development problem of mechanized automatic packaging line.
But what he really thought in his heart was that he regretted that he couldn't keep Cheng Guanli in the first place.
For him, a genius of mechanical design was like an angler who caught a big fish of thirty or fifty pounds, but ran away when he caught it back with a net.
That regret is difficult to express in words, and when the regret reaches a certain level, it will produce the potential bad feeling of anger.
During this time, every time Director Su went to the R&D department, he could hear the engineers boasting about the good design of the drawings, and the more this was the case, the more awkward he felt in his heart.
Therefore, not long ago, Su Yunkang looked for him and asked him to say hello to Director You of the glass factory and reduce the supply price of glass bottles, but he nodded on the surface and did not call Director You.
Subconsciously, Director Su hoped that Cheng Guanli's food processing factory would not be able to open, and even stop working at Yangtai, and hurry up to work as an engineer in his machinery factory.
Although he didn't directly express this thought, he didn't pay attention to the matter of helping Cheng Guanli lower the price of bottles in the glass factory.
A few days ago, Cheng Guanli went to the glass factory again, and the result was still the same, no matter how much he ordered, the price of a single bottle was one and a half cents more expensive than that of the cannery.
Cheng Guanli has lost hope for the price of bottles in this glass factory.
Anyway, if it is too big in the future, you can buy from other factories, or produce it yourself, and for the time being, you will use high-priced bottles.
Seeing that his future father-in-law, Lao Taishan, felt guilty for not helping to bring down the price of the bottle, Cheng Guanli was very unhappy.
"Uncle, we are not the superior leaders of Boss You of the glass factory, and we definitely can't control the price of others, but fortunately, the cost of the expensive one or two cents is added to the retail of pickled peppers, as for the price sold higher than that of tofu pickles, this problem is covered up by the discount of collecting all the eight immortal bottles, don't be afraid!"
"Alas...... If you young people have flexible brains, you can easily solve the problem of high prices, do it well, go your own way, as long as it is the right way, don't care about the eyes and comments of others. ”
When Cheng Guanli and Su Ying purchased 10,000 cans and bottles from the glass factory at a high price, the bottle caps and printed labels went well.
The two also went to register the trademark of the Eight Immortals brand and recruited ten more packaging workers.
A week later, Liying Food Factory launched the Eight Immortals brand pickled peppers in glass bottles.
It's clean, spicy and sour, and there's a recycled bottle deal.
In order to better recycle bottles and recycle more bottles, Liying Food Factory launched an activity: all empty canned bottles with the same specifications as pickled pepper bottles, they can recycle them for a penny, and if they can save enough for sixteen, even if they don't have the label of the Eight Immortals printed on them, they will still be recycled according to one point and fifty, and another bottle of pickled peppers will be sent.
In just three days, they recovered more than 500 empty bottles.
Some people buy eight bottles at once, go home and pour them into their jars, and when they turn around, they take the empty bottles to the grocery store to exchange money for new pickled peppers.
There are also some children who wash the cans and bottles at home and take them to the supply and marketing cooperatives to exchange money.
The problem of lack of bottles was quickly solved.
Cheng Guanli smiled secretly in his heart, "If this continues, I originally ordered 10,000 empty bottles, and it is estimated that I can recover 20,000 after a year!" ”
His pickled peppers not only entered the homes of ordinary people, but also sent dozens of bottles to the Yangtai canteen for free.
The employees of Yangtai not only ate his pickled peppers, but were also attracted by his sales methods.
At noon, everyone talked and laughed in the cafeteria.
Teacher Ma Ji, a cross talker, couldn't laugh a little.
He is worried about the cross talk of the Spring Festival Gala, and this year he received a notice that he cooperated with Zhao Yan to say a cross talk, just one.
Even his apprentice Da Jiang, who is one of the hosts, has a cross talk for a live performance, plus a commentary on an animal performance.
And other cross talk actors, like Hou Yaowen Shi Fuhuan, said three cross talks in a row last year, but they were directly defeated this year.
The initial arrangement of the entire Spring Festival Gala program is two cross talks, two sketches, two pantomimes, and some embellished acrobatic or magic performances.
The rest of the content is songs and operas, which account for 80% of the total programming.
This time, CCTV invited many singers and actors from home and abroad and all over the country, and language programs made way for singing programs.
Seeing that Teacher Ma couldn't laugh, Cheng Guanli did the opposite of him.
"Teacher Ma, you are bringing laughter to everyone, why can't you laugh yourself?"
"Whew! I, I, I can't be happy! ”
"Because the Spring Festival Gala is about cross talk?"
"Isn't it? Aren't you saying that Chinese New Year's Eve is all about making everyone happy? The song is good, so you can't listen to the touching song and grin at the same time, that singing is angry and doesn't put the microphone in your mouth? ”
"That's right, if you really stuff your mouth, you can't broadcast it, it's not suitable for children!"
"I'll you!"
Teacher Ma laughed and pushed Cheng to watch the ceremony, "Are you so praised?" This is not a small teahouse, and it can't be said that it can't be broadcast. ”
"Haha, then again, Mr. Ma, since we have fewer language programs, how about giving him a high-quality and streamlined, blockbuster, and more than the impact of the song?"
"How exceed? Just two cross talk and two sketches, I've seen your "Eating Noodles", it's true, but there are no new jokes in cross talk. ”
"Mr. Ma, how about I write you a cross talk script?"
"You write?"
"Hmmm! I use my pickled pepper sales to satirize the unscrupulous behavior of some unscrupulous traders who play tricks and are not trustworthy in order to make money. ”
Ma Ji thought for a while and said with a smile: "Don't say it, your sales plan is really funny, you have to lose the name of the Eight Immortals brand, if you name a Liangshan brand, people will not buy your 108 bottles?" ”
"If I were to be named a 500 Arhat, then someone would have to buy me 500 bottles!"
"That's over, it's even more impossible to say that a million heroes have crossed the river, haha......"
"Mr. Ma, what do you think of this idea? Thinking together? ”
"Okay, as long as you are not afraid of implicating your pickled pepper brand, I am willing to bury you if you are willing to die, hahaha......"