Brother 145 Director, I want to apply for advertising
Chen Xiaoer and Lao Mao's sketches pushed the atmosphere of the party to the highest level.
The audience at the scene laughed and leaned back and fell back, completely forgetting that they were in the open-air stadium at minus ten degrees.
The heat ignited the whole scene, and since Chen Xiaoer and Lao Mao appeared, the laughter has not stopped.
After the clock rang at zero o'clock, the atmosphere of the scene slowly cooled down.
But then followed by the dragon lantern dance performance from Bayu, which suddenly mobilized the atmosphere of the scene again.
With the addition of these three programs, there was no cold scene in the whole party.
The audience in front of the TV did not feel disorganized, dim, or unable to see the auditorium.
Overall, the party was a success.
It was past one o'clock in the morning, after the cast and audience dispersed.
Mr. Huang sat on a chair in front of the stage to rest, holding a cup of hot water and drinking it while warming his hands.
"Alas...... I really can't imagine that if there is no special purchase of walkie-talkies, on-site scheduling failure, this party must be a collapse, this innovation step is indeed a bit big! ”
Wang Yuliang said: "Not to mention anything else, if the lighting and sound effects are arranged according to the original plan, the stage is dim, and the voices of the host and actors are not clear, it will be enough to be criticized!" ”
"Alas...... Thanks to the suggestion of watching the ceremony, otherwise this mistake would have been my arrogant responsibility! ”
Cheng Guanli said: "Teacher, you can't say that, no one has a front and back eye, I just happened to think of it, this innovation didn't end in failure, let's go back to the studio next time." ”
"Well, it is estimated that the Spring Festival Gala will not be held in the stadium in the next five years or ten years!"
For Cheng Guanli's proposal to avoid mistakes, the director is in his eyes.
After the party, he didn't go back immediately, picked up the microphone, and praised Cheng Guanli in front of all the staff.
"We should all learn from the ceremony.
Don't worry about the future of work and the world, stick to your own position, stick to your own philosophy.
It was he who proposed it again and again, proposed it to Director Huang, and proposed it to me.
We realized our shortcomings and avoided a mistake.
To be honest, I didn't understand his approach at first, thinking that he was an old-fashioned person who thwarted innovation.
Now it seems that he just stuck to his right position.
This is what every one of our literary and artistic workers and every CCTV worker should do!
Everyone gave him applause and encouragement! ”
The director of the station spoke highly of Cheng Guanli, and the employees in the station also admired Cheng Guanli's approach.
But this is only a verbal compliment, and there must be a real reward.
Before going home, the director called Cheng Guanli to him alone.
asked with a smile: "Guanli, you are already an official choreographer, what reward do you want?" ”
The meaning of this obviously means that Cheng Guanli can no longer be promoted in the workplace.
After all, he became a choreographer before graduating from university, and then he rose to the management of various departments, and Cheng Guanli's qualifications were not enough at all.
Even though this year's work is very good, whether it is the song and dance department, the music department, the news department, and the film and television department, he does not have enough qualifications to hold important positions.
And the director wants to encourage him to remedy the party, but he can't give him the green light in his career, so he can only ask him what he thinks.
Cheng Guanli heard the director's thoughts.
Very interesting smile: "Director, you know that I opened a food processing factory with my love object to produce pickled peppers, I have long wanted to advertise in Taiwan, considering that I am an employee of the central station, in order to avoid suspicion, I have not applied, you want to ask me what reward, I want to cooperate with the advertising department, in the central station set of eight immortals brand pickled pepper advertising business." ”
The director laughed with reassurance.
"Haha, it is said that the employees in the station can't advertise, that is to avoid some agents taking advantage of loopholes to eat kickbacks, since you are your own factory, just follow the rules and regulations of the process, don't be taboo anything, tomorrow I will say hello to Director Cui of the advertising department, you just talk to him!"
"Okay, thank you, Director!"
"Huh? By the way, you can choose the time period at will, but you had better not choose the time point before and after the news broadcast and weather forecast, it's not that you won't be chosen, you are still young, your career has just started, you can't be too vigorous, your pickled pepper factory can't be compared with the advertising merchants in our station. ”
"Thank you for reminding me, I understand my positioning, in the case of my pickled pepper factory, even if Director Cui asks me to advertise during prime time, I won't do it, and if I can't produce a product, it will waste the publicity effect, and it is enough for me to choose an ordinary time period."
"Well, not arrogant, not impatient, not greedy, not wasteful, good!"
In the afternoon of the next day, Cheng Guanli came to the station to talk to the advertising department about advertising.
There are no rules for all holidays in the station, and TV programs have to be broadcast 365 days a year.
Even if the station is shut down every Tuesday, they are still taking the time to overhaul and maintain the equipment.
For TV stations, a collective holiday is out of the question, unless the sky falls.
Employees are rested in shifts.
The director made a special call to Director Cui to say that Cheng Guanli was going to place an advertisement.
Let that Director Cui personally arrange for Cheng Guanli.
In 79, CCTV started the advertising business, and now almost five years have passed, and advertising has become very common.
It is also one of the sources of income for Taili.
Most of today's advertisements are still single, repetitive advertising words.
There will even be a briefing-style advertisement with no specific images, only text, accompanied by an announcer's reading.
Cheng Guanli felt that it was too much of a waste of such a big platform of CCTV, and he was going to shoot a ten-second picture and put it into play.
Director Cui said with a smile: "Guanli, your talent for editing sketches is a bit out of business!" ”
"Haha, director, I don't want to waste the opportunity to put it, what a good platform, it would be a waste if I only came to a text broadcast!"
"Hmm...... Whatever you want, shoot it, I'll take a look after the shooting, as long as it meets the regulations, you can arrange the playback, don't worry about the price, the director instructed you to press the lowest price. ”
"Thank you, director, thank you, after the Spring Festival, I will find Wang Yuliang to go to the pickled pepper factory with me to film, by the way, I also want to provide a year's supply of pickled peppers to our canteen."
"Huh? This is a good thing, I like to eat the pickled peppers in your factory, and the next meal is very, okay, I try to arrange two broadcasts for you in a day, get busy! ”
A few days later, Cheng Guanli was busy visiting relatives and friends, and Wang Yuliang was also idle.
The two of them carried the camera to the pickled pepper factory to film.
The workers had already started their work, and both workshops were in full swing.
Wang Yuliang photographed the neatly arranged large jars of pickled peppers, and then photographed the clean and tidy packaging line.
The workers were all wearing white aprons, white sleeves and hats, and masks.
The pickled peppers that come out of the bottle in this way give people a clean and hygienic feeling.
In the end, Cheng Guanli specially selected more than a dozen female workers with good images, including Xu Yumei, Wu Suping and so on.
They were all led by Xu Yuzhen, shouting advertising slogans in front of the camera.
"Eight Immortals brand pickled peppers, best-selling at home and abroad! Pickled peppers, I only eat the Eight Immortals! ”