Chapter 112 Sales Strategy

At this time, the air is humid, and there is no smell of soot in winter, and Wang Yan's confinement is finally finished.

Mother-in-law Jia Zhang's opened her eyes, and the chicken that was supposed to make up for her body was eaten clean by her and the stick terrier, leaving only some soup, saying that it was difficult to digest if she ate too much, but she didn't eat a piece of chicken.

The eggs in the confinement are also cheaper, and the grandparents and grandchildren are one a day, so that Wang Yan, who has not much breast milk, can't feed the child at all.

If you will finish the road you have chosen on your knees, who will call you deaf and blind? Who told me that no man stopped me?

The new bicycle workshop of the rolling mill has finally started, this time it is a large workshop with thousands of people, and the old workers bring the new workers to maximize the efficiency.

Qin Jingru and Chen Feng are both team leaders, and they are nicknamed the double pride of the workshop, which makes Xiao Chen Mei bubble.

Various parts are produced in large quantities and finally assembled into bicycles in the finished section.

When the first shifting bike rolled off the assembly line, more than 1,000 people came to see it, and no one had ever seen this weird-looking bicycle. Shi Peng is the only one who knows the details.

The person who assembled it also got the drawings.

As a guide, Shi Peng first introduced the development history of bicycles, the development history and characteristics of variable speed bicycles.

Then he rode on the playground and demonstrated the speed change, as for why the same pedaling lap of the car will run fast, uphill will have to pedal many more laps, Shi Peng did not explain, this is a physical problem, energy conservation. I don't understand what I haven't learned.

Everyone's first impression is novelty, the second is fun, and the third is whether they can carry things.

Shi Peng emphasized at the meeting that this bicycle is not produced for the sake of carrying goods for the experience of riding, and it is not for everyone, mainly for young people and people who dare to accept new things.

A bicycle has been tried by countless people, and there is no problem when it comes to getting off work.

The slogan is hung up, and there is no advertising design yet, at most it is an advertisement in the newspaper.

Unexpectedly, the products that have been produced for half a month have also been published, and the response is not strong, and there are few negotiators, what is the problem?

The conference room was full of people with sad faces, and even the most annoying Guo Da Dian was thinking about why.

They also tried to ride, in addition to the strange posture, riding is not bad, Deputy Director Shi said that this car is not for bringing things, it is for play, it is to feel the fun of riding.

In the dull atmosphere, the smoke lingered, and he couldn't see the person opposite, Shi Peng felt a little breathless, Rao is a smoker was a little unbearable, so he stood up and pushed open the window to ventilate.

A cold air blew in my face, and my brain cleared up and I figured out the problem.

Concept and attempt, the new bicycle is different from what people see in the world, whether this car can be ridden, what is the speed change, what if it is a waste when you buy it?

That's the problem, but now we can't explain and guide online, we can only do it on the spot, but how can we let everyone in the city know about it?

My mind went around and I thought of Tullio Caagnolo, the founder of the variable speed bike, who is himself a famous bicycle racer of Yida, why not also hold a competition, which can not only achieve the purpose of publicity, but also let people ride in person, so as to bring more people.

"Don't be bitter, everyone, I have an idea."

"We hold a race, a bicycle race, and we provide 100 variable speed bikes, and those who participate in the race can bring their own bikes or use what we provide, and see the results depending on the results."

"Director Shi, then there will be a prize for the competition, what shall we give?"

"I estimate that there will be no fewer people participating in the competition, so we will give a bicycle for the first place, an ordinary bicycle or a ticket of the same amount for the second place, and 50 yuan for the third prize. The contestants are given a towel or a cup or something, and the name and product of our factory are printed on it, and it is okay to advertise it in disguise."

"So where are we going to find a venue to compete? It's hard to manage a lot of people."

"This problem is troublesome, all countries do not have a venue that can allow hundreds of people to race at the same time, but you can run around our city on the street, dozens of kilometers a week, just right, it is to communicate with the traffic department, so I said that it is a little troublesome here."

Director Yang clapped his hands and said: "That's it, I'll go to the traffic, I have comrades there, you and Xiaoshi will study together, tell me the route, time, etc. as soon as possible, the propaganda department will formulate rules as soon as possible, awards and other issues, the infirmary should prepare trauma medicines, etc., and it is inevitable that there will be problems such as falling injuries in the competition." The workshop will prepare 100 cars as soon as possible, and they must be inspected and made beautifully, and we will be an instant hit and play the Pengfei brand."

All departments were ordered to do things, and Shi Peng also studied the route and other issues with everyone.

"It's a lot of money for an individual, and it's going to be attractive."

The people who participated in the meeting felt good, because they had never held or participated in a city-based competition, and many people thought that I should try it too, even if I couldn't win the bike, the third prize was 50 yuan.

Even the formulators think so, let alone those who know the news, Shi Peng looked at the grim smile on the faces of the people at the meeting, and knew what they were thinking, let's eat it, there are more folk masters, and it is not easy to get a ranking.

"Director Yang, you go to coordinate with the transportation department, I will find an acquaintance to post a broadcast on the radio, and then go to the newspaper office to find someone to publish a newspaper, even if the publicity is in place, it is all complete, just wait for you to coordinate with the transportation department to set a time, Director Yang, you are the most important."

"Don't worry, Xiao Shi, he Lao Li dares to fight haha, I'll cut him. He was one of my soldiers."

The soldiers were divided into several routes, and each was busy with his own work.

The propaganda department first spread the news on the loudspeaker in the factory, so that everyone could go back and spread the word of mouth.

"Comrades, for the sake of good health and sports development, our factory decided to hold a bicycle competition around the city, and anyone can participate in the set time, the first prize is a new variable speed bicycle in the factory, the second prize is an ordinary one, the third prize is fifty yuan in cash, and the participation award towel or tea jar is a one, and those who participate can sign up for the publicity department. You can bring your own bicycle or ride the new car provided by the factory, but only for the top 50, and there are still 50 cars to be provided to the people outside the factory, so you need to sign up quickly."

There are new activities in the factory, and there are big gifts for awards, new cars or money, and the news quickly spreads among the workers.

When we meet, we all ask you if you are participating? I've signed up, wait for me to win the grand prize or something.

Shi Peng waited for Director Yang's phone in the office, but he couldn't wait for it, he couldn't contact him at any time, unlike everyone in later generations who had their mobile phones in hand.

"Jingle bell" The phone rang, and Shi Peng grabbed it.

"Hey, hello, who's that?"

"It's my Lao Yang, I negotiated with the traffic department, it's okay on Sunday, most units are on holiday, the traffic is not so tense, the traffic department can send some police to maintain order, but there are conditions."

"What conditions? Your comrades-in-arms are blackmailing you?"

"That's not it, but I still have to make you take action, I want you to get some eggs, and the meat is not reluctant, my comrades-in-arms have heard your name as a capable person from others, how about it?" Will it work?"

"Director Yang, take it, it's a trivial matter, it's done, no problem."

"Alright, then I'm scheduled for the weekend."

"Factory director, I have to take leave to go to the radio station and newspaper office to advertise our competition."