Chapter 246: Zhao Mo, who criticized the chaos in the music world
"You lick the corners of your mouth, it's like the taste of milk tea~"
Zhao Mo and Qin Kexin were accompanying Qin's father and Qin's mother to go shopping.
Since he was still waiting for Penguin's reply in the past two days, and Zhao Mo had no other work, he came to accompany him by the way.
At this time, the group was walking on the pedestrian street, and in order not to be recognized by passers-by, Zhao Mo and Qin Kexin also wore masks.
"This song seems to be very popular, I have been walking all the way just now, and it is playing all over the street." Qin Mu said.
"Mom, haven't you brushed the douyin for the past two days, this song is very popular in the douyin." Qin Kexin was puzzled on the side.
"Your mother has long been out of the low-level fun of watching short videos, and when she is empty, she is either asking other rich wives to play mahjong, or doing maintenance in a beauty salon......"
Father Qin explained in a calm tone.
There is no dissatisfaction with my wife's hobbies in my words, but I just take these things for granted.
Watching short videos is the cheapest, the most recreational, and the most time-consuming form of entertainment, and it is also a kind of "mental poison".
Qin's father is a businessman, busy with work, and doesn't have much free time, so he occasionally looks at it, although Qin's mother is a housewife, but because of her lively personality, it is difficult to sit still, so she rarely brushes the douyin.
Listening to the noisy "Taste of Milk Tea" on the street, Father Qin couldn't help but sigh:
"This song is really vulgar enough, it's insulting to listen to, I'd rather ...... Forget it, let's not talk about it. ”
Originally, the second half of the sentence was "I'd rather listen to Zhao Mo's song than listen to this broken song", but Father Qin suddenly reacted that this sentence was not appropriate to say, and it was not a good word for Zhao Mo.
But he didn't want to praise Zhao Mo, and at the same time he didn't want to belittle, after all, the "three signature albums" incident just happened, which is the so-called short-handedness.
Qin Kexin ridiculed Father Qin's pretending to have taste, forcing Father Qin to argue with her.
Zhao Mo was silent on the side, listening to the song "The Taste of Milk Tea", as if he was thinking about something.
In fact, the singer who sang this song, Zhao Mo knew.
is a very powerful original singer, Zhao Mo has also heard a lot of his songs.
This song "Taste of Milk Tea" is not the singer's real level at all, but it is reasonable.
As for the reason, it will only feel sad to say it.
After walking for a while, Qin Kexin took Qin's father and Qin's mother into the clothing store to buy clothes, while Zhao Mo answered a phone call at the door.
After the phone call was over, I heard the chatting of several young people next to me.
"Ren Zhi's "Milk Tea Taste" is so bad, I thought it was a song sung by an Internet singer, if I wasn't familiar with his voice, I can't imagine that this would be a song written by him." A boy said.
Ren Zhi, born at the grassroots, became popular a few years ago because of an original song that became popular all over the country.
is an original singer with first-class arrangement, and has long become a first-line singer.
This song "Taste of Milk Tea", which has recently become popular on the Internet, is his original work.
"That's right, I don't understand, I'm obviously a professional original singer, it's really inexplicable to engage in this kind of song." Another girl complained.
The boy with glasses pushed the frame: "Maybe this is the reason why the Chinese music scene is lonely now...... At this level, I might as well go to foreign music charts to find songs to listen to. ”
After hearing the last sentence, Zhao Mo's heart was very uncomfortable.
……
In the early hours of the morning, Zhao Mo posted a wave blog.
"I hope that all music artists and musicians, as creators, should break through upwards, rather than be compatible backwards."
In the middle of the night, Zhao Mo suddenly issued such a sentence, which made netizens inexplicable.
"Zhao Mo doesn't sleep in the middle of the night, what kind of wind is smoking?"
"Is he an emo?"
"I don't understand what he's saying, eh......"
The sudden speech made countless netizens confused.
……
Meanwhile.
In a music company, the agent is discussing the data of new songs with his singers.
"I used the scandal topic to stir up the heat for you before, and I used it almost, and now this new song is popular all over the Internet, and it can also give your career a second spring."
Singer next to the agent.
It is the famous original singer and original singer Ren Zhi of "The Taste of Milk Tea".
"Not bad."
Ren Zhi nodded with satisfaction, as if he had thought of something again, and said with a worried face:
"Speaking of this song, what if it is criticized by fans, after all, the level has slipped to the naked eye...... What should I do if I am questioned by the outside world next? ”
What celebrities are most afraid of is being outdated.
Ren Zhi wrote two songs last year, and the response was not very good.
If it weren't for the team relying on scandals to help him make it popular, he would have fallen off the ranks of first-line singers long ago.
Now because his popularity is relatively low, he urgently needs a hot song to save the emergency.
However, at this time, the agent pointed out a crooked path to Ren Zhi, which made Ren Zhi think crookedly.
The so-called "crooked road" is naturally creating new songs and approaching the direction of Internet celebrity songs.
The so-called Internet celebrity songs must first be popular, extremely vulgar.
As far as the lyrics are concerned, they must be straightforward enough, remove the connotation and remove the layers, and you must not write something that everyone does not understand and needs to be read carefully.
How simple are the lyrics, probably to the extent that even a newly literate child can understand them.
The purpose of this is also to expand the audience as much as possible.
Let netizens understand it once, get on it twice, and cycle it after three times.
To do this, it is a qualified Internet celebrity song, which can reach the level of explosion on the whole network in a short period of time.
As the saying goes: A song that is popular on the Internet is not necessarily an Internet celebrity song, but a vulgar Internet celebrity song must have a place on the Internet.
For a singer of Ren Zhi's level, it may be difficult to write a good song, but it is definitely easy to write a bad song.
Of course, there are drawbacks to being so easy to gain popularity.
That is, the lifespan of Internet celebrity songs is very short, and there is often only a gust of wind on the Internet, and it may disappear in a few months.
This is not a problem for Ren Zhi, because what he needs most now is heat, and he doesn't expect this fast food song to live.
But Ren Zhi is very worried now, after all, the level of this song has dropped too much.
He is afraid of being complained by fans, and if he is questioned by the music media, it will be even more than worth the loss.
In order to create this song, Ren Zhi really let go of the dignity of the creator, and at the same time reminded him of his fear.
The agent groaned and said:
"You can rest assured, we have already dealt with all the major music media, including some famous musicians, and we have dealt with them in advance...... If there is an accident in the future, we have prepared a public relations strategy for you in advance. ”
"What words?"
"When the time comes to face the media, you will say that this song was written for a junior high school female classmate, and you had a crush on her when you were studying, but unfortunately she fell ill and died, because she likes to drink milk tea, so you wrote this straightforward song, hoping that she can understand it."
Hearing the agent's words, Ren Zhi couldn't help frowning and said worriedly:
"Is that really good? I feel a little contrived......"
The agent said affirmatively: "You don't have to worry about being pretentious, play a dozen love cards like this, and we will buy some water army to set up an affectionate character for you, and at the same time, it will not affect your female fans, although the female fans have lost a lot of ...... when they were fried scandals before."
I have to say that Ren Zhi's broker has really strong business ability.
From the idea of making an online song, including the public relations that may be needed afterwards, he controlled all the scenes, and even took precautions.
Just when Ren Zhi took the agent's reassurance pill and breathed a sigh of relief......
The side door of the office was suddenly pushed open, and a staff member ran in in a panic, "Oh no." ”
Ren Zhi's agent frowned, and immediately criticized in a deep voice:
"Won't I let you in the house and knock on the door, what's so hot?"
"Oh no, Mr. Yang, Brother Ren...... Something happened! That Zhao Mo ......"
The staff obviously came all the way, and they were out of breath when they spoke.
After the staff finished telling the sudden incident, Ren Zhi and his agent suddenly felt nervous.
The agent hurriedly turned on the computer on his desk, searched for a talk show, and then opened the latest episode.
This is a talk show about music, and the content of the program is relatively short.
The main attraction is that each episode of the show will invite some singers and some famous music critics to make some comments on some recent hits.
The more pertinent and true the evaluation, the more effective it will be.
However, the popularity of this kind of talk show has always been relatively low.
However, in the latest episode of the program, the number of broadcasts exploded directly.
Because the person who appeared on the show was Zhao Mo!
When the host asked: "Zhao Mo, what do you think of the recent popularity of "Milk Tea Taste" all over the Internet?" ”
Zhao Mo pondered for a while and said with a smile:
"Ren Zhi is my senior, and I have to say that he is really a talent in arrangement and production.
Take the arrangement of the song "Taste of Milk Tea" as an example, it is very close-up with him, and the chords are very beautiful, especially the one in the chorus part that is half minus seven, which is particularly tickling......"
Zhao Mo smiled kindly, and fully affirmed Ren Zhi's arrangement, thinking that he would take care of the identity of his predecessors and dare not make a true evaluation......
However, then, Zhao Mo put away his smile, changed his words, and his tone gradually became serious:
However, I personally think that the lyrics of "The Taste of Milk Tea" are too vulgar...... Well, it does have to be described by the word 'vulgar', and with the arrangement, what comes to you is the element of the Internet hit song......"
Hearing this, the host made a shocked look, and seemed surprised that Zhao Mo actually criticized without reservation, and he said it so seriously.
The host then asked curiously:
"Zhao Mo, if this song is really as bad as you said, then can it be considered that Ren Zhi is now exhausted?"
Zhao Mo shook his head and said:
"No, Ren Zhi is very talented now, and I believe that this song was also intentional by him."
"Oh?" The host pretended to be puzzled.
Zhao Mo continued:
"Now many singers, especially original singers, have walked into a misunderstanding.
In the era when the Internet is so developed, especially on short video platforms, watching one after another popular online songs, the original professional singers in the music world are also excited.
When they're writing songs, they have doubts.
Will so many listeners be able to understand the song? Is it possible to make money from this small segment of the audience? With such a painstaking effort to write a song, I feel that it is better to write an Internet celebrity song casually, which can not only become popular on the Internet, but also make money.
Once singers have this kind of mind, it is difficult to create with their hearts. ”
When Zhao Mo said this, his expression was very serious, and while expressing his opinions, he could already see his serious attitude without smiling.
The host couldn't help but nod his head, and said thoughtfully:
"Hmm...... I now finally understand what you said before you posted a wave blog - creators should break through upwards, not backwards compatibility. ”
At the end of the show.
Zhao Mo looked at the camera, and there seemed to be some kind of emotion hidden in his deep eyes.
It seems to be a little sad, and it seems to be a little unwilling.
Then, he said something particularly contagious:
"As a creator, I feel the same way. If it's for life, that's fine, but you must keep your sanity, and if you can, try to work hard for a better work, because once you sink, it's hard to extricate yourself...... In the future of the Chinese music scene, I hope we can work together to achieve glory together! ”
……
After watching this interview video, Ren Zhi and his agent exploded directly.
"This Zhao Mo is a fool, I recruited him to provoke him!"
Ren Zhi was extremely angry, and even burst out foul language.
But he could only rely on anger to cover up the panic and weakness in his heart.
Because the words Zhao Mo said just broke his psychological defense.
The agent was surprised by Limak, calmed down, and said calmly:
"Ren Zhi, you prepare, and then I will notify the team immediately, and we will immediately carry out public relations."
He knows very well what kind of consequences Zhao Mo's words on the talk show will bring.
He expected that "The Taste of Milk Tea" would be questioned, but it didn't come so quickly.
originally thought that he was holding down the major music media and music critics, but who knew that Zhao Mo suddenly came out and criticized him.
Everyone is in the entertainment industry, even if other singers see that "Milk Tea Taste" is shoddy, they will not say a word of gossip.
Is Zhao Mo really not afraid of offending people by doing this?
"Okay."
Ren Zhi gritted his teeth, nodded, and obeyed the agent's arrangement.
Ever since he put down his dignity to write this song, there has been no way back.
After Ren Zhi left, the agent made a phone call and ordered solemnly:
"I want you to put down all your work now, immediately organize a large number of water armies, and attack Zhao Mo for the sake of popularity, and do not hesitate to win attention by belittling his peers......"
The top priority now is to get the team to cooperate with Ren Zhi in public relations.
But just public relations is not enough, but also to fight back against Zhao Mo.
He wants Zhao Mo to know that his side is not easy to mess with, and he wants Zhao Mo to shut his unobstructed mouth!
——
ps: Typos are changed first and then corrected.