Chapter 76: An article to revive the Shixian Tai Liquor Group!

Meanwhile.

In the chairman's office of Shixian Taibai Liquor, there was silence at this time.

"Are you really going to file for bankruptcy?"

The executive director on the side hesitated for a long time, but still asked.

Chairman Chen, who was sitting in the hand seat, looked at the newspaper in front of him, and his smile became more and more bitter.

Just look at the headline in the newspaper, there are these big words.

[Another wine in Yucheng has "fallen", with an annual sales of one billion, and no one in the mountain city drinks! 】

Looking at the logo of his own Shixian Taibai liquor under the title, Chairman Chen's eyes became more and more bitter.

Their wine is not bad.

In terms of wine-making skills, they originally purchased the cellar mud and mother grains of the winery with a history of more than 400 years, combined with the ancient wine-making techniques inherited from the Tang Dynasty, and rebuilt the most complete wine-making workshop at that time.

In terms of volume, Shixian Taibai Liquor is mainly engaged in the production of strong aromatic liquor, and was once one of the top 20 liquor enterprises in China, and it is also a leading enterprise in the liquor industry in Yucheng.

It's a pity that no matter how good their wine is and how famous their reputation is, they are only famous among insiders.

Looking at the headlines in the newspaper, Chairman Chen remembered the last effort they had made a few days ago.

The last money on the account was invested in comprehensive marketing, both offline and online.

He even personally participated in offline publicity.

But when interviewed passers-by asked about their impressions of Shixian Taibaijiu, what did the passer-by say?

"Is there any wine?"

"I've never heard of this name!"

"No thanks, no buy, no buy, no ......"

"Thank you for the invitation, I haven't heard of it, I'm in a hurry to ......"

Listening to the answers of so many random live audiences, Chairman Chen's heart cooled even more.

Shancheng's well-known trademark brand for more than 90 years seems to have been completely shattered at this moment.

Offline marketing can almost be regarded as a granular uncollected.

Chairman Chen can only look at online marketing as his last hope.

Sprinkled a lot of hair. Grandpa, I have thought of all the ways I can think of, and I have used all the relationships that can be used.

Even one-on-one advertorials. Marketing is sent to confirm one by one and then send it to major bloggers.

The major bloggers also patted their chests one by one to assure that there must be no problem.

But just after they had tried everything possible, when he was waiting for online marketing to fully drive sales, he heard a thunderbolt from the sky that sales were declining!

The trembling voices of the people in the business department at that time seemed to be vivid.

Chairman ...... Our sales have declined, and it is said that some people still wonder if we are fake..."

Fake wine?!

Chairman Chen's lips turned white for a moment, and the light in his eyes seemed to be shattered.

How could it be fake?

Shixian Taibaijiu, every link is strictly in accordance with the top industry standards.

There's no way he's going to lose his family's golden signboard!

Is there a water army arranged for the family?

Or is there a misunderstanding?

Trying to save the last hope for all kinds of reasons, Chairman Chen himself opened the advertorial comment areas of major bloggers one by one.

The comments were more like swords poking directly into his heart.

"What kind of wine is this, I've never heard the name, it can't be a three-no product, right?"

"I feel like a micro-business brand ......"

"I also brought the words Shixian Taibai, which looked earthy and vulgar!"

"Take it out and give it as a gift, but you can't take it, drink it yourself, and you will lose your appetite when you hear the name..."

"I think it's a fake ......"

"Fake wine?! Oh my God, I bought it a few days ago, I immediately went to return it and asked my friends not to buy it......"

That night, Chairman Chen didn't sleep all night.

He read all the comments under the self-media bloggers he cooperated with, one by one.

By the time dawn his eyes were bloodshot, the residual light in his eyes seemed to have dimmed completely.

"Chairman, shall we file for bankruptcy?"

Just when Chairman Chen was in a trance, the CEO on the side asked again.

Go belly up?!

Chairman Chen's eyes were full of gloom.

He didn't want to do anything in his heart.

But when it came to the end, he was also helpless.

The pen lid next to the bankruptcy agreement has not been opened for a long time.

The CEO on the side sighed and said on the side.

"Mr. Chen, I'm afraid we won't be able to return to heaven now, unless we ......"

At the end of the sentence, the CEO swallowed back.

And Chairman Chen on the other side clearly understood what he meant.

Yes, the sales performance of Shixian Taibai liquor is getting lower and lower, and now it is almost to the point where it can't be sold in stock.

Unless a miracle happens...

But thinking of a miracle, the last smile squeezed out of the corner of Chairman Chen's mouth was almost unbearable.

That's it.

What miracles are there in reality?

He coughed, picked up the pen and was about to officially sign when the business manager suddenly rushed into the conference room.

"Chairman! There's something big going on....."

Seeing the business manager's panicked appearance, Chairman Chen immediately frowned.

Now is the time when the senior management of the enterprise group is in a meeting, why does the business manager come over at this time?

Just when he was about to open his mouth to let the business manager go out first, the business manager was already out of breath and spoke.

"Our Shixian Taibai liquor is actually sold out online! Several wines have been sold out! ”

As soon as these words came out, Chairman Chen's words that he originally wanted to scold the business manager suddenly blocked his throat.

Sold out?

Sellout?

Can these two words be related to your own company?

When is it all and the business manager is still joking?!

Just when Chairman Chen wanted to lose his temper, he saw that the business manager had already raised his mobile phone.

Chairman Chen was impressed by the first few fine wines in his flagship store on the mobile page.

At this time, the words "sold out" were clearly written.

Seeing this, Chairman Chen was completely stunned.

"What's going on?"

I listened to the business manager hurriedly explain.

"I heard that an anchor said an article "If there is no Li Bai", this has brought all Li Bai-related brands to fire!"

As soon as he finished saying this, the business manager's voice became even more excited.

"Now our Shixian Taibai liquor is also on fire, and netizens say that they want to support their own brand!"

As if realizing how important this news was, the business manager's last sentence was even louder.

"Mr. Chen, our company doesn't need to file for bankruptcy!"

The last sentence rang directly in Chairman Chen's ears.

After reacting for a long time, he only felt that his eyes were a little moist.

Did a miracle really happen?!

Yes, if it is sold out, it is equivalent to the company has another cash flow!

And this cash flow is the company's lifesaver at this time!

At this moment, the office that had been quiet for a long time suddenly sounded with tears of joy.

"The chairman is so good, our company has been saved!"

"yes, we don't need to file for bankruptcy anymore!"

"Our company is back!"