The next day, New Year's Day, the streets are lit up and lively, and major companies, units, schools, etc. are on holiday for three days, except for some unlucky people who have been caught?

Sun Xian came to the unit with a sigh, when can there be eight hours a day and weekends? It is best to keep the holidays in line with the legal dates in Japan.

At this time, the door opened, and my colleague Li Xin also walked in, scolding as he walked:

"Stupid manager, let Lao Tzu come on duty on New Year's Day, and your immortal board will be on the day!"

Then I saw Sun Xian, "Are you so unlucky?" Now I feel a little better, it turns out that I am not alone. ”

Sun Xian smiled reluctantly, he is different from Li Xin, he is comfortable and tight alone, but he can't even accompany his girlfriend.

Li Xin didn't care, he just pulled up a chair and sat over and asked curiously:

"Eh, what happened to yesterday's premiere, I see that today's entertainment newspaper is full, that Chu Xuan really confessed in public?"

Sun Xian was a little annoyed in his heart, not because of disgust, he felt that things were caused by Chu Xuan, so he said casually: "The scene is okay, I left in advance, and I didn't watch the movie, I guess it's average." ”

Li Xin thought about it, then turned on the computer at his workstation and found the entertainment film and television section on Tianya, and suddenly several of the highest moderators appeared in front of him.

[Chu Xuan's romantic confession, Gao Yuanyuan is excited to ask for a kiss! ] 】

["The Man Who Planted the Stars" is really good-looking, it's too warm, Chu Xuan is not a little white face! ] 】

[After a long time, Chu Xuanyuan boldly loves! ] 】

[There are successors to domestic directors, Chu Xuan is talented! ] 】

Li Xin looked at the first floor, and indeed many people on the scene left messages, and their curiosity was even greater, so they sent an invitation to Sun Xian:

"I will get off work much earlier today, let's watch a movie together, most of the comments from water friends are actually quite good, that is Zhou Zhiruo, I thought Chu Xuan would be sprayed to death!"

Sun Xian was in no mood and didn't want to agree, so why did the two men watch a movie together? Do you still have to eat and sleep together at night? I'm sure I'll accompany my girlfriend after work, and he still has to think about how to coax it!

It's just that at this time, there was a coughing sound from the small QQ icon on his computer, and after he clicked on it, he found that Chen Rong had sent a message, "My girlfriend has something to do with me at night, you can deal with it yourself, don't use it to find me." ’

Sun Xian was immediately stunned, so he quickly answered a line of inquiry, but when he wanted to click Enter, he hesitated, and finally deleted them one by one, and responded with a complicated mood. ’

But he was not reconciled, and continued to reply: "If there is something I can help. ’

But after a while, Chen Rong replied to the message, and indeed directly refused, 'No need, bye~'

"Tell me, do you want to go?"

Li Xin asked again.

Sun Xian exhaled and thought smoothly, in fact, he was also very curious, after all, Chu Xuan's pants were about to be taken off that day, but he was pulled away by Chen Rong It was really uncomfortable, just give yourself a holiday today, I just hope that the director of the silver gun candle head is really capable, he also likes Zhou Zhiruo, but it is just a simple body powder, he also likes the sexy Fan Xiaopang, the naïve Wang Yuyan and the smart Brother Xun.

"Okay, one piece."

…

…

"Eh, Chao, have you been to the roadshow, I'm still a little nervous, I've been taken away by Director Chu for the first time now, and it's worth laughing happily in the future."

Huang Bo and the others took the lead in coming to Xingchen's office, and then they automatically chatted to the sky.

Deng Chao just touched the office chair and said longingly: "Bo, sooner or later there will be a place for me here, I can feel it calling me, so... Can you lend me some money? ”

Huang Bo said angrily: "Okay, don't you know what my family background is?" I won't break the contract for you if I sell me, and you have a much better image than me, I haven't had any work for two months, that's all, I want to sell myself to Xingchen, Director Chu doesn't want me..."

"What are you anxious about, you will be the first brother of the company in two days, what about Lao Chu, haven't you come yet?"

Ning Hao and the others also arrived, he was not worried at all, but was full of confidence, but after asking, he responded to himself:

"Oh yes, I'm stupid, since ancient times, kings didn't reign early, gentle countryman, I understand, I understand."

Xing Aina rolled her eyes, "Don't slander, Yuanyuan and I chatted yesterday, she is fine at home, and Lao Chu is in the orphanage." ”

"Won't it work during the day?"

But Ning Hao didn't say this.

Zhou Lin didn't respond, and just wanted to take out the phone and ask, when Chu Xuan and Gao Yuanyuan came in holding hands.

"Good afternoon, everyone, it's early."

As soon as Chu Xuan finished speaking, he noticed that everyone's expressions were a little wrong, so he asked:

"Why do you all see me like that? Do I have flowers on my face? ”

Ning Hao smiled and said perfunctorily:

"Oh, nothing, we're talking about the afternoon."

Chu Xuan didn't care, and after helping Gao Yuanyuan pull out the chair, he said: "It's very simple, today we will go through the major movie theaters in the capital together, and tomorrow we will start to divide them into batches, such as the leading actors with supporting roles, Lao Zhou and Ning Hao, me and Yuanyuan and the like, there are mainly three regions, one is the ticket warehouse places such as Beijing and Yangcheng, the second is the Sichuan-Chongqing region, and the third is Hubei Province." ”

Zhou Lin understood what this meant and continued to add, "Then Xiao Nezha can go to Sichuan and Chongqing, Deng Dynasty is mainly Hubei Province, and Huang Bo and they can go to a few major first-tier cities." ”

"That's pretty much it, I'll just meet you according to the situation, the next half a month will be more tiring, I can understand the itinerary, if the box office goes well, Ah Chao's heart will not be less red envelopes, as long as I can do it, I will never cheat people."

Chu Xuan's words made Deng Chao still embarrassed, "What's the matter, the eldest brother is naturally very good to me, if the eldest brother has more money, it would be even better, I am very hard to wander outside." ”

Chu Xuan smiled and took the itinerary handed over by Zhou Lin, looked at it and said:

"Okay, wait for Tongtong and Shan Chen, let's get ready, let's go to the Beijing Cinema first."

It's been 04 years, but at present, there are two main ways of publicity after the movie is released, one is traditional paper media, TV stations, bus broadcasting stations, shopping mall banners, etc., and the other is to be on various TV programs, such as various interviews and variety channels.

Of course, the traditional way of publicity is easy to be criticized, and it is okay to have more energy at least for more than a week after the release, but the same backlash is also scary, "Wu Ji" is a bloody example, but the company doesn't care about these, the injured ones are the crew and actors, and the tickets are earned.

Roadshows and the Internet are two things that have been overlooked, and the key is that they are still very important, especially face-to-face roadshows.

The most important thing that affects the reputation of the movie is to get the recognition of passers-by, otherwise fans or the media will just laugh no matter how good they blow, just like in the era of traffic in later generations, the majority of passers-by will pay attention to what is the top today, who will be against the sky tomorrow, and which one will be in contact with the endorsement of high-luxury blue blood?

And the play of capital is diametrically opposed to today, first go to become famous through various hype and publicity, and then say, if the acting skills are not good, you will sing skills, if you can't sing skills, you will be good-looking, if you are not good-looking, you will be able to set up a person, and if you can't set a person, you can look at the backstage, there is always a point that can be blown, and there is always a group of young people who can be pulled.

In addition, the entertainment industry and capital are natural allies, no matter what they do, anyway, the left hand is down to the right hand, and they can provide one-stop service to complete a perfect closed loop of production, creation, publicity, and release.

And then there are all kinds of endorsements, in the era of capital, a high-luxury blue blood is worth two good dramas, because this is a way to directly improve the coffee position, otherwise there is no argument to compete for a second and three times, because whoever is in the c position will get more opportunities, and this is what the capital recognizes.

After these are available, there will naturally be a large number of scripts sent over, of course, there are good and bad, more garbage, but it doesn't matter, anyway, the price has reached the sky at this time, so I started to harvest leeks, which can last for a few years, and if I can't hold on, I will go to the next batch, so there are all kinds of black materials to block the back of the pout, and a large part of it is done by the popular students themselves, for fear of affecting their status and interests.

But no matter when, a good movie is destined to be passed on by word of mouth, there is no doubt about that! Because there has always been a shortage of high-quality projects in China!

Therefore, the importance of the roadshow is reflected, it can shorten the distance between the public, so as to improve the impression score.

Dapeng's "Sewing Machine Band" is one of the representatives, the roadshow is really desperate, if it weren't for the last movie "Pancake Man" was too bad, the box office should be better.