For Gao Yuan, reputation is as valuable as money. It doesn't matter how much you spend, as long as you can earn more.

Increasing revenue and reducing expenditure is always the basic choice of asset management.

How do I get reputation quickly? On the one hand, it is to win more games and expand the influence of yourself and your team; On the other hand, it's hype.

The hype is easy to say, just shameless! But it's really hard to do. Gao Yuan is not a traffic star, so if he makes a scandal casually, he can search for it. Besides, he is now the coach of Taishan Club's overseas youth training program, and he has to take into account the face of the club and the image of Chinese footballers.

What's more, he is the leading big brother of the teenagers in the two countries, so he has to be a good example, right?

If it's still as casual as before, what do the players think? What does the outside world think? What do the chickens, ducks and geese in the village think?

So, despite being tired and tired, you still have to pretend.

b has to pretend, and the prestige value has to be wanted. As for how to hype, it's a technical job.

Gao Yuan came to Yan Ruyu's office, as casual as going to his own office, made himself a cup of coffee, sat on the sofa with a big grin, and asked, "How is the broadcast rights talked?"

"Still talking, the Brazilians are outrageously slow in efficiency!" Yan Ruyu complained.

"However, there are almost eyebrows, but there is still a bit of controversy in the details" Director Yan's work ability still has nothing to say.

"Hurry up and talk about it, even if it costs a little more. It's really not good, let Marquez come forward, he is the head of the land, and he is familiar with everyone. Gao Yuan said.

"It's not the club's job, it's just our company's business, and it's not good to have Márquez involved?" Yan Ruyu asked worriedly.

"It's okay, this old guy owes me an adult!" It doesn't matter if it's lofty.

Yan Ruyu wrote it down carefully, and the original cold royal sister is now obedient like a little secretary.

Gao Yuan picked up the phone, found Gao Fushuai's phone and dialed it.

When the phone was connected, loud music came from the other end of the earpiece.

After a while, the voice was quiet, and it should be Gao Fushuai who hid in a quiet place and picked up the phone.

"Brother Yuan, why did you call at this point, do you know what time it is here?"

Gao Yuan glanced out the window, the morning sun was dazzling. Only then did I remember that there was an 11-hour time difference between the other end of the phone and myself. However, Gao Yuan still scolded:

"What time are you still out there!"

Gao Fushuai shouted and hit the sky: "Brother Yuan, you have to speak with your conscience!" Who am I still eating and drinking and singing and playing outside so late? Isn't it for the dog you gave me to work? I'm a rich second generation and I'm about to become a third escort! ”

"Less nonsense, how are you talking over there?"

"It's basically about to be won. On the side of online media, several online live broadcast platforms have already made offers. The price of the K ball is very good. ”

"Don't go to small live broadcast platforms, if you want to talk, talk to big platforms such as pp sports and Tencent sports."

"We have also had in-depth contact with big platforms, but their prices are lower than those of small platforms such as K-ball, and they want exclusive broadcast rights on the Internet and new media."

"You can give them, as long as the price is not outrageously low, and ensure that our company's distribution and broadcasting rights are profitable. What about TV rights? ”

"Tonight I am accompanying a person in charge of CCTV. Damn, these sanctimonious guys pretended to be at the beginning, played with a straight face, and began to call them brothers and sisters after a few glasses of Moutai, and when they brought them to sing after drinking, they actually called themselves Xiao Zhang! It shouldn't be difficult to take them down, but there is a big difference in price, and we have to talk about it again. ”

"There's no time. In this way, give them one broadcast for free, and this week's game between Team DB and Santos will be broadcast for free to them, and we will talk about it according to the effect. Whether it is the Internet, new media or TV, don't sign the broadcast rights for the whole season, sign in stages, the price of the first few games can be appropriately reduced, and when the word of mouth is out and the attention of public opinion comes up, it will be a seller's market, let's slaughter them again! ”

"Give them free? Isn't it too cheap for them? Gao Fushuai was puzzled.

"It doesn't matter, it's better to look at the scenery, and when the market opens, they will have to cry and shout for Dad! In order to be a father for a long time in the future, it is nothing to swallow your anger and pretend to be a grandson for a few days! ”

After hanging up the phone, Gao Yuan found that Yan Ruyuxing's eyes were wide open, and a pair of wonderful eyes were staring at him.

"Before, you were empty-handed white wolf, but now you want to take such a risk, I am also a shareholder of the company, I am against it!"

"Objections are invalid!" Gao Yuan retorted nonchalantly.

"Do you know what you're doing?!" Yan Ruyu said urgently.

"I know, everything was done according to my plan. While negotiating with the São Paulo Football Federation for TV rights, it also distributes to domestic broadcast platforms. Isn't it a good business for us to make the difference? ”

"However, you haven't completely won the broadcast rights yet!"

"Didn't you say fast? Anyway, Gao Fushuai and I have already agreed that this week's game will be broadcast live, and if you can't get the broadcast rights and make an appointment, that's your problem. Takato grinned and threw the ball back with a backhand.

"You" Yan Ruyu almost fainted. "If we are in a hurry to sign a contract, we will have to pay more price!"

"If the return is big enough, then the effort is nothing! You didn't find the right way, I went to Marquez for help, this old guy is very well-connected in the São Paulo football circle, as far as I know, the secretary general of the São Paulo State Football Federation and he used to be teammates of the youth team, the relationship is very iron, spend more public relations funds, the biggest advantage of Brazilians is to take money to do things! I promise, as long as the meaning is in place, the efficiency of the Brazilians will also be improved! ”

Yan Ruyu's beautiful eyes flickered, and she couldn't see through this young man more and more.

"However, you just said that you want to broadcast it to CCTV for free, and the price in the early stage will be very low. We are not a charity company, why should we lose money and make money! Yan Ruyu raised objections from another angle.

"You just say we don't have enough money in our accounts to do this, right?" Gao Yuan asked rhetorically.

"Last quarter's statement, I just reviewed, can be, but ·····"

"If it's enough, it's enough! I'm just losing money and making money, as long as the shouting is loud enough and attracts enough attention, the business will be profitable, this is not a long-term investment, the São Paulo State Championship is only a little more than 4 months away, and when it comes to the playoffs in April, you just wait to count the money! ”

"I know you're trying to attract audiences by word of mouth, but only if the results of the DB mixed team can't be bad, and a few good enough Chinese players must emerge! The publicity also has to keep up, and the São Paulo tournament has to be packaged and promoted... These uncertainties are too much! Yan Ruyu frowned slightly, and folded her fingers to put the difficulties in front of Gao Yuan one by one.

"You don't believe me?" Gao Yuan suddenly propped his hands on the desk and stared at Yan Ruyu.

The two were very close, Yan Ruyu felt Gao Yuan's direct gaze, and could even feel his breathing, but he suddenly felt a little at a loss.

For some reason, the momentum on this man seems to be getting stronger and stronger.

"I ····· Letter"

Gao Yuan smiled slightly, "All the problems you said, in the final analysis, there is only one point, that is, you must get good results!" In football clubs, results are the hard indicator, and the most important point, I am responsible! ”

For some reason, hearing the categorical words "I am responsible", Yan Ruyu's heart seemed to be much more stable.

Yes, isn't the reason why I joined the company just to accompany him to witness the scenery along the way? He's not afraid, I'm afraid of anything!

In this game, I gambled with him!

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