Fang Lang glanced at Anderson, who was still struggling to write, and then at his younger brother who was thinking seriously.

After coughing lightly twice, he said:

"I have a big plan for the TV show.

I don't know if you know anything about sporting events? ”

Hearing Fang Lang say that he had a big plan, Anderson immediately looked up at Fang Lang.

Fang Tao on the side was also stunned when he heard this.

"Of course, when I was in the United States, I would often bring my family to watch American football games, and it was really exciting!

Yes! I understand.

Boss, do you want to broadcast this kind of sports competition? ”

After listening to Anderson's words, Fang Tao said puzzledly:

"American football? Is there any difference between American football and soccer? ”

Anderson seemed to become very excited when he heard this topic, and hurriedly explained:

"Of course it's different, American football is actually rugby, you can touch the ball with your hands.

The game is played on a turn-based scrum of the offensive and defensive lines, and each attack is counted as a rendezvous, with no running restrictions.

Compared to football, there is more emphasis on team assistance and physical contact confrontation.

Everyone is wearing tight protective gear and engaging in fierce physical confrontation.

Very visible. ”

Fang Tao is obviously not a young man who loves sports, so he did not have much interest in Anderson's words.

However, he is well aware of what sports are most popular in Brazil.

Therefore, he said without hesitation:

"But in Brazil, everybody plays football!"

Anderson choked on these words.

Seeing this, Fang Lang laughed and said:

"Hahaha....... Anderson was right, I really wanted to show sports on TV.

And the point is the football game that Fang Tao just mentioned.

Football is very popular in Brazil, or in the whole of South America.

In the Copa America tournament held in Chile in January this year, we only finished runners-up.

But it has also aroused the enthusiastic attention of the Brazilian public.

I believe that if we can get people to watch football matches on TV, we will get a huge audience. ”

Anderson nodded, believing that this kind of sports competition could indeed attract a lot of spectators.

After all, the United States already has a successful experience.

But he was still a little puzzled:

"It's a great idea to play football, but it doesn't seem like a particularly big plan, does it?"

Fang Tao also thinks that it is just a football game, which is at most a TV show.

It doesn't seem to have much to do with the big plan that Fang Lang said.

Fang Lang looked at the puzzled expressions of the two and smiled:

"It's not a big plan to just play football.

What I want to do is to organise a national football league and compete for the Champions Cup every year.

And our TV station directly broadcast the whole process. ”

Fang Tao is a Brazilian who grew up in São Paulo, although he is not the kind of person who loves sports.

But there is still a certain understanding of football in Brazil.

looked at his brother with some surprise and said:

"National League?

But now it seems that only São Paulo and Rio de Janeiro have their own football leagues.

Other regions do not have professional football clubs because of their economic underdevelopment.

Wouldn't this so-called national league not be easy to achieve? ”

In fact, in 1888 Brazil's first football club, São Paulo FC, was founded.

This club is also a proper giant in Brazilian football, and has produced a series of football superstars such as Kaka, Cafu, Ze Roberto, etc.

In 1901 the state of São Paulo established its own league, which was also the first football league in Brazil.

By 1906 the state of Rio de Janeiro had also established its own league.

However, Brazil's economic development is extremely uneven, and the two states of São Paulo and Rio de Janeiro, located on the southeast coast, account for almost 60% of the population of the whole of Brazil.

While the two states established their own leagues early, the other states simply did not.

Even the founding of the Brazilian Football Federation in 1914 and the entry of FIFA did not change that.

The history of the Brazilian league going its own way lasted for a long time, and it was not until 1959 that the first national competition, known as the "Brazilian Champions Cup", was held.

And Fang Lang's current plan is to advance this time.

"It is precisely because there are not many football clubs in other states that we have the opportunity to come forward and organize such a national league.

If this is done by our media company of Fangyuan Group.

Then we will go down in history. ”

No one knows better than Fang Lang how brilliant the future of Brazilian football will be.

Although Brazilian football has slowly begun to decline in later generations,

Even, Brazil's football league is not ranked among the top five leagues in world football.

But no one can ignore Brazil's influence on world football.

It's a pity that Fang Tao obviously can't understand Fang Lang's thoughts!

Because, Brazilian football in this period has not yet reached its later glory.

In the Copa America match, it has been catching up behind Uruguay and Argentina.

Of course, this also had something to do with Brazil's apartheid policy at the time.

Before 1930, Brazilian footballers were mostly white-born whites.

It wasn't until President Vargas came to power and segregation was lifted that non-white players from poor backgrounds were given the opportunity to play in professional leagues.

It is precisely because football is loved by people in Brazil as a national sport.

The strength and fighting spirit shown by the non-white players made the whites begin to accept the excellence of people of other colors, and also strengthened the recognition of Brazil by people of different colors.

Let Brazil's racial contradictions become less prominent.

Of course, Brazil's top brass is still predominantly white.

This is mainly influenced by the level of education.

Although primary education was free early in Brazil, there are still many non-whites who do not value the role of education.

Fang Tao still doesn't understand Fang Lang's statement, and if it is a different worker, he may not ask too much.

But he is Fang Lang's younger brother, and he will not have any scruples when he speaks.

So he didn't hesitate to express his doubts.

"But if we organize a Brazilian football league every year, it can increase our viewership.

But the investment required to organize a football league is a lot of investment!

Wouldn't that be a bit more than worth the cost? ”

Fang Lang smiled and said:

"Haha..... Tao'er, in the early stage of organizing a football league, we may indeed need to invest some money.

But who told you that the football league is a loss-making business and can't make money?

In fact, on the contrary, the more successfully a football league is organized, the more profitable it is.

Kick out our own TV revenues.

Holding a football match, the ticket revenue for each game, is quite considerable, and the more important the game, the higher the ticket price.

For the same game, the better the viewing position, the higher the ticket price.

In addition, if your club performs well, will there be a lot of fans, and will fans buy jerseys at your club, as well as some club merchandise products, will it generate revenue?

And when we hold the league, can we also make some special souvenirs and sell them to the fans to get profits?

Also, what brand of clothes the players wear, and what brand of shoes.

Is it also possible to talk to these brands about sponsorship, after all, these brands will appear on our TV at that time, this huge advertising effect.

I don't think no one will be tempted!

If not, we will set up our own clothing brand and use this platform to quickly open the market.

In addition, advertising around the venue where the tournament is held can also be sold for a lot of money.

Maybe when we organized the first and second leagues in the early stage, there would not be so many people sponsoring them.

But once our league is successful, it doesn't take long for a whole bunch of people waving money to come to the door looking for cooperation.

When the time comes, we'll even be able to put ads on the players' clothes.

Do you think this will lead to no money?

If that's what you think, there's no one running a football club to make a profit.

Do you think that the people who set up clubs really do it because they love football?

If a club is successful and there are some very good and well-known players in the team, these players are also very valuable.

Do you understand? ”

Hearing Fang Lang's popular science, Fang Tao was a little moved.

Although it is not yet known whether it is really profitable to set up a football club and hold a football league.

But he felt that with the current strength of Fangyuan Group, it was completely possible to establish a football club.

When the time comes, you can save a lot of advertising costs alone.

After all, he is in the media, so he is still very sensitive to advertising costs.

"That'...... Brother, should we also set up our own football club! ”

Looking at Fang Tao, who was a little eager to try, Fang Lang laughed.

He nodded with his hand and said:

"If you want to try it yourself, my brother will definitely support you.

However, I hope that we will get the football league thing right first.

Preferably, we can take the organizational rights of this football league into our hands.

Don't let us make a name for ourselves in the Brazilian football league, and as a result, we were picked by others.

Stealing our broadcasting rights.

Then our early investment can be regarded as a waste. ”

After listening to Fang Lang's thoughts, Anderson couldn't help but give a thumbs up and said:

"Boss, you're really generous!

For a TV show, he is ready to invest a lot of money to organize a national football league.

This is also a historical precedent! Terrible! Terrible!

In the future, if someone talks about the history of the Brazilian football league, it turns out that it is for a TV show.

I don't know how you will feel. ”

Looking at Anderson's admiring expression, Fang Lang couldn't help laughing.

I thought that if there was such a day, maybe my name would also leave a strong mark in the history of Brazilian football!

I just don't know how Chinese fans in later generations will feel when they know that the Brazilian football league is actually sponsored by a Chinese.

Thinking about it, I can't help but look forward to it.

It's a big white here!

"Hahaha....... Anderson, my goal is not just a TV show.

It's a football game now, and there will be other competitions in the future.

Finally, we're going to set up a dedicated sports channel. ”

When Anderson heard Fang Lang's words, he was shocked,

Obviously, I didn't expect that the ultimate goal of doing this was to set up a dedicated sports channel.

He had to express his admiration for Fang Lang's foresight.

Think about how many high-quality program ideas I have obtained from Fang Lang in just a few moments today.

If these ideas are brought to the United States, it is easy for a TV channel to take off and become a giant in the American media industry.

However, he remembered that Fang Lang had a plan to enter the American media industry.

Perhaps, this plan can be put on the agenda.