241 Western learning is the body, and middle school is for use
In fact, milk tea and coffee, Gao Yunong is just a sentence to mention his father.
Because of these two industries, he doesn't attach much importance to them.
And the industry he really values is his family's Baye burger.
In this life, his family has opened more than 100 chains of this burger restaurant.
This is still in decline, and this burger restaurant has opened more than 500 branches at its earliest peak.
Like Malatang, it is mainly concentrated in Beijing, Tianjin, Hebei, and provincial capital areas.
But later, because my father put the focus of his career on the milk tea chain store.
Coupled with his own unclear future planning and positioning of the burger restaurant, this led to the decline of the burger restaurant.
Looking at the Splatoon family, which started a few years earlier than them, they actually went public a few years ago.
At its peak, it opened more than 16,000 franchise stores in China, with an annual revenue of more than 200 million.
And his father is a hammer in the east and a stick in the west, and his career has no focus at all.
As a result, he obviously helped his father choose several good tracks, but he didn't make it to the finish line......
Of course, this can't all be blamed on Dad, after all, he doesn't have a high starting point.
In terms of business vision, it is lacking, plus it is in several tracks at the same time.
And because of the limitations of this diary, I can only make corresponding improvement tips according to the new content that appears.
There is no way to make long-term planning, which creates the problem that my father knows everything, but everything is not precise.
And this time, Gao Yunong wants to help his father build this burger restaurant well.
In the past month or so, he has communicated with Wang Yan a lot.
This guy himself is the editor of a food website, and he often goes out to explore the store, and he once wanted to start a burger restaurant.
So I know a lot about hamburgers, and Gao Yunong learned a lot about making hamburgers from him.
This time, I'm going to pass it all on to my dad.
[In addition, about that hamburger restaurant, I wanted you to contact some manufacturers who can make machinery and equipment]
[Customize special equipment, and at the same time find a suitable fried chicken supply channel, and then go to a burger restaurant that specializes in fried chicken]
[But this time, I think we might as well change our thinking, since the fried chicken supply channels and equipment are not easy to find]
[Let's try to make a burger joint that focuses on other types of burgers]
[Presumably you have eaten both Golden Arches and Kaifeng dishes, the main dish of Golden Arches is beef burger]
[But how to say it, although this beef burger is delicious, it is also expensive]
[The main thing is that it is expensive on this beef patty, after all, we are not a big country in animal husbandry, and the cost of breeding is high, and the price of beef is expensive]
[And enterprises like Golden Arches have their own complete logistics supply chain, so they can reduce control costs]
[But if our Yanguo enterprises want to learn their main beef burger, it will only die ugly]
[But beef burger, although we can't make it, we can make pork burger]
[It's not very difficult to use pork instead of beef, hamburger patties]
[And if you want to talk about playing with pork filling, we are our ancestors]
Gao Yunong talked about the product of beef burger substitution: pork burger!
In fact, this pork burger has long been a very popular product overseas.
It was first popular in Hong Kong and Taiwan in Asia, because it was under the jurisdiction of the Yin Kingdom in the early years, and the eating habits were greatly influenced by Europe and the United States.
However, at that time, the price of beef burgers was very expensive, and ordinary local people could not afford to consume them, so some people used pork instead of beef to make hamburgers.
Because of the high quality and low price, it was once popular.
But later, due to the improvement of the living standards of the local people, and the price of imported beef decreased.
In addition, the pork filling itself is more suitable for making various other Chinese delicacies, such as dumplings, chaos, pies, and so on.
There are so many Chinese delicacies that can replace pork burgers, so this kind of burger, after being popular for a while, disappeared.
Later, this burger was also popular in the country of southern sticks for a while.
At that time, the southern country was also facing the same situation, which was seriously influenced by European and American culture, and a large number of Western food poured in.
Then burgers also became popular, and then slowly spawned into a localized street product, pork burgers.
Because of its low price, it was once very popular.
Later, with the large import of rice beef, the price of beef fell, and this pork burger disappeared.
But in the street burger trucks of Nanbangguo, you can still occasionally see this kind of burger.
And Gao Yunong also got great inspiration after communicating and learning with Wang Yan.
Back then, it wasn't so easy to make a fried chicken burger.
For example, you need to have a special electric oven for fried chicken, you need to have a stable supply of broiler chickens, and you need to be able to get a lot of palm oil.
These are all big problems that restrict the development of local burger restaurants.
But if you make pork burgers, then you can get around all these problems?
For example, if you want to make pork patties, all you need is a meat grinder and a large iron plate for frying meatloaf.
Moreover, we Yanguo people are the ancestors of playing with pork filling, and this pork filling can be seasoned in advance.
It is completely possible to season the meatloaf according to the taste of our Yanguo people.
There is also the sauce of the hamburger, which can also be prepared according to the preferences of our Yanguo people.
As long as these two points are done well, then the pork burger they make is completely comparable to the beef burger of foreigners.
You must know that those beef burgers of foreign big-name chains, the beef patties in them, are not seasoned.
Their burgers are all seasoned with squeezed tomato sauce and mayonnaise.
So when you eat it, it's actually dry, and it doesn't necessarily meet the taste of our people.
But this time, let's open our minds and use Chinese techniques to season meatloaf and sauces.
And then with a Western-style bread crust, then this combination of Chinese and Western burgers was born?
This is pure Western learning for the body, middle school for use!
【…… This kind of burger is made, and it looks like a Western-style burger.
[But in terms of taste, it is more inclined to the taste of our Yanguo people......]
[This is definitely one, an innovation in the way of catering, if done well, it should be very popular]
[In addition, in the hamburger category, you can add more varieties]
[For example, this pork burger can be set as the main product, but high-end products, you can also have beef burgers]
[It's just that the patty of this beef burger is not stipulated by anyone, and it can't be mixed with pork, isn't it]
[We don't have a supply chain like an international giant, so we can innovate by ourselves]
[Beef burger patty, 51% beef, 49% pork]
[According to the provisions of the national food law, this is a beef burger]
Gao Yunong began to play word games again, exploiting loopholes, which was not uncommon in later generations.
Those so-called street beef burgers, in fact, their beef patties will be more or less mixed with a certain amount of pork.
Some even give you chicken in addition to pork.
Anyway, as long as the sauce has a strong enough flavor, you can't eat it.
Twenty years ago, no one would have seen such a commotion.
After all, for the common people of that era, it was good to have a good and inexpensive hamburger to eat.