Chapter 83: A dojo in a snail shell

"Breakfast should be delicious."

You must have seen and heard this countless times, and it is similar to "my mother made me wear autumn pants".

Eno roughly doubled, and the data showed that more than 60% of the country's people only eat breakfast 2-3 times a week; Especially young office workers, often convenience stores deal with it blindly, get busy with breakfast and lunch together, and would rather sleep late at night the next day when they are resting.

People who study and work in other places may only go back to their hometown during the holidays and holidays, and they will rush to the familiar breakfast shop for that taste of hometown.

Normal, Jiang Ambition said.

Because he was like this in his previous life.

It's not that he doesn't understand the urgency of breakfast, but this urgency is rarely expressed in daily life, and is often reflected in the time when he travels on business. As a non-professional gourmet, breakfast is the condensation of regional culture, why not immerse yourself in the experience?

The ancients said well: "Food and color, sex also." ”

Refreshments and old porridge are the tranquility of Yangcheng, hot dry noodles with sesame sauce are the "premature" of Jiangcheng, a bowl of shredded pork and rice noodles can find the happiness of Xingcheng, there are tofu brains everywhere, Weinan uses toon as an ingredient, and the toppings of Bingcheng are wild mushrooms, and its soul is different everywhere.

Counting, a hodgepodge of north and south...

It's really not old or young.

In his previous life, Eno was a slash young man who already had experience in food shooting, but this time he met fans in Chang'an, and he was inspired by emotion, and he could try to make micro-documentaries and short video programs, but it was not a temporary idea.

He has never lost his old job, and in addition to learning to write scripts in the last two months, he also pondered some new skills.

So while playing and shooting, the equipment brought is enough, planning, shooting to editing, the before, middle and late stages are rounded, one person is a team, and the combat effectiveness is unprecedentedly high.

Through practice, it has been found that sometimes going it alone is not only controllable in cost, but also hides many conveniences. For example, when the breakfast shop is busiest at 9 o'clock, you have to take a team of people to set up a few machines and put them there, which will definitely affect the business of the owner, because there are always customers who leave as soon as they see the machines.

Another example is the communication before shooting, in the face of individuals and production units, it is generally easier for people to let down their guard and get used to the lens quickly and naturally.

From Chang'an to Hanzhong, and then from Rongcheng to Leshan, Jiangye stops and stops, all the way from Qinzhou to Shudi and continues to the west, in the streets and alleys of the lively market, looking for the early morning thoughts that hook people's taste buds.

Forget about the Internet celebrity store, it doesn't matter if the environment is rough, clean things are the most important thing for taste, and those shops that don't need to be promoted are the places where locals really go early every morning.

……

On this day, I drove into Yunzhou Spring City, and received a call from Yao Xiao at the hotel at night, Jiang Ye Zhengli had accumulated materials at hand, in addition to the mixed liver soup shop inherited by Chang'an fan Li Xiaolong's family for three generations, pot stickers, hot noodles in Hanzhong, fat rice noodles in Rongcheng, and small pot rice noodles in Chuncheng......

He categorized them by region, continuously optimized and polished them in the later stage, and has completed the first few episodes of "Good Morning Hometown", each of which is about five minutes long.

"Cutting a video? Travelogue. ”

Yao Xiao asked casually.

“…… Rise. ”

Eno replied casually, it's okay to understand it this way.

[Just wake up early, and you can find your hometown.] 】

——It is a promotional slogan of the 100-episode food short documentary "Breakfast China" in the previous life, which is very moving; A total of three seasons have been broadcast, with a bumper harvest of word-of-mouth and traffic, and it has frequently been searched in Weibo, with a score of up to 9.1 on a certain petal.

Director Chen Xiaoqing and general consultant Shen Hongfei are the core figures of the "Tip of the Tongue" series, the founder of the track, and the creative team led by the chief director is from a variety show, and most of the young people in their twenties are in the team.

Therefore, in comparison, "Tip of the Tongue" is like a high-end and sumptuous banquet, and "Breakfast China" is more like home-cooked food, full of fireworks, warm and close to life.

In this time and space, its path to success is also worth referencing.

Although the cultural environment here is more diverse than in previous lives, the documentary industry is still a niche and unpopular, whether it is traditional media such as TV or online self-media, the ratings of related programs are quite tragic.

Don't talk about any phenomenal, except for some professionals who use love to generate electricity to maintain output, or pursue high-end art awards that no one knows about in China, the existence of this industry is basically negligible, and it can be summed up in four words - miserable to vague.

Specifically in the field of food, Eno had just purchased a kitchen machine for a while, and he studied it because of his interest, and he also browsed a lot of top-ranked works.

Some of the high and low music are like serious educational films, and they are still at the stage of the opening of the Banzheng broadcasting cavity "It's the XX season again, and the earth has generously bred ...", and the filming and eating can't arouse the audience's appetite at all, even if they are curious about knowledge, but they talk to the old gentleman as if they are hypnotic, how boring is that?

Some of them are too violent, and they have become sensational humanistic films, putting the cart before the horse, and the routine template is bitter and hateful... It's like some action movies with no plot on the hard drive, why do you want to do every step of the way, that is, no matter how much you like it, you want to find something new and change your taste after watching too much.

"And where is your next stop?"

Yao Xiao poured beans, chattered for a long time, and asked before hanging up the phone.

Jiang Ye logged in to his empty magic sound short video account while operating, and responded: "I'll go to Purple City tomorrow after breakfast, and I have to drive for more than four hours." ”

……

Registered an account and hasn't posted anything yet, he uploaded the first episode of "Good Morning Hometown" video in Moyin, clicked on the preview, and finally confirmed.

In the previous life, since the launch of the "Tip of the Tongue" series, food has become a "hit" in the documentary, and has been dug deep by countless film and television people; Here, it is still a "blue ocean" that needs to be developed and explored, and the market space is huge.

However, it is a progressive civilization in another time and space, and the theme of food, although it is not brilliant enough in the field of documentaries, there are many choices for subdivided variety shows such as "Late Night Canteen".

And Eno doesn't think that the audience lacks aesthetics and appreciation for documentaries, and really excellent works can be appreciated in simple terms.

Just like "Breakfast China", in addition to following the trend of combining short videos and documentaries, it boldly tries in the form of micro-documentaries, adding elements of variety shows and strong interaction, which is also an important reason why it is widely loved by young people, and the number of broadcasts and topics has exceeded 100 million several times.

The short five-minute film is like making a dojo in a snail shell, the simpler the more difficult it is.

Every photographer has his own shooting technique and lens language, and although there have been successful cases before, Eno has not completely copied them.

In terms of food, he only focuses on the uniqueness, some focus on the processing process of the ingredients, and some express its wonderful flavor through the reactions of diners, without making any fuss or talking about it in generalities.

The shaping of the characters, not sensational, not miserable, busy and leisurely are part of daily life, can be happy in suffering, and convey the perseverance and attachment in firewood, rice, oil and salt, which is ideal.

In the final work, his tone is more earthy and casual, including the copywriting, post-transitions and sound effects, all of which have been appropriately adjusted.

The essence of "Good Morning Hometown", which condenses the food and stories, he doesn't care about it after setting the release time, the first few videos are purely a test of the water, and what is the follow-up reaction of the market, there are expectations but no pressure.

In the previous life, "Tip of the Tongue" was all accumulated steadily, and when the first part was not publicized and lacked funds, and the opening ratings were miserable, it slowly reached the peak of the ratings in the second part by relying on its own quality and reputation.

……

At eight o'clock in the morning the next morning, Eno ate beautiful rice noodles in the small pot nearby, and took a few sets of shots on the spot.

Yunzhou is like spring all year round, and the scenery is picturesque.

On the way to Purple City, he hummed the peerless classic "California Guest House", and finally experienced a little fun of driving.

This trip to the west is actually an in-depth tour that is Jiangye's consistent style. I used to come to "Dali Funia", and some travelers in my previous life said that the best times there have passed.

Fenghua Snow Moon City, which once provided shelter for hippies who lacked bags but were incomparably energetic, wanted to visit it again and stay longer.

Who knows that the mind full of romantic fantasies has not had time to diverge before it is ruthlessly punctured by reality, the fun of driving soon becomes the excitement of driving, the mountain road leading to the ancient city of Nanzhao eighteen bends, so narrow that if someone on the other side of the road is driving head-on, then one of them must reverse to give way to barely pass...

Metamorphosis, what's the situation?

You must know that in the previous life, Xizhou and Shaxi Ancient Town, some homestays can even beat five-star hotels...

Jiang Ye's curiosity is great, and for the first time in time, he has questions about the geography and terrain, anyway, he doesn't have any strategies, and he doesn't have a high reaction, there is also a psychological effect, let it be!

Maybe another village.

He followed the post road, concentrating, and the song was not humming, and the mountain road was very steep, and there was a cliff next to it.

But if you don't say that this person's heart is wider than the Yangtze River, and he seems to see a few tents with spiky roofs in the distance, is it possible that there is a camp?

Yes, it's a paradise for hikers!

Holding the magic of a corner of the valley alone, Jiang Ye couldn't help but hook the corners of his mouth, and said in his heart that Yao Xiao would talk about whose driving skills were good, and he had to be responsible.

However, it was only a few seconds after stealing the fun, and the dawn was ahead-

Jiang Ye never imagined that he would be on the bar with a young girl of the Bai tribe and two howling lambs next?

Coincidentally, there is no book, and at the same time, the first episode of "Good Morning Hometown" released by him in the morning, [Head Li Xiaolong] After several rounds of algorithm recommendations on the Moyin short video platform, the influence of the haggis soup shop and the name "Beiwang" is also gradually fermenting.

……

[Chief Director: Beiwang]

【General Planner: Beiwang】

[Camera/Sound/Producer: Beiwang]

Thousands of miles away, someone doesn't need to see the subtitle introduction at the end of this video, just by posting the account nickname, they can know who is behind it at a glance-

"Eno, speak on the tuba."

Of course, this is just the inner subconscious of the stunned magic sound food anchor Xia Xingzhu, who will not be aware at the moment.

The only thing she realized was the account that had rewarded her in the live broadcast room, the public enemy of the live broadcast room who had secretly enjoyed her heart for a moment......

[Jiang Xiaobei] VS [Beiwang]

Brother, wouldn't it be too casual?

Really knelt for the big guy...

If it's not him, who else will there be!

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PS: Both names of "Tip of the Tongue" have been changed.

In order not to be 4, you can only cut off one route.,I've tried it in the comments, and it won't be displayed directly.,Maybe it's back to normal in two days.,There's a chance to write the plot in the future.。