"Breaking records on the first day of release, why is EXO so popular with students?"

"The Divine Comedy "Roar" swept the peninsula ballad world, and the songwriter n is comparable to GD!"

"Breaking the sales ceiling, the record of one million sales for the first time in 12 years is just around the corner."

"Why is "Roar" so trendy? Take you to talk about the one-shot shooting ......"

On August 5th, the day the album was released, there were many websites that made people want to click on these headlines.

This time, the huge shock brought by EXO's jaw-dropping and terrifying sales has already taken the entire peninsula music community by surprise.

Since 2001, due to the rise of online song downloads, physical albums have gradually declined, and sales have been declining year by year.

Since the solo singer Kim Modeling's seventh album exceeded one million sales in 01, there has not been a million albums in the past twelve years, not even 700,000.

Even if it is TVXQ and SJ, the top combination of a period of time, their single physical sales limit is about 500,000 copies, and they can't break through this shackle.

500,000 copies, which is now the ceiling of Peninsula artist sales.

And what these two senior boy groups have not done, EXO, which has just debuted for more than a year, did it on the first day of releasing the reissued album with a regular album.

In addition to amazing countless people, this inevitably took a look at EXO and improved a considerable perception, but also brought great shock to the industry.

…………

"PDnim, or we will use EXO's one-shot approach to shoot the MV next time we come back, their MV is really good, we all think it's very handsome."

In the music room of the JYP company building, four members of MissA and Lee Seon-mi of WG are chatting with Park Jin-young.

WG's Xuanmei's solo is scheduled for August 22nd, and all the preparations are ready, and at this time, Park Jin-young and these female artists are chatting about this return, and they talked about EXO.

MissA's Min took the opportunity to mention it, and several other members also nodded in agreement, looking very agreeable.

Now there are not many people in the circle who have not watched the MV of "Roar", such a hot song and shocking sales, people who don't pay attention can only say that they are not suitable for this circle, and they will not follow the trend.

"It's not that simple......" Park Jin-young sighed.

Because of Ji Kyung-won's relationship, and as the main boy group of SM's generation, Park Jin-young has always paid attention to the development of EXO.

Although the debut of this group was not very smooth, he was actually very optimistic about EXO's development potential and thought that the other party would definitely be popular.

It's just that this time, the outbreak of "Roar" made him not expect it to be so terrifying at all, and after the MV was released, Park Jin-young specialized in all aspects of the song, and consulted professionals about the recent hot word "One Shot to the End".

"Shooting in one shot is very demanding for the members, and it is one thing to start again if there is a slight mistake."

"What's more important is this shooting technique, because there is no post-editing, the overall frame change is not drastic, and you can only use the lens language of long or close up to set off the atmosphere, but you can't switch instantly, and the finished product will easily look boring and have no explosion."

"There are many reasons why EXO's "Roar" MV can be shot so well and attractive, their formation changes, the frequency of changing C, especially the choreography and camera angles are perfect, so that the whole MV is not boring, but every shot is fresh, which is really rare, and many well-known photographers in the industry say so."

"And the focus is on the personal charm of the EXO members, and the expressiveness of the C position in every shot is great, especially the member Yuan, alas...... I feel sorry for him at the mention of him......"

Park Zhenying explained the difficulties of 'one shot to the end' to several people, and couldn't help but sigh deeply and shake his head when he mentioned Ji Jingyuan.

"I heard that Yuan wrote the lyrics and composed the song, and also led the arrangement and choreography, and even participated in the overall image design, it's too exaggerated, PDnim This is true or false, could it be SM for publicity......"

Min asked in disbelief.

For many people, this is indeed a bit exaggerated, especially in the situation where "Roar" is so popular.

Hearing the mention of Chi Jingyuan, Pei Xiuzhi, who was a little distracted just now, turned his eyes and pricked up his ears.

"It's true, my friends at SM have mentioned it to me many times."

Park Jin-young shook his head and began to speak: "This song was written by Yuan last year, and Lee so-man was immediately set as the title song after listening to the DEMO, and this person's sense of smell is really as keen as ever......"

He complained, and then said: "And the choreography was also done by Yuan with several dance teachers from SM, and the overall concept of the suit and school uniform in their MV was also designed by him, oh yes, he also proposed the shooting technique of the one-shot shot of the MV this time, and he also participated in the overall lens design." ”

"Hey, SM...... It's really good luck......" Speaking of this, Park Jin-young couldn't help but sigh again.

Now that he sees the news of EXO on the Internet, he sees the enviable explosive popularity, the constantly refreshing sales figures, and he only feels sour, and his heart feels like a big piece is missing.

"Ah Jinjia, Yuan's appearance is already so good, and now his talent is also ...... What a ......."

Several people looked at each other, their expressions a little complicated.

They had also seen Chi Jingyuan on the TV station a few times before, and because of each other's appearance, they were quite impressed, especially when it was rumored that he would cooperate with Pei Xiuzhi at the end of the year or the beginning of next year, so they got to know each other better.

The previous impression was that he was really good-looking, and his temperament was very good, which made people feel good.

And now, after "Roar" appeared, after they learned so much inside information from Park Jin-young, their impression of Ji Jingyuan has changed a lot, and their image in their hearts can't help but be much taller.

Pei Xiuzhi didn't know what to think, and lowered his head slightly and laughed.

"Excluding so many factors, the main reason why "Roar" is so popular is because the song is good and the melody is too poisonous. By the way, how are the EXO scores now? ”

"All the music source lists of "Roar" are all in the real-time list, and they have reached AllKill, and they have broken the table, and the listening speed is very fast, and there is a lot of stamina."

"And the other songs that have been on the chart before are also back on the list." Jia checked it with his mobile phone, and his tone was very amazing,

"Xuanmei and EXO collided this time, maybe one of them is a little dangerous......"

Park Jin-young looked at Lee Seon-mi, and her scarlet face looked a little dark.