Chapter 75: Price war is the true meaning

"Manager, in the past few days, all the branches of the fast food have been full, and Hu Haifeng's bastard is estimated to have made a lot of money......"

"All the preparations are ready, tomorrow we will open McDonald, and we will inevitably give each other a heavy blow!"

"The recent publicity expenses have cost nearly 100,000 yuan, and at present, we only have about 400,000 yuan of book funds......

Chen Zhilong listened to the reports of various employees and looked pensive.

After a while, he suddenly looked up and said, "Let's open tomorrow, is there any movement over there?" ”

Several employees looked at each other, shook their heads and said, "I didn't hear any activities from the other party, everything is as usual, as if I didn't pay attention to the opening of our McDonald's at all." ”

"It's not normal."

Chen Zhilong shook his head: "Hu Haifeng, that guy has always liked to engage in yin, maybe there will be some small changes tomorrow......"

But he had no choice at all, as Hu Haifeng guessed, although he was a manager, the menu updates and price settings of McDonald's were decided by the head office, and he had no right to change them at will, so he could only come step by step.

On the other hand, chewing fragrant fast food, small also has small advantages, such as preferential activities and menu updates, which can be changed at will according to Hu Haifeng and Zhang Jiayu's ideas......

……

Early the next morning, 10 branches of McDonald's opened at the same time, firecrackers rang out, and soothing music was played at the door, which attracted many customers for a while.

In just about two hours, McDonald's ten branches in Pingshan City were full, and customers lined up in front of the store, which was extremely lively.

On the other hand, although the six stores that gnaw fragrant are still very popular, they have also been affected by the opening of McDonald's, and the number of customers is significantly lower than before.

In addition, everyone is curious, even if they like to nibble on fragrant fast food, they don't mind going to the newly opened McDonald's to try it.

In front of a McDonald's branch, Zhang Jiayu and Hu Haifeng sat in the car, looking at the crowds of people in the opposite store, their faces were a little solemn.

"Sure enough, it is a big brand, and its appeal is strong!"

Zhang Jiayu sat in the driver's seat, looked back at Hu Haifeng, and sighed with emotion: "Ten branches, all of them are full, and the price of McDonald's fast food is already high, I'm afraid the net profit of this day will have to be 20,000 yuan, right?" ”

"Almost." Hu Haifeng nodded, "How about the activities you prepared?" ”

"Don't worry!"

Zhang Jiayu laughed evilly: "I have basically copied all the activities that McDondang wants to do, and the discounts in all aspects are even stronger than McDondang!" ”

"As long as the customers are not stupid, they will definitely run back, after all, there are not many customers who really like McDonald's."

When Hu Haifeng heard this, he put his mind at ease and smiled at Zhang Jiayu.

He leaned back in his chair and said lightly, "Do you know how we can kill the McDonaldle?" ”

Zhang Jiayu was stunned: "What's the matter?" ”

"Price war is the real meaning!"

Hu Haifeng also laughed evilly: "First use the activity to consume his liquidity, and when the time is almost up, and our funds are richer, we will fight a price war with them!" ”

"In short, it's throwing money!"

"Throwing money?!" Zhang Jiayu was a little puzzled, "But McDonald's is richer than us!" ”

"That's the McDonald's headquarters is rich, not that he Chen Zhilong is rich, once the market in Pingshan City falls into a state of huge losses, guess what the reaction of their headquarters will be?"

Hu Haifeng smiled: "At present, many markets in the country have not been developed, most of them are blank, as long as they occupy it, they can make money, does their headquarters want to occupy the blank market, or continue to invest money, let Chen Zhilong and us fight for money?" ”

Zhang Jiayu listened to Hu Haifeng's analysis, was stunned for a long time, and then a sentence popped out of his mouth: "Chen Zhilong, that old bastard, is an opponent like you, and he has really poured blood mold for eight lifetimes!" I'm glad I'm partners with you, otherwise I would have vomited blood! ”

"Hehe, I not only want to drive McDonaldle out of Pingshan City, but also swallow their assets here in one bite!"

Hu Haifeng smiled and pointed to the shop outside: "Chen Zhilong is very ambitious, he bought a small building as a McDondang branch in one go, and bought ten more stores. ”

"When the time comes, we will be able to swallow these in one go and completely become the fast food leader in Pingshan City!"

“…… Absolutely, before you drive people away, you have to eat and wipe them clean! ”

Zhang Jiayu was really convinced, he grinned: "That's good, after we drive away McDonald, there will be 16 branches, at least hundreds of jobs have been added to Pingshan City, my dad must be impressed with me!" Even Li Xiaolian's side, we can be considered to have an explanation! ”

mentioned Li Xiaolian, Hu Haifeng had a flash of inspiration: "Hey, has Li Xiaolian been busy lately?" ”

"Don't be busy, our Pingshan City has been calm recently, and she is a first-class reporter, so she won't be too busy."

Zhang Jiayu was stunned for a moment, and looked at Hu Haifeng suspiciously: "Brother Hu, what crooked idea did you think of again?" ”

"Smack!"

Hu Haifeng patted his head and scolded: "What do you mean by a crooked idea?" It's called a golden idea! ”

After a pause, he happily bewitched Zhang Jiayu: "Don't you want to pursue this beautiful reporter?" Here's your chance. ”

"Since she's idle, it's also idle, why don't you come over and report more about us, you can still get closer to her, what's the matter?!"

"This ...... I'm embarrassed......" Zhang Jiayu pretended to hesitate.

Hu Haifeng's dissatisfied gaze swept over, and Zhang Jiayu suddenly smiled: "Then I'll fight for it, try my best!" ”

……

At noon, the fast food restaurant suddenly posted an announcement, and the waiters of each branch began to distribute coupons, and six stores began to sell at half price as a whole!

Nowadays, the term fast food has been widely spread in Pingshan City.

As the two most well-known fast food brands in the city, Gnaw Sweet and McDonald's Dangdang naturally have some influence.

Nibbling Fragrant Fast Food held an event at noon, which immediately attracted the attention of many customers, and soon resumed its former fullness again!

And the ten branches of McDonald's have obviously been affected a little, although there are still many customers, but there is no longer the grand scene of the morning.

For a time, both stores used various discounts to retain customers, and the competition was fierce.

"Bang!"

McDonald's Division.

Chen Zhilong received the event information of the Gnawing Fragrance fast food restaurant as soon as possible, and he was so angry that he smashed the cup directly: "This is hooliganism!" Pure hooliganism! ”

"We have the same preferential activities as us, and even the discounts are even greater, this is disgusting!"

Chen Zhilong was mad, he felt very disgusted, and he understood the intention of Hu Haifeng's bastard.

It's nothing more than understanding that he is restricted by the head office and can't fight Hu Haifeng as he wants, but this method is simply playing hooligan!

And what Chen Zhilong really doesn't understand is that Hu Haifeng is not just an ordinary person in a small city? Why is his vision so vicious, and he often hits the nail on the head?!

His method is low-level but very effective, it is simply pinching his seven inches and beating him to death!

"Sure enough, it's a small local business, and it's disgusting to do things!"

"That's right! Manager Chen, should we ask the head office and hope that the head office will give us greater support? ”

“……”

The faces of the employees of Chen Zhilong's team are not good-looking.

They understand that this method will not be visible at first, but after a long time, McDonald's will definitely be at a disadvantage!

"Are you idiots?"

Chen Zhilong glanced at everyone coldly: "We have already taken one million funds from the headquarters, so we asked the headquarters for help so quickly, and we don't want to be promoted and raised in the future?" ”

The crowd was silent.

"Don't worry about the activities of nibbling fast food, concentrate on running our own store, and everything will go according to plan!"

Chen Zhilong pondered for a moment, waved his hand, and everyone nodded and left.

"I knew you couldn't ...... without moving"

By now, Chen Zhilong has felt a lot of pressure.

He touched his chin, distraught.

In the end, he got up and went to the fast food restaurant.

The struggle between the two sides has begun, he doesn't want to consume it so meaninglessly, let's try Hu Haifeng's attitude again!