Chapter 110: Shooting Commercials
The weather in September is still hot, but fortunately, the heat is about to pass and the cool autumn is coming.
Leaving the school, Jiang Yan took a taxi to the company, and after lunch in the company cafeteria, he took the elevator to the twentieth floor.
"Xiao Jiang, you came just in time, do you remember Shen De?"
Zhang Dan held the folder in his hand and saw Jiang Yan, who had just come out of the elevator, took the initiative to greet him.
"Of course I do."
The guy wearing a fox mask and a funny mantra appeared in Jiang Yan's mind.
After recording the show yesterday, the fox singer made a bet with himself that whoever guessed the identity of the other party first would win 3 million.
"Shen De just spent 500,000 yuan to buy the performance rights and adaptation rights of "Invisible Wings" for one year."
Zhang Dan said.
"In other words, the fox singer of the next issue of "The Masked Singer" will sing this song." Jiang Yan opened the office door.
The copyright of all the songs written by Jiang Yan is firmly in his hands, and the 500,000 will naturally fall into his pocket.
"Sister Dan, has anyone who knows a first-line singer ever heard of Shen De?" Jiang Yan took out a bottle of Coke from the refrigerator.
Now it is useless to know that the fox singer's real name is Shen De, and only by knowing the stage name Jiang Yan can he win the bet.
"Asked, I asked everything I could."
Zhang Dan's expression was helpless.
Knowing that the fox singer's real name is Shen De, Zhang Dan asked a lot of friends who are familiar with artists, including many actors and queens, and the replies he got were that he didn't know him.
"He's hiding so deeply?" Jiang Yan remembered the words of Dou Deyou, the chief director of "The Masked Singer".
"Tiger singer, don't bet with him, you can't guess his identity!"
"No wonder he chooses a fox as a mask, it's so cunning."
Jiang Yan took a look at the information currently known to the fox singer.
Warner king-level singer, whose real name is Shen De, has a good relationship with the chief director Dou Deyou and is an old friend for many years.
"Please help me pay more attention to it."
"It's a trivial matter, there seems to be something wrong with the advertisement shot by Luo Li, I'll go over and take a look first."
Zhang Dan looked at the message on his phone, and his expression was a little wrong.
"What's wrong?" Jiang Yan got up from his chair.
"It's not clear for a while, how can you quarrel!"
Zhang Dan's steps were hurried, and Jiang Yan also followed when he saw this.
Jiang Luoli received a tissue advertisement named Jierou, and the shooting location was inside the company, and a temporary studio was set up.
Cameraman, gaffer, logistic, including director, a total of 11 or 2 people.
"Don't shoot it, shoot a hammer, this can't do that, what do you want me to do!"
"Lao Tzu will put the words here today, and the king of heaven Lao Tzu will not shoot when he comes!"
A middle-aged man with a scruffy beard in the studio scolded and slammed the cap in his hand to the ground.
"Lao Tzu is no longer serving!"
The whole scene was silent, and Jiang Yan looked at Jiang Luoli who was sitting on a chair and drinking milk tea with relish.
"I thought you were playing a big game."
Jiang Yan said.
"It has nothing to do with me, the director was driven crazy by the brand!" Jiang Luoli handed the half-drunk milk tea to Jiang Yan.
"It's not delicious!"
Jiang Yan took the milk tea and found a stool to sit down.
"What's the situation?"
"The brand asked the director's advertisement to be different and innovative, and the director filmed it and sent the sample over, but the brand was not satisfied."
Jiang Luoli said.
"If you are not satisfied with the remake of the reshoot, there is no need to be so angry." Jiang Yan looked at the director who was scolding and was ready to pick a pick.
"It's been remade, but the brand is still not satisfied, and five versions have been filmed."
"No wonder..."
Jiang Yan drank the milk tea in his hand.
At this time, Zhang Dan was calming director Lu Zhicheng's emotions, and the filming progress was temporarily put on hold.
"Jiang Yan? Who is Jiang Yan! ”
Lu Zhicheng said loudly.
Seeing Jiang Yan sitting next to Jiang Luoli, Lu Zhicheng held Jiang Yan's hand tightly with tears in his eyes.
"Jiang Yan, I am the director of the commercial, you are the director of the movie, we are also together!"
Lui Zhicheng was emotional.
"Don't be so bullying, I took six versions and sent them to the brand, and they didn't say anything other than three words of dissatisfaction!"
"I asked the brand what they were not satisfied with, and guess what they said? I don't know, I'm just not satisfied! ”
"Director Lu, calm down first." Jiang Yan let go of his hand.
Look at what Lu Zhicheng has been forced to, and if he continues to force it, he will go crazy.
"Ugh..."
Lu Zhicheng sighed.
"I really can't earn this money, whoever likes to earn it earns it!" Lui Zhicheng left dejectedly.
The staff at the scene gathered face to face, and the director didn't do anything, can this advertisement be filmed?
"Lao Lu, don't go!"
Zhang Dan had a headache, but Lu Zhicheng decided not to return.
Jierou is willing to pay 5 million to shoot the advertisement this time, Jiang Luoli's endorsement fee is 3 million, 1.5 million is owned by the company, and the remaining 500,000 is for the director.
Lu Zhicheng left directly, how to shoot the advertisement, and before the specified time to give the advertisement to Party A, who will pay the liquidated damages?
"I can understand the director, after filming six versions, the brand is still not satisfied, the key is not to say where he is not satisfied, and he is not angry." Jiang Luoli complained. Ring Zhongwen Network
But the director's picks have nothing to do with her, just do her job well.
"Luo Li, let's shoot again tomorrow."
Zhang Dan stepped forward and said.
"Sister Dan, how much does the director pay for the commercial?" Jiang Yan asked.
"Five hundred thousand!"
Zhang Dan thought about it after speaking.
"After this incident, I don't think other directors in the company will accept this advertisement. Lao Lu can also be regarded as an experienced advertising director, he can't handle the brand, and it is difficult for other directors to satisfy the brand. ”
"I'll apply to the company later, can the director's fee be increased from 500,000 to 800,000."
The corners of Zhang Dan's mouth are bitter, this is also a way to do it, I can only hope that there will be a brave man under the heavy reward!
"Sister Dan, I have an idea, but it may not satisfy the brand, if you can, just give me 500,000."
Jiang Yan said the ugly words in front.
"Xiao Jiang, making commercials and making movies are two different things. But I haven't found a suitable director yet, so you can try it. ”
Zhang Dan hopes that Jiang Yan can shoot an advertisement that satisfies the brand, so that she does not have to apply to the company for an increase in the director's fee.
Bang Bang Bang –
Zhang Dan clapped his hands to attract the attention of the staff.
"Everyone has seen the situation just now, and then Director Jiang Yan will be in charge of shooting the advertisement, do you hear clearly?"
"Hear me clearly!"
The staff looked at Jiang Yan curiously.
There are many legends about Jiang Yan circulating on the Internet, and I actually met him today.
"Who said that Jiang Yan is ugly, obviously very handsome, sure enough, there are rumors on the Internet."
"What kind of fairy looks are their sisters and brothers, a beautiful bubbling and a handsome scum!"
"The scripts written by Jiang Yan in "New Director" are very exciting, "The Domineering President Falls in Love with Me" and "Thirty Days of Detention", but the advertising is creative, and the brand stipulates that the time is within 40 seconds, can he do it?"
"Jiang Yan, don't wade into troubled waters."
Jiang Luoli tugged at the corner of Jiang Yan's clothes, a little anxious.
As a professional advertising director, Lu Zhicheng has filmed six versions in a row but has not satisfied the brand, how can Jiang Yan.
"Try it, I don't have anything to do in the afternoon anyway."
Jiang Yan looked at the clean and soft tissues on the table.
"Jiang Dao, this is a new wet wipe launched by Jierou, which has the effect of removing stains, you can understand it as a makeup remover wipe, but it is cheaper than the makeup remover wipes bought in the makeup store."
The staff next to him said.
Jiang Yan played with the wet wipes in his hand, and then looked at the advertisement that Lu Zhicheng had shot before.
The first version shows Jiang Luoli finishing her makeup and then wiping off half of her face with a wet wipe, which shows the makeup removal ability of this wet wipe.
The second version is that Jiang Luoli was eating stinky tofu, and accidentally splashed the juice on his arm, and it still smelled when wiped with an ordinary wet paper towel, and the smell disappeared after wiping it with this wet paper towel.
...
Lui Zhicheng's shooting is decent, and it is a very common advertisement on TV.
Seeing that Jiang Yan was amused by the sixth version, Lu Zhicheng was forced to have no choice, so he asked Jiang Luoli to use this wet paper towel to wash dishes and chopsticks.
"It's also difficult to meet such a difficult brand side."
Jiang Yan closed the notebook.
Strictly speaking, this is his first time as a director, and he is still making a commercial film.
The last time I filmed "The Domineering President Falls in Love with Me", although Xiang Xingxian did not provide guidance, he found the filming location, and Xiang Xingxian would also choose to delete the irrelevant lines after asking Jiang Yan's opinion.
As Zhang Dan said, making movies and making commercials are two different things.
The brand stipulated that the advertising time should be less than 40 seconds, and it had to be different and innovative to reflect the effect of the wet wipe to remove stains.
"Director Jiang, how do we shoot?"
Assistant director Zhou Jiaze asked.
"Don't worry, sister, you go and change into a high school uniform." Jiang Yan snapped his fingers.
"Change into a high school uniform?"
Jiang Luoli looked at Jiang Yan and lowered his voice.
"Jiang Yan is not the time for you to mess around, what do you want me to wear at night to go home and wear for you, hurry up and tell everyone how to shoot the advertisement."
"You go change first, I'll tell you how to shoot later."
Jiang Yan handed Jiang Luoli a reassuring look.
"Okay, are you sure it's a high school uniform?" Jiang Luoli asked uncertainly.
"Sure!"
Half an hour later, Jiang Luoli came to the shooting site wearing a ponytail and a blue and white high school uniform.
When he saw Jiang Luoli, Jiang Yan's eyes lit up.
Jiang Luoli can easily control any style of clothes she wears, even if she is slightly bloated in school uniforms, she can hardly hide her beautiful figure, she looks pure and unpretentious, and she is a proper campus style heroine.
"What's next?"
Jiang Luoli asked.
She finally found a high school uniform, if it is useless for the next shooting, Jiang Luoli will definitely fight Jiang Yan for 300 rounds when she goes home!
"There's going to be a crying scene later, you can get ready." Jiang Yan sat in the director's chair, holding a pen in his hand and writing and drawing on white paper.
Crying scene?
"Jiang Yan, we are making commercials, not movies!"