On the side of Hengdian Street, it is now August and it is very hot, and the heat of the day makes people can't wait to enjoy it at night, and the best way to enjoy it is to drink beer and eat barbecue.

Jiang Yan called all the members of the crew of "Never Expected" over and asked them to order and eat as much as they wanted, anyway, it was Zhang Rui's money that was spent.

"What did you do?" Jiang Luoli pointed to the hot search on the mobile phone screen.

"That's right, I just didn't expect the heat to be so high."

Jiang Yan ate roasted leeks, drank the beer in the cup, the breeze blowing, and lay on the chair with a comfortable expression.

"I knew it." Jiang Luoli's beautiful eyes flickered.

In her perception of Jiang Yan, Jiang Yan has always had revenge.

"Once Upon a Time in a Wealthy Family" revealed that the director was Zhang Rui, and netizens exploded and left messages on Warner Entertainment's official blog.

If the director of this TV series was Zhang Rui, they wouldn't have watched it.

This is not just talking, there is already a precedent, Zhang Rui's last movie "Crazy", because of his character, the public spontaneously refused to watch it.

In the end, Warner Entertainment was forced to fire Zhang Rui in the real sense, promising not to exchange the tanuki for the prince again.

The original plan of Warner Entertainment was to slowly test the bottom line of the public, let Zhang Rui work behind the scenes for a few years, and when the public completely forgot about it, Zhang Rui could "make a comeback".

A capable director is important to an entertainment company and a valuable asset, not to mention a young and capable director.

But "Once Upon a Time of the Wealthy" Warner invested 80 million, and it is impossible for Zhang Rui to cause problems in the ratings of this TV series.

The smell of barbecue fills the streets, and everyone mingles and brags to each other.

Jiang Yan stared at the empty wine bottle in front of him, thinking about the content of the phone call with Lu Lesheng.

Whether it is a TV series, a movie, or a variety show, they are willing to sell the broadcast rights after they are taken off the shelves, after all, the popularity is gone, and it is a sum of money to be earned.

Relying on his relationship with major TV stations, the purchase of broadcast rights for variety shows is very smooth, which makes the content of Beifeng Video APP much richer.

can buy TV series, but there is a fork in the movie copyright, which Jiang Yan did not expect.

What's the problem?

Jiang Yan habitually snapped his fingers, making a crisp sound.

The copyright is in the hands of the producer, Jiang Yan knows in his heart that Xitian will never sell the copyright, after all, Xitian has a video APP, although the two are cooperative relations, they are also competing with each other.

So Jiang Yan asked Lu Lesheng to contact Warner, Brotherhood, and other small and medium-sized entertainment companies, including studios.

The strange thing is that they all refused, without any reason.

Don't make any money?

Or is there a special reason why they don't dare to sell their copyright?

Jiang Yan took the lead in excluding Dongsheng, but Dongsheng did not have this ability.

Jiang Yan refused the cigarettes handed over by Yao Guanghao, and thought about it and called Lu Lesheng.

"Boss, what are you looking for me?"

"Check the reason why they don't sell us the copyright, I suspect it has something to do with Xitian." Jiang Yan said in a deep voice.

"Joy?"

Lu Lesheng's tone was solemn.

He didn't suspect that Xitian's purchase of movie and TV series rights was matched by Xitian's chief agent Xia Wanqing.

This made Lu Lesheng very fond of Xitian, although Xitian made it clear that he would not sell its copyright to Beifeng, but Lu Lesheng could also understand.

Xitian video APP, all movies and TV series produced by Xitian are exclusively broadcast, which is also the reason why Xitian APP can become the top video software in China.

"I understand, I will investigate according to the boss's ideas." Lu Lesheng said.

""I never expected" and the publicity work of Beifeng Video APP, let Sister Dan start to prepare."

Time is money, and Jiang Yan doesn't want to drag it out.

"You're not going to sell "Never Expected" to TV stations."

Jiang Luoli asked.

A smile tugged at the corner of Jiang Yan's mouth.

"To be exact, I never thought about it." Jiang Yan said.

The reason why I chose to shoot "Never Expected" is to promote the Beifeng Video APP, and if it is sold to TV stations, other types of TV series will be filmed.

......

Knowing that he wanted to promote Beifeng Video APP and "Never Expected", Zhang Dan chose to take a two-pronged approach.

The first is to spend money on sponsorship, Beifeng Video APP has become a sponsor of many variety shows, Yanjing Channel's "New Director", Litchi Channel's "Brain Turns", and Magic Capital Channel's "Challenge Without Limits" are all popular variety shows at the moment.

As for "Never Expected", Zhang Dan decided to start with Jiang Yan.

Jiang Yan has always been the most beautiful cub in Spotlight, which is eye-catching.

In particular, he won the championship of "Sing Up", debuted as a king for the first time, and won Wei Yanwu, Luo Zhengliang and others, who are also kings and queens, with "Blue Lotus".

Zhang Dan spread the news, coupled with Jiang Yan, and the two accounts of Gujiu with more than 100 million fans reposted it, which instantly gained widespread attention.

"How did Jiang Yan become a director, the classics are not serious, I thought he released a new song!"

"Actor, pianist, lyricist, singer, dubbing of "Great Country Cuisine" and anime, and now Jiang Yan is going to be a director again, if you don't understand, just ask, is there anything he won't know?"

"What type of TV series is this, it is exclusively released on Beifeng Video APP, and now I have a reason to download it!"

"I searched for "Never Expected" in the browser, Jiang Yan is the director, Yao Guanghao is the starring role, and the other actors don't know each other, but they are all Yiren under Beifeng Entertainment."

"Whatever, download it first, let's watch it if it looks good, and uninstall the software if it doesn't look good."

Looking at the comment area, Zhang Dan couldn't cry or laugh.

"This is not more popular than spending money to sponsor variety shows, Jiang Yan's current discussion is too terrifying!"

Zhang Dan sighed.

"Throwing money into publicity is a must, this is for long-term consideration, the boss's discussion is really terrifying, just because the boss is the director of "Never Expected", and this TV series is exclusive to Beifeng APP, the boss and the fans of Lone Wine have gone to download it, and there are 300,000 more downloads in just two hours, tsk tsk, spend 5 million to sponsor "Brain Turn", and it is only 100,000 more downloads."

Lu Lesheng said.

Of course, these 300,000 users are running for Jiang Yan, but if "Never Expected" is not optimistic, they will not hesitate to uninstall it.

Jiang Yan's role is to make them look forward to this TV series and know that there is this TV series.

"What about the TV series filmed by the boss?" Lu Lesheng asked.

Zhang Dan pondered for a moment.

"Xiang Xingxian is not optimistic, he thinks that Jiang Yan is messing around and bringing the atmosphere of the crew crookedly."

"Huh? If the ratings are poor, these 300,000 users, I estimate that they will be uninstalled! ”

Lu Lesheng's face was embarrassed, and he couldn't understand the boss's thinking.

If it's a game, why bother with publicity?

Some people died, but not completely......