Chapter 113 Crazy Marketing
"As long as the business is running smoothly, your income does not necessarily stop at 100 yuan a month." As soon as Cuihua said this, the fat voice control female worker laughed, and the female workers who rushed to sign up for waiters and were accepted for trial on the spot and joined the franchise seemed to regret it, worried that maybe their wages would not be as high as the customer service staff at the pager desk in the future.
……
A job transfer turmoil was basically successfully resolved under Cuihua's careful planning and operation.
At the moment, Cuihua can't rest, and she still needs to negotiate the establishment of a new company and related business negotiations and other urgent work.
The BB machine, without a pager, is just a scrap metal toy.
Due to the knowledge of later generations, Cuihua believes that there is no need to set up a new, paging company, on the one hand, the current funds are very limited, and on the other hand, sooner or later, the BB opportunity will decline, so why spend that investment. Cuihua intends to cooperate with other paging platforms.
It's no problem to talk about cooperation, the problem is the sharing of profits, and this is Cuihua's strength, and she must do it herself, in order to better strive for the greatest interests of the company, and at the same time solve and digest the part of the female workers who are transferred.
The construction of the project of the BB machine and the smooth trial production took only half a year, which condensed a lot of hard work and dedication of the little black tiger, this achievement can not be erased, it belongs to the little black tiger.
Although the related business in the early stage is very energy-consuming and time-consuming, the most important thing is the marketing problem after the production of the BB machine.
Cuihua produces the BB machine of private independent state-owned products, in that era when foreign products were popular, state-owned products were very embarrassing, basically equivalent to fake, fake, fake and inferior products.
Cuihua not only has to break this curse, but also occupy the market in a very short period of time, which is the benchmark that most tests Cuihua's ability.
Grasp the quality of machine production, Cuihua can not do it herself, there is a little black tiger, she can rest assured, if the little black tiger does not even have this little ability, it will be too flat for Cuihua. In the past two years, Little Black Tiger has been the honorary deputy director of the electronic product factory, and it can be regarded as a wasted effort.
Cuihua's focus is on the marketing methods of the BB machine.
Cuihua's marketing methods are not very clever, at least in the modern 21st century, it is a bad marketing method, but at that time, it was a shocking innovation, and it is undeniable that it shocked the jaws of all competitors in the same industry.
The market price of BB machine in that year ranged from about 1000 to 2000 yuan according to the advantages and disadvantages of the brand.
Cuihua launched its own brand, but it was purchased for zero yuan.
Even Fang Datong, a senior businessman from Changxing Company, who provides second-hand production lines, does not dare to agree.
Cuihua comforted Fang Datong: "Your reasonable profit and income are linked to the quantity of the product and the commission, how to market the product, don't worry about him." This made Fang Datong feel a little relieved.
As for the news reaching the ears of the mysterious man, he thought that Cuihua was crazy, and he was happy that Cuihua would go as far as possible on this crazy road, and he didn't bother to interfere, but instead ordered his subordinate Director Zhao to give great support and cooperation.
Choosing an auspicious day for the zodiac, Cuihua rented a venue at the city's sports center and opened the curtain on BB machine marketing.
Of course, the advertisement for the sale of the BB machine of its own brand was released in the major publicity media in the city half a month in advance.
Secretary Zhao of the city government is a hardcore buddy of Little Black Tiger, and he secretly represents the mysterious person to come and see his jokes.
At that time, the BB machine, as a substitute for Big Brother, its market price was still high, after all, everyone's average monthly income was only about 30 yuan, and it took about three years of salary income to buy the cheapest BB machine.
Therefore, although the BB machine cannot be compared with the big guys who wear big brothers, it can be regarded as a representative of the rich people who have a lot of face. In that era of two-way communication charges, the rich people equipped with big brothers did not completely refuse to wear a BB machine at the same time, the purpose was nothing more than to save money.
Although Cuihua put into the market is a state-owned brand of BB machine, her marketing methods are too avant-garde, zero yuan purchase. This makes many people who want to embody their identity and have a BB machine rush to it and are very excited.
On the day of the opening, although there was full mental preparation, not to mention the security guards, nearly 100 policemen who came were useless.
Due to the inability to maintain normal order, the trial sale only lasted for half an hour, and it can only be regrettably announced that it ended hastily.
The crowd was excited and angry, is this a hoax?
After everyone tried their best to explain that the sale of BB machines would continue tomorrow under the condition that order could be maintained normally, the people slowly dispersed.
That night, the major news of this failed BB machine sales made the headlines of the city's various media news, and it was also a free advertisement for BB machine sales.
The next day, not only were more police officers dispatched, but the scene was barely able to remain normal after the use of the city's garrison troops.
Of course, Cuihua's zero-yuan purchase of BB machines is conditional, which is that it must be locked in a new company that Cuihua cooperates with the existing pager - Xinbida pager, and under the premise of five-year cooperation, zero-yuan purchase. In the event of an early withdrawal, the customer who purchased the BB machine will not only be responsible for all the costs of purchasing the BB, but also be liable for the corresponding liquidated damages.
Who would be so stupid? Without spending money, you can have an enviable BB machine to swagger through the market, and it is convenient for communication, who cares whether it is a foreign famous brand BB machine.
At that time, who would have thought that the BB machine would not be used for many years before it would be eliminated by mobile phones? I'm afraid that only the modern Cuihua from later generations knows.
Cuihua's trick has completely locked in a group of loyal users, maybe the BB machine itself, using zero yuan to buy, can be a wife, but the locked paging business can bring Cuihua a lot of income, no one expected it at the time.
The number advantage of customers is the great advantage of advertising merchants, and in the paging business, Cuihua also has a lot of income from advertising. And in this advertising business, Cuihua directly let Xu Youzhi preside over the expansion, and Xu Youzhi did not disappoint Cuihua, and did a good job, counting money and cramping. Of course, that's an afterthought.
But at present, it is an indisputable fact that Cuihua has encountered great financial difficulties.
Originally, Cuihua's planning and design, during the production cycle, all BB machines were purchased with zero yuan, but the enthusiasm and demand of customers on the spot to purchase were still beyond Cuihua's imagination.
The activity was only carried out for about a week, and the BB machines that Cuihua had stockpiled in advance were sold out, and working overtime to maximize the production capacity of the machines in three shifts was still unable to keep up with the speed of sales.
With such gratifying production and sales capabilities, Cuihua felt pressure, and her pressure came from the fact that the capital chain was about to be broken.
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