Chen Guowei is not only a well-known professor, but also the head of the department, everyone is still more embarrassed, and many people replied loudly: "Important!"

Chen Guowei smiled, and then said: "Last year, we conducted a survey on the corporate culture in Yangcheng, and only a quarter of the enterprises were able to use corporate culture to standardize employee behavior in their daily work. ”

There are also some enterprises engaged in corporate culture, in fact, it is "serious formality, solid formality", in actual work, or the leadership has the final say, corporate culture aside. ”

Listening to these theoretical knowledge of corporate culture management, Ye Fan, as a business boss, originally wanted to study seriously, but he soon fell asleep.

Chen Guowei glanced at the listless Ye Fan, and he suddenly said: "Ye Fan, you have done a good job in entrepreneurship at school, do you think corporate culture is important?" ”

Ye Fan thought about it, as an entrepreneurial boss, you can fish in English classes, and since there is an opportunity to learn in business management courses like "Fundamentals of Management", you can still discuss it with the teacher.

He expressed his concept honestly: "Teacher, I think that an enterprise can produce good products and provide good services, in order to continue to make profits, and to pay high wages to employees, employees will work hard, which is the most important factor for the development and growth of enterprises." ”

Chen Guowei nodded: "Do you think that for enterprises, products and services are the most important, high wages are the biggest motivation for employees to struggle, and the construction of corporate culture is not so important." ”

Ye Fan nodded: "Yes, teacher, this is my personal opinion." ”

Chen Guowei nodded: "This is also the opinion of many business owners, your views are not wrong, but they are not comprehensive, and they are not conducive to the long-term development of enterprises."

Ye Fan asked, "Teacher, I would like to hear about it." ”

Chen Guowei motioned for Ye Fan to sit down, and he continued: "Due to the influence of formalism, there are many large enterprises that are keen on the face work of corporate culture, and very few enterprises really attach importance to cultural management with organizational change as the core, which has brought great obstacles to the effective management of corporate culture.

In fact, the different cultural characteristics of an organization have a great impact on the performance of the organization, especially the long-term performance. ”

After Ye Fan listened, he raised his hand and said, "Teacher, I still have a different opinion. “

Chen Guowei said with a smile: "Let's hear it? ”

"Teacher, what you said may be used in large enterprises, but for most of our small and medium-sized enterprises, many people have to wear multiple hats, and one person is eager to be used by three people, so there is really little time to engage in the construction of corporate culture."

Ye Fan said in a discussing tone: "I think employees come out to work, not to learn corporate culture, they are simply to make money to support their families, as long as the boss gives enough money, as long as the employees do not die, they will do their best." ”

"Haha......"

Ye Fan's words were very interesting, and many people laughed.

Seeing that everyone seemed to agree with Ye Fan's words, Chen Guowei also smiled, and then asked: "Do you think that you all come out to work just to make money?" Don't have anything else to pursue? ”

Lin Wu suddenly shouted: "Yes, don't tell me about corporate culture and dreams, my dream is not to work." ”

After Lin Wu shouted, many people also let go, and they all shouted:

"Yes, my dream is not to work."

"My dream is to be an idle fish."

"Haha....."

After the atmosphere arrived, many people in the classroom were talking and expressing their opinions.

It seems that this generation of young people is not easy to fool, Chen Guowei pushed his glasses, he thought for a while, and then said: "Ye Fan, you are a business boss, then think about it from the perspective of the boss, do you think that all employees go to work for only one material purpose to make money?" No one is looking for emotional satisfaction and empowerment? ”

Ye Fan thought about it for a while, and he suddenly found that his pattern was indeed a little small.

"Teacher, I thought about it seriously, employees will also have emotional needs and spiritual pursuits at work, but the most important thing is to make money, and then emotional needs, employees will have a sense of belonging to the company when they earn more than their peers."

"There is progress."

Chen Guowei smiled with satisfaction: "I am often asked, should an enterprise do corporate culture construction, or how large is my enterprise to do corporate culture construction?" ”

Chen Guowei's next lecture, he did not read the textbook, nor did he read the PPT, he paused, and then said: "In my opinion, any enterprise has a corporate culture. ”

"Corporate culture is the collective behavior of a group of people, some companies are charging wolf culture, some companies are good at fighting in the nest......

When most people in a company have this trait, that's the culture of the company. ”

So no matter how many people in the company, no matter whether the owner of the enterprise deliberately establishes a corporate culture, he still has a corporate culture!

When a company has a small number of people, the culture formed will affect the newcomers, so the construction of corporate culture should be ...... from an early age"

"An excellent enterprise, then can not only consider the material value, the desire for money is endless, enterprise managers to output cultural value, to give employees spiritual and emotional satisfaction, in order to long-term stable development."

Chen Guowei is a well-informed old professor, he saw that everyone was not interested in textbook theory, so he simply did not follow the textbook to teach, listed many examples of corporate culture, and analyzed the corporate culture in simple terms.

"Let's take a chestnut, Ahri, the most rapidly developing private enterprise in China, and his corporate culture - Six Veins Divine Sword."

"Ha, this isn't the kung fu of financial martial arts novels."

Many people laughed and whispered.

"I'll also make a yang finger."

"You're the Nine Yin White Bone Claw."

"Your kung fu is not good, look at my pillar of optimus and grasp the dragon gripper....."

Chen Guowei waved his hand, and then said: "Ahri's six-vein sword is Ahri's corporate culture value system, including six points: customer first, teamwork, embracing change, integrity, passion, dedication, ......"

Teacher Chen Guowei's words, most people are ignorant, but they caused Ye Fan to think deeply.

He admitted that his pattern was still small, and many of Ali's corporate cultures were later criticized, but in the early days of entrepreneurship, it was indeed to make everyone work together and enhance the combat effectiveness of Ali people.

Ye Fan thought for a while, and suddenly raised his hand and said, "Teacher, Ahri's corporate culture, as well as martial arts culture, ice-breaking culture, and overtime culture, what do you think of these?" ”