Chapter 103: I Can Help You Marketing

"Lao Dong, doesn't Sister Liang know how to use a computer? You ask her to add me on QQ, and I'll send her a picture later. ”

"Director, what do you do? New products? ”

"It's an innovative product, but there is no way to sell it on a large scale, I can only make a lot of money for the festival, I plan to make the first pot of gold here in the university, and if the effect is good, I can harvest it once a year in the future."

"Okay, I'll call her, she shouldn't have gotten off work yet."

After receiving the picture, both of them were very curious about Su Ye's thoughts, what is such a starry sky pattern to sell?

"Lao Dong, you saw the picture just now, you asked people to build a square box, and the last one is wooden, and then the way to open it is a little special, don't open it at once, you need to set up nine more small grids inside, let's build about a hundred first."

Su Ye probably said what he thought, but Dong Mu became even more confused when he heard it.

"Factory director, this is a carpenter's work, and I still don't understand how big the small grid is in you, or you should just say it, what products do you want to make?"

"Starry sky lollipop."

Su Ye finally stopped hiding it.

"It's something, it looks like it's funny."

"To put it bluntly, this is a lollipop that is associated with the theme of the universe and the starry sky, and the reason why this element is chosen can add a sense of mystery.

And then in order to maintain this sense of mystery, our lollipops also have to set up different flavors, preferably there are nine flavors, if it is a specific flavor, you let the technical department figure it out, I believe Director Mo can solve it, so the small grid I just said is for lollipops.

Of course, we have to be a little more delicate, and the lollipop also has to set up a box packaging, and the appearance of this packaging can be drawn with the base map of the nine planets, which can be found on the Internet.

Also, the design of the lollipop should also be outstanding, know that the factory produced plum candy before, right? I asked to stuff a drawing representing the planet in the middle of each lollipop. ”

Su Ye gave a general idea of the design.

"Director, you said too many things, I can't remember, and you stuffed a picture in the middle of the lollipop you ate, so if you eat it and break your stomach, don't we have to take responsibility?"

"Hey, Lao Dong, haven't you seen candy wrappers?"

In this way, Dong Mu understands.

It's just that he emphasized it again, there are too many things he can't remember.

"Okay, okay, I'll work hard tonight to draw out the effects that I will probably do, and then you can show it to Director Mo."

"That's okay, just have a picture, and then the factory director, you remember to add more text, I can't keep up with your thinking."

Dong Mu smiled awkwardly.

"I see, I'll try to describe it in easy-to-understand language."

"Hey, factory director, these are all meticulous efforts, unlike when we produced products before, they all relied on machine mass production, if you do this, the cost will increase a lot, even if you sell a lollipop for five or six yuan, I'm afraid I won't be able to recover the cost, after all, the wooden box also needs to be built patiently by carpenters."

Although Dong Mu felt that Su Ye's thinking was very interesting, he still did not jump out of the traditional concept, he felt that no matter how packaged a lollipop, it was still a lollipop, and it could not be sold at too high a price.

"Lao Dong, look at you, I have to criticize you again, how did you learn before? Packaging and gimmicks can add a lot of value to your product, you don't advertise that this is just a new lollipop, you should say so, hook the lollipop to something that young people like, you know what it is? I said it before. ”

"Oh, a little impression, friendship, love, freedom, ...... and so on"

"Well, it doesn't seem like a vain study, so we can tie this lollipop to love and make up a story or two for it.

And then advertise that he was imported from a foreign country, what kind of aerospace-level laboratory was produced, it is said that foreigners also brought this thing to the moon when they landed on the moon, in short, what tall elements can be used to set up.

With so many factors superimposed, it's not too much to sell him a hundred yuan for a box of starry sky lollipops, right? ”

Su Ye talked about the follow-up marketing ideas again.

If someone else said that a box of lollipops would sell for a hundred yuan, Dong Mu would only think that it was a neurosis, but at this moment, he believed in his heart that with Su Ye's ability, he could definitely do it.

"That's okay, factory director, I'll do it now."

"By the way, Lao Dong, there's nothing wrong with the supermarket, right?"

"Very good, Section Chief Zhang is very reliable, the products of those daily chemical manufacturers introduced to us are of good quality and low price, these days the supermarket is often crowded with people, and the inventory of our food factory is often digested by the supermarket, but, factory director, the supermarket has such a big turnover every day, you should pay attention to it."

Dong Mu reminded.

"Well, I arranged it before I came, let my mother collect the account once a week, and Lao Dong will have to trouble you to go with my mother when the time comes."

"That's going to be fine, I'll do it first."

"Okay, good work."

As soon as he hung up the phone, someone suddenly patted him on the shoulder.

"Hey, Su Ye."

"Damn, Yao Mi, Lao Tzu was almost scared to death by you, why are you like a ghost all day long!"

"Hate, is there such a beautiful ghost as me?"

"No, why do you always know where I am?"

Of course, Yao Mi wouldn't tell him that Yuan Run in their dormitory had become her eyeliner.

He had just said a little bit of his own words, and he said it.

"It's telepathy."

"I'm too lazy to pay attention to you, I'll go back to sleep, it's still early, you can go out of the gate."

"Hey, Su Ye, I heard what you just said, I think it's very interesting, I want to plan with you."

Yao Mi was conquered by Su Ye's theory today, so he really wanted to find him as a business partner.

"Tell me first, what do you have in mind?"

"You see, the nine planets also have different characteristics, Mars can be set up as a spicy lollipop, Mercury has a sandwiched lollipop in the middle, Venus will get some edible coloring, and the tongue will be golden after eating, just like that 'green tongue' ......popsicle."

She said several ideas in a row, which made Su Ye feel that this guy was still a little talented.

"Also, I also came up with a great marketing idea to help you promote this lollipop."

"It's so powerful, can you tell me about it first?"

"Do you think, is advertising just to be seen by as many people as possible, so we should pick an occasion with more people, so do you think when there will be more schools this time?"

"National Day Gala?"

"Please, the National Day Gala, the Mid-Autumn Festival has passed, and everyone is busy going home in those days, who will buy lollipops, I think the military training that starts next week is a good occasion, what do you think?"

"Military training? There are indeed a lot of people, but what kind of thinking should be used? ”

Su Ye was also pondering this idea.

"It's very simple, you confess to me in front of the whole school."