End.

China Film, Han Sanping Office.

Li Mu, Han Sanping, and Gu Guoqing sat around and chatted.

Gu Guoqing, chairman of Huaxia Film Distribution Co., Ltd., is also one of the industry giants.

"In 2005, the total box office of our domestic film market was only 2 billion yuan, but I didn't expect that it was only six or seven years old, and only our domestic market could give birth to 2 billion films." Han Sanping turned his head and said to Li Mu and Gu Guoqing.

Gu Guoqing nodded and smiled: "At that time, there were still 1.1 billion in the 2 billion that were created by imported films, and the real box office of domestic films was actually only 900 million, and the development of our domestic film market in recent years can be called ever-changing!" ”

It is true that the Chinese film market has developed greatly in recent years, and Li Mu also agrees with this very much, but the 2 billion yuan movie that is about to be born in the mouths of these two will not refer to his "Non-Embarrassment", right? He didn't dare to make such a big wish!

"2 billion? You can't do it! The two CEOs also look down on "Fei Yi" too much. To be honest, I am satisfied with the box office of "Thai Embarrassment". Li Mu immediately responded with a smile.

Han Sanping and Gu Guoqing glanced at each other, and then they both smiled.

"It's only 2 billion, it's definitely not easy for others, but for you Li Mu...... The two of us agreed that it was not a problem. ”

Li Mu has created such a movie for so many years, how can he be very confident in the market performance of the film? Don't look at the pre-sale of the movie, the pre-sale situation is very good, and it even broke the record, but that is the popularity accumulated by the first two films, and it has nothing to do with the quality of the third part.

"Yes, the problem is the problem! How could it not be a problem? The two CEOs also underestimated the difficulty of the 2 billion box office! ”

"Also, 2 billion may be a bit difficult." Saying that, Han Sanping turned his head and glanced at Gu Guoqing, and continued, "So after discussing it, the two of us decided to find a way to mention the film schedule of "Fei Yi". ”

Li Mu was complaining in his heart, but the result: "What? Mention it again? ”

"Talking counts?" Li Mu immediately said with a smile on his face.

Han Sanping said: "87%, how is it?" Is it still difficult this time? ”

It was originally set to be 81%, but now it is mentioned that 87%, which is a direct increase of 6 points in the film schedule? Li Mu was overjoyed, but he still didn't dare to say that "Fei Yi" could get a box office of 2 billion.

"This ......"

He shook his head as he spoke.

Han Sanping and Gu Guoqing glanced at each other, and then Han Sanping said to Gu Guoqing: "Lao Gu, you said that the two of us have been busy recently, and we are trying to find a way to coordinate the arrangement of these 6 points for "Fei Yi", what do you say the two of us are trying to do?" ”

Gu Guoqing said: "I saw a 2 billion box office movie in the domestic market earlier!" ”

Han Sanping said again: "But our Director Li said that 87% of the films are still not sure to break 2 billion!" ”

Gu Guoqing continued: "Then I will simply cut the 6-point film arrangement, and the local theater chain will have opinions." ”

Han Sanping said: "I'll see it." ”

Now Li Mu couldn't help but interject: "Cut?" Why did you cut the film so well? Cut 6 points to schedule films, when will 2 billion movies be born in our domestic market? ”

Although he knew that it was a joke for the two to cut the film, Li Mu still cooperated with the two to act in this play.

Nonsense, people managed to give you a 6-point film schedule, what's wrong with you acting with you?

Sure enough, Han Sanping and Gu Guoqing both laughed at the same time.

"This is what you said, then the two of us can wait for the good news that the box office of "Fei Yi" will exceed 2 billion.

Li Mu patted his chest and said, "Don't worry, isn't it just 2 billion box office?" If I really can't get this number, I will arrange for Maoyan Movies to get tickets to make up for it! I'm going to smash this number even hard! ”

Han Sanping and Gu Guoqing were both stunned for a moment, and then the three of them couldn't help laughing.

Who decides the domestic film schedule?

Theoretically, it is all decided by the theater chain itself, but in fact, everyone has to sell the face of China Film Group and Huaxia Film.

China Film Group and Huaxia Film are currently the companies that are allowed to engage in the introduction of imported films in China, and it is impossible for theaters and theaters to ensure the screening and copying of imported films, so it is impossible not to maintain a good relationship with these two masters, do you still want to make money by releasing imported blockbusters? Therefore, when encountering the films distributed and produced by these two companies, the theater chain and the theater will "take care".

So is the cinema film schedule autonomous?

Definitely!

But do China Film and Huaxia have the ability to improve the schedule of a certain film?

Of course there is!

Now these two companies want to join forces to coordinate and increase the original schedule of "Non-Embarrassment", and many theaters across the country really want to sell two of them.

87%！

This schedule is really amazing!

In fact, it has a lot to do with the fact that there are no other blockbusters in this year's Spring Festival.

Otherwise, no matter how big the face of China Film and Huaxia is, it is impossible for local theaters to be too difficult with money, and if the opponent is also a blockbuster, how can there be no relationship behind people?

But now that there are no other blockbusters released, there are only some films that are obviously not competitive such as "New Natural Couple" and "Crazy Dinner", then I'm sorry, the audience wants to watch "Fei Yi", theaters want to make money, China Film Huaxia has requirements, and improving the film schedule of "Fei Wei" is the general trend.

After that, Li Mu took the initiative to chat with the two about the "Shocking Demon Thieves" project, in fact, anyone in the circle who can be called a big director, the film appointment is often scheduled to be two years later or even three years later, so it is not surprising that Li Mu has already decided to shoot "The Hunger Games 2", "The Fault in the Stars" and "Send You a Little Red Flower" this year.

If Li Mu hadn't only made films with his own scripts, with his ability to attract money all along, the producers who came to the door with the script would be able to queue up until four or five years later.

"Han Dong, Gu Dong, our company is preparing a new film recently, why don't you two also invest in it?"

"New film? What type? ”

"For the global market? How much to invest? ”

"The investment is not large, it is considered a medium level."

"Medium, not bad."

"Medium is good, the risk is small, are the actors confirmed?"

Whether it is Han Sanping or Gu Guoqing, they are more interested in Huashang's super-large-level investment films, such as "Inception" and "Gravity", this kind of investment of more than 100 million US dollars at every turn, investing more and making more money, and the project is enjoyable to participate in, like the kind of project of tens of millions, does Huashang lack this money? Inviting everyone to invest is to give everyone money, the two CEOs are old fritters, can you understand this reason?

Over the years, all major domestic companies have not been less exposed to the light of Huashang, and sometimes everyone is very embarrassed, otherwise this time Han Sanping and Gu Guoqing coordinated to increase the film schedule of "Non-Embarrassment" from 81% to 87%?

Therefore, as soon as Li Mu said that it was a medium investment, the two of them were immediately not as excited as they were just now.

Yes, it is a project that simply takes advantage of Huashang Media!

Participation must still be participating, how can you do it if you have money and don't make money?! But it's definitely not as cool to participate as it was when I invested in "Inception" and "Gravity".

With a large investment of more than 100 million US dollars, no matter how strong Huashang is, it also needs the assistance of various companies.

"A few actors have been determined, and the initial plan is to use Liu Yifei for the heroine, one of the male protagonists, Brother Cheng Long, I have already communicated with Brother Cheng Long, his schedule is fine, there are still three candidates for the leading actor, in addition to using some Hollywood actors."

"What's wrong?"

As he spoke, Li Mu suddenly noticed that the two bosses were looking at him in a daze, and Li Mu couldn't help but wonder.

Han Sanping sighed: "You say, medium investment? ”

"That's right." Li Mu said.

Gu Guoqing asked again: "The heroine Liu Yifei, the actor Cheng Long?" ”

Li Mudao: "I know that Liu Yifei has been used a little too much in the last few films, if you want to talk about selfishness, it must be a little, but in fact, I don't have too many choices, we have international influence in China, and we are young and beautiful, in fact, there are only two of them." As for Brother Cheng Long—"

"Okay, okay, are the two of us talking about selfish things? The two of us are very curious, do you call the film of the heroine Liu Yifei and one of the male protagonists Cheng Long a medium-investment film? ”

Liu Yifei and Cheng Long's current coffee positions are basically the ceiling of Chinese male and female movie stars.

Li Muxin plans to use these two films, but the result is also an understatement that it is only a medium investment?

What a "just"!

"Just tell me straight, how much money are you going to invest in this movie?"

"Actually, it's not much, it shouldn't be more than $70 million."

"70 million?"

"Dollars?"

The two bosses stared at Li Mu for a few seconds, and then laughed together.

"If you can call the $70 million investment a medium investment, that is, you Li Mu!"

"It's reasonable, your Li Mu's movie, 70 million US dollars is indeed only worthy of a medium investment."

……

On January 20, 2012, the world premiere of "People in Embarrassment" was held in Beijing.

Director Li Mu, starring Shen Teng, Wang Baoqiang, etc., as well as a number of other actors and actresses attended, and Liu Yifei naturally came to the scene to cheer for her boyfriend Li Mu. Before going on stage and interacting with the audience, Li Mu teased Shen Teng: "Why do I always say that you are an idol on the Internet recently, don't you take this opportunity to clarify with the audience?" ”

Shen Teng said with a serious face: "Director, in fact, I didn't have any foundation when I took the military art exam, and I entered the military art completely by virtue of my appearance, let's just say it, I used to be a military art school grass." ”

Li Mu said with a smile: "Yang Yang knows any of the actors invited by the company to shoot "20 Years Old Again", right?" That's the military art school grass. ”

Shen Teng said solemnly: "Yes, I am the former school grass, and then he is it!" ”

In one sentence, all the relevant creators of "Fei Embarrassed" were amused.

After a few people took the stage, the audience resounded with enthusiastic cheers and even screams.

"Brother-in-law, I love you!"

"My brother-in-law is so handsome!"

"Director Li, I love you!"

"Director Li is so handsome!"

"Shen Teng is so handsome!"

"Bao Qiang!"

"Brother-in-law invited my sister to the stage too!"

……

On the stage, during the host's introduction, Li Mu whispered to Shen Teng on the side: "I didn't expect so many people to call you handsome, and they are almost the same as the number of people who call me handsome, it seems that your appearance is indeed second only to me." ”

Shen Teng leaned into Li Mu's ear and said, "Director Li still brings Yifei up?" ”

"Don't you? She's not the main actor. ”

"The audience is the largest, and the audience will lead the performance if they let the director lead the performance."

"Audience?"

"Director, you don't know that the 'brother-in-law' that the audience just shouted is actually referring to you, right?"

'Me?' Brother-in-law'? ”

"Of course, it's not the fairy sister in the audience's mind, the director is the fairy sister's boyfriend, isn't this a sister?"

Li Mugang didn't care, this will finally come back to taste.

"What about my brother-in-law?"

"It's also the director! Some viewers call it Sister Yifei, but an older person like me can't be called a sister, isn't my sister's boyfriend a 'brother-in-law'? ”

Li Mu, who suddenly realized that he was as good as a stream, immediately walked to the stage, shook Liu Yifei's hand, and pulled her to the stage.

Then the audience continued to heckle.

"What are your hands for? Why don't you hurry up and hug your waist? ”

"Closer!"

"Kiss one!"

"Kiss one?" Li Mu looked at the audience with a shocked expression.

"You're going to let us kiss one on the spot? That's embarrassing, isn't it? ”

Looking back, Liu Yifei blushed slightly.

The audience continued to heckle.

"It's time to kiss one!"

"The film is called 'Non-embarrassing', so it should be embarrassing!"

"Neither embarrassment nor embarrassment? Hahaha! ”

There are also persuasions, but on the whole there are still many coaxing.

"Why don't we kiss it?"

"Don't ask me!"

"Why don't I kiss it, it's also to promote the movie!"

After speaking, Li Mu kissed Liu's lips with a little water.

The audience was satisfied and let out loud cheers.

On the stage, Shen Teng, Bao Qiang and other relevant main creators shouted in their hearts, "I grass!" ”

Suddenly I felt that the director seemed to be a little underbeaten.

What did the director just mutter?

"Why don't I kiss it, it's also to promote the movie!"

Let's hear about it...... Listen up!

Is this still human talk?

What's wrong? Did you have to be a dear person?

How do you listen to this and how do you feel underwhelmed.

After the interaction, as usual, the movie was watched, and as the lights dimmed, the movie officially played, and the laughter in the screening hall basically never stopped.

Many of the audience members leaned back and fell in laughter, and some even laughed out of tears.

Liu Yifei turned his head to look at Li Mu when he was most happy, and when he saw that Li Mu didn't laugh much, he secretly scratched Li Mu's palm.

"Why don't you laugh?"

"Me? I've seen it so many times that I haven't felt it anymore. ”

"Oops! Why are you pinching me? ”

"I've watched the movie too many times and I don't feel it, so what about me, have I watched enough and don't feel it anymore?"

Li Mu leaned into her ear and whispered, "Do I have any feeling that you don't know yet?" ”

……

The next day, the major media were in full swing.

"Thousands of people watched the premiere of "Non-embarrassing", and the audience burst into laughter more than 100 times!"

"The premiere of "Non-Embarrassment" received rave reviews and thunderous laughter, and the audience strongly demanded that the "Embarrassment" series be filmed all the time!"

""Non-embarrassing" has received rave reviews, and the audience: 'If there are Huashang blockbusters released on the first day of the Lunar New Year every year in the future, then the "Spring Festival file" will become the first schedule in China sooner or later! ’”

"It is reported that the pre-sale box office of "Fei Yi" has broken the 180 million mark, of which the pre-sale box office on the first day of the Lunar New Year alone has exceeded 120 million, and the premiere record of Chinese films may be refreshed again!"

The directors and producers in the circle are basically paying attention to the word-of-mouth of "Non-Embarrassment", and the so-called rave reviews, laughter, laughter, and laughter hundreds of times are basically all skipped, because it doesn't mean much, everyone is playing movies, they all know the routines, they all know that it is a big bad movie, and they can still buy a bunch of rave reviews.

But the news of the advance ticket office cannot be ignored.

Don't look at Maoyan and the several large-scale ticket supplements of the group, many young people have known that buying tickets online can be very cheap, and it is hard to say what the future will be, but at least at this stage, the audience who chooses to buy tickets on the spot in the ticket hall is still the absolute mainstream.

And few people who buy tickets on the spot will buy tickets many days in advance, so can the first-day pre-sale of 120 million in "Fei Yi" account for half of the total box office on the first day?

If many viewers who want to watch "Non-Embarrassment" choose to buy tickets on the first day of the Lunar New Year, then with the 120 million, the box office of "Non-Embarrassment" on the first day is amazing, right? !

"It's not really going to break 200 million on the first day, right?"

Thinking of the figure of 200 million, these directors and producers who always pay attention to the news related to "Fei Yi" can't help but tremble.

Sorry for the delay. Updates will resume today.

(End of chapter)