Chapter 243: The trend of hegemony, the Huashang Department is released together

The day after the 84th Academy Awards, the domestic news media collectively fried the pot. To say that the result of the award is not too difficult to guess, many netizens and relevant institutions have accurately predicted the result in advance, but when the result is really in front of them, it still caused a great sensation.

"The Revenant" has always been a popular film at this year's Oscars, from the various outpost awards before the official awards, to the analysis of relevant prediction agencies, the probability of "The Revenant" winning awards such as Best Picture, Best Director, Best Actor, and Best Cinematography is always very high, but - Li Mu is Chinese!

A Chinese director, or a Chinese director who just won a series of Oscars such as Best Picture, Best Director, Best Actor, and Best Actress the year before last, swept the Oscars again after only two years?

Is this possible?

That's right, theoretically, the probability of "The Revenant" winning is indeed very high, but don't you think it's too outrageous?

"Impossible! It's great to be nominated for 12 awards this time! ”

"I don't think it's possible, if it's about the same in ten years, the class of '82 has already swept once, and it's only been two years and it's been again?"

"Theoretically possible, but only theoretically!"

The results and other awards were officially announced: Best Director, Best Actor, Best Cinematography!

Li Mu won the Oscar again!

How is this possible without causing a sensation?

Netizen:

"I have long said that Li Mu will definitely win the award this time, and he may not win the best picture, but there is a high probability that he will get one for Best Director and Best Actor. At the time, everyone still didn't believe it, but what about now? I'm all right! And I was a little more conservative, and as a result, I lost a Best Picture award for an important award! ”

"I said before that Li Mu would definitely win the award, but no one believed it, what was the result? In fact, these people still haven't seen through Li Mu's status in Hollywood! ”

"Did you pay attention to the picture of Tom Hanks hugging Li Mu before he came to the stage to accept the award? Forrest Gump's eyes are red, unprecedented, and he has been crowned the Oscar winner for the fourth time! ”

"I felt sorry for Xiao Lizi for ten seconds, I heard that Li Mu invited him at first, but unfortunately he didn't take a fancy to it."

……

After the Oscars, Li Mu shifted his energy to film shooting, and "The Hunger Games 2" officially started shooting in the United States.

In China, I don't know when it started, netizens suddenly discussed Huashang Media's big moves throughout the first half of the year.

First of all, it must be the national release of "Non-Embarrassment" on the first day of the Lunar New Year, Huashang Media and Li Mu directly broke the ceiling of the domestic box office with this film, and the final box office of the film was 2.235 billion yuan, and since then Huaxia films have officially entered the era of 2 billion yuan.

Then on Valentine's Day, the official release of "Time and Space Lovers" starring Chen Bi and Bai Bing.

A low-cost love movie with a production cost of only more than 10 million yuan, it not only won a super high box office of 1.013 billion yuan in China, but also slashed a box office of 170 million US dollars in overseas markets, 10 million yuan and a total global box office of 320 million.

This is not over, it is also Valentine's Day, Huashang Media threw a TV series called "You from the Star" to the market, what is the result? The ratings of the premiere broke 3, the average rating broke 4, the highest rating broke 4.5, and the Baidu index soared directly from the previous maximum of more than 3 million to 5 million! It can be said that throughout February, the streets and alleys of the country were basically discussing this "You from the Stars".

In March, Huashang Media did not have any new films launched.

Then in April, on the 15th of this month, another film of Huashang Media officially met with audiences across the country, that is, the film "Search" directed by Xue Xiaolu, starring Zhu Yawen and Gao Yuanyuan, and starring Hai Qing and Wang Xueqi.

The storyline of "Search" is actually very simple, it tells a story about online violence, which is also one of the few films with a good reputation other than "Farewell My Concubine", which is directed by Chen Kai in the original time and space, but this film is owned by Li Mu's Huashang Media.

The production cost of the film was also more than 10 million yuan, but in the end, it won a total box office of 263 million yuan for Huashang Media. The quality of the film is good, but at the same time, it lacks a certain explosive point, so the box office is not too good.

To be honest, the total box office of 263 million yuan is undoubtedly the bottom of Huashang's films, but looking at the national average, the box office of "Search" is enough to rank among the top 30 box office in the country throughout the year. If you take into account the cost of the film of more than 10 million, then this Huashang work at the bottom of the box office has also brought more than 100 million yuan in gross profit to Huashang Media.

Films that can bring more than 100 million dollars to the company are extremely rare even if you look at the whole country.

But such a film is only the work of Huashang Media.

"Non-embarrassment" in January, "Time and Space Traveler" in February, "You from the Stars", "Search" in April, what's next?

On May 20, another masterpiece of Huashang Media, "20 Years Old Again" starring Bai Bing, one of the four little flowers, was also officially released nationwide.

This is another low-budget romantic comedy movie, and it is also a dark horse movie in the Huashang system.

The filming cost of the film was less than 20 million yuan, but it finally won 730 million yuan at the box office across the country. The box office of more than 700 million is indeed a decent level in Huashang's movies, not to mention that it is not very brilliant, and it is certainly not bad.

How many films of more than 1 billion have been released in today's Huashang system? Even a film with a box office of more than 2 billion yuan was born, and the box office of 700 million yuan was placed in Huashang Media, which is indeed not very conspicuous.

But if you compare the film with other non-Chinese films, 700 million is actually the same ceiling as a domestic film.

Up to now, what are the domestic films with a total box office of more than 700 million?

"Tangshan Earthquake" and "Let the Bullets Fly" seem to be gone, and if you count imported films, there are "Avatar", "Transformers 2", "Kung Fu Panda 2", and then it seems to be gone.

The remaining box office of more than 700 million is basically Huashang films, how many are there in total? 15 copies!

There are more than 15 Huashang films with a box office of more than 700 million yuan, which is more than the non-Huashang domestic films plus imported blockbusters combined.

To be more specific, since 2012 alone, Huashang Media has released 3 films with a box office of more than 700 million yuan.

Therefore, there is actually nothing to brag about with a box office of more than 700 million inside Huashang, but when it comes to the outside of Huashang, it is already a ceiling-level film.

Then in June, funded by Huashang Media, directed by Chen Sicheng, and starring Chen Sicheng and Tong Liya, "Beijing City Love Story" also met with fans across the country.

The film invested less than 20 million yuan, but won a box office of 630 million yuan in one fell swoop, so Huashang Media's fourth box office dark horse movie in 2012 was officially born.

In the entire first half of 2012, Huaxia's entertainment industry has been stunned by Huashang Media, and from January to June, this year's Huashang has basically not stopped.

"Non-Embarrassment" broke the box office ceiling of 2 billion, "The Revenant" swept the Oscars, "Time and Space Love Traveler", "Search", "Return to 20 Years Old", "Beijing Love Story", a total of 5 films were released in the first half of the year, and the domestic box office was 4.86 billion yuan, if the overseas box office of 170 million US dollars of "Time and Space Love Traveler" is also counted, Huashang Department has won nearly 6 billion box office in the first half of the year alone.

This is only the box office results of the first half of the year, and it is said that the films to be released by Huashang Media in the second half of the year are actually not less than the first half of the year, is this still possible?

With this achievement, which domestic company can not be blushing or shocked when it sees it?

From January to June, Huashang Media basically released films every month, and basically every film exploded, even the worst "Search" also had a box office of 263 million.

It is difficult for other people's movies to get a box office of 3.5 billion yuan, how did they get to him Huashang Media, and when they get to him, Li Mu is like a commonplace?

Even strictly speaking, the box office of 3.5 billion yuan that others can't ask for can be regarded as a hit to the street when it comes to Huashang Media.

It's unreasonable!

If Huashang Media is only strong in the film field, the key is that it is also a ceiling-like existence in the field of TV dramas.

Let's not talk about "You from the Star", which premiered nationwide on February 14 this year, let's just say "Shanshan is Coming", which just sold the copyright recently!

This TV series is not too popular IP, as for the cast, it is neither big nor small.

The male protagonist Chen Bi is a new student of Huashang Media, and the heroine is Zhao Liying, one of the new four little flowers appointed by Li Muqin, and the male and female protagonists are considered to have a certain reputation. But if you look at the market price, the price of the online version of a cast-level TV series at this stage is about 400,000 per episode.

That's right, at this stage, the latest single episode price of the online copyright of the TV series with this cast is about 400,000, which is indeed a price reduction, and the network copyright of the TV series of the same level has been speculated to one or two million episodes, and the unit price of "You from the Star" sold by Huashang Media to Tengxun Video is as high as 3 million per episode.

But just a few months ago, iQiyi spent a lot of money to buy the copyright of "The Secret History of Princess Taiping" and officially met with TV viewers across the country.

This time, iQiyi made a lot of money in order to buy this drama, but what was the result? Both the ratings and the popularity of the Internet were miserable, and in the end, the copyright price of domestic TV dramas was stunned by a bad drama from one or two million episodes to three or four hundred thousand episodes.

Before one or two million episodes of the drama, after this drama, three or four hundred thousand may not be sold.

The person in charge of the arc search video even publicly shouted that there are no more million-episode dramas on the market, and there will be no more in the future!

As a result, almost as soon as the words fell, Huashang Media's new drama "Shanshan is Coming" came.

Then, one moment ago, there were no million-episode dramas on the market, and the next moment, major video websites immediately scrambled for it.

Last time, iQiyi bought "The Secret History of Princess Taiping" at a high price, but this time Gong Yu learned from the pain and decided to be conservative, and the next most important thing is to control the risk.

It is not a risk that TV series is expensive, it is expensive and the ratings are low, the number of clicks is still poor, and the lack of popularity is the biggest risk.

So even if iQiyi buys "Shanshan is Coming" at a sky-high price this time, it can actually be regarded as a relatively safe strategy.

Because at least so far, Huashang Media's drama has never overturned.

This time, Gong Yu almost gave a death order: no matter what the cost, he must win this Huashang Media's latest masterpiece "Shanshan is Coming"!

In the end, the online copyright of "Shanshan is Coming" was sold to iQiyi at a price of 2.5 million per episode, compared with the 3 million episodes of "My Love from the Star" last year, the copyright of "Shanshan is Coming" has actually been reduced.

Two reasons, one is that the current market is indeed not good, and other dramas have fallen from one or two million episodes to three or four hundred thousand episodes, and no one cares, even if the market has confidence in Huashang's dramas, the quotation cannot be completely unaffected by the market environment.

The second is that the quality of "Shanshan is Coming" is indeed inferior to "You from the Star", which can be clearly felt by many people who have watched two TV series at the same time.

How do you say the price of 2.5 million episodes? The single episode is indeed lower than "You from the Star", but the number of episodes of "Shanshan is Coming" is more!

The former has only 22 episodes in total, while the latter has 33 episodes, with a total online copyright price of 66 million yuan for the former and a lower unit price for the latter, with a total price of 82.5 million yuan.

In addition, this drama is still sold to four provincial satellite TVs, and the first round of copyright prices for four-star simulcasts is 600,000 yuan per episode, so that the total unit price of the first round of this drama is 2.4 million per episode.

Coupled with the 1.2 million episodes sold to eight terrestrial stations and four satellite TV stations in the second and third rounds, the total copyright unit price of "Shanshan is Coming" is 6.1 million per episode.

6.1 million episodes multiplied by 33 of the total number of episodes, the total copyright price of "Shanshan is Coming" broke through the 200 million yuan mark, to 201.3 million yuan.

Okay! After "The Secret History of Princess Taiping" collapsed the copyright price of domestic TV dramas, Huashang Media only used one "Shanshan is Coming" to regain the market's confidence in TV dramas.

Last year's "My Love from the Star" was known as a sky-high copyright, so what was its total selling price?

165 million!

As a result, only half a year later, Huashang Media used a "Shanshan is Coming" to push the network copyright of domestic dramas to more than 200 million yuan.

There is a lot of discussion in the circle: another sky-high copyright has been born!

……

In June, "The Hunger Games 2" was officially completed, and Li Mu took time to take Liu Yifei to visit his company in the United States, that is, Manwu Animation Studio.

At this time, Manwu Animation has basically completed most of the production work of "Frozen", from the official establishment of the project to the basic completion of the production, it took about two and a half years, which is quite efficient.

When Li Mu and Liu Yifei walked into the Manwu Animation Studio, many studio staff came over to watch the two, mainly Liu Yifei.

As mentioned earlier, Li Mu's version of "Frozen" did not completely copy the original, and the biggest change was that Li Mu integrated part of Liu Yifei's shadow into the image of Aisha, the Ice Queen.

Although the proportion is only about 30%, anyone can see at a glance that Queen Elsa and Liu Yifei look a little alike.

The staff of the studio have been focusing on this animated film for the past two and a half years, and now that the prototype of the heroine of the movie has arrived, everyone will of course be very curious.

"Like, very god-like indeed!"

"I'm more beautiful than in the movie, and we're all blessed."

"With an investment of $150 million, such a big investment won't be just to make an animated movie based on the appearance of a girlfriend, right?"

……

Li Mu and Liu Yifei couldn't hear the whispers of these employees, he just leaned into Liu Yifei's ear and whispered: "The image of the heroine Elsa in this "Frozen" is based on your appearance, do you think I should give you some salary?" ”

Liu Yifei smiled: "Aren't you going to give me a sneak peek?" I said I'd better wait until I finished watching the movie, if the movie is not good, then you can give me some salary, if the movie is good, then I will give you promotion money in turn. ”

Li Mu smiled: "Then let's make a decision!" ”

(End of chapter)