Chapter 257: Frozen, 1 Billion Investment!
"I heard that two new animated film projects are about to start?"
China Film, Han Sanping Office.
Han Dong asked meaningfully.
Li Mu nodded: "It will be officially launched after the global release of "Frozen" next month!" ”
Han Sanping tapped lightly on the table and said, "Is there a big problem with production costs?" If it's big, I'll come up with a little more, and if it's not enough, I'll talk to a few other companies. ”
Li Mu said with a smile: "The pressure is there, of course it is good that Han Dong can be generous, forget about other companies, everyone has to make money." ”
Han Sanping said: "Then Zhongying will add another 10 million." ”
Li Mu smiled: "Thank you Han Dong." ”
Han Sanping said again: "I'm talking about US dollars. ”
Li Mu: "Thank you, thank you." ”
Han Sanping: "Each animated film adds 10 million. ”
……
In fact, Li Mu's films, well-known domestic film companies are desperately following the investment, the door is not hard enough, you can't find a channel to invest in with money, and even for each Huashang A-level production, it is important to pay attention to which companies have to leave how many investment places.
For example, Huayi Brothers, the proportion of investment in Huashang Films in the first two years was still not small, and then it became lower and lower.
is also an example of Western Film, although it has been going downhill over the years, it can live a very nourishing life just by investing in the dividends of Huashang Films.
For example, China Film and Huaxia, these two companies have relatively large real power, and many of Huashang's films are Sino-foreign co-productions, and the specific operation is inseparable from the support of these two, so the proportion of accepting their investment in Huashang films has increased in recent years.
But all of the above are live-action movies made by Li Mu, such as "Inception", such as "Gravity", or "The Martian".
Scripts written by Li Mu, sci-fi blockbusters, A-level productions, and directed by Li Mu himself - basically the more films that meet the above conditions, the more everyone rushes to invest.
But some movies are different, although these are also A-level big productions, although Li Mu also wrote the script and directed it himself, but those domestic cooperative companies are a little afraid to invest.
This is the "Frozen" filmed by Huashang Media suddenly entering an unfamiliar field.
You said that you are a good international director who is not right, and you don't make the best sci-fi live-action movies, but you want to make animated movies?
said that you directed it personally, but I heard that I occasionally went to inspect it, and two of the assistant directors who worked, one was named Tian Xiaopeng and the other Yang Yu, who were ordinary animation talents in China, but they were poached by Li Mu to preside over such a big project.
An animated movie, I heard that the total investment is more than 150 million US dollars? Isn't this pure madness?!
With this investment scale, how can you make money without getting more than $600 million at the global box office?
"Kung Fu Panda" is a top animated movie, right? Produced by DreamWorks, the result? The global box office is more than 600 million US dollars.
We all admit that you Li Mu is good enough, but no matter how good you are, you can catch up with the level of "Kung Fu Panda" by investing in an animated movie?
Isn't that funny?
But if you don't meet this standard, you are very likely to lose money.
In short, almost no one in the circle is optimistic about Li Mu's rash entry into the field of animated films, especially the first animated film, and the crazy operation of investing 150 million US dollars when he comes up.
Good guys, it's more than 1 billion yuan when converted!
But it's not good if Li Mu's movie is not invested, if you don't vote for Li Mu's animated movie this time, will you have a chance to vote for Li Mu's live-action movie next time?
There will probably still be opportunities, but it's hard to say how much of the share will be available at that time.
But it really hurts to smash real money into it, so there is a more abnormal phenomenon.
On the one hand, almost all companies want to grab Li Mu's investment in live-action films; On the other hand, for the animated movie that Li Mu wants to make, everyone invests a little money as symbolically as possible.
With the current strength of Huashang Media, it is not a problem to invest in a $150 million animated film by itself.
Huashang Media's cash flow, not to mention China, is not bad at all compared with the six major Hollywood companies.
But this year's Huashang is like crazy, the company's first animated film "Frozen" has not yet been released, and three new animated films have been prepared and launched one after another!
Xu Chengyi served as the co-director of "Despicable Me", with an investment of 70 million US dollars.
"Zootopia", co-directed by Yang Yu, has an investment of 150 million US dollars.
"Dream Travel", co-directed by Tian Xiaopeng, has an investment of 150 million US dollars.
The investment in these three animated films alone has gone straight to 370 million US dollars, and in addition, Huashang has made a large number of live-action films this year?
For example, "The Hunger Games 2", "Monster Hunt", etc.?
In addition to this, there are a large number of live-action films that will be launched.
Huashang Media is how to have sufficient cash flow, and at the same time invest in so many movies with such a huge cost, I am afraid that it will also encounter certain difficulties, right?
That's why Han Sanping said that he wanted to make additional investment.
Of course, China Film Investment also values economic returns, but it does not only value economic returns.
For example, several other companies that have cooperated with Huashang all year round pay more attention to economic returns, so they are not too enthusiastic about investing in these animated films.
If it weren't for the fear that Li Mu would have opinions about them, it is estimated that they would not want to invest a penny.
In fact, Han Sanping is not very optimistic about Li Mu's animated film project, but Li Mu has really not been defeated for so many years, so he is really not easy to persuade.
However, "Frozen" will be released next month, if the box office is very poor, Li Mu should adjust the next investment, right?
It is not impossible that two new animated film projects will be postponed or even cancelled.
"After "Shocking Demon Thieves", "Interstellar", the investment scale of those companies should be controlled, if there are benefits, and if there are risks, how can there be such a good thing." Han Sanping Road.
Li Mu said: "Everyone is an acquaintance, and sometimes they really can't wipe off their face." ”
"Animated films are risky, and when everyone invests as little as possible, they don't feel that they can't save face."
Li Mu nodded: "Yes, I asked Liu Siying to sing blackface about this matter." ”
Han Sanping said: "Your movies are different from others, everyone else is desperately trying to attract investment, your movie has no shortage of investment, on the contrary, the quota for who to invest in is to give money to whom, they are there when you make money, and you should also have them when you take risks." ”
After that, the two naturally talked about the currently popular "Huaxia Partner".
After the film won 125 million yuan at the box office on the third day of release, it fell back to 79 million on the fourth day, 71 million on the fifth day, and 69 million on the sixth day.
The next few days are around 50 million.
The box office on Saturday in the second week had a significant rebound, breaking 100 million yuan again, reaching 104 million yuan, falling to 87 million yuan on Sunday, and then falling significantly on Monday, only 58 million yuan.
At this time, the total box office of the film has officially exceeded 900 million yuan.
The box office of "Huaxia Partner" in this time and space has far exceeded that of the previous life, don't look at it now, it is only 2012, but now the scale of the Chinese film market is far greater than that of the original world in 2013.
Second, the title of "produced by Huashang" is indeed quite bluffing.
As the time enters October, one side of "Huaxia Partner" is still being screened nationwide, and on the other hand, "Frozen", with a total investment of 150 million US dollars, has officially launched a large-scale promotional campaign.
It may be a little strange to say it, but after the official launch of the publicity, the company found out that the boss may have made the wisest decision to integrate the image of his girlfriend Liu Yifei into the character modeling of the heroine Elsa.
The film "Frozen", looking at the story synopsis, the Western color is very heavy, and the emphasis is right, because it is adapted from Hans Christian Andersen's fairy tale, but the prince and princess have a sense of substitution for Chinese audiences.
When the publicity team was collecting market feedback, they collected a lot of people who said that they were not interested in the subject matter.
However, a considerable number of fans were immediately amazed when they saw the image of the heroine Elsa.
"It's not ...... It's not ...... Isn't that so Liu Yifei? It's very expressive, did you use Liu Yifei's image? ”
"I'll go! Li Muzhen can play, not only making live-action movies to find his girlfriend Liu Yifei to act, but even looking for animated movies! ”
"Rub, you have to go to the theater! In my heart, I like Liu Qianqian very, very much, but her acting skills - how to say it, it has made a lot of progress over the years, but it can't be said how good it is, which is a big pity. But guess what? Sissi's image is about to be made into an animated movie! And the animated characters are so beautiful, they have their own advantages with real people, and the most important thing is that everyone can finally see Liu Yifei, who has first-class acting skills! ”
"The upstairs angle is strange, the animation shot for 150 million US dollars, the level should still be guaranteed, the animated character is on top of Sissi's face, and the acting skills of the animated characters have become Sissi's acting skills - hahahaha, I'm laughing to death!"
The topic suddenly went viral.
"Do you want to see Liu Yifei, who has full marks in acting? He's coming! 1 billion investment, director Li Mu has been grinding a sword for three years, "Frozen", will be with you on November 16th! ”
Which of the two time and space Liu Yifei is extremely popular, but Liu Yifei's popularity in this life is obviously crushing the previous life.
So this is an animated film based on Liu Yifei?
A must-see after the release!
Who is right, maybe this film is really Liu Yifei's best acting skills!
Of course, some netizens said that Li Mu was desperate for training Liu Yifei's acting skills, so he found another way to let his girlfriend contribute memorable acting skills in the animated movie.
With a total investment of more than 1 billion yuan, with Liu Yifei as the prototype and directed by Li Mu, three years of sharpening a sword, coupled with a lot of publicity funds desperately sprinkled out, in short, the popularity of "Frozen" was finally hyped.
Huayi Brothers.
The Wang brothers privately talked to company executives about the "Frozen" project.
Wang Zhonglei: "An animated film, with an investment of 150 million US dollars, Li Mu is no matter how good he is, after all, he has never shot an animated film, the risk of this film is self-evident, we only symbolically invested a little money, and the face is really not good-looking, after all, I have made a lot of money with Li Mu in the past, but friendship is friendship, investment is investment, and there is no distinction between public and private, which is a taboo for entrepreneurs." ”
Wang Zhongjun said with emotion: "If it's just an animated movie, it's not a big problem for Li Mu to make an animated movie like "Kung Fu Panda", and the risk of adapting Hans Christian Andersen's fairy tales is too high, how many Chinese people will love to watch these?" ”
Wang Zhonglei: "I heard that the heroine of the cartoon adopted Liu Yifei's style, and I thought that Li Mu was just to please his girlfriend, but today, it seems that it is not the same thing at all, at least in the Chinese market, many fans are attracted by the connection between the heroine and Liu Yifei, and the topic is hot, maybe it can really get a good box office." ”
Wang Zhongjun: "No matter how good it is, how many can there be?" The investment of 1 billion is almost destined to lose money, unless Li Mu's first animated film is as popular as "Kung Fu Panda". ”
Wang Zhonglei shook his head: "There are three more animated films that Huashang is preparing, and the investment in two of them is expected to reach 150 million US dollars, and Li Mu has now lost his rationality." ”
Wang Zhonglei: "It seems that the downhill road of Huashang Media is inevitable. ”
……
Purple Jade Villa.
"The Hunger Games 2 was filmed late." Li Mu said to Liu Yifei.
"Why do you say that?"
"If you look at the November 16 schedule, Frozen's biggest competitor is Twilight 4: Breaking Dawn (Part I), and Twilight and The Hunger Games are completely the same genre, and if these two series can be released on the same day, I think it would be very interesting."
Liu Yifei pouted and said, "What's interesting?" You just want to win the North American box office! I remember that the North American opening weekend of "Twilight 4 Breaking Dawn (Part 1)" seems to be very high, right? You've said many times that animated films are long-term, that is, the short-term box office is definitely not as high as Twilight. ”
Li Mu generously admitted: "The final box office of "Frozen" will definitely surpass "Twilight", but the box office in the first week is definitely not as high as Twilight, you said that I invested 150 million US dollars to make a big production, but I couldn't even get the box office champion in the first week, and it really doesn't look good when I say it." ”
Liu Yifei said: "What else do you say, what do you think netizens say about me?" How can they say that "Frozen" is probably the movie with my best acting skills? It's so infuriating! ”
She didn't participate in the acting, how could she contribute the best acting skills?
Isn't that?
Li Mu smiled: "Do you think the $8 million was taken for nothing?" ”
"Frozen" Aisha used the image of Liu Yifei, and the crew naturally would not prostitute in vain, and she couldn't not give the money she should give just because Liu Yifei was her girlfriend.
Not only do you have to give, but the figure is not low, a full $8 million.
Liu Yifei smiled: "That's right, this money is really easy to earn, you don't have to worry about anything, and no one will accuse you of bad acting skills or anything like that." ”
Li Mu smiled: "Of course, you will be one of the two most famous cartoon prototype characters in the future." ”
Liu Yifei really became curious: "One of the two? Who is the other one? ”
Li Mu said: "The bald head is strong! ”
"Bald?"
"Well, the prototype is Wu Yaohan, and the name of the cartoon is "Bear Infested", and you will be one of the two major animation prototype characters in China in the future, as famous as the bald head."
Liu Yifei couldn't help but be curious, so he immediately went to the computer to check, and then he was about to settle accounts with Li Mu.
"I won't allow you to compare me with Bald Qiang in the future!"
……
"Frozen" is scheduled for November 16, and the main competitors are "Twilight 4: Breaking Dawn (Part I)", as well as "007: Skyfall", which was released the week before, and both films are very strong opponents.
In the previous life, the former grossed $139 million in its opening weekend, while the latter grossed $1.138 billion worldwide.
Both competitors are very strong.
Li Mu is still confident in the total box office of "Frozen", but the first week of fighting with "Twilight"?
There is hardly any possibility.
It seems a bit regrettable that the blockbuster that cost $150 million and took three years to shoot didn't even win the box office title in the first weekend.
How many small-budget movies of Huashang have won the North American weekend championship?
(End of chapter)