Returning to Guangzhou from Beijing, Liangkun took a group of people to visit the eldest brother Lao Kang Kangershou.

Liangkun invited Kang Ershou's family to dinner at the Baiyun Hotel.

During the banquet, Liangkun asked Kang Ershou: "Big brother, have you received the letter from your godmother?" ”

- Liangkun worshiped Li Yanling as his godmother.

Kang Ershou said: "I received it, and thank you for helping me find their mother and daughter, and settle their lives." ”

Liangkun said: "We are the Jinlan brothers, don't say these kind words." I have been in Guangzhou some time ago, but I have something to do in Beijing, and I didn't have time to visit you. Today is to make up. ”

Kang Ershou only brought his three sons to attend, but he didn't see the quail waist Kang Qiyao.

Liangkun asked, "What about Ah Yao?" Why didn't he come? ”

Kang Ershou said: "Ah Yao is studying in college, and his studies are important, so don't ask him to run around." ”

Kang Qizong interjected: "Last time Ah Yao went home, I also said that the school has clear water and cabbage every day, and he eats all the green. There is a big meal to eat today, and he didn't catch up, it's really pitiful. ”

Kang Ershou said unhappily: "You have to eat, but you can't stop your mouth?" ”

Liangkun said: "After we finish eating, we will ask the kitchen to make something good to bring and send it to Ah Yao." ”

Kang Ershou said: "Eat and bring, so what's so embarrassing?" ”

Liangkun said: "It's drizzling. By the way, Azong, what are you doing now? ”

Kang Qizong said: "Uncle Kun, it's not a stall yet, we young people who have returned to the city can only do things like being self-employed." ”

Liangkun said: "I want to set up a factory, I don't know if you are interested in coming to help me?" ”

Kang Ershou said: "Running a factory, isn't that taking the capitalist road? Will the state ratify? The Eight Kings incident just happened at the beginning of this year, so don't make a fuss. ”

The so-called "Eight Kings" incident was in early 1982, in Wenzhou, the birthplace of the individual and private economy, a number of people who walked on the "cusp" of the market economy were arrested for "speculation"; Hu Jinlin, the king of hardware, Cheng Buqing, the king of miners' lamps, Liu Dayuan, the king of screws, Li Fangping, the king of contracts, Wang Maiqian, the king of thrift goods, Ye Jianhua, the king of catalogs, Zheng Xiangqing, the king of coils, and Zheng Yuanzhong, the king of electrical appliances, were listed as important targets.

Liang Kun said: "I am from Hong Kong, and Hong Kong is originally the land of capitalism, of course we have to engage in capitalism. If I ask Ah Zong to be a worker, no matter how much I fight capitalism, it will not hit the workers, and it will definitely not affect Ah Zong. I usually live in Hong Kong, so I usually ask Ah Zong to help me look after the factory. If there is a change in the policy, let Ah Zong put everything on my head, and afterwards I will help Ah Zong find something to do in Hong Kong, and I will be a Hong Kong person in the future. ”

Kang Ershou said: "Then do you want to do any business?" ”

Liangkun said: "I have a garment factory in Shenzhen, and my younger brother in Hong Kong helped me to watch it. I wanted to open a garment factory in Guangzhou, so Ah Zong first went to the factory in Shenzhen to study for a while, and then returned to Guangzhou to build the factory in Guangzhou. In the end, both factories were handed over to Ah Zong to manage. So that my little brother can go back to Hong Kong and help me do something else. ”

Kang Qizong hurriedly thanked: "Thank you, Uncle Kun." ”

Kang Qiguang said: "Okay, okay, Azong, you will be the director of the two factories in the future, then it will be so majestic." The director of our factory is very majestic all day long. ”

Kang Ershou's wife Wang Yulian said: "Ah Guang, you can't just look at the majesty of the factory director, you have to manage production, but also take care of other big and small things, this job is not simple. I just don't know if Ah Zong can do a good job. Don't let him ruin your factory. ”

Liangkun said: "I don't worry about Azong's mind. Besides, I also want to thank my sister-in-law, if it weren't for your textile factory to provide me with cheap raw materials and help my garment factory solve a big problem. ”

- After all, Kang Qizong is the most economically minded person in the Kang family, and Liangkun does not ask him to become an entrepreneur like Zong Qinghou and Liu Yonghao, just eat policy meals, as long as people are not too rigid.

After finalizing this matter, Liangkun took Kang Qizong south and came to Shenzhen.

In the office of the garment factory, Liang Kun introduced to Vaseline: "This is the son of my sworn eldest brother, Kang Qizong, you can call him Ah Zong, or cuttlefish sect." ”

Kang Qizong said with a bitter face: "Uncle Kun, why did you give me such an ugly nickname?" ”

Liangkun said: "Your face is wrinkled like a cuttlefish. People who don't know still think you're my uncle. ”

"Brother Kun, don't worry, I will definitely teach Azong the experience of managing the factory, and I will never hide it." Vaseline said: "I myself want to return to the world of flowers in Hong Kong as soon as possible. ”

Liangkun said: "I heard others tell me that you hook up with those female workers here all day long, and live like an emperor, are you still willing to go back to Hong Kong?" ”

Vaseline said: "There is no entertainment here, only to chat with the female workers, and the female workers are very mediocre. Ah Zong can take over sooner, and I can get out of the sea of suffering as soon as possible. ”

Kang Qizong said: "Mr. Sun, I must study hard and learn all your skills as soon as possible." ”

Liangkun said: "I'm not asking you to follow him to learn how to pick up girls!" I heard from your father that you have a girlfriend in Guangzhou, who seems to be named Ah Chan. After you settle down here, I'll call your dad and ask him to send Ah Chan over and watch over you. ”

Kang Qizong said with a bitter face: "Uncle Kun, Ah Chan was originally a vinegar jar, as soon as she came over, it wasn't for me to see it, I couldn't eat it, you are so cruel." ”

Liangkun said: "You are also in your twenties, get married and have children early, and spread the branches and leaves for the Kang family, this is the right thing." As long as you have children and daughters, I don't care how you play outside. However, now that you are still a single person, I can't let you lose your reputation, lest the daughters of serious people dare not marry you in the future. ”

Kang Qizong sincerely admired: "Uncle Kun, you are really my own uncle. ”

Liangkun said as a matter of course: "Of course, otherwise you think that my marriage with your father is fake?" ”

After Liang Kun taught the cuttlefish sect, he said to Vaseline: "I'll give you the contact information of a person, this person's name is Liu Xiaoqin, she is an actress, she has acted in the movie "Little Flower", she is a well-known star actor in the mainland, and she is also the host of next year's Spring Festival Gala, and her Spring Festival Gala host costume will be sponsored by our garment factory." I'm sure that as long as the Spring Festival Gala is broadcast, the clothes she wears will definitely be popular all over the country, so you have to try your best to cooperate with her to choose clothes, and at the same time, after she determines the costumes, make every effort to produce the same clothes, and prepare for the sales boom after the Spring Festival Gala next year. ”

Vaseline said, "I'll get in touch with her as soon as possible." However, I have a small suggestion. ”

Liangkun raised his hand and gestured, "You say." ”

Vaseline said: "It's no problem that our garment factory is called 'Lin's', and we have been borrowing other people's trademarks to produce before. If we can really open up the situation in terms of sales, I think we should establish our own trademark and brand. ”

Liangkun said: "Makes sense. Since you have asked this question, you must have thought about it. Tell us what you think. ”

Vaseline said: "Brother Kun, your surname is Lin, and my nickname also has the word Lin in it, how about our clothing is called 'Forest Brand'?" ”

Liangkun said: "Not good. 'Chongyang Meiwai' will be the mainstream perception of the Chinese market for a long time, so our brand must be a foreign transliteration brand. ”

"Foreign language transliteration brand." Vaseline pondered word by word and said, "What about Alain Delon or Van Lunteno?" ”

"Are you not afraid of being sued? However, we can indeed imitate the clothing styles of the world's big brands such as Valentino, Armani, Gucci, and LV, and make some A goods to sell. Many Hong Kong people don't have the money to buy real brands, so they will patronize our A stalls. A pair of Valentino jeans is more than 200 Hong Kong dollars, A goods only cost 30 or 50 yuan, throw away the cost, there is half of the profit, the leather bag is even more exaggerated, marked with the LV logo, the factory is only 20 yuan of leather bags, sold for hundreds of yuan will be patronized by little girls. Our site is in the most densely populated area of Yau Tsim and business must be very good. Liangkun said: "This article is put aside first, and I think of it, Gloria, which means 'ode to glory, halo, wheel of light', and is also the name of the giant in the Bible, which belongs to the traditional sense of a good name with style, and European aristocratic women also like to use it today." Transliterated, it's 'Goliath'. The meaning is good, and the meaning of Chinese words is also good. ”

Vaseline said: "After coming to the mainland, I found that although there are advertisements in newspapers and television, there are still relatively few of them, and whether our clothing brands should advertise. ”

Liangkun said: "Of course, we not only have to advertise, but also invite image spokespersons. At present, I have preliminarily selected four people, two in the mainland, two in Hong Kong, Xiaomei and Huata Cake in Hong Kong, and Liu Xiaoqin and Li Yigu in the mainland. Li Yigu is a singer, Liu Xiaoqin knows her, and the theme song of Liu Xiaoqin's famous work is sung by Li Yigu, I can help you introduce it. ”

Vaseline asked, "What is an image spokesperson?" Is there anything else to do besides advertising? ”

Liangkun said: "Image spokesperson is not just an advertising star. First of all, the image spokesperson is exclusive. One of the most basic aspects of the image spokesperson contract we signed is that our image spokesperson cannot advertise other similar brands. For example, if we invite Huata Cake as an image spokesperson, then Huata Cake cannot advertise Jinli, otherwise it is a breach of contract, and we have the right to claim compensation. ”

Vaseline said, "If the flower tower cake dares to do this, I will definitely break his leg." ”

Liangkun said: "I'm just making an analogy. Not only can the image spokesperson not advertise other similar brands, but as long as they appear in front of the public, they cannot use the products of other similar brands. In other words, in the future, you can only wear the clothes produced by our company. ”

Vaseline said, "Then he won't have to buy clothes in the future." ”

Liangkun said: "Of course, during his signing period, as long as our company has any new men's styles, we will send him according to his size." As long as he walks down the street, appears in newspapers, television, movies, it is a living advertisement for our company. ”

Vaseline asked, "What else?" ”

Liang Kun said: "The image spokesperson cannot endorse other products whose style does not conform to the company's brand image. For example, if our brand image is set to formal wear, then Huata Cake cannot endorse products such as oil, salt, sauce and vinegar that represent the image of a 'family cook'. ”

Vaseline is a little bit of a gain.

Liang Kun said: "Image spokespersons cannot appear in film and television works that do not conform to the company's brand image. For example, if our brand image is set to formal wear, then Huata Cake cannot play a beggar in movies and TV series, because we don't have a beggar costume. ”

Vaseline nodded and asked, "Anything else?" ”

Liang Kun said: "The image spokesperson cannot have remarks and behaviors that damage the company's brand image. For example, our products are mainly for the mainland market, so those movies and TV series that satirize and smear the image of the mainland cannot be accepted; You can't say things that satirize or smear the image of the mainland, and you can't do things that satirize or smear the image of the mainland. ”

Vaseline had some sudden realization.

Liangkun said: "As a brand, of course, we don't only ask for celebrity spokespersons. We also need to assist celebrities at all levels to establish a personal image that is highly compatible with the brand. Through the establishment of star image, the brand image is fed. For example, for those charity activities that may be on TV or newspapers, we should also dedicate our own resources to help Huata Cake squeeze in. ”

Vaseline began to look happy.

Liangkun finally concluded: "The matter of image spokesperson is far more complicated than asking a star to advertise. When I return to Hong Kong, I will discuss the terms of these contracts with lawyer Yip Yingwen, and I will inform you and Ah Zong to participate in the discussion when the time comes. ”

Kang Qizong had already been dumbfounded when he heard it, and when he heard himself mentioned, he hurriedly asked, "Do I want to participate too?" ”

Liangkun said: "If you want to take care of the company in the future, of course you have to participate!" How? Don't you want to see the world of Hong Kong? ”

Kang Qizong rubbed his hands embarrassedly and said, "No, I was thinking, can I bring Ah Chan with me and go to Hong Kong to buy some clothes and watch movies together?" ”

Liangkun smiled: "Of course you can!" Count you kid a little conscience. ”

Kang Qizong said: "Uncle Kun, you say that I seem to be so flowery. ”

Liangkun smiled: "Then who looked at those female workers just now, and their eyes were about to fall off?" ”

Kang Qizong said: "Uncle Kun, don't tell Ah Chan these words, she is originally a vinegar jar, maybe she won't let me work in Uncle Kun's factory." ”

Liangkun smiled: "Silly, she is nervous about you because she has you in her heart!" Actually, when I was eating at the Baiyun Hotel, I wanted to call her together, but what your father said was still undecided, and I didn't agree, so I had to forget it. The next time I see her in Hong Kong, I will definitely give her a big red envelope. ”

Kang Qizong said: "Then I thank Uncle Kun for Ah Chan!" ”