Originally, when he heard that Xu Nan put the movie on the same schedule as him, Liu Dongdong was very angry, and even felt that it was an insult to him.

But on a different look, he suddenly stopped being angry.

He was even looking forward to it.

Liu Dongdong can't wait to see Xu Nan's new movie released in the same time period as him, and then he crushes the scene.

Suddenly a little excited, hey.

As for the movies he filmed, whether the quality of "Our Thirty Days" can surpass "Captain China".

Liu Dongdong had no doubts at all.

He is an old director, and he has invited first-line stars to join.

If this is not as good as Xu Nan, a combination of a novice director and a novice actor, then he will admit it.

And he has inside information, Xu Nan only took more than 20 days to make a movie, and he finished the whole movie.

More than 20 days, what can be filmed.

Anyway, every time he makes a movie, he has to keep improving, and it takes at least a few months.

In contrast, which movie is of higher quality?

Well.

When the time comes, he can also ridicule a wave on Weibo, telling Xu Nan that not everyone can make movies.

You are just shooting bad movies, shooting normal movies, you are not qualified.

Wait, why wait until then, not now?

Decisively, Liu Dongdong posted a Weibo.

"Let me tell you one thing, the movie "Captain China" directed by Xu Nan has been scheduled, you say that it is not a coincidence, the schedule he chose is just the same as mine.

I'm surprised, director Xu Nan claims to be a big production of 100 million, and in the end he only dares to have a schedule with me, a small-budget movie of tens of millions.

Hehe, you say it's not fun.

Speaking of which, why didn't he dare to collide with the blockbuster, the meaning of this, well, let's understand it. ”

Thanks to the reason that he often posts on Weibo, Liu Dongdong still has a lot of fans and is very active.

It didn't take long for hundreds of comments to follow.

"The schedule of "Captain China" has been confirmed? A schedule with your new movie won't affect you. ”

"Come on, Dongdong, always support you."

"I don't believe in the production cost of 100 million, Xu Nan used to start by making bad porcelain movies, and he is willing to spend 100 million?"

"Brother, there's no need to mock, take a look, in the past few months, there is indeed only such a schedule, and I guess he can't help it."

"I didn't plan to enter the cinema, but when I heard that there was Xu Nan's new film, what should I do if I suddenly got a little impulsive?"

"And there is Lin Hongsleeve in the movie, who is white and rich and beautiful, ready to move."

Liu Dongdong is still very active on Weibo, and selected a few fans to reply to a wave, which not only brushed a wave of popularity, but also solidified fans by the way.

What's more, you can also promote the movie in advance.

Well, as a director, no one knows how to promote movies better than him.

Liu Dongdong's Weibo, Xu Nan noticed it, but didn't pay too much attention to it.

This schedule was carefully selected by him, and it was the most suitable schedule.

Whether Liu Dongdong welcomes it or not, the facts cannot be changed.

However, this Weibo still has to respond.

It can be regarded as promoting the movie in advance.

"@刘东东, the selection of the schedule is the result of careful selection, not aimed at anyone, or are you afraid?"

Xu Nan's Weibo has a little bit of arch fire, which can be regarded as a little warm-up for movie promotion.

But unfortunately, there are not many comments, only a dozen, and the audience's responses are all tepid, not as hot as Liu Dongdong's Weibo.

The main thing is that now the audience is more shrewd, and the general small means, they are already immune.

Even Liu Dongdong did not respond to this Weibo, probably because he was too lazy to pay attention to him.

Another movie in the same schedule, the talented female director Ning Feixue, never posted on Weibo from beginning to end, purely ignoring the scolding war between the two movies, with a cold attitude.

Instead, Lin Hongsleeve made a phone call and asked about the schedule.

"Director Xu, the movie schedule is confirmed, do you need me to help promote it?"

Xu Nan hurriedly said: "Don't worry, I'll handle the movie promotion, you just need to cooperate, don't make your own publicity." ”

The promotion of the movie is actually a science, which contains very complex truths.

The first is the timing of publicity.

There are still about two months before the release of the movie, and at this point in time, it is possible to blow the wind to the audience and let them know that the film exists, but large-scale publicity is not feasible.

Because the movie is still a while away from being released, you are now promoting it on a large scale and raising the audience's expectations for the movie, but the movie is not online, and the audience's expectations are not met.

The best way is to promote it a few times first, the scale does not have to be large, but it must let the audience know that there is this movie and give them a foundation.

Then wait for the time when the movie is about to be released, and then promote it on a large scale to attract the audience into the cinema to the greatest extent.

There is also the way of publicity, network publicity, theater publicity, variety show publicity, all kinds of publicity methods, to cover as many audiences as possible and let more people know about this movie.

and, most importantly, the choice of a propaganda model.

If you are shooting a romance movie, you must give priority to the fact that the movie is a romance movie.

Otherwise, it attracts a group of viewers who don't like to watch romance movies, and these people enter the cinema and find that it is not the type of movie they like to watch, and they will feel cheated, and then give bad reviews, causing the movie's reputation to collapse.

There have been such examples before, a well-made romance film, because the movie contains certain sci-fi elements, and it happened that the sci-fi elements were popular during that time period, so they focused on promoting the sci-fi plot in the movie, making the audience think that this is a good-looking sci-fi film.

As a result, when these viewers enter the cinema, they find that they are not watching a science fiction movie at all, but a romance movie, and they immediately feel that they have been deceived, and then they start to accuse the movie garbage on the Internet.

As a result, a good romance film collapsed in this way, and the box office also collapsed, becoming a laughing stock in the circle.

Therefore, the promotion of a movie is very important to the movie, if the publicity is good, the box office of the movie will be high, and if the publicity is not good, the movie may collapse.

The movie "Captain China" is extremely important to Xu Nan, if he succeeds, he will be among the big directors in the circle, and if he fails, he will be an unpopular director who can only make bad movies in the future.

How to publicize it must be very cautious.