Chapter 304: Copycat Tablets Don't Work Anymore

The people discussed in this discussion area are basically industry insiders, and they are very concerned about the trends in the film industry.

Prior to this, Xu Nan had already filmed two copycat porcelain movies, one "The Hobbit Era", which won 40 million box office at a cost of 200,000 yuan, creating an eye-catching miracle.

"Atlantic Rim" also caused a huge response, with a box office of more than 10 million, although it was not as good as the first copycat porcelain movie, but the results were also very good, and even triggered a trend of following the trend of copycats and porcelain in the circle.

There are these examples, "Three Thousand Warriors of Sparta" and "Three Hundred Warriors of Sparta" have such similar names, and the popularity was so high before the release, people in the circle thought that this movie could once again create a miracle with a small and big one.

But unexpectedly, the single-day box office of "Three Thousand Warriors of Sparta" was only more than 200,000 US dollars.

In fact, this result is already very good, and the profit is certain, but on Xu Nan, it is very ordinary.

It's like a world's number one master coming out of the mountain, everyone thought he would do something earth-shattering, but he didn't expect to kill an ordinary little thief in the end, and the gap was too big to disappoint.

An insider posted a long article analysis.

"There is only one miracle of the cottage touching the porcelain piece, and you don't need to worry about it at all"

"Recently, when chatting with friends, many people are discussing copycat porcelain, since Xu Nan, the Chinese director, created this category, this type of movie seems to have become a trend, and many film and television companies have decided to set up projects to shoot copycat porcelain."

"This fact has made many directors confused."

"On the one hand, the cost of copycat porcelain is very low, the results are very good, often small and big, and achieve very good results, on the other hand, their carefully conceived films, the crystallization of serious efforts, the cost is many times that of cottage porcelain, but it may not be profitable, even if it is profitable, it is not as profitable as copycat porcelain."

"It's cruel, my own efforts are not as good as others casually touching porcelain, and many directors have begun to doubt themselves, and even question their own films."

"But I want to say that there is no need for this at all, the cottage porcelain piece also accounts for a novelty, so it can be successful, because of the novelty, so the audience will watch it, because of the novelty, so it can be small and big, but this does not mean that the cottage porcelain piece can become the mainstream."

"The Waterloo encounter with "Three Thousand Warriors of Sparta" confirmed that this type of movie will be eliminated sooner or later, just like the popular Hollywood song and dance films and Westerns, which were completely eliminated."

"The audience's taste is tricky, the first few times they watched the copycat porcelain, they would find it interesting and fun, but as time goes by, they will find this type of movie old-fashioned and boring, and eventually lose interest in the copycat porcelain, as evidenced by the failure of "The Three Thousand Warriors of Sparta."

"Before the movie was released, because of the similar names, the popularity of the Three Thousand Warriors was very high, and there was even a stalk."

"When the movie was released, Chinese director Xu Nan specially went to the premiere of "Three Hundred Warriors of Sparta" to create a topic, everyone thought that this movie could replicate the miracle of "The Hobbit Era", no matter how bad it was, at least it had the level of "Atlantic Rim".

"But the truth is that the box office of this movie on the first day was only 210,000."

"We all know that the cost of copycat porcelain is very low, and we also know that even if the box office is only 210,000 in a single day, this movie will not lose money and can still be profitable."

"But such a single-day box office has shown one thing, that is, copycats are no longer good at touching porcelain pieces, and the audience has lost interest in this type of movie."

"Copycat porcelain will be the same as the song and dance films and westerns that were once popular in Hollywood, and they will eventually be eliminated and disappear."

"Of course, that's for later, but I'm sure the future won't be too far away."

"Copycats touching porcelain tiles can no longer create miracles, and they are destined to weaken."

After this article appeared in the movie discussion forum, it quickly aroused heated discussions and aroused the approval of insiders.

"That's right, copycat porcelain is no longer popular."

"There can't be a movie in this world that makes money without losing money."

"That's the end of the results of "Three Thousand Warriors of Sparta"."

"I've always felt that this kind of movie is not good, relying on copycats to touch porcelain can only be rampant for a while, and serious filming is the king."

The content of this article simply speaks to the hearts of this group of insiders, and it directly makes them.

Xu Nan can make money just by touching porcelain, which has long made them unhappy, and when they see the declining article, they are happy.

The influence of this article even penetrated this discussion forum and spread to the Internet, attracting many people's approval.

Touching porcelain tiles in a cottage seems to be really not good.

Schneider also read the article, liked it, and felt that it made sense.

"The Three Hundred Warriors of Sparta" has a good box office trend, which makes him proud, and the things that troubled him before are nothing to him now.

But the reporter didn't want to let him go, and during an event to promote the movie, a reporter deliberately asked him.

"Director Schneider, what do you think of the results of "Three Thousand Warriors of Sparta"?"

Schneider smiled slightly: "After all, a copycat porcelain is a copycat porcelain, after the audience's curiosity passes, the results cannot be good, and the current box office is very normal." ”

The reporter asked, "But the name of this movie is almost exactly the same as your 300 warriors." ”

Schneider smiled even more happily: "Then what can it prove, the audience is not stupid, the popularity of this matter on the Internet is so high, how can they watch the wrong movie, the Chinese director Xu thought that he could still replicate the miracle of "The Hobbit Era", which is a very wrong idea." ”

"Here I want to say that making movies seriously is the right path."

Although he is no longer a person of the same level as Xu Nan, this does not prevent Schneider from sarcastically saying a few words to him, after all, Xu Nan has caused him a lot of trouble.

After the publicity campaign, Schneider returned to the hotel and checked the factual box office of his movie on his mobile phone.

Well, it's still the same as before, it's trending well, so don't worry about it at all.

As for "The Three Thousand Warriors of Sparta", the pitiful box office of tens of thousands and hundreds of thousands, in front of the tens of millions of box office of his movies, is simply like a joke, not worth mentioning.

After watching the box office, Schneider was in an even happier mood and decided to reward himself with a cup of coffee.

But at this time, the producer of the movie came over with his mobile phone and his expression was slightly solemn.

"Director, look at this."

Schneider took the producer's phone, looked down, and saw that it was a film review.

"Oh my God, Director Xu Nan, how can you make the three hundred Spartan warriors look so good?"

(End of chapter)