"This is "Water Margin", the characters painted are good, you specially asked someone to paint them?" After Tian Fujun glanced at it a few times, he praised it out loud.

"My mother-in-law painted it," Wang Manyin nodded in response.

It has been more than ten years since he taught his mother-in-law to read and write. Orchid knew that the opportunity was rare, and it was very hard work, and there were a lot of copybooks in it.

Although it is not a hard pen calligraphy, it is definitely better than many people who have gone to college.

Of course, Wang Manyin's words are not bad.

It was under the influence of the two of them that the three children in the family could not write badly. Even Wang Lei and Wang Tao, who are not very good at learning, are often praised by teachers.

As for painting, it was a hobby that Orchid developed when she was a tailor. She likes to look at the beautiful clothes in the catalogue, so she tries to figure it out on her own.

Later, when Orchid designed the pattern of the melon seed packaging bag, she felt that her level was insufficient, so she asked her husband to buy some painting books to study.

Through years of continuous practice, she has become a good painter.

The costume characters on the few pieces of paper in front of me are drawn with reference to Mr. Bu Xiaohuai's original "Water Margin". Of course, a lot of changes have been made to the character modeling.

Tian Fujun nodded again: "You two are amazing......

There is no surprise in Shaoping.

When he was a child, he often went to play in the jar village, so he naturally knew that his brother-in-law taught his sister to read and write.

It is precisely because of this that Sun Shaoping has always had great respect for Wang Manyin in his heart.

The three of them looked at the images of a few squirrels on the paper, although they did not match the style of the characters, they had a unique childlike interest, and I believe the children should like it.

"Not bad, not bad...... You can see that you have a whole plan in mind, and I won't say much about it. ”

Tian Fujun paused and said, "If you encounter any difficulties, you can come to me at any time." ”

He made a promise to Wang Manyin for the second time.

is still the same sentence, Tian Fujun has seen what Wang Manyin has done over the years, and he has constantly heard others mention it.

He is very optimistic about this junior in his heart, coupled with the relationship between the two families, so he wants to reach out and help Wang Manyin to suffer as little twists and turns as possible when doing business.

Hearing such words, Tian Xiaochen was also a little envious.

His father always told him and his sister to be down-to-earth and not to do things under their own banner. Especially as the father's position is getting higher and higher, the requirements are more stringent.

Wang Manyin naturally expressed his gratitude and only said that everything was going well for the time being.

Looking at the entire Huangyuan City, there are not many people in the circle who don't know that he has a background.

Usually do things, and there is no disadvantage.

And Wang Manyin believes that when the six squirrels really enter Qin'an City for sale, he can't hide his relationship. Therefore, there should be few people who do not open their eyes to make things difficult.

Tian Fujun seemed to think of something, and said to his son: "Xiaochen, it happened that Wang Manyin came over for dinner today." Tell me about the situation in the radio factory, and maybe he can make some useful suggestions. ”

Wang Manyin was confused when he heard it, and he didn't know what the other party meant.

Interlaced like a mountain, what advice can you give to the radio factory?

Most of the physical chemistry knowledge he learned in later generations has been returned to his teacher. Simple circuit diagrams can be understood, but when encountering complex ones, they are completely blackened.

However, after listening to Tian Xiaochen's narration, Wang Manyin knew that he did not let himself do the design, but put forward opinions on product sales.

In the current fashionable parlance, it is to come up with a few golden ideas.

After all, Wang Manyin is in business and should have his own unique views on product sales.

Tian Xiaochen's factory is a long-established radio factory, which began to produce transistor radios as early as the 60s, and the products have been selling well, reaching 100,000 units a year in the first two years.

However, since last autumn, the flagship product Fiberhome brand 3B1 radio suddenly appeared unsalable, and now tens of thousands of units have been accumulated.

The factory has tried a lot of ways, but the sales have always been poor.

According to the salesperson, in recent years, major radio factories have been making full efforts to produce radios. Last year alone, the total production of radios in the country reached more than 18 million units.

As a result, the production of radios exceeds sales, and the inventory of various factories is seriously overstocked.

In Qin'an, for example, the market is close to saturation, and almost every household has a radio.

"Is there a problem with the quality of the radios produced by your factory? There are still many people in the countryside who don't have ......," Wang Manyin speculated.

He doesn't know much about the radio market, but at least at this stage, there is still a large market for radio in the vast rural areas. For example, in the commune of Shibijie, the radio penetration rate in Jarzi Village is relatively high, and almost two-thirds of the households have one.

In other villages, there are not even half of the families who have radios.

A long time ago, there was still a long queue of farmers who bought radios at the Shibi Festival Supply and Marketing Cooperative, which is also the best proof of this.

So to say that it can't be sold at all, it's not enough.

"We've studied the rural market, and it's a bit strange to say that farmers do buy a lot of radios now, but they prefer to buy red light signs instead of what our factory produces."

"Beacon brand radios use more advanced materials and manufacturing processes, the overall weight is light, easy for people to carry, and the signal is better. The price is also five dollars cheaper than the red light radio, so why are people reluctant to buy it? ”

In the end, Tian Xiaochen was a little depressed.

"Brother, have you done market research?" At this time, Sun Shaoping asked out loud.

"Surveys have been done, and now young people prefer pocket radios, and the 3B1 type radio is really saturated in the cities. But no matter what type of radio, the Beacon brand can't sell the red light card. ”

"Can you find one of each of the two radios?"

Before looking at the product, Wang Manyin didn't plan to express his opinions indiscriminately.

"I'll go out and find ......," Tian Xiaochen replied, looking very crisp.

His family lives in the compound, and it is still easy to find a radio. In just a few minutes, I slipped back to a few units.

Then, Wang Manyin unscrewed the switches on the two radios...... The sound doesn't make a difference. Especially the model that Tian Xiaochen just mentioned, the length, width and height of the two brands are almost the same, but the shape is a little different.

Which one is better, he is unprofessional, and he can't say for a while.

Tian Fujun and Sun Shaoping also came to study and wanted to find out what the problem was.

But after watching it for a few minutes, I didn't see any difference.

Until Wang Manyin casually weighed the radio a few times, his face suddenly showed an expression of sudden realization: "I may have found the reason!" ”

"Where's the difference?" Sun Shaoping asked urgently.

"You can weigh it yourself," Wang Manyin did not answer directly, but pointed to the radio.

Sun Shaoping was puzzled, and he also weighed the appearance of his brother-in-law.

Then, he also suddenly said, "This ...... It should be that the 3B1 type radio is too light. ”

"Too light, what do you mean?" Tian Xiaochen asked suspiciously.

Tian Fujun also showed doubts on his face.

"Brother, you have no experience of rural life, and you don't know how farmers can tell the difference between good and bad goods. In their cognition, the heavier the thing, the better the quality, if the quality is too light, it must be cutting corners. The radios produced by your factory are obviously much lighter! ”

"The heavier the radio, the better the quality? What an idea is this. After hearing this, Tian Xiaochen was a little incredible. He is mainly responsible for technology and does not understand the psychology of customers at all.

Even in later generations, many older people still think so.

Tian Fujun couldn't help but nodded: "If you ask grandpa, he must think so." ”

Tian Xiaochen really ran outside and asked Old Man Xu who was playing chess with someone.

After receiving an affirmative answer, he still had a little bit of incomprehension on his face.

I never thought that the reason why the radios produced in my own factory were unsalable was that they were too light.

Sometimes, the truth is as simple as it can be believed.

"We can't switch back to the original board, can we?" Sitting back on the sofa, Tian Xiaochen asked speechlessly.

"Actually, it's easy to solve, you can re-disassemble the casing and add an iron block to it as a counterweight." Wang Manyin gave the answer directly.

He has seen those electrical appliances in later generations use all kinds of counterweight operations in order to increase weight.

"That's a solution......" Tian Xiaochen could only nod.

Since it comes to the topic of electrical appliances, Wang Manyin doesn't mind saying more.

"Actually, what your factory sales staff said is right, as the factories have expanded their production scale over the years, the radio has been close to saturation. Now there are more and more wealthy people in the city, and daily consumption is constantly being upgraded. I feel that your factory should be transformed in time to start producing TVs, refrigerators, washing machines and other household appliances......"

He actually said this to Tian Fujun.

Due to the geographical conditions, Qin Province is far away from the sea, so it has a natural disadvantage in doing foreign trade. Now there may be a greater development of the home appliance industry, because it can rely on the huge domestic consumer market.

In addition, the most important point is that Qin Province has a very strong scientific research force, and it is in the process of converting military to civilian use.

"Well, our factory also thinks so, and plans to introduce two black and white TV production lines this year."

"It's a bit conservative, but I think we should at least introduce a color TV line. With the upgrading of consumption, color TV will be the mainstream in the future! Wang Manyin suggested again.

"Consumption upgrades? Manyin, it's an interesting word you came up with. Tian Fujun only felt that his eyes lit up.

When Gao Lao went to Shuangshui Village to investigate a few years ago, Wang Manyin's "farmer processing plant model" was also impressive, and it was later written into the newspaper.

Sun Shaoping also turned his head to look over.

For his brother-in-law, he has never underestimated him.

Although my brother-in-law only graduated from high school, he is not at all like a farmer who has been digging in the soil. On the contrary, both the level of knowledge and the pattern of thinking are not low, and they are often able to say some thought-provoking words.

This should have something to do with the fact that my brother-in-law likes to read. There are hundreds of books in the house.

"In the early years, many people's desire was to fill their stomachs. Now that the problem of food and clothing has been solved, the next step must be to make life better......"

Wang Manyin had already talked to Tian Fujun about these words before, and now they are a cliché.

Shaoping nodded: "I read a book written by the American psychologist Maslow, which mentions a very interesting theory called 'Human Needs Hierarchy Theory'. He divided human needs into five levels, from low to high, physiological needs, safety needs, social needs, respect needs, and self-actualization...... One of the most basic physiological needs is food, clothing, shelter and transportation. What my brother-in-law said is very similar to this theory......"

In recent years, new ideas have been pouring into the country. Like Freud, Nietzsche, Pop, etc., there is a lot of interest, including Maslow.

Shaoping teaches in school and has read a lot of similar works.

"Do you think there's anything you need to pay attention to when making TV?" Tian Fujun asked with interest.

The matter of the introduction of the TV production line mentioned by the son was led by the city, and Tian Fujun naturally paid attention to it.

He felt that every time he chatted with Wang Manyin, he could gain something, and he took the opportunity to ask at this moment.

"Now the domestic color TV market is still in the explosive period,The product will definitely not worry about sales。 However, if a brand wants to operate for a long time, it must first pay attention to quality, followed by advertising...... As long as these two points can be done well, there should be no major problems. ”

"I have read the newspapers, and last year more than 8 million television sets were sold in China, and the penetration rate of television sets in big cities has reached an astonishing 86 percent...... The vast majority of them are black-and-white TVs. So the focus should still be on color TVs......" Wang Manyin emphasized again.

In just a few years, the gap between urban and rural areas has been widening rapidly. Nowadays, many homes in rural areas do not even have radios, and urban television has begun to become popular.

Tian Fujun was originally inclined to introduce two black-and-white TV production lines. Hearing this, he decided to discuss it later and introduce a production line for color televisions.

After a few people were chatting, Xu Aiyun began to shout for dinner.

After dinner, Wang Manyin went directly to his brother-in-law's house to stay.

In addition to contacting the printing house to print cards, he also inspected the market and screened out several reliable dealers by the way.

Now that the stall is getting bigger and bigger, he can't find a suitable person to open a direct wholesale department in Qin'an City for the time being, and the next step is to distribute goods in Tongcheng and Yushan City. Therefore, after thinking about it, Wang Manyin decided to temporarily adopt the dealer model.

Just when Wang Manyin was busy, Orchid also called the staff who came to install the phone at home.

The workshop installs the telephone, naturally, to facilitate the contact with customers.

Since '81, the state has liberalized the telephone installation policy for ordinary people.

It's just that now the threshold is very high, and users need to pay an initial installation fee of more than 3,000 yuan. That is, it would take six years for the average worker to install a phone without eating or drinking.

As for the peasants, it is estimated that they will not have enough savings in ten years.

So over the years, Wang Manyin has not heard of any private telephones installed in Yuanxi County.

Don't talk about the original West County...... Even in the capital, there were only a few hundred private telephones installed in this era.

In addition, I paid the initial installation fee, and I didn't come to install it for you right away. Generally, you have to wait for half a year, or even a few years.

So after Wang Manyin went to the county telecommunications bureau some time ago to pay the money, he didn't pay attention to this matter. In his opinion, it will take at least a month to get a reply.

However, he ignored that he was set up as a model of getting rich by the former West County, and was praised by Gao Lao......

So just a few days after Wang Manyin applied, a staff member came to the door.

(End of chapter)